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Welcome back to another episode of Launch Today, the go-to podcast for early-stage entrepreneurs aiming for that coveted $1 million mark in annual revenue. This episode is particularly special as we tap into the wisdom of a seasoned expert in the field of startups, technology, and media.

Guest Introduction: Sonia Baschez

• Founder of Bend Growth

• Fractional CMO

• Marketing and PR Specialist

Key Topics Discussed:

• Sonia shares her journey from politics to startup marketing.

• Universal principles of early-stage marketing applicable across various industries.

• The importance of positioning your product and crafting a compelling narrative.

• Best practices for startup founders to communicate the value of their product effectively.

• Insights into adapting to the shifting landscape of marketing and PR.

• How to leverage social media platforms to build an authentic brand presence.

We hope this episode has given you both the inspiration and the practical knowledge to take your startup closer to the $1 million revenue mark. Join us next time on Launch Today, where we continue to explore the essential steps to success in the entrepreneurial journey.

Launch Today Ep #32 with Sonia Baschez

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