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In this insightful episode of Living the Dream with Curveball, we sit down with Brian Samson, a seasoned expert in nearshoring and connecting U.S. companies with top talent in Latin America. With over a decade of experience, Brian shares his journey of transforming the way businesses approach global hiring, emphasizing the benefits of nearshoring over traditional outsourcing. He explains how Latin America offers a wealth of skilled professionals who not only share similar time zones but also possess a strong work ethic and problem-solving skills, making collaboration seamless.
Brian dives into the common misconceptions about hiring from Latin America, countering stereotypes with real insights into the resilience and adaptability of its workforce. He discusses the types of roles most frequently filled through nearshoring, from software development to virtual assistance, and highlights the advantages companies gain by embracing this approach.
Listeners will also learn about the pitfalls to avoid when hiring internationally and the importance of treating remote team members as integral parts of the organization. Brian shares valuable advice for business owners considering nearshoring, including resources like his podcast, Nearshore Cafe, and his company website, Plugg Tech, where they can find guides and advice.
This episode is packed with practical tips and encouragement for entrepreneurs looking to expand their horizons and tap into the incredible talent pool just south of the border. Tune in for a conversation that could change the way you think about global hiring!
What You’ll Learn in This Episode:
- The key differences between nearshoring and outsourcing
- Why Latin America is an untapped resource for U.S. companies
- Common myths about hiring talent from Latin America
- The roles that are most commonly filled through nearshoring
- How to effectively integrate international hires into your business
For more information on Brian Samson and his work, visit pluggtech.com and check out the Nearshore Cafe podcast for more insights.

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