Matthew Bannister on:

Sir Tom Farmer, the Edinburgh born businessman who built up the tyre and exhaust company Kwik Fit.

Elaine Wynn, who worked with her husband Steve to create a casino empire in Las Vegas.

Sue Stapely, who transformed the way the legal profession communicates with the public and the media.

Joseph Nye, the American political analyst who came up with the concept of “soft power” in international relations

Interviewee: Michael Welch Interviewee: Douglas Fraser Interviewee: David Sanger Interviewee: David McNeill Interviewee: Christina Binkley

Producer: Gareth Nelson-Davies

Archive used:

Tom Farmer interview, Workwise Scotland, BBC Scotland, 03/02/1989; Tom Farmer, The House I Grew Up In, BBC Radio 4, 06/08/2008; Tom Farmer, First Light, BBC One, 22/11/2016; Joseph Nye On Soft Power, Foreign Policy Association, YouTube 22.02.2016; "Soft power" explained by the man who coined it, Council on Foreign Relations, uploaded to YouTube 09/05/2025; Joseph Nye on "The Future of Power", Harvard University, Centre for Public Leadership, uploaded to YouTube 04/02/2011; Doctor Who, Season 6, Episode 6, The Invasion, by Derrick Sherwin, Director: Douglas Camfied, BBC Television, 07/12/1968; An Interview with Sue Stapely, Fantom Films and Alex Moore, YouTube, uploaded 22/09/2021; PM, BBC, Radio 4, 31/03/1998; Coronation Street, Director: Michael Kerrigan, written by Tony Warren, Granada Television, ITV, 1998; The Archers, Omnibus Edition, BBC Radio 4, 21/07/1985; Mirage Resort Opens, 8 News Now, KLAS-TV, YouTube 13/07/2013; Elaine Wynn interview, KTVN Channel 13, YouTube, 03/11/2015; The Mirage Volcano erupts, 8 News Now - Las Vegas, YouTube 17/07/2024; Musings with Elaine Wynn, TheLifeYouCanSave.org, YouTube uploaded 27/09/2023;

Sir Tom Farmer, Elaine Wynn, Sue Stapely, Joseph Nye