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In this episode Brian Cain discusses why identity drives behavior and why becoming matters more than achieving. He explains how intentional identity statements shape habits, standards and decisions while helping athletes and leaders consistently perform at a high level.

Brian Cain, MPM, the World’s leader in Mental Performance Coaching brings you practical tips, techniques, stories, strategies, meditations and motivations every day that you can use to close the gap from where you are to where you want to be with The Mental Performance Daily Podcast.

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