London Real Podcast Summary

Episode: 🎬 Burak Çevik - Web3 Meets Esports: Gameness' Blueprint To Dominate Growth & Mass Adoption
Host: Brian Rose
Guest: Burak Çevik
Release Date: March 2, 2025

Episode Overview

In this episode, Brian Rose dives into the future of esports, Web3, and AI-driven mass adoption with guest Burak Çevik, founder of Gameness. They discuss how Gameness leverages esports and AI to bridge the gap between Web2 and Web3 technologies, disrupts traditional gaming paradigms, and empowers new user communities. Burak also shares personal stories about his unique upbringing and outlines his ambitious vision for the future of the company.

Key Discussion Points & Insights

1. The Gameness Solution: Merging AI, Web3, and Esports

• Gameness as a "Super Application":
  • Burak introduces Gameness as an AI-powered platform designed to address the core challenge of mass adoption in transitioning from Web2 to Web3 technology.
  • Quote (Burak, 00:00):

    "Gameness is an AI powered super application. We solve the mass adoption problem from web 2 to web 3 with AI and with gaming."

• Focus on Esports as Growth Vector:
  • Brian clarifies that Gameness isn't just another gaming app—its power is in leveraging the explosive community dynamics and scale of esports.
  • Quote (Brian, 00:09):

    "The vector you're betting on is esports."

  • Burak confirms and expands on this point, noting the unique approach they're taking.
  • Quote (Burak, 00:11):

    "Yes. We are bringing something that's very different than just gaming and that comes from your deep background. You understand this."

2. Real-World Achievements in Esports

• Major Tournaments and Industry Impact:
  • Burak shares impressive details about Gameness's role in organizing large-scale tournaments and industry-shaping partnerships, including the esports World Cup with a $60 million prize pool.
  • Gameness prioritizes both competition and community-driven mass onboarding to crypto exchanges and Web3 tools.
  • Quote (Burak, 00:18):

    "We are organizing esports tournaments. We are organizing events 15,000 people to 50,000 people. We was the partner with the esports World Cup. The prize pool was $60 million. This was crazy."

  • Emphasizes how educating and engaging new communities is core to Gameness' adoption strategy.
  • Quote (Burak, 00:36):

    "We need to bring new volume, new traders as a community power. If we convince them to use exchanges, educate them. We have a very huge army as a believers and this is the biggest power game is had. This is why we are saying yes, we solve mass adoption problem."

3. Personal Backstory: The Esports Legacy

• Family Influence and Early Immersion:
  • Brian asks about Burak's upbringing. Burak credits his mother—a rare example of an esports player and streamer—for sparking his passion and work ethic in the field.
  • Quote (Burak, 00:58):

    "My mother teach me or pushed me to esports industry because she was streamer. She was esports player."

  • Brian marvels at this unique backstory, highlighting how it shaped Burak's approach to the industry.
  • Quote (Brian, 01:08):

    "Your mom's an esports player and a streamer?... Yeah. You don't hear that very often."

4. Vision for the Future: Beyond Unicorns

• Creating a "Unicorn Factory":
  • Brian asks Burak to imagine Gameness five years out. Burak envisions not just building a single unicorn company, but a platform capable of spawning many.
  • Quote (Burak, 01:14):

    "We don't want to create a just unicorn. We want to create a unicorn factory. We want to decide who will be unicorn on the gaming industry. With a good team, with a good community. If your solution works, you can achieve anything you want."

  • The company's proof of work is evident: over 300 successful cases across 11 industries and 40 countries—all achieved without issuing a company token or relying on outside investment.
  • Quote (Burak, 01:25):

    "And we show to everyone without the token, without all investments. Yes. We have a proof of work, proof of concept from 11 different industries, 40 different countries with 300 different cases. We will not stop."

Notable Quotes & Memorable Moments

• Mass Adoption Vision

  "We have a very huge army as a believers and this is the biggest power game is had."
  (Burak, 00:34)

• Esports Pioneer

  "Your mom's an esports player and a streamer?... Yeah. You don't hear that very often."
  (Brian, 01:08)

• Unicorn Factory Ambition

  "We don't want to create a just unicorn. We want to create a unicorn factory."
  (Burak, 01:14)

Timestamps for Key Segments

• 00:00 — 00:11: Introduction of Gameness, AI, and Mass Adoption
• 00:12 — 00:36: Esports as a Growth Engine & Industry Partnerships
• 00:52 — 01:08: Burak's Personal Esports Origin Story
• 01:14 — 01:30: Vision for Gameness and Industry Transformation

Summary Tone and Style

The conversation is energetic, visionary, and authentic. Burak speaks with conviction and a sense of mission, consistently framing his work as not just innovative, but industry-defining. Brian matches this energy with curiosity and admiration, setting up Burak’s story and vision for both a general audience and those familiar with the esports and crypto/Web3 landscapes.

This episode is a must-listen for anyone interested in the intersection of gaming, AI, and blockchain—and offers a compelling look at how mass adoption could truly become reality through the power of esports.