
Hosted by Spotlight Podcasting · EN

In this episode, Maeva Cifuentes, CEO of Flying Cat Marketing, shares her expertise in SEO and content marketing for B2B SaaS companies. She delves into her experience in starting and scaling her own agency and shares a unique tip on sales and forecasting that she has recently learned. You'll learn about the importance of building long-term growth, how to add value to proposals by being unique to each client, and how to be more strategic on social media.Mentioned on the episode:Flying Cat MarketingThe SEO RoundtableConnect with Maeva Cifuentes on Linkedin

This episode addresses how finding your purpose in business and aligning yourself with what you really care about is paramount to success. We sat down with Marcy Stoudt to discuss how she helps leaders build confidence and achieve balance in their lives and careers.Mentioned on the episode:Cloverleaf AssessmentsRevel CoachConnect with Marcy Stoudt on Linkedin

Patty Franco shares the importance of positive intelligence in navigating difficult situations. Patty is a Certified Professional Coach and Energy Leadership Index Master Practitioner. How do you bring your best energy every day? Be sure to tune in.Mentioned on the episode:How Women Rise by Sally Helgesen and Marshall GoldsmithPositive Intelligence by Shirzad ChaminePatty Franco CoachingConnect with Patty Franco on Linkedin, Instagram, and Facebook.

Nitin Mittal, founder of Actuate, shares his approach to identifying client pain points and project urgency. Listen in to hear about how to communicate effectively with stakeholders and how to address the challenges associated with raising capital in a down market.Acctuate’s website: acctuate.comConnect with Nitin on Linkedin

Strong positioning and specialization are not enough to cut through the noise. This is a realization from our guest, Dan Englander of Sales Schema. He found that a relationship-driven outreach at scale makes a difference. Tune in and learn how you can de-risk conversations without being overly persistent.Mentioned on the episode:Sales SchemaDigital Agency Growth PodcastRelationship Sales At ScaleConnect with Dan Englander on Linkedin.

Lana Kitcher is a Productivity and Efficiency Coach, working with entrepreneurs and business owners to “Do Less, Better.” This episode discusses how reading is underutilized, how unplugging looks different to everyone, and how to create habits that will help you achieve your goals with intention.Mentioned on the episode:Libro.fmAtomic HabitsFour Thousand Weeks: Time Management for MortalsEssentialism: The Disciplined Pursuit of LessLK ConsultantsCEO ChecklistUnplug, Live Slow AssessmentConnect with Lana Kitcher on Instagram and Linkedin.

If you’ve been keeping your head down for quite some time now, maybe it’s time to do the opposite and make an impact. We are honored to have Dorie Clark share her insights on strategic thinking in her book, The Long Game. We hear about the principles of heads up and heads down and recognize that there’s a balance and how thinking in the four waves is a cycle of learning and growth.Mentioned on the episode:The Long GameEntrepreneurial YouReinventing You*Long Game* strategic thinking self-assessmentConnect with Dorie Clark on Facebook, Linkedin, Instagram, and Twitter.

Tanner Campbell joins Leaders Of Consulting and dives into some niche opportunities in podcasting as well as some audience growth strategies. Mentioned on the episode:Tanner's websiteConnect with Tanner on Linkedin, Twitter or Instagram

Relationships equals clients. This is the principle Terry Rice has used to build his business on for years, by building relationships authentically over time with the right people. Terry also shares his content creation process and why he doesn't delegate this aspect, but still has time for his family and interests. We also hear about frameworks from Justin Welsh, creating hub content, repurposing, and using the profit multiplier for your consulting business.Mentioned on the episode:The Solopreneur’s Fast TrackConnect with Terry Rice on Linkedin, Twitter, and Instagram.

In this solo episode, Jonathan shares some thoughts and examples of creating more compelling calls to action for services and offerings.Examples mentioned:Terry RiceTaki MooreConnect with Jonathan on Twitter or Linkedin