Podcast
In the Sauce
Hosted by Heritage Radio Network · EN
Over 250 episodes and interviews across the CPG value chain. Alison Cayne shares Interviews with experts, retailers, and investors who can help founders and operators build sturdy consumer businesses. With hours of brass-tacks advice from finance, legal, operations, and supply chain experts to helpful hacks from brand marketing and social media specialists, ITS is the go-to podcast for emerging brands.
In the Sauce is produced in partnership with Naturally New York, a community organization dedicated to fostering sustainable and responsible business practices, stimulating conscious business growth, supporting entrepreneurship, and cultivating exceptional leadership within the natural products industry in the Greater New York area.
35episodes
Episodes
Newest firstAll episodes
Building Brand Equity
2d ago00:59:14Tap to summarizeFred Hart is a branding consultant, creative director, and founder of Hart Brands who has helped build more than 130 consumer brands. On this episode of In the Sauce, Ali and Fred talk brand, packaging, the state of CPG, and of course, Fred's takeaways from the Fancy Food Show.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Transcribe →Building for Older Adults
1w ago01:02:41Tap to summarizeOn this episode of In the Sauce, Ali and Jess Haghani, CEO of Lucille Health, talk about building for an aging population, earning the trust of older consumers, and what it takes to reinvent a category that has barely changed in decades.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Building a 150-Year Old Start Up
2w ago00:58:14Tap to summarizeAmy Guittard is the CMO of Guittard Chocolate Company, the oldest continuously family-owned chocolate company in the United States. On this episode of ITS, Ali and Amy talk about keeping a heritage brand nimble, and how chocolate represents the intersection of agriculture, manufacturing, and consumer products.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Transcribe →Building the SmartCart
3w ago00:54:12Tap to summarizeIn this episode, we chat with Ben McKean, founder and CEO of Hungryroot, about pivoting from a CPG brand into a massive, AI-driven grocery platform. We explore how reducing consumer decision fatigue and managing owned inventory fueled their success, while Ben shares insider data on real-time household consumption patterns and what it takes for emerging brands to thrive on the platform.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Transcribe →Building with a Backpocket CFO
Jun 1101:11:07Tap to summarizeAdam Siskin is the Founder of The Platform CPG, a firm helping emerging consumer brands navigate finance, operations, retail growth, and scale. On this episode of ITS, Adam and Ali discuss margin, trade spend, brokers, distributors, manufacturers and investors. Adam shares learnings from supporting more than 50 CPG companies.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Transcribe →Building Content in 2026
Jun 400:59:53Tap to summarizeThi Lam is founder and CCO at Garnish studios, a branding and production agency behind a number of emerging CPG brands across food, beverage, and wellness. On this episode of ITS, Thi and Ali talk content in the age of AI, and what emerging brands should focus on when it comes to creative assets, answering the bigger question: What actually creates brand value now?See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Transcribe →Building Step by Step
May 2801:00:38Tap to summarizeJesse Konig is the Co-Founder and CEO of Jesse & Ben's, restaurant-quality frozen fries known for their simple ingredients and made with beef tallow and avocado oil. On this episode of ITS, Jesse tells Ali his story, breaks down why he and his partner Ben went into CPG from brick and mortar, and details about self manufacturing, building on social media, and holding off on full-time hiring until you find product-market fit.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Transcribe →Building Tastefully Irreverent
May 2100:59:54Tap to summarizeKiki Couchman is the co-founder of Sourmilk, the Greek yogurt designed for gut health with the probiotic levels of supplement. On this episode of ITS, Kiki and Ali talk through probiotics, dairy, building in public, finding your positioning, and how office delivery has become a killer channel for the emerging brand. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Transcribe →Building Simple and Strong
May 1400:50:15Tap to summarizeAlec Jaffe is the Founder and CEO of Alec’s Ice Cream, the A2 dairy brand make ice cream truly better for you. On this episode of ITS, Ali and Alec break down the freezer aisle and talk A2, probiotics, vertical integration and why emerging brands need to pick a priority.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Transcribe →Building For The Kids
May 700:55:09Tap to summarizeRachel Mansfield and Kiva Dickinson are co-founders of cadootz!, the kids' snack brand on a mission to bring Organic, nutrient-dense ingredients to delightful kids' snacks. On this episode of ITS, Kiva and Rachel share what they've learned and how they're applying their investor experience to building a new company.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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