In this episode, Gordon Glenister is joined by Emma McClarkin, CEO of the British Beer and Pub Association (BBPA). Emma shares insights into the beer and pub industry, the role pubs play as community hubs, and the importance of strong membership engagement in shaping the sector’s future.

With over 100 members representing 90% of the UK’s beer production and half of the country’s pubs, Emma explains how the BBPA champions its members, influences policy, and supports one of Britain’s most loved industries.

What You’ll Learn in This Episode

The scale and influence of the beer and pub sector in the UK economy.
How the BBPA advocates on behalf of members with government and regulators.
The challenges facing pubs post-pandemic, including energy costs, staffing, and shifting consumer behaviours.
Why pubs are more than just businesses — they are vital community anchors.
Strategies the BBPA uses to keep members engaged and aligned.
Emma’s perspective on leadership in a membership organisation.

About Emma McClarkin

Emma McClarkin has been CEO of the British Beer and Pub Association since 2019. She leads efforts to ensure the sector thrives despite significant challenges, from policy pressures to cultural shifts. A passionate advocate for pubs as places of community, connection, and tradition, Emma brings both strategic vision and a deep commitment to the people behind the industry.

Episode Highlights

“We represent 90% of the beer produced in the UK — it’s an enormous responsibility.”
“Pubs aren’t just businesses; they are the beating heart of the high street.”
“Membership is about making sure every voice is heard, from small brewers to national pub chains.”

Links & Resources

Learn more about the British Beer and Pub Association: https://beerandpub.com
Connect with Emma McClarkin on LinkedIn
Follow Gordon Glenister for more membership insights