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Now here's what happened. When I learned sales, it multiplied my income by 5. Now, it didn't take that much because I wasn't doing that well in farm country, but it did multiply my income by five sales, getting customers, laying that incredible foundation for an entrepreneurial career. So now I've got two skills, milking cows and making sales.
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You've heard Jim Rohn say it. Success is rented and the rent is due every day. Most people agree then do nothing. A few decide to pay the price. If that's you, tap the link in the description. Don't just listen, execute.
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Here's the next one I learned that changed me forever. And that's recruiting. Introducing the business opportunity to new people. Learning how to give a good invitation. Learning how to give two kinds of presentation, formal and informal. And the third part of recruiting, of course, is following up. Once you start a new life now you got to take care of it like a new mother would take care of her baby. You don't start a new life and abandon it. You start a new life and nourish it like a mother and protect it like a father. You got to be both mother and father to a new person. Nourishment ideas like a mother, protection help defend your new life against the encroachment of outside voices that would try to talk them out of it. So you got to be mother and father in this art of recruiting, we call it being a sponsor. And being a sponsor is like being a bridge. Helping somebody from darkness to light, from skeptic to faith, from not knowing to knowing, from no confidence in themselves to starting to gain confidence. You're the bridge that helps people from the shadows to the sunlight. It's one of the most exciting positions to occupy in all of network marketing industry is the bridge. Helping people crossing the bridge out from discouragement into recognition. Being this bridge, that's what the recruiting magic is all about. You've got the answers they've been looking for the answers. You've got the answers and you help them cross this bridge. You see something in them before they can see it in themselves. You assure them that it's possible to be more than they are. Therefore, they can earn more than they've got, have more than they possess. This is one of the great arts in the world. And here's what's exciting about this art. It pays big money. Because now you operate a unique philosophy taught first in the Bible. John Kennedy taught it in his inaugural speech. Zig Ziglar's got one of the best ways to Put it and that's the secret to wealth. The secret to wealth and fortune first taught in the Bible because the question was asked, how can we achieve greatness? Great wealth, great power, great influence, great recognition, great self esteem. How can we achieve greatness? The master teacher was asked and here was his formula for achieving personal greatness. He said, find a way to serve the many. For service to many leads to greatness. For those that are interested, some people aren't interested. But for those that are, service to many leads to greatness. Someone says, well, best I can do is just take care of myself. Which is okay, but it doesn't lead to greatness. Somebody says, I got enough bills of my own, I can't worry about someone else's bills. That's okay, but it doesn't lead to greatness. Greatness is helping people pay their bills. You forget about yours because if you help enough people pay theirs, yours disappear. Help people with problems, your problems disappear. The key to greatness, the master teacher taught, is finding a way. Now a lot of people would like to serve many people, but they don't have a way. And what's exciting about you and your business is you've now got the way. Whether you use it or not is up to you. Whether you cash it in or not is up to you. Whether you make a fortune or just a little, that's all up to you. Each person's ambition, it's called the same marketing the same product, the products are the same for everybody. Here the marketing system is the same. The difference is each person's philosophy and each person's individual ambition. But whatever your ambitions are now you've got the ways and means and here's what you've got the ways and means to do. Serve as many people as you would like. Now here's what's exciting about recruiting. With what you're involved in here, you can directly and indirectly affect the lives of dozens of people. Some of you are going to directly and indirectly affect the lives of hundreds of people. And some of you, if you wish, can directly and indirectly affect the lives of thousands of people. And the pay is accordingly. If you affect a few, you earn that pay. If you affect the many, you earn that pay. But the secret is found in the Bible. Service to many leads to greatness. Now John Kennedy said it in his inaugural speech. Here's what he said. Don't ask. Don't we wish that was the current political philosophy? Where is John Kennedy and his philosophy? John Kennedy said, don't ask. That's important. If you understand philosophy. He said, don't ask what the people can do for you. Don't ask what the country can do for you. Don't ask what the government can do for you. That's not how you get rich. That's not how you have high self esteem. That's not how you get trophies to put on the mantle above the fireplace. Asking what the people can do for you. Don't ask, he said, what the people can do for you. But ask, what could I do for my country? And the country means the people. What could I do for the people? I want trophies, I want recognition, I want high self esteem. I would even like, like a chance to make a fortune. John Kennedy says, it's easy. Don't ask what the people can do for you, but ask, what could I do for the people? Could I directly and indirectly serve many in my country? And now that you are participating in this program, the answer is yes. Now, Zig probably said it best. Zig's got some great stuff. Zig and I have been good friends for a lot of years. Zig says money isn't everything, but it ranks right up there with oxygen. Zig, you're right. Zig says. My dentist told me, Zig only floss the teeth you want to keep. You know, forget the rest. But here, Zig is famous for this. Now, this is one of Zig's philosophies and it goes right along with the other two, the Bible and John Kennedy. Here's what Zig says. If you help enough people get what they want, you can have everything you want. If you help enough people get what they want, you can have everything you want. Now, wanting everything you want, we call that self interest. But it's, it's okay to have self interest. If you do it in a positive way. By helping enough people get what they want, you can have everything you want. Now, you can accomplish all that by learning this next skill called recruiting. And I learned it and it made me fortunes. So now I've got three skills. Milking cows, making sales, and recruiting. Here's the next skill I learned that paid big money. Organizing. Once you got a few, get them to work together. See, and that's magic. Getting people to work together is magic. Now, yes, it's challenging. Like having some, you know, several members of your family, getting them to work together. It's challenging, but it's magic. Getting husband and wife to work together is challenging, but it's magic when it happens. But everything magic is challenging. Just got to jot that down. Everything magic Is challenging. But once you figure out the challenge and go for it, then the magic occurs. Let me tell you how magic, how magical people working together is. Let me quote the Bible again. It says if two or three agree on a common purpose, nothing is impossible. Just try that on for your mental size. If two or three agree on a common purpose, nothing's impossible. Everybody's looking for a challenge. Here's what I teach, especially the kids. Here's the best challenge in the world. Let's go do it. Not you go do it. Let's go do it. If two or three of us decide on a common purpose to do it, nothing's impossible. Incredible. Working together, organizing now, when everybody's an independent, now it's a little more challenging. Like having kids. They've each got their own opinions, they've each got their own ambitions and desires. It's challenging. You've got a variety, but that's what makes life the variety. And it is in your business. It is challenging getting people to work together. It's like herding cats. You know, sheep are easy. Sheep are easy. But you got to try cats. Herding cats. But if you can possibly get it done, the power is so immense when you get people to work together. Here's one of the powers of working together. Shared testimonials. If I've got somebody new and you're there and I'm there, I give them my testimonial. You give your testimonial. Maybe what tips the scales in getting me a new person is not my testimonial, but my partner's testimonial. Somebody I'm working with, their testimonial got them. Shared testimonials are so powerful. That's why getting working together is okay. Is powerful. Now working by yourself is okay. All this stuff is okay. Everybody needs to know though, where are the advantages? And these are some of the advantages. I learned to organize, paid big money. Here's what I next learned to do. Promote promotion. Now pays staggering money. Now the company comes up with what we call major promotions. Here's what you've got to come up with. The smaller promotions, the company comes up with major recognition. You've got to come up with small recognition for your people around you. The top five, the company's got top five. You've got your own top five in maybe two or three categories. Top five, top five, top five. And those little recognitions. To reach certain levels in the company, you have to take major steps. But for you, recognition, let them take small steps. Here's One of the secrets of your kind of business, rewarding people for small steps of progress. Rewarding people. Sometimes it's just recognition. Handshake, pat on the back. Mary, you're doing a fabulous job, and you figure out what those recognitions are. Small steps of progress. Guess what promotion pays if you learn it well. Big money. Getting people to do something they wouldn't ordinarily do by themselves. People will do some unique things by themselves, but if you can figure out a way to say, mary, if you do this and this, she says, well, I'll go for it. Now, she. She wouldn't have thought of that on her own. Here's what works magic. It's better than money. Money's a bit unimportant. Here's what's important. Ingenuity. The best place to wake up your ingenuity is what you're doing right now. Representing a unique product and getting customers, recruiting distributors and promoting and all this stuff. Ingenuity. Figuring out a way, if it doesn't work this way, we'll work another way. I use my ingenuity, made a fortune. My ingenuity worked on doing all these campaigns. The spring campaign and the summer campaign and the winter campaign. This week, we're going to recruit school teachers. How many of you got. How many of you got school? This is School Teacher Week. School Teacher Month. I pick out a little category and say, let's go for it. And it doesn't matter what it is. Just dream up something so that somebody's got a little more objective to go for than just their own key phrase. We all need to belong to something bigger than ourselves because we furnish inspiration for what's bigger. And the bigger furnishes inspiration for what's for us. I learned promotion, and it paid big money. Here's next. I learned communication. How to conduct a meeting. I learned identification, logic and reason. Attack and confess solution. Simple deals on communication. Wasn't easy for me at first. I stood up to give my first presentation. My mind sat back down, right? Y' all been through that. Opened my mouth. Nothing came out for a while. But here's what I did. I did it again. Just jot that phrase down. I did it again. That's the secret to how I got here. 35, 40 years later, it's how I got here. I did it once. It was uncomfortable. That first presentation was so lousy. If I hadn't been doing it, I'd have gone home. It was not that good. But here's the secret to how I got here. I did it again. And then I did it again. And then I did it again. And I did it again. I remember when I first decided to be a little more animated, right? And walk out away from the podium, right? Get out from just behind the podium. So I got out there and then I thought, how do you get back? Whoa, I'm stranded out here. Remember those times doing something for the first time? But you learn quickly in your business, right? In your business, a guy stands up to give his first testimonial and he's so nervous he forgets his own name, right? And 30 days later, he wants to give a three hour testimonial, right? You hardly get him off the stage. So learn communication.