Transcript
Peter Frankopan (0:00)
Hey, marketers, here's something to 75% of listeners don't consider podcasters to be influencers, yet 84% say a podcaster has changed their mind about something they once believed. That's the paradox of podcast influence. It's built on credibility, not clout. Trust, not trends. Acast's podcast Pulse 2025 report reveals how podcast creators are redefining influence through resonance, multi platform fandoms and their ability to shape culture. Get the full report free@podcast Pulse25.com. Hello and welcome to a special Legacy encore episode.
Afua Hirsch (0:48)
While we take a short break, we're dipping back into the archive to revisit some of our favorite episodes, and this is one of Peter's greatest hits.
Peter Frankopan (0:58)
Well, I've always had a soft spot for Russian history, as listeners will know, and so we recorded Gorbachev in the past. This is an important year, 2026, because there are lots of milestones. We have the 40th anniversary of the Reykjavik talks where Gorbachev met Ronald Reagan for the first time. It's the 40th anniversary of the Chernobyl disaster. And as it just so happens, we are going through a new age of engagement with the successor state of the Soviet Union of Russia and trying to think about what Russia means for the present and the future. So I really enjoyed thinking about Gorbachev Afwa, but I wonder whether you were more sympathetic because of the Pizza Hut advert.
Afua Hirsch (1:37)
I think that was one of his biggest fails and if you want to know why, you will have to listen to the episode. So I'll let the episode speak for itself. But before we leave you to that, here's a quick reminder that the full back catalogue is always there for you.
Peter Frankopan (1:50)
To expect for so here we go then, the Life and the Legacy of Mikhail Gorbachev.
Afua Hirsch (1:58)
Welcome to a new series of Legacy across four episodes, a man loved in the west but widely despised in his homeland, Mikhail Sergeyevich Gorbachev.
Peter Frankopan (2:12)
3Rd of September 2022. All week, leaders in the west have been queuing up to pay fond tributes to a man widely seen to have ended the Cold War, to have saved the planet from nuclear Armageddon.
Afua Hirsch (2:26)
These past weeks have been very tough.
Peter Frankopan (2:28)
We have witnessed the passing away of.
Afua Hirsch (2:30)
