Fri Oct 10 2025

"Brain rot" as "trashy media for the algorithmic age", the political implications of memes, the differences in global meme cultures, and the impact of AI on the content we receive and share. Dr. Idil Galip is a lecturer in New Media and Digital Culture at the University of Amsterdam and a dedicated scholar of what she's called "meme studies". She shares her insights on the evolution of memes, "brain rot" media, and the impact of algorithms on digital culture. She discusses how memes have transformed from simple internet jokes into complex, monetized digital objects and content economies, dissects the most popular digital platforms we use, and tries to help us predict the future impact of the algorithmic and meme age we live in.