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Marketing Made Simple
#178: How to Work with Your ADHD to Boost Focus and Productivity
00:36:05
Traditional productivity advice often assumes a “one-size-fits-all” solution, but for many people —especially those of us with ADHD or other neurodivergent traits—that approach can actually slow you down. You may even feel ashamed of your...
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- [00:04]
Dr. J.J. Peterson
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- [01:08]
April Sunshine Hawkins
There tends to be this idea that the way that you get stuff done is to do it one specific way. You sit down in your cubicle, staring at your computer, get everything done, and then you can get up and take a break or you just kind of head down, go for it. And the reality is a lot of us don't work that way. Our brain is not built to function that way. I think for many of us, there's a lot of shame that gets associated around productivity and focus. And in this series where we're talking about mental health and really working on yourself, we wanted to actually bring in an expert to talk to us specifically about ADHD and productivity. I'm about to start the show. Hello, hero maker. Welcome to welcome to the Marketing Made simple podcast, powered by StoryBrand and brought to you by the HubSpot Podcast network, where we believe your marketing should be easy and it should work. I AM your host, Dr. J.J. peterson, and I am joined by my co host, April Sunshine Hawkins. Hi, April.
- [02:18]
Isabel Richards
Hello, JJ and hello, hero maker.
- [02:21]
April Sunshine Hawkins
April, you're productive, right?
- [02:23]
Isabel Richards
Yeah, I am.
- [02:25]
April Sunshine Hawkins
You actually, I'm like super productive. You are super productive. You are actually one of the most productive people I know. I'm not gonna say sometimes it's annoying that you're so productive because you make the rest of us look bad. But you are a very productive person. You, you get a lot. You get ish done. You get a lot done and you get like, if I ever really do need something done, like, I'll give a very specific example. So I might mention to you, hey, I need to do some research on where I'm going to take my niece this weekend when she's in town, do you have any ideas? And you would say to me, I do have some ideas. And then five minutes later, this we're doing over text. I get a itemized list based on price, based on time, based on appropriateness for an 11 year old of what to do. And this isn't something you had, like just sitting around. It's like something that you have created that I would never create. That you have created for me and is incredibly valuable and changes my entire weekend with my niece. Those are kind of some of the things of, like, if I need something done and I'm avoiding the task, I don't pass it off to you. But I do know if I need something done, April's my person I can go to.
- [03:42]
Isabel Richards
Yeah, well, yep. I love me a to do list and I love me helping other people. And so my enneagram2ness is like, JJ needs my help. Let me put on my glasses and sit down on my computer and just. Yeah, it's so fun for me.
- [04:00]
April Sunshine Hawkins
So then is your day then structured of where? Because I know you get so much done. Do you sit down, like, when we're not recording podcasts? Cause, like, you're here a lot with me and you're out, like working with. With private workshop clients. So you're on the road, you're 9 to 5. Do you sit down at 9 o'clock, get up for lunch, and then go back and sit down till 5 o'clock because it feels like you are just so focused all day long? Is that how you do your day?
- [04:24]
Isabel Richards
There have been many evolutions of what I do with my day, jj, because for a long time, and especially when I was younger, I could just like, sit at my desk and just power through stuff and I would forget to eat lunch and then my nervous system would not get regulated well. And I have had several significant burnouts in my life because of my ability to focus and my ability to just like. It's like I'm like harnessing all of my energy and I can give it to very intense tasks and do a whole lot of tasks in a row. It's a superpower. But it's also something I have learned. I actually have to. I have to give myself breaks. I have to, like, set timers to be like, remember, April, it's time to stand up, go outside, see the sunshine for a moment. It's time to eat some food. And I've just discovered I'm a little neurospicy in that way.
- [05:27]
April Sunshine Hawkins
Yeah. Yeah. And for Me, I'm like, if I'm gonna need to do, like, tasks like check off a list, send emails, write some quick things, sitting down, like, at my desk works really well for me. If I need to be creative and I'm writing a new chapter in a book or I'm coming up with a new webinar or something that's going to go on YouTube, sitting at my desk doesn't work for me. I actually have to get up and I move. I go to a coffee shop or I go even to my couch or I go outside. But, like, for some reason, I can get a lot done on a task like checking things off a list. I probably need to be at my desk. I need to be focused. But if I need to be creative, that's not a healthy space for me. I need to actually move out. The reason I wanted to bring this up is because I feel like a lot of people struggle with. Struggle might not even be the right word. A lot of people have to process all the time what it looks like to be creative. We spend so many hours of our day working, and there tends to be this idea that the way that you get stuff done is to do it one specific way. You sit down in your cubicle staring at your computer, get everything done, and then you can get up and take a break or you just kind of head down, go for it. I don't think that's how most people work. I don't think that's how most people actually can function well, but we put ourselves into those boxes or we look at other people and go, wow, they do it this way. Maybe I should do it this way. Or this is how this person prescribed to be productive. And the reality is a lot of us don't work that way. Our brain is not built to function that way. And in this series, that where we're talking about mental health and really working on yourself and really kind of setting yourself up for success, to be able to be great at marketing and create easy marketing that works. We wanted to actually bring in an expert to talk to us specifically about ADHD and productivity. Because I think for many of us, there's a lot of shame that gets associated around productivity and focus.
- [07:30]
Isabel Richards
Why can't I do it this way? I should be able to do it this way.
- [07:34]
April Sunshine Hawkins
I mean, I just remember hearing so much as a kid to especially a lot of other people, even myself, hey, focus. Hey, focus. And focus. Focus is seen as this thing that we should just automatically, innately understand. And I think no matter where we're at on, say, a scale of ADHD or neurospiciness is what we're gonna really be calling it today is this level of neurodivergence. We all kind of are on some level of that. And this is not a diagnosis. We are not experts. But we all, I think, work in different ways. Our brains work different ways, and we work with people whose brains work differently than us. And it's important, I think, to just destigmatize the conversation around, focus around neurodivergence, around neurospiciness, and just bring in somebody who actually works in this space and have them share with us how maybe we can understand ourselves and maybe even understand people who we work with to be able to just kind of, I use this phrase a lot, drop our shoulders a little bit, relax, give ourselves some grace, but ultimately walk away with some ideas or tools that can free us up to be able to accomplish the things we need to accomplish. This is not an episode about you need to be more productive, you need to accomplish more. This really is an episode that is about how do I set myself up for success when I need to get crap done and how do I set other people up to be able to really have the space, the time, the system to be able to accomplish what needs to get accomplished in any given day? Well, this conversation was an incredible gift to me and my family, and we've talked about it a lot since then. And I know that it is going to be a gift to you. So let's get to it. Here is my conversation with licensed clinical professional counselor Isabel Richards. Isabelle, I have been looking forward to this conversation so much for so many different reasons. Off mic, you and I have had conversations about my own family, my own personality, me, how I kind of process information and attention. Plus, you're just one of the funniest and fun people I know. And we have great dance parties.
- [10:05]
John Yu Shai
And so that we do. That we do.
- [10:07]
April Sunshine Hawkins
This is true. So there's so many reasons why I'm so excited for you to be here and, and for our listeners in particular, why I'm so excited is because I'll even come, I'll put myself in this spot first. I think there's been over the years, the moments where I have, quote, unquote, been less productive or where I've lost focus that a lot of shame tends to creep in. And a lot of shame then comes, I am bad, I am not smart, I am not. And it's not all the time, but it's those moments when you go I should have gotten more done today. Why didn't I get more done? And I think for a lot of people, that's the case. I say all that to say I'm so excited for you to be here, because I know that with your background in therapy that you have chosen a field and a specific area of therapy that focuses on this and really studying, learning, and walking people through what you would describe as neurospicy.
- [11:09]
John Yu Shai
Yes, the neurospiciness.
- [11:11]
April Sunshine Hawkins
Neurospicy. So talk to me a little bit about kind of where you are at.
- [11:15]
John Yu Shai
Yeah. Oh, my gosh. First of all, jj, it's just delightful. It's delightful to sit here with you. And I'm so. I have to name. I'm so honored and very, very, very grateful that you're sharing a little piece of your story happily and openly will name. I have adhd.
- [11:32]
Dr. J.J. Peterson
Like.
- [11:33]
John Yu Shai
Like, very much so. Neurospice also tends to run in families. So, like, you know, it's. It's. Our home is filled with such lovely, lovely phenomenon. Let's back up and talk about what is adhd? It's attention deficit hyperactivity disorder.
- [11:47]
April Sunshine Hawkins
Yeah.
- [11:48]
John Yu Shai
Is like the. The official clinical name for this attention deficit already. Incorrect. Those of us who have ADHD actually have a variability of attention. We can hyper focus. We can get so locked into something we're curious about or excited about or, you know, if you've ever gone down that, like, rabbit hole, like, you start researching your business plan, and then you, oops, go down this other track, and then two hours later, you're over here. It's more that. It's an inconsistency of where your attention goes. Like, you kind of feel like you're at the mercy or the whim of whatever sparks your interest. Does that make sense?
- [12:27]
April Sunshine Hawkins
Yeah, absolutely. So it's not where you're. You don't have an inability to focus. It's that your attention is just like what you said. Your attention can be changed to whatever is important in the moment or interesting in the moment.
- [12:40]
John Yu Shai
Yes. Ultimately, what it is, is. Okay, so the attention part is just one tiny piece, too. I also want to name that. Yes. So it's not a deficit of att. It's also not necessarily visible hyperactivity. I think people think of hyperactivity as just the shaky leg. Hyperactivity is also the restless mind, the hours and hours staying up and, like, running through scenarios. It's that ability to think very quickly about a number of things in a very broad, lateral way. Then you also have the Idea. It's a disorder. It's not. It's a trait, right? So I think something that I think about with ADHD is it's ultimately an inability to self regulate. What do I mean by that picture? You got three neural networks, okay? I swear this all connects. Just bear with me. You got three neural networks, okay? Over here, let's say maybe you're sitting down to create a wireframe for your website, right? So you're sitting at your computer, okay? You're about to start. You got three options in your brain. One option over here is the actual task you want to accomplish. Do the. Do the work. Over here you have the part of your brain that's like your hold music. It's like your default network. It's just what happens when you're killing time in between things, right? And over here you have rumination, you have running scenarios. You have sometimes a lot of anxiety lives there, right? Like you have the what ifs. So picture a neurotypical person sitting down to like make the wireframe write the email. Awesome. I'm gonna toggle my brain, I'm gonna switch to this task and the other parts of me, these other networks are gonna quiet down. It just kind of has a way of being connected to what I am choosing. If I have adhd, I have no gates between these. All three things are happening all the same time. And on top of it, I have very little ability to filter what I am taking in in my environment. So jj, I'm gonna own. There's a really cool sculpture behind you. Trust me, I've clocked it. I can't stop looking over there. And it's really hard to actually come back to the thing I wanna be sitting and focusing on. Actually can't. I actually don't have an internal mechanism that flips between those states. So now picture that amount of chaos and noise and think about all the things it gives us. It gives us creativity, it gives us spark, it gives us thinking very differently than the average bear. Like, my guess is you're one of the 10. You know, out of those 10 people, you're the one that comes up with a really cool other way of looking at it, right? So important to know that there's a ton that this gives you, but the parts that you can really find yourself struggling, struggling with less. So even than not getting work done is getting caught up in shame spirals, getting caught up in thinking you're not doing it right, because how you do it is so different. But I just think there's so many Myths and misconceptions that ultimately, like, the per. The people who carry the load of that are the people who most need to know that they're not alone, to know that they have every right to ask for, like, things to work a little bit differently for them, including what they ask of for themselves. So, like, as I was listening to you, I was thinking, what an interesting concept of productivity you're describing. You're describing. Maybe I'll call it the More. And the term neurotypical just means out of a group of 10 people, nine out of 10 people are going to kind of think or function this way. When I use the term neurodivergent, I mean the 1 out of 10 people, although some studies point to even 2 out of 10 people, I would argue high percentage of people listening to this podcast who are just going to think about things differently. Right. What I heard you say was I was productive, I was productive, and then one day I wasn't. What I heard there was a very neurotypical way of thinking of productivity as consistency. That is something we're really going to struggle with. We are consistently inconsistent. So what if you looked at it as persistence? Like, think about the amount of persistence you have to have built up in yourself to continue to come back to something, even with so much kind of working against you at times that, I.
- [16:58]
April Sunshine Hawkins
Mean, what a gift. Literally a gift for me, because my brain is going 500 miles an hour right now. Yes, yes, I know, I know. And so when we start there and give ourselves grace and give other people in our lives grace, but also want to continue to say, let's just get really specific. Grow a business, write an email campaign. Right. Like, get down and dirty, where it's like, okay, I want to be able to be persistent in my productivity, even if I can't be consistent. Consistent, but persistent and keep moving forward, what are some things that then people should consider or think about or do in order to kind of be persistent in that productivity?
- [17:39]
John Yu Shai
Oh, that's such a great question. So a couple things I hear you saying. One, it means a lot to know you're not alone and to know it's not necessarily like a death sentence.
- [17:50]
April Sunshine Hawkins
Yes.
- [17:50]
John Yu Shai
And it's not this negative thing. But also, you know, I think that there is something I hear you saying that's really important to name, which is that it's not just what you are going to sit down and do on the outside. A big piece of how we practice and learn how to sit down and do the task has to do with the rewiring we're doing on the inside. And that has a ton to do with how we relate to it. You don't necessarily have to have an official diagnosis. It's like think of it as a spectrum. It truly is a spectrum. So this is a trait that like everyone to some degree is gonna. But it's how intensely frequently and how long it lasts kind of starts to dictate. Oh, this is starting to really interfere or get really obvious to me. The other thing I want to name because again a lot of the traits of ADHD actually completely tap into the strengths of solopreneurs and entrepreneurs like creativity, willingness to take on risks because we actually struggle with, with knowing consequences. We don't really future cast well like and that's a strain that sometimes right to just like jump in and figure it out as we go. An ability to think laterally. We often are really charming. We learn how to talk and listen and engage with people. So we have all these straights going for us. But then, oh my gosh, the actual boring, tedious or unchallenging, uninspiring tasks are our worst nightmare. So the email campaign may be the first time you went down to write one. One wasn't so bad. Now it's number 10. This is, this is no longer novel, it is no longer at all interesting. And now I have to do it again. So something to think about is you are trying to do a thing that your brain, you cannot will yourself to do. This is like I think so many like you know, sort of the classic self help genre type. Things are like just prioritize and focus will your way into it. Does it align with your core values like nail. You know, I don't mean to talking that voice right, but do you know what I mean?
- [19:55]
April Sunshine Hawkins
I know exactly what you mean.
- [19:56]
John Yu Shai
It's got this attitude of like it's all about like if you can just. It will happen. Guess what? I think a bottom line thing to accept is we are way more attuned to our environment and being able to switch between those three modes. We actually need the environment to do that for us. We cannot do it inside. So I'm sitting staring at this computer and I'm thinking about the refrigerator clicking over there. And I'm also thinking about the text message I just got, you know, from a friend and oh my gosh, what should I eat for dinner? I can't filter any of that. First thing I would ask myself is when is the last time I didn't struggle doing this task. I think of it as like getting super curious and super invested instead of shaming yourself and like, oh, I'm so unmotivated. Notice that shame will produce some adrenaline. Adrenaline tends to actually produce a little more dopamine. Point is, is anytime we amp ourselves up, we get really anxious, we get really ashamed, we get really angry. We actually can sometimes focus better because it's like our body is self medicating us. Our body is producing a ton of stimulation because that's the other piece of adhd. It's not just a variability of attention, it's a need for more stimulation than the average body bear. So we amp ourselves up, we shame ourselves and then maybe we got it done. What I'm proposing is you can actually use your environment to replace beating yourself senseless inside. So you think about when's the last time it didn't happen? And you ask yourself questions like what time of day was it? Were you by yourself? Were you with others? Were you hungry, Were you tired, did you caffeinate? Were you on cold or allergy medicine? Because those are actual actually stimulant meds. You can ask yourself if your body was like standing or sitting, were you, had you just gone for a run? Like you ask yourself all these things to get really, really curious about. What was your on ramp? What led you to sit down to do the task? Because chances are, hidden in that little on ramp is what you needed out of your environment to create the necessary conditions to be able to switch to this type of task and your on ramp for different types of tasks is going to be different.
- [22:20]
Dr. J.J. Peterson
Created Hosted by John Yu Shai is brought to you by the HubSpot Podcast Network, the audio destination for business professionals. Created gives an inside look at how to build a business as a creator, improve your creative process and stay ahead of the latest content trends. John's an ex YouTube and Instagram employee and every episode he breaks down down the creator economy with guests like Logan Paul, Paris Hilton, George Lopez and more. In fact, in a recent episode titled Meet YouTube's Richest 12 Year Old Ryan's World, he sits down and talks with Ryan, Kaji and his parents exploring how they built a billion dollar empire that started with simple toy reviews on YouTube. I mean this episode was great because it was almost like a grown up toy review because Ryan's parents go into how they quit their jobs, scaled the brand and even launched a movie. So if you are looking for insights on entrepreneurship and creating a powerhouse business, go check out that episode and go check out create it. You can listen to it and follow the show wherever you get your podcasts. With smaller budgets and sky high expectations, growth is feeling pretty painful right now. Now. But HubSpot just announced more than 200 major product updates to make impossible growth feel impossibly easy. Like Breeze, a suite of new AI powered tools that help you say goodbye to busy work and hello to better work. Breeze Intelligence to give you the richest, most comprehensive picture of your prospects and customers, and the reimagined marketing and content hubs to attract and convert more leads and send your revenue soaring. So get the pain relief you deserve for your business by going to HubSpot.comspot to learn more.
- [24:09]
April Sunshine Hawkins
And now back to the show. What are some other things people can consider kind of in that moment when, like you said earlier, in and of itself, it's not bad, but when it starts to become noticeable for you or get in the way, become a hindrance of some of the things you're trying to accomplish in life? What are some things people can do to kind of continue to move forward in their life? Be persistent?
- [24:30]
John Yu Shai
Oh, what a good question. I kind of look at it in three different parts. The first is that meta. Metacognition is the fancy, you know, like psych term. Literally. What that means is why do you do what you do? Think about it. Like why do you do what you do? If you've been walking around thinking that you're not getting things done because you're lazy, you're a failure, you can't, you don't learn well, like pick up, pick a reason, pick something you've carried with you, a story you tell yourself you've actually been handed the wrong owner operator manual for your life, your whole life. Because guess what? For someone who has adhd, having the structure of a routine, I know I'm here at this time, I move into this environment at this time. Think about like, oh, I go from the bathroom to the kitchen and how it's almost automated, right? Like I reach for my coffee cup or I like wash the dishes because I'm in this corner. That's what we have to do. Because the other thing that is often really impacted is our working memory. So we don't have a really steady sense of who we are moment to moment. We're always just in that moment. So when we're locked in, looking at that email, everything is the worst. Because in that moment that's the story we tell ourselves. And now also everything is always going to be what it is right now. So what addresses that part of our executive functioning or our self regulation stuff is Metacognition is awareness of what's really going on. So instead of I'm the worst. And it's always, it's, it's listening to what we're saying now, re listening to it, giving your, you know, talking to a friend about it and practicing noticing, oh no, my brain was just maybe really understimulated. My energy level wasn't high. We really struggle with even knowing what energy we have in a day. We struggle with knowing where our bodies are in space, taking care of and noticing, oh, I had more energy yesterday than today. Doesn't happen. We often just bulldoze and then melt down and collapse. So giving yourself room to know, yeah, you, you kind of live a more high octane race car life. Like you go hard, but then you also need rest time. And you can't expect yourself to function the same way in this state as you do in this state. So just awareness can give you, I think, the second step, which is changing your self esteem, stopping it from being a character judgment and returning to, oh, this is a behavior. This is a behavior. I'm doing the best I can because this is how I learned to cope. I learned to beat myself up to get things done. Done. Look at me. Learning to try to do it a different way. Again. This sounds so obnoxiously simple, but it actually repairs the real injury here, which is that you think you fail all the time because you're not doing things the way you think they should be done and you're rediscovering. Oh, actually I get a lot of stuff done if I rewrite some of those rules for myself.
- [27:25]
April Sunshine Hawkins
So metacognition, understanding what's actually going on, which really then sets up the space to be able to repair your self esteem. And then what's the third?
- [27:34]
John Yu Shai
Third one is my favorite. Jt. It's self advocacy. And I mean that within yourself as well as within whatever space you're in. Think about how many times a day you do things the hard way instead of accepting that they could be easier. Great example is I don't question when someone says, oh, let's meet for a zoom call. I sit down in my little seat and I look at the screen and there I am. Guess what? I don't think, well, when I'm still, I need to be standing or moving. Ideally I would love to actually go on a walk in nature if I can. So what I can do is I can ask for it. I can say, you know what I think best when I'm on the move? Can I call you from a walk. How about we do a parallel walk? You walk with me, right? You start to speak up for the thing you know you need, which you only can do once you know what you need. And so that's when I say, you know, going back to that question of getting really curious, like, when were you doing something? When was your environment matching the style of thinking or task you were trying to do? You. So the things I need when I am talking something out with someone or brainstorming are going to be different than the things I need when I'm writing an email.
- [28:39]
April Sunshine Hawkins
So. Good.
- [28:40]
John Yu Shai
And side note, can they give you a hack on the transition? Yeah, absolutely. Again, outsource. Outsource. Outsource. So side note, this also tracks for solopreneurs. We think we have to do it all and you think you, you think you have to do it all and you think you're supposed to be able to learn and become an expert at all the things. Things. If you have adhd, you likely can, you likely do learn very quickly and you are very adaptable. Yay for you. Yay for us. But the energy you can save by having someone else do certain things for you, like quit trying to think you have to be an expert at accounting. Own your limit there. Own that. It's so boring and so tedious and so life draining. Side note, when we get bored, we get depressed. The opposite of work for us is not play. Work is often play for us and often the opposite of that is depression. So when we get unproductive or we feel understimulated or we feel like that flow isn't happening, we often get into a bit of a funk. So giving ourselves room to own, we're gonna function at these different rates and different paces. And it's not always going to connect totally with what you thought you needed because your environment just changed.
- [29:56]
April Sunshine Hawkins
Yeah. Well, and that is of. That is still a form of like advocating for yourself. Right. It's like when you are able to outsource something that really does bring you depression, you know that that is an. You're advocating for yourself. And I think that, that I, I mean, for me this has been in such a credible conversation and I know that it has been for everybody. And just really first off, destigmatizing the label adhd, but also just saying, hey, let's all just open up for a second and recognize that we are definitely different. And it requires kind of some different thinking and movement. And I love when you said it's about persistence, like it's about persistent not consistent. That to me was such a gift that just those, those two, the differentiation of those two words is really a gift for me. I will say. And then very practically of just when you're in those moments, to be able to pause and really take it to a higher level and say, what's going on? That metacognition, what's really happening here? Then going back into that kind of self esteem and self compassion space and then actually moving to a place of advocating for yourself and just simply. It doesn't mean you're standing up all the time and protesting. But like exactly what you said is going, hey, it's important for me to walk while we're talking something simple like that. For me, this has been such a gift. And so I thank you so much for being here and being willing to be vulnerable yourself and share and all the work that you're doing for everybody else. And so. And if people want to listen to.
- [31:27]
John Yu Shai
Your podcast, your podcast is something shiny.
- [31:30]
April Sunshine Hawkins
Something shiny, which I love.
- [31:34]
John Yu Shai
And also, you know the part where we were talking about the different things questions to ask yourself. So we've actually put together accommodation cheat sheet, like a list you can look at that actually asks you those questions about the last time something worked that just acts as like a guidepost as you start thinking of this and where.
- [31:54]
April Sunshine Hawkins
Can people get that list?
- [31:56]
John Yu Shai
The list is at somethingshinypodcast.com MMS well, go get it.
- [32:01]
April Sunshine Hawkins
If you are wanting to advocate for yourself and you're wanting to start asking some of those questions that can start helping you to be able to be persistent in the way that you live out your day to day work life. Go there. Go to somethingshinypodcast.commms so Isabelle, thank you so much for being here and for sharing with me and our listeners. This has been such a powerful conversation. Conversation.
- [32:24]
John Yu Shai
Thank you, jj. Likewise. I appreciate you.
- [32:36]
April Sunshine Hawkins
Okay, hero maker, I hope that that gave you permission to just give yourself a little bit of grace and really begin thinking about the ways that you can help set yourself up to be able to accomplish the tasks you need to accomplish and be as productive as you want to be. And so for today, I just really want to get right into our actionable step. Our actionable step today is for you to go to somethingshinypodcast.commms and at somethingshinypodcast.comms which stands for Marketing Made simple, you are gonna be able to get a cheat sheet that's gonna ask you some questions that really help you look at when were those moments that I felt most productive. What were the things that really, really helped me set up for success? It really acts as kind of a guidepost to be able to give you some just ideas and some thoughts based on reflection to set you up to be able to accomplish what you want to accomplish. Again, we said in the beginning, this, this episode is not about like, you need to be more productive, you need to accomplish more. But the reality is so many of us have so many different demands on us at any given moment. We have to not only do our job where we're creating marketing and we're reaching, reaching out to people and lead generators and email campaigns and websites, but we've also got to fill out forms for our kids going to school. We've got to look up information about where we're traveling next week for vacation. We have to accomplish a lot of different things. And to be able to just pause for a minute and reflect on when are those moments that I felt like I was really locked in and able to accomplish what I wanted to accomplish, I think is an incredible gift. It's been an incredible gift for me and I know that it will be an incredible gift for you. So just take a moment and go to somethingshinypodcast.commms and walk through the guide. Really, those questions that just sit down and help you kind of focus on when were the moments that I was able to be fully myself? And as you begin reflecting on that, think about what do I need to set up in my life? What space do I need to set up? What routines do I need to set up that really allow me to be productive? And throughout of it, give yourself a ton of grace. Give yourself a lot of grace and credit for the things that you've already accomplished and celebrate those moments where you get some new wins because of this. This is really going to help you be able to do the things that you want to do. When you're able to focus on yourself a little bit, what that really does is allow you to be an even greater guide. You're able to then pour into others in new ways and help other people in whole new ways that you never thought you could have. And by being able to just pause for a minute and give yourself some grace and reflection, you are actually becoming an even greater hero maker. Well, that's all for this week's episode of Marketing Made Simple. Thanks so much for listening and believing, like us, that your marketing should be easy and it should work. Follow Marketing Made simple wherever you listen to podcasts and if you found this episode valuable. Please rate and review the show, letting us know how these tips are clarifying your message and growing your business. We'll see you next week.