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- [00:01]
A
Hey, everyone, I got a really exciting show. Google just dropped this new image model, nanobanano Pro. And what's really cool, they've integrated into one of my favorite tools, NotebookLM. I'm gonna walk you through how you can make killer infographics and killer slide decks from any topic. By building a notebook and then using nanobanana to generate those amazing visuals, it is going to make your life easier and save you countless hours of your week. Let's get to today's show. Did you know that most businesses only use 20% of their data? That's like reading a book with most of the pages torn out or paying for a coffee. That's 1/5 full. Point is you miss a lot unless you use HubSpot. Their customer platform gives you access to the data you need to grow your business. The insights trapped inside emails, call logs and transcripts, all that unstructured data that makes all the difference. Because when you know more, you grow more. Visit HubSpot.com today. All right. Hey everybody. Welcome to another episode of Mark on screen. I'm in my home alone themed Christmas sweatshirt today. Little Nero's pizza, baby. It is the holiday season and Google gave us a present. And that present was nanobanana Professional. And nanobanana Pro is the next level in their image and slide generating model. And it's awesome. And today I want to talk to you specifically about how they integrated nano banana into NotebookLM. NotebookLM is a favorite tool of mine and many folks who watch this show. What a notebook is, is it gives you the ability to put lots of content on a subject in one place. And you can see here that they've got this awesome notebook that's public to everybody with all the works of William Shakespeare, and it's very, very cool. And so this is basically what a notebook could look like on any subject. I decided to get a little meta and start a notebook on Gemini 3 because I've been really using and loving Gemini 3 that Google just released. And so what I did is I put a couple of sources in. You can upload a source, but you can also link to a G drive, a website, a YouTube video, paste in any text. And so you know me, I love YouTube. So what did I do? I pasted in our show on market against the grade. Hit. Like hit. Subscribe, please. It would mean so much to us. And then I put in our friend of the show, Greg Eisenberg. He had two amazing Gemini three videos, one of them with Logan Kilpatrick from the Gemini team. And I put Those in there. So that I have a kind of corpus of knowledge of Gemini 3. And that's good. But what's interesting is that there are two new features. You see them right here, Infographic and slide deck. And what's very cool is that you can now build custom infographics or slide decks. And so if you want a specific infographic, you literally just go in here and have a prompt and generate one. And I've got infographic for you right here. I gave NotebookLM the instructions to build an infographic that I could use on LinkedIn and I asked it to be done in HubSpot brand colors. That's it. I didn't even give him what the hex codes were. And this is what NotebookLM returned. It took all of the information and it generated not just like, I think a pretty decent looking infographic. What I was trying to see is the contextualization of the content. And so it's like the marketing use cases for Gemini 3. Build marketing assets in minutes. Create interactive tools from a single prompt. Very cool. Design and display websites by describing them. Develop gamified content for marketing assets. These are all kind of the vibe coding use cases. Gemini 3, really cool. Then supercharge your content strategy. Analyze hour long videos. Perfect for social clips. We just talked about this in the show that we did and it figured that out in the show and it called it out in the infographic. Very cool. Gen AI powered creative direction on ads and transform research with generative ui. You know what, these are the things that were talked about in our episode and in Greg's couple of episodes. It framed them really well. Like I may have given it some more visual directions. It's maybe 80% of what I want it to be, not a hundred percent. But this was very good and took a minute. Like there's no reason now for any social post, any marketing content to not be multimedia. Now that we have Nana Banana, the other question I get a lot from people is, well, how do I help my team, my co workers, my family, whoever understand AI? And so I was like, oh well that's cool. So I asked Gemini to build a slide deck. I gave it a prompt to build the following slide deck specifically for the HubSpot marketing team to contextualize how they could use the new features of Gemini 3. I literally just did this. I did it right before recording so that it would have time to render and everything. But I haven't looked at it. Let's give it a review.
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Look, you just saw what Google's new AI Feature can do custom infographics, slide decks and content that used to take your team days to produce. But here's the thing. Most marketers are barely scratching the surface of what's possible. We put together the Marketer's guide to Google Gemini and NotebookLM. Because watching a demo is one thing, actually implementing it in your workflow is another. This guide breaks down the exact prompts and workflows we're using. To compress 10 hours of research into just 20 minutes. Scan the QR code or click the link in the description. Now let's get back to the show.
- [05:59]
A
Okay. Your new marketing superpowers. How Gemini 3 fundamentally changes the way marketers can create, understand and build. Okay. AI landscape has been reaching an inflection point. Oh, all right. We're selling it gave a quote from the podcast. This is a step function. Better from a marketing and business growth perspective than the other models right now. So it built custom illustrations, did some pull quotes. Very cool. Gemini 3 unlocks core superpowers for marketers. Instant creation, deep insight, future proofing. Okay, this is. Okay. I don't know that I love this. The kind of agenda that they set from raw idea to functional app in 18 seconds. It pulled all these screenshots, right? Like none of these screenshots were anywhere. It generated the screenshots, the demos, everything. It isn't just code, it's a world class designer. Pull content from Greggs showed exactly some actual design work that could be done in Gemini 3. The HubSpot opportunity. So it personalized it to the HubSpot marketing team. Creation on demand interactive lead magnets, experiential marketing and rapid prototyping. That's pretty cool. I think the team would like that. Your new AI video producer and performance coach. We talked about this on market against the crane. Get expert level feedback. Find the perfect social clip instantly. This is the video that we talked about in the show. It pulled and generated an actual image. I don't think this is an actual frame for the video. I think it rendered a new image with our friend Ed Sheeran, but it is actually breaking down that on the podcast we asked Jim and I to find the single most compelling frame from a 1 minute 19 second ad. It didn't just find the frame and explain why it worked. And so this is the frame and it doesn't look exactly the same. I think it regenerated, which is pretty cool. Which is where Ed Sheering pulls out a bottle of Heinz ketchup and it breaks down the color theory, the texture comments, what they did like, this is very cool. Really good. Like, this deck would have taken a human hours to do. If I said, hey, go listen to my podcast. That's like 30 minutes right there. Make notes of what you've learned, create an outline and design some slides. It would have taken hours and it wouldn't probably have been this good. It wouldn't have had a lot of the, like, screenshots and the imagery would not have been as good. I think the kind of layout and text would have been better, but, like, I don't think the inventory would have been as good. So it's like, hey, Supercharge, HubSpot Academy. Rethink about our inbound content. These are. These are good ideas. Search is no longer a list of blue links. This is for Superpower three. Superpower three is in clash, bold display, semi bold. Ah, we have an error. We have an error. And the problem with stuff like this is that you cannot go in and edit these decks. And that's why you see they have this good content, bad content, because they're trying to get the feedback loop of what's working, what's not. Again, I can show prompt, and this is for the prompt. Build an amazing slide deck. So I could go back and say, hey, slide 12 was messed up and I could give it some more direction and have it regenerate and have it keep trying. But it broke down the changing search landscape pretty good. Doesn't really have the best closing, but it created a solid 15 slide deck that I think within a few iterations, I like. I wouldn't go share this deck with the team, but I could probably iterate on it over like another 10 minutes and have a deck that, like, a person could look at be like, oh, okay. I learned a couple things that I can go and apply to my job. And what's really cool is, is I could actually have it build these decks specific for individual teams or individual tasks people are working on, which I think is a real game changer. Okay, so those are two massively new features in NotebookLM that I think are super cool and super compelling. The reason that they're possible again is because Google's new Nano Banana Pro model. And what that model really does is make the text rendering on videos and the image quality of those videos much better. And you combine that with Gemini 3, getting smarter to know what the images should look like, what the text should actually say, creates a really compelling output. And so I can think of an endless number of use cases for your business, customer presentations, website content, case studies, everything. I could see. Like for example, we use a lot of notebooks internally for like competitive intelligence. What are competing products and companies doing? You can generate really cool infographics on demand for your sales team. Like those are the things that you can now do with Notebook LM with new nanobanana Pro. So I personally am really excited. I'm going to go use all this. What Google's doing is they're integrating Nano Banana a lot into all their products. So we're going to have more image based content. Nano Banana Pro shows coming. But I really love Notebook. I love these features. I wanted to show you all this today. Thank you so much for joining me. I see you real soon on marketing against the grain.