Podcast Summary: Locally Owned – "Signs of Success: Interview with Scott Owen, Owner of Owen Arts"

Introduction

In this compelling episode of Locally Owned, hosted by The Street Smart Entrepreneur, Dave engages in an in-depth conversation with Scott Owen, the owner of Owen Art Studio and Owen Signs & Graphics in Columbiana. Released on January 24, 2025, this episode delves into Scott's remarkable journey from a skilled sign maker to a celebrated fine artist, highlighting the fusion of creativity and business acumen that defines his success.

Scott Owen's Early Influences and Beginnings in Sign Making

Scott Owen's passion for art was nurtured from a young age, primarily influenced by his mother, who consistently gifted him art supplies for birthdays and holidays. His father, on the other hand, instilled a strong work ethic in Scott and his brothers, guiding them toward practical endeavors. This blend of creativity and diligence laid the foundation for Scott's future career.

At the age of 13, Scott's journey into sign making began almost serendipitously. As he recounts, his father requested him to paint a sign for a neighbor. Despite his youth, Scott approached the task with dedication, taking two weeks to complete the project and earning his first $20. “I always looked at it from an artistic or a lettering point of view. And I saw all the beauty in what I saw,” Scott reflects (03:51).

Building the Business: Embracing Technology and Craftsmanship

Scott's entry into the sign-making business was marked by a commitment to quality and innovation. While working at the Art Sign Company during his college years, he discovered the potential of emerging technologies like vinyl cutting machines. In 1982, recognizing the transformative impact of such tools, Scott invested heavily in a $12,250 vinyl cutter—a significant sum at the time (“I was probably just as dumbfounded as anyone as things evolved” 08:12).

This investment allowed Scott to blend traditional craftsmanship with modern technology, enabling him to produce intricate and artistic signs that stood out in a predominantly production-focused industry. His dedication to mastering his craft and embracing new tools set Owen Signs & Graphics apart from competitors, fostering a reputation for both artistic excellence and functional design.

Challenges and Resilience: Navigating the 2008 Financial Crisis

Despite steady growth over the first decade, Scott faced significant challenges during the 2008 financial crisis. His once-thriving business saw a drastic decline, forcing him to scale back operations and ultimately operate solo. “I was goofing off. I didn't have much structure to it, but I didn't understand it as a business,” Scott admits (23:28).

This period of adversity became a turning point for Scott, prompting him to explore his artistic side more deeply. With the business downsizing, he found solace and creative expression in fine art, leading to unexpected successes in local art shows and solo exhibitions. “I picked up a photograph that my wife and I had gotten married, and I just drew it, and I thought, that's cool” (30:36).

Transition to Fine Art: Owen Arts Studio

Scott's transition to fine art was both organic and serendipitous. Encouraged by his wife, Taylor, Scott began submitting his artwork to local exhibitions, where he quickly gained recognition by winning several awards. This newfound success led him to establish Owen Arts Studio, allowing him to pursue his passion while maintaining his sign-making legacy.

“Art was the thing. I had all the utensils for it, if you want to call it,” Scott explains (32:42). By leveraging his extensive experience in sign making, Scott seamlessly integrated his artistic talents with his business, creating a unique duality that enhances both his commercial and personal creative endeavors.

Achievements and Recognition

Over the years, Scott has amassed an impressive portfolio, including international awards and features in prestigious publications like Signcraft Magazine. Notably, his work includes enduring projects such as the "Welcome to Oak Mountain" sign, which has stood for over 35 years. “There’s been thousands and thousands and thousands of them, you know, and really it's been more about the people that I've gotten to work with over and over and over again,” Scott highlights (23:57).

His ability to build lasting relationships is a testament to his commitment to quality and customer satisfaction. Scott proudly mentions working with clients across multiple generations, fostering enduring partnerships that underscore the trust and respect he has earned in the community.

Live Art Performances and Creativity

Expanding his artistic repertoire, Scott ventured into live art performances, where he paints in real-time alongside musical bands. These performances, though initially challenging, proved to be highly successful, with his artworks selling for substantial amounts post-performance. “The painting sold for over $1,000,” Scott shares (44:41).

This innovative approach not only showcased Scott's dynamic creativity but also reinforced his fearless spirit in embracing new artistic avenues. His live art endeavors exemplify the courage to take risks and the rewards of stepping outside one’s comfort zone.

Advice for Aspiring Entrepreneurs and Artists

Throughout the interview, Scott offers invaluable advice to budding entrepreneurs and artists:

1. Be True to Yourself: “Be true to yourself. You do it for yourself first. You do it for the money last,” Scott advises (48:16). Authenticity should drive creative endeavors rather than financial motivations.

2. Embrace Relationships: Scott emphasizes the importance of building and nurturing relationships, both in business and the arts. “It doesn't get any better than that,” he affirms when discussing loyal client relationships (52:59).

3. Adapt and Innovate: Scott's journey underscores the necessity of adapting to changing circumstances and embracing innovation to stay relevant and successful.

4. Separate Passion from Business, but Find Harmony: While maintaining separate streams of income and creative expression, Scott highlights the beauty of balancing commercial work with personal artistic pursuits. “One really feeds the soul and the other one, I guess, feeds the family,” he reflects (41:34).

Looking Forward: The Future of Owen Arts Studio

As Scott looks to the future, his focus remains on integrating his artistic and sign-making ventures under the Owen Arts Studio banner. This consolidation aims to create a harmonious blend of his two passions, allowing him to continue serving long-standing clients while expanding his artistic footprint. “It's pretty sweet. It's pretty beautiful,” Scott describes the synergy between his commercial and creative work (40:33).

He also expresses a desire to mentor and inspire the next generation of entrepreneurs and artists, leveraging his extensive experience to help others navigate their creative and business journeys.

Conclusion

Scott Owen's story is a powerful testament to resilience, adaptability, and the seamless integration of passion with business. From humble beginnings in sign making to earning accolades in the fine art world, Scott exemplifies the essence of a Street Smart Entrepreneur. His journey inspires small and medium-sized business owners to embrace their creative talents, navigate challenges with determination, and build enduring relationships that drive long-term success.

For those interested in Scott's artwork or seeking his expertise in sign making, Owen Art Studio invites you to visit owenartstudio.com or call (205) 669-9700.

Notable Quotes

• “Be true to yourself. You do it for yourself first. You do it for the money last.” – Scott Owen (48:16)
• “It doesn't get any better than that.” – Scott Owen (52:59)
• “One really feeds the soul and the other one, I guess, feeds the family.” – Scott Owen (41:34)

This summary captures the essence of the episode, highlighting Scott Owen's blend of artistic talent and business savvy, his resilience through economic challenges, and his ongoing commitment to both his craft and his clients.