Episode 30 Summary

In this episode of Kajabi in 5 Minutes, we explore the Two Step OptIn feature available on Kajabi's Website and Landing Pages. This useful tool allows you to create a pop-up form triggered by a button or Call To Action, perfect for lead magnets or freebies. We discuss its benefits, including improved page design and consistency across website pages. The episode guides you through when to use this feature and how to edit it effectively. While not as flashy as A/B testing, the Two Step OptIn is a valuable addition to your Kajabi toolkit, offering a convenient way to capture leads without cluttering your page layout.

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Episode Transcript

Introduction

Hello and welcome to your day of Kajabi in 5 Minutes. Last episode was super exciting, all about A/B testing on landing pages. If you haven't listened to it yet, go check it out. Today, we're talking about something that might seem less exciting, but it's still important to know. This podcast is about teaching little bits of Kajabi every day, and you've got to know stuff, even if it's not as flashy.

What is the Two Step OptIn in Kajabi?

The Two Step OptIn is an option available on your Website Pages and Landing Pages in Kajabi. It's a button action that's pretty useful and has applicable use cases. The Two Step OptIn is a pop-up that you can have on your website or landing pages, triggered by a button or a picture. Essentially, any Call To Action can trigger it.

Features of the Two Step OptIn

The pop-up is relatively small, and while you can't change its size, you can add content to it. By default, it starts with a picture and a form, and you can also add a text box. It's typically used for lead magnets or freebies and works great when you don't have space on your page to put your lead magnet in a specific section.

When to Use the Two Step OptIn

It's particularly useful when your page design looks better with a button instead of a form, without any extra words attached. You can put a button in, set the button action to Two Step OptIn, and you've got your full messaging in the space of a little button.

Consistency Across Pages

If you use the Two Step OptIn on a landing page, it's set for that specific page. However, if you use it on a website page, the design will be applicable to all of your website pages, allowing for consistency throughout your site.

How to Edit the Two Step OptIn in Kajabi

To edit the Two Step OptIn:

Go to the toolbar of your page on the left
Ensure you're in the page view (where you can see your header, settings, and footer)
Scroll to the bottom of the toolbar
Find the Two Step OptIn option
Use the checkbox to edit it visually
Remember to uncheck the box and save after editing to prevent the pop-up from appearing permanently

Conclusion

The Two Step OptIn in Kajabi is a simple yet powerful tool that allows you to create pop-up forms triggered by buttons or calls-to-action, enhancing your lead generation efforts without cluttering your page design. While it may not be as flashy as some other features, it's an essential part of your Kajabi toolkit that can significantly improve your conversion rates when used effectively.

How to Use Kajabi Two Step OptIn

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