
Hosted by Heritage Radio Network · EN
Over 250 episodes and interviews across the CPG value chain. Alison Cayne shares Interviews with experts, retailers, and investors who can help founders and operators build sturdy consumer businesses. With hours of brass-tacks advice from finance, legal, operations, and supply chain experts to helpful hacks from brand marketing and social media specialists, ITS is the go-to podcast for emerging brands.
In the Sauce is produced in partnership with Naturally New York, a community organization dedicated to fostering sustainable and responsible business practices, stimulating conscious business growth, supporting entrepreneurship, and cultivating exceptional leadership within the natural products industry in the Greater New York area.

Jesse Konig is the Co-Founder and CEO of Jesse & Ben's, restaurant-quality frozen fries known for their simple ingredients and made with beef tallow and avocado oil. On this episode of ITS, Jesse tells Ali his story, breaks down why he and his partner Ben went into CPG from brick and mortar, and details about self manufacturing, building on social media, and holding off on full-time hiring until you find product-market fit.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Kiki Couchman is the co-founder of Sourmilk, the Greek yogurt designed for gut health with the probiotic levels of supplement. On this episode of ITS, Kiki and Ali talk through probiotics, dairy, building in public, finding your positioning, and how office delivery has become a killer channel for the emerging brand. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Alec Jaffe is the Founder and CEO of Alec’s Ice Cream, the A2 dairy brand make ice cream truly better for you. On this episode of ITS, Ali and Alec break down the freezer aisle and talk A2, probiotics, vertical integration and why emerging brands need to pick a priority.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Rachel Mansfield and Kiva Dickinson are co-founders of cadootz!, the kids' snack brand on a mission to bring Organic, nutrient-dense ingredients to delightful kids' snacks. On this episode of ITS, Kiva and Rachel share what they've learned and how they're applying their investor experience to building a new company.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Josh Serlin is Head of Strategy at The Campbell's Company, where he leads strategic planning across one of the most important portfolios in food. On this episode of ITS, Josh breaks down what actually makes a company interesting to the "Big Kids," along with the impact of GLP-1s, the broader secular shifts shaping food and wellness, and how to build a business that holds up regardless.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Hudson Davis-Ross is CEO and Co-Founder of Plant People, the doctor-formulated gummy supplement brand making functional wellness fun and accessible. On this episode of ITS, Hudson tells Ali the Plant People story, all about his18-month turn-around plan, and what 3-legged stools every successful emerging brand need to build.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Pierson Krass is the founder and managing partner of Lunar Solar Group, a full-service growth agency and technology studio that has helped scale brands like Olipop, Vita Coco, Carbone, and Chomps. On this episode of ITS, Ali and Pierson talk direct response principles - once confined to DTC brands - and how Lunar Solar helps brands like Liquid Death apply them across retail, wholesale, loyalty, and lifecycle channels.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Alyssa Vescio is the Chief Merchandising Officer at The Fresh Market where she oversees merchandising strategy. Prior to TFM, Alyssa spend close to a decade at Whole Foods Market. On this episode of ITS, Alyssa explains the grocer side of the CPG equation: what their goals are, how to interact with them, what they're looking for from a brand.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jesse Merril is the Co-Founder and CEO of Good Culture, the company that made cottage cheese cool again. On this episode of ITS, Jesse tells the GC story, how they literally reinvented the cottage cheese company and why values may not always bring people into a brand, but definitely keep them there.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sean Conner is the Co-Founder of ForceBrands, the recruiting firm specializing in placing leadership and key operators across food, beverage, beauty, and wellness brands. On this episode of ITS, Sean and Ali talk people - from hiring, to firing, and full-time hires to fractional support. Sean also shares the best advice Ali's heard for early stage founders as they start.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.