In this episode of Making Strides for Animal Chiropractic, Dr. Katie discusses strategies to improve client retention by building value and optimizing patient experiences. She explains the importance of understanding the customer journey from initial awareness to consideration and outlines effective marketing techniques for cold and warm leads. This episode continues the series on building a flourishing animal chiropractic practice and previews topics from her upcoming presentation at the AVCA conference in Dallas, TX this November!

Topics covered in this episode:

The importance of building value in your practice
Understanding the customer journey: Phase one
From cold leads to warm leads: Phase two
Effective marketing strategies for animal chiropractors

Making Strides for Animal Chiropractic Links and Resources:

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Learn more about the 2024 AVCA conference

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From Cold Leads to Raving Fans: The Customer Journey: Phase 1 and Phase 2 Guide; Dr. Kaitlyn Lackey, DC