In 2009, Anthony John Amyx, Business Coach, put down his guitar to stop touring as a professional musician and decided to build a personal brand known as the #TwitterRockstar, where he trained over 10,000 people on how to use Twitter to generate leads and sales.

Along the way, he has been featured on CNN, BusinessInsider, CreativeLive and is a mentor to several of Forbes Top Social Media Influencers.

Today, AJ teaches entrepreneurs in the creative industries there is a way of living that defies the status quo and mediocrity. He wants them to know it is possible to thrive in the modern-day marketplace.

I started my business because . . . I wanted freedom. I wanted to be able to work from anywhere in the world using a laptop and internet connection.

The thing I enjoy most about my business is . . . seeing the positive impact it has on humanity. I see the impact it has on my clients and their families.

The biggest surprise for me as a business owner is . . . my results are not solely driven by the things I do. I am learning the more I do the deep inner work of who I am being in the midst of my doing of marketing and sales tasks, I make more money while working less hours. This is very counterintuitive to my East Texan upbringing.

My advice to people considering starting a business is . . . do the deep work. Take radical responsibility for ALL of you. Every thought. Every emotion. Every result. It's all feedback trying to guide you to living in your greatest potential.

My older self would coach my younger self to . . . have unwavering confidence in myself and never look externally for validation or approval. But rather to source it internally, within myself.