Podcast
Let's Talk Copy | Copywriting Podcast
Hosted by Let's Talk Copy · EN
This is the Let's Talk Copy podcast! This is where you come to learn the secrets of high-converting copy and how to launch, grow, AND scale your copywriting business. My name is Liz Slyman, and copywriting changed my life. From freelancer to award-winning agency owner, my copywriting business has allowed me to own my own time–and ultimately, my own life. I'm here to help you achieve the same freedom. So, if you're ready to do this: let's talk copy.
10episodes
Episodes
Newest firstAll episodes
Ep. 46: 27 Skills Every Copywriter NEEDS to Succeed
Oct 3000:27:55Tap to summarize(And we're back!) These are the top 27 skills you need to become the most successful copywriter you can be.
Transcribe →Ep. 45: This is What NEEDS to Go in Your Copywriting Brief
Jul 12, 202300:11:34Tap to summarizeClients throwing work at you is great. Clients throwing work at you without any kind of guidelines or instructions is one of the most stressful experiences you can have as a copywriter. Let's talk about a non-negotiable: copywriting briefs! CONNECT WITH ME: YOUTUBE: https://www.youtube.com/channel/UCpPMFbrK2gUdSmRXqD4Uafw INSTAGRAM @LETSTALKCOPY TIKTOK: @COPYWRITINGCOURSES COPYWRITING COURSES & RESOURCES: LIZSLYMAN.COM
Transcribe →Ep. 44: Not Using AI? Time For Your Prices to SKYROCKET (for real)
Jul 3, 202300:11:11Tap to summarizeAs a copywriter or content writer, your skills are more valuable now than ever before, and generative AI is truly putting the importance of writers center stage. If you’re on the receiving end of the “Help! I fired my writer and tried to use artificial intelligence to do a job that is literally the foundation of my business and it didn’t work!”, then this is for you. CONNECT WITH ME: YOUTUBE: https://www.youtube.com/channel/UCpPMFbrK2gUdSmRXqD4Uafw INSTAGRAM @LETSTALKCOPY TIKTOK: @COPYWRITINGCOURSES COPYWRITING COURSES & RESOURCES: LIZSLYMAN.COM
Transcribe →Ep. 43: How to Score Low-Hanging Fruit Keywords (and why you should!)
Jun 30, 202300:12:27Tap to summarizeLow keyword difficulty, high search volume keywords with SERP features are a goldmine for your SEO and can help you build the foundation for a massively successful content strategy. Download "THE CIRCA METHOD" and learn my signature method for creating high-powered sales copy: Get it FREE: https://lizslyman.com/circa-method/ CONNECT WITH ME: YOUTUBE: https://www.youtube.com/channel/UCpPMFbrK2gUdSmRXqD4Uafw INSTAGRAM @LETSTALKCOPY TIKTOK: @COPYWRITINGCOURSES COPYWRITING COURSES & RESOURCES: LIZSLYMAN.COM
Transcribe →Ep. 42: An Introduction to "Microcopy."
Mar 4, 202300:07:50Tap to summarizeEffective copywriting goes FAR beyond resonating statements and doing deep, deep, deep on pain points. As they say, the difference hides in the details. And in copywriting, the details are in your microcopy. --- Download "THE CIRCA METHOD" and learn my signature method for creating high-powered sales copy: Get it FREE: https://lizslyman.com/circa-method/ CONNECT WITH ME: YOUTUBE: https://www.youtube.com/channel/UCpPMFbrK2gUdSmRXqD4Uafw INSTAGRAM @LETSTALKCOPY TIKTOK: @COPYWRITINGCOURSES COPYWRITING COURSES & RESOURCES: LIZSLYMAN.COM
Transcribe →Ep. 41: AI Copywriting Will be Catastrophic ...but NOT for the Reasons You Think
Feb 13, 202300:07:34Tap to summarizeAs an agency owner, I’m not worried about AI copywriting. At all. And if you’re a good copywriter, you shouldn't be, either. Businesses using them on the other hand? Well…it could go one of two ways. -- Get the Ultimate Sales Page Kit here. -- Download "THE CIRCA METHOD" and learn my signature method for creating high-powered sales copy: Get it FREE: https://lizslyman.com/circa-method/ CONNECT WITH ME: YOUTUBE: https://www.youtube.com/channel/UCpPMFbrK2gUdSmRXqD4Uafw INSTAGRAM @LETSTALKCOPY COPYWRITING COURSES & RESOURCES: LIZSLYMAN.COM
Transcribe →Ep. 40: Digital Nomad: 5 Tips for Copywriters Living the #Vanlife
Jan 30, 202300:07:59Tap to summarizeIf you’re researching how to make a living while on the road, chances are you’ve come across this whole copywriting thing and you’re taking tons of copywriting courses so that you’re ready to make an income while traveling full time. Or, maybe you’re a copywriter already, and you’re trying to figure out just exactly what you need to know to keep your copywriting business on the road to success while you’re on the road to wherever you feel like going. I’ve been digital nomad-ing off and on for the last thirteen years, and I can tell you, these five things are crucial if you want to be a copywriter on the road. -- Get the Ultimate Sales Page Kit here. -- Download "THE CIRCA METHOD" and learn my signature method for creating high-powered sales copy: Get it FREE: https://lizslyman.com/circa-method/ CONNECT WITH ME: YOUTUBE: https://www.youtube.com/channel/UCpPMFbrK2gUdSmRXqD4Uafw INSTAGRAM @LETSTALKCOPY COPYWRITING COURSES & RESOURCES: LIZSLYMAN.COM
Transcribe →Ep. 39: Copywriters: You Need to Upsell THIS Page to Your Clients
Jan 23, 202300:08:20Tap to summarizeHome page copy, about us pages, service and contact pages are the core pages of a website, but there’s an often forgotten piece of web copy that every single business needs, and one that you, as a copywriter, should always upsell. Upselling this page shows your clients that you understand the value of both user experience and the power this page plays in SEO. -- Get the Ultimate Sales Page Kit here. -- Download "THE CIRCA METHOD" and learn my signature method for creating high-powered sales copy: Get it FREE: https://lizslyman.com/circa-method/ CONNECT WITH ME: YOUTUBE: https://www.youtube.com/channel/UCpPMFbrK2gUdSmRXqD4Uafw INSTAGRAM @LETSTALKCOPY COPYWRITING COURSES & RESOURCES: LIZSLYMAN.COM
Transcribe →Ep. 38: 5 of the COOLEST service swaps I've done as a copywriter
Jan 16, 202300:09:32Tap to summarizeOne of the coolest things about being a copywriter is that every business of every kind relies on copywriting or content writing in some form. That can, however, be a double-edged sword. One one hand, you can always find work. On the other hand, sometimes you have so much work that you don’t have time for other tasks. And time, as we all know, is your most valuable resource. There are so many things I don’t have time to do, or can’t do, and just don’t have the time to learn. Enter: service swaps. -- Get the Ultimate Sales Page Kit here. -- Download "THE CIRCA METHOD" and learn my signature method for creating high-powered sales copy: Get it FREE: https://lizslyman.com/circa-method/ CONNECT WITH ME: YOUTUBE: https://www.youtube.com/channel/UCpPMFbrK2gUdSmRXqD4Uafw INSTAGRAM @LETSTALKCOPY COPYWRITING COURSES & RESOURCES: LIZSLYMAN.COM
Transcribe →Ep. 37: Grow Your Copywriting Business Through Guest Blogging
Jan 9, 202300:12:26Tap to summarizeIf you’re a freelance copywriter, positioning yourself as an expert is key in growing your client list. If you do it right, guest posting is a unique way to get your name in front of a virtually unlimited number of potential clients in your niche. Guest posting helps you build your personal brand, showcase your expertise, and create solid social proof. Sounds good, right? Let’s talk about how guest posting can help grow your copywriting business and how you can score publications. --- Get the Ultimate Sales Page Kit here. -- Download "THE CIRCA METHOD" and learn my signature method for creating high-powered sales copy: Get it FREE: https://lizslyman.com/circa-method/ CONNECT WITH ME: YOUTUBE: https://www.youtube.com/channel/UCpPMFbrK2gUdSmRXqD4Uafw INSTAGRAM @LETSTALKCOPY COPYWRITING COURSES & RESOURCES: LIZSLYMAN.COM
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