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What if solving a widespread medical condition didn't require surgery, expensive implants, or harsh medications—but could be done by simply putting on a sock?

In this episode of Med Tech Gurus, we sit down with Isaac Oppenheim, CEO and Founder of Zida, a company pioneering wearable neuromodulation at the intersection of aging, textiles, and healthcare. Inspired by his grandfather's struggle with overactive bladder (OAB), Isaac developed the Zida Control Sock—the first FDA-cleared, Medicare-covered, home-use neuromodulation device for OAB.

From his early career in textiles and wearable tech with brands like Nike and Lululemon, to navigating FDA clearance and CMS reimbursement without institutional capital, Isaac's journey shows what happens when design thinking, perseverance, and patient-centered innovation come together. Clinical trials show nearly 80% success rates, giving millions of patients renewed confidence, independence, and quality of life

Whether you're an entrepreneur building medtech from scratch, a clinician seeking better therapies for aging populations, or an innovator curious about the future of neuromodulation, this episode is packed with lessons on resilience, creativity, and making healthcare more human.

Restoring Dignity: Wearable Neuromodulation at Home