
Hosted by Lik Foon · EN

If you are in the process of acquiring a skillset, knowledge or creating your information product, you need to have this 'total immersion time'. By immersing yourself into one specific thing, you will start gaining the insight and connecting the dots that you otherwise couldn't. That is going to be our topic today!

In the last one year of me publishing content daily on social media, I have seen content creators come and go. Some content creators no matter how hard they try, they aren't able to grow the way they expected. Eventually they quitted. On the other hand, there are creators who continue to strive and grow over time, and able to build up big following of loyal fans. What makes the difference? That's what we are going to talk about today!

There are many ways you can make money online, obviously. But for you to maximize your earning potential with the skillset you have, you gotta make sure you are plugging your skillset into the right vehicle (or opportunity). Because not all vehicles are created equal. Not all opportunities are worth your effort. In this episode, I want to talk about what it means to get into the right vehicle that will get you to the right destination and when to change the vehicle.

Innovate is one of the key elements to become great at what you do. Whether it is to become a better content creator, marketer, business owner, you have to always think outside the box. Be willing to try and test out new creativity because that is how you stand out from the sea of sameness. In today's episode, I want to talk about one new hobby I am obsessed with recently and how I innovate utilize it in order to get more reach and exposure.

Storytelling is probably one of the most LUCRATIVE skillsets that you will ever learned in your business. Whether it is to sell your product, get someone to watch your videos or to keep your customers coming back for more. Obviously there are many techniques or ways to tell good stories, but one of the most powerful one is Before versus After. You can use it everywhere. In this episode, I want to share with you my recent experience watching someone brilliantly utilized the power of Before vs. After in their content marketing.

If you want to become the 'go-to' person on your topic or the specific problem you can solve, you need to have what I called the proprietary asset in your business. It is what you'll be known for, be remembered and be seen as the authority in your space. In this episode, we are covering how you have this proprietary asset in your business just like Robert Kiyosaki.

If your customers couldn't get you wake up in excitement wanting to serve them at the best you could with the values you have, then you are working with the wrong people. The quality of customers you attract into your business is going to determine how far your business can go, and how long you are willing to stay in the business. My number 1 rule in my business is to never attract beginners, at least not in the beginning. And you too should always have total clarity of the kind of customers you want and don't want in your business. In this episode, we are going to talk about working ONLY with the right customers.

Have you ever wondered what is the thing that separates a champion and an average? Is it because a champion is more talented? Have better knowledge or skillset? Those obviously can help but they aren't always the key factor. Both person who started at the same starting point can always end up at different finishing line. Why is that the case? Consistency no doubt plays an important role here. But before consistency comes into play, there is another element that is even more important than it. It really is about your expectation. That is what we are going to discuss here today, because I believe this is the very key for everything after in order for you to become a master in what you do.

How can you create something that people just can't get enough and always want more of? Whether it is the product, content or lead magnet. So many good product, valuable content or amazing lead magnet go undiscovered because the marketer failed to understand this ONE thing. You don't know enough to come up with that one perfect idea. The best idea or creative doesn't have to always come from you. You just have to work smarter. That's what we are going to discuss here in this episode.

Finding the balance between what to share and what not to share in your content is a hard question right. You want to provide good values but at the same time, there are things that you are reluctant to share for free. So how to find the balance? How I illustrate that is, you gotta create the gold rush, and then sell them the shovels. In this episode, I want to share with you how can you create your gold rush, so that you can sell your shovels to them. TUNE IN NOW!