Virtual reality isn’t science fiction anymore. The biggest companies on the planet have invested heavily in digital worlds, also known as “the metaverse.” And it’s not just the tech and entertainment industries–the metaverse has applications across the economy. Knowing what the metaverse is and how to implement it can drive significant value today and put you ahead of the curve tomorrow; but only if you use it right.

To help you navigate this emerging technology, we spoke with Julie Sweet, Chair and CEO of Accenture, the world’s biggest professional services company. Under her leadership, Accenture has been at the forefront of metaverse research, advisement, and adoption. In this episode, Julie shares the three distinct categories of metaverse application, and how companies are implementing the technology today. Together, we explore the power and potential of the enterprise metaverse, and what still needs to be solved before it goes mainstream. Plus, how investors can evaluate these digital worlds.

Join us as we merge the digital and physical worlds and prepare for the not-so-distant future.

Highlights:

The three metaverse categories (3:03)
How AI connects to the metaverse (8:43)
How Accenture prepares companies to adopt metaverse solutions (13:01)
What stands in the way of widespread use (15:01)
The ethics and risks of metaverse technology (17:17)
Why Julie believes metaverse will reinvent how we operate (19:39)

Links:

Northern Trust - Wealth Management
- https://www.northerntrust.com/united-states/what-we-do/wealth-management
Northern Trust Twitter
- https://twitter.com/NorthernTrust
Katie Nixon Bio
- https://www.northerntrust.com/united-states/insights-research/wealth-management/experts/nixon-katie
Katie Nixon LinkedIn
- https://www.linkedin.com/in/katherine-nixon-61783816
Accenture Website
- https://www.accenture.com/us-en
Julie Sweet Bio
- https://www.accenture.com/us-en/about/leadership/julie-sweet
Julie Sweet LinkedIn
- https://www.linkedin.com/in/julie-sweet/
Metaverse Insights - Accenture
- https://www.accenture.com/us-en/insights/metaverse

Feedback:

If you have questions about the show or topics you'd like discussed in future episodes, email our producer (contactnorthern@ntrs.com).