Med Spa CEO Podcast Summary: "Big Announcement! I Created A Tool to Simplify Your Marketing, Save Time, and Make You More Money!"

Release Date: May 7, 2025 | Host: Heather Terveen

Introduction

In the latest episode of the Med Spa CEO Podcast, Heather Terveen unveils a groundbreaking tool designed to revolutionize marketing strategies for med spa and aesthetic practice owners. Titled "Big Announcement! I Created A Tool to Simplify Your Marketing, Save Time, and Make You More Money!", this episode marks the culmination of Heather's extensive experience in leveraging artificial intelligence (AI) to enhance business operations and client outcomes.

The AI Renaissance and Its Impact

Heather begins by contextualizing the current era as a renaissance of AI, emphasizing its unprecedented and rapid integration into various facets of business and daily life.

Heather Terveen [00:00]: "The truth is right now we are in the renaissance, if you will, of AI. And you know, we don't even know all the different ways that a year or two years from now, or five years from now that we will be using it and how much it's going to change how we work and how we do things."

She draws parallels between the transformative impact of AI and the advent of the Internet, predicting that AI's influence will surpass even the Internet's revolutionary effects on society.

Heather Terveen [00:50]: "AI is going to have even a more, a larger impact than that [Internet]. But what a lot of experts are saying is that the impact is going to happen so much faster than the Internet's impact happened."

Customizing ChatGPT for Enhanced Business Operations

Delving deeper, Heather explores the evolution of AI applications, focusing on ChatGPT as a primary tool for business optimization. She differentiates between standard ChatGPT setups and her approach involving custom-developed GPTs, which are tailored specifically to her business frameworks.

Heather Terveen [02:30]: "So let me explain the difference. A custom GBT, you can actually go into ChatGPT and create a custom GBT that is really just built on Chat GBT... but custom developed GPTs are different. It's almost like changing the hardware of that GPT."

Heather shares her initial skepticism about custom GPTs designed by external developers but acknowledges their superior functionality compared to basic custom GPTs available within ChatGPT.

Heather Terveen [04:15]: "I was like, oh my goodness, this is totally different than regular chat CBT was so impressed. It actually sounds like her."

Launch of "Ask Heather AI": A Personalized AI Tool

The highlight of the episode is Heather's announcement of Ask Heather AI, a suite of three custom-developed GPTs tailored to her proprietary frameworks. This tool is engineered to assist med spa owners in implementing her strategies more efficiently and effectively.

Heather Terveen [07:45]: "So I hired the same custom developer that my coach was using to actually create custom GBTs of my framework... I'm calling this whole thing Ask Heather AI."

Components of Ask Heather AI

1. Signature Menu GPT

   • Function: Acts as a menu designer, aiding in the creation of irresistible, well-positioned offerings.
   • Quote:

     Heather Terveen [10:20]: "We have one GBT that is built on our signature menu that sells framework and it's like acts like a menu designer in your back pocket."

2. Sales and Consult Process GPT

   • Function: Serves as a sales trainer by utilizing extensive coaching call data to enhance consult processes and sales strategies.
   • Quote:

     Heather Terveen [11:50]: "We have one that is built on our consult and our five figure consults system and sales process... it acts like a sales trainer."

3. Content and Marketing Funnel GPT

   • Function: Facilitates the creation of email sequences and marketing funnels, streamlining content development to position clients as authorities in their field.
   • Quote:

     Heather Terveen [12:35]: "We have all different types of email sequences as examples. Those email sequences are baked in to the GPT so that it can help you use our email frameworks and actually create the sequences so much faster."

Benefits of Ask Heather AI

Heather emphasizes that Ask Heather AI is not a replacement for human coaching but rather a complementary tool that enhances the efficiency and effectiveness of existing strategies. By automating and streamlining complex processes, the tool allows business owners to focus more on execution and less on the intricacies of marketing and sales implementation.

Heather Terveen [14:10]: "This is going to be like a sous chef to the Michelin star chef. It's going to help you actually be able to execute faster and be able to not take as much creative and thinking capital to actually implement the things."

Additionally, Heather highlights the tool's potential to transform not only marketing and sales but also operational aspects such as human resources, enabling quicker training and onboarding tailored to unique business frameworks.

Heather Terveen [15:30]: "Think about how you can potentially use these things to be able to train providers more quickly to your unique frameworks of doing things."

Access and Availability

Heather announces that Ask Heather AI is currently in its beta phase, available to select users who joined the pre-sell launch of the Authority Method. She encourages listeners to stay tuned for the release of more information on how to join the waitlist or sign up for the tool.

Heather Terveen [13:55]: "We will link up in the show notes by the time this episode drops more information on how you can potentially either get on the waitlist or actually sign up for Ask Heather AI."

Conclusion

Heather Terveen wraps up the episode by reiterating the transformative potential of Ask Heather AI in the med spa and aesthetic industry. She underscores the tool's role in enabling business owners to scale their operations, enhance profitability, and solidify their position as industry authorities without the accompanying overwhelm and stress.

Heather Terveen [16:45]: "Our goal with this is we want to be the leading edge for you to be able to build a three thriving clinic med spa... It's going to be a game changer."

Heather also provides a final nudge for listeners interested in further growth, directing them to apply for the MedSpa Advantage program through her website.

Heather Terveen [17:30]: "If you're enjoying this podcast and you're a boutique results driven med spot owner... head over to heatherturveen.com/apply to apply to learn more."

Key Takeaways

• AI's Rapid Integration: AI, particularly ChatGPT and its customized versions, is revolutionizing how businesses operate, with impacts even greater than the Internet's.

• Custom Developed GPTs: Customized GPTs, beyond standard ChatGPT modifications, offer tailored functionalities that align closely with specific business frameworks and strategies.

• Ask Heather AI: A suite of three custom GPTs designed to streamline marketing, sales, and content creation processes for med spa owners, enhancing efficiency and execution capabilities.

• Complementary Tool: Ask Heather AI serves as an enhancement to human coaching, providing a "sous chef" role that aids in faster and more effective business operations without replacing personal connections.

• Scalability and Authority: The tool empowers business owners to scale their practices, increase profitability, and establish themselves as authorities in the med spa and aesthetic industry efficiently.

For med spa and aesthetic practice owners looking to leverage cutting-edge AI tools to amplify their business growth, Heather Terveen's latest announcement offers a promising avenue. Ask Heather AI is positioned to become an indispensable asset in achieving operational excellence and market authority with reduced effort and increased profits.