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Rachel Cohen
Whether it's audiobooks or all time greatest hits, long live listening to your favorites. Learn more about Kiskali ribocyclib 200mg at kisqali.com and talk to your doctor to see if Kaskali is right for you. Within the first week it hit over a million views and my first 10 videos that I uploaded collectively have over 100 million views.
Mick Hunt
Who is Rachel Cohen at her core? Like, what are the things that you've learned about yourself?
Rachel Cohen
I'm very driven by kindness, positivity and I live each day with gratitude, motivation, inspiration and manifestation.
Mick Hunt
What are the things that you've overcome in your life?
Rachel Cohen
I try to remind myself and tell people that when you're going through a challenging time, it's not necessarily happening to you, but it's happening for you. It's at least once a month or once every two months is I'll stop and I'll reflect. I look back, where was I a month ago? Where did I want to be where I am today?
Mick Hunt
The ability to have and focus on joy and fulfillment.
Rachel Cohen
Success without fulfillment is the ultimate failure. Money comes and goes. The ultimate fulfillment for me is what.
Mick Hunt
Are the things you can help our listeners and viewers do during their moments of reflection as well?
Rachel Cohen
For me, I try to think about where I was, say a month ago and I think about the challenges that I went through. So for me, it's important to try to.
Mick Hunt
Welcome to make Unplugged where we ignite and fuel purpose. Get ready for raw insights, bold moves and game changing conversations. Buckle up. Here's Mick. Ladies and gentlemen, welcome to another exciting episode of Mick Unplugged. And today we have a very special guest who was one of my dear friends. She's a creative problem solver and entrepreneur who turned a simple idea into a thriving business. But beyond that, where I first got to know her was through her viral moment of I'm not even going to say food hacks, but food creativity that got picked up and noticed by Mr. Gordon Ramsay himself. It is my distinct honor and pleasure to introduce one of my really good friends in the world, Ms. Rachel Cohen. Rachel, how are you doing today, dear?
Rachel Cohen
I'm good. Thank you for that really lovely introduction.
Mick Hunt
Absolutely, absolutely. So Rachel, so many places I want to go with you on today's episode, but we have to start with the food hack or the food creativity. Right. Where I first got to know you on my Instagram feed, I saw this person putting peanut butter and ketchup on spaghetti and I was like, there's no way in the world that this is real. And then we just became instant friends just for some fun conversations going back and forth on spaghetti and peanut butter. I'd love for you to just kind of to start with that before we go into your story and your business. Like, how did that moment of recreating food hacks that your kids would eat, then getting noticed by Gordon Ramsay get you to where you are today? Like, how did that moment, like, shape your creativity in your viral sensation that you are?
Rachel Cohen
So it's interesting because my mind is always on overdrive. I'm a very outside the box thinker and I come up with ideas all the time. And it never occurred to me to do tick tock or social media specifically for food videos or to everything I'd even go viral. And it really started back. I have three little girls and it started back when I was homeschooling them the year after quarantine. And my little one was talking about how much she loves bananas. And then I went out and bought a bunch of bananas. And the next day she's like, I'm so hungry, like 30 seconds after lunch. You know, I'm like, you just ate. And I was like, oh, here's a banana. And this is where my catchphrase when your kids say they don't like, because that's how everyone in my videos start. She's like, well, I don't like bananas. So I decided to make it fun for her, thinking she would eat it if I kind of put chocolate on it. And I ended up randomly, I don't know what made me think to just, I'm going to record this. And I recorded the content and I'm very techie, so. So I love the video footage, you know, taking. I love editing. And I just had fun editing the video and I kind of doused it in chocolate. And I decided, let me just throw this up on TikTok thinking like, okay, this is just a fun little treat for kids, nothing of it. And within the first week, it hit over a million views and more so than the views. I'm reading through the comments and I'm both mortified and historically laughing because people, they got so emotionally pulled into it. The comments section was raging and I took it as, huh, I'm gonna have fun with this. So I was like, this went viral. People are so, you know, entertained and both there was a sense of amusement, entertainment and frustration that was coming from my commenters. So I just started creating more videos when your kids say they don't like and for everything I can find, pretty much. And my first 10 videos that I uploaded collectively have over a hundred million views. It just went crazy viral. So I took those videos and I converted them into Instagram reels, and my Instagram blew up. I started getting millions of views on Instagram, and people would tag Gordon Ramsay Lionfield. Like, all these big TikTokers and even YouTubers. I have big YouTubers who have duetted my videos, and it somehow got picked up by Gordon Ramsay and he dueted it. And then there are a few articles written on me that are sometimes funny to go and read. And I just kind of continued going with it. For me, it was more. So it brought me a sense of enjoyment. It brought a weird sense of fulfillment because it made me laugh. I would think of these ideas, and I would just chuckle to myself. I'm like, oh, this is funny. That's just my quirky sense of humor, you know? So I would create it and post it, and people just go wild over it.
Mick Hunt
Yeah, it is wild for sure. And so I'm gonna give a shout out. So family friend of my mom and of our family owns a beauty salon. And so I know that they listen to the show religiously. And I know right now I won't say the name until I get permission. So you know who you are. Mom's in there, like, every other Thursday. But anyway, I know right now they're all like, wait, did this girl just say she put peanut butter and ketchup on spaghetti? And so I thought and felt the same way. And so I said, rachel, I have to see you actually eat this. Like, it's one thing to say, hey, if your kids don't like spaghetti, just put peanut butter and whipped cream and ketchup and sprinkles, and they'll eat anything, right? And so I said, we need to see this in real life. So there is actual video of this moment of you making the dish and me there commentating and you actually eating it. And you said, huh, it's actually not that bad. The beauty salon's going crazy right now.
Rachel Cohen
Just so you know, Just saying, yeah, you know what? It's funny because one of I get asked a lot of questions. I have three of my top questions that people ask me are, do your kids really eat this? Have you ever tried it? And then I get some random, you know, other odd questions that people throw at me. But I did go live on TikTok back when I first started my channel about a little over three years ago, and I ate my pizza hack and my water hack. And then when we started talking and you were like, there's no way. I was like, you know what? It was so much fun doing that live. I'm going to do it again. And I, it was so exciting to do it with you. And it really didn't taste that bad.
Mick Hunt
No, I saw your face. That's all I'm going to say. I saw your face.
Rachel Cohen
But there is video footage. It's on my feed. People can watch it, they can see me eating it. And I told my children about it and they were like, you ate that? They were mortified. I was like, yeah, wasn't too bad.
Mick Hunt
Even your kids are like, mom, we really don't eat the things that you talk about, Right?
Rachel Cohen
So it's funny because they say to me, they're like, why do people think we would really eat that? Or that you would really feed that to us? But yeah, yeah, it's fun.
Mick Hunt
Let's go into your story a little bit. So, you know, I know that you are really proud of being one of the world's greatest moms, right? To three little girls. Let's talk about your journey. Let's talk about getting the world to know Rachel Cohen a little bit. Like, let's, let's talk about, you know, I know you're in Jersey, right? You have a lot going on. You've got a business, you like to hoop a little bit too. Although I think you edit those videos because I haven't seen you really make a three pointer. But we'll talk about that later.
Rachel Cohen
Okay?
Mick Hunt
Let's tell the world about Rachel Cohen. Like, how did Rachel get to this point of your life?
Rachel Cohen
Wow. How much time do we have? 37 seconds. 37 seconds. I could speed talk.
Mick Hunt
No.
Rachel Cohen
How did I get to this point in my life? Like a little mix of everything.
Mick Hunt
Let's start at who is Rachel Cohen at her core? Like, what are the things that you've learned about yourself? What are the things that you've overcome in your life? Because you know, on Mick Unplugged we talk about going deeper than your why and really having that. Because that thing that really says, this is my purpose, this is my mission, this is why I do what I do to be a better version of myself every day. So. So let's start with that. What's Rachel's.
Rachel Cohen
Because, okay, I love that I in the core of who I am. And it's interesting because I always tell people that I want them to understand my soul. Like the person that I am inside. And I'm very Driven by kindness, positivity. And I live each day with gratitude, motivation, inspiration, and manifestation. I believe in all of that. And I've been through a lot of hurdles in my life there. I mean, from my childhood growing up in my home, through getting married at 21. I was young. I was married for 15 years. I endured different levels of abuse, you know, but I got my three beautiful little blessings, which is my proudest, you know, thing in life. And through those moments, I always felt like I didn't feel fulfilled. I was like, I have to have a purpose, to be able to do something more to help people. And it's really interesting to me because I firmly. I try. It's very hard in the moment when you're going through a tough time. But I try to remind myself and tell people that when you're going through a challenging time, it's not necessarily happening to you, but it's happening for you. And what I find important to do, and I try to do this at least once a month or once every two months, is I'll stop and I'll reflect. I look back, where was I a month ago? Where did I want to be where I am today? And what did I go through that helped me overcome certain obstacles and challenges? And when I look back now, there are different obstacles that I went through, whether it was in my marriage or my oldest daughter went through some really bad bullying in school. And I remember after that specific situation happened, I told myself, how can I take a negative situation and turn it into a positive to help other people? So you probably don't know, but I actually started a kindness initiative. I wanted to help raise awareness for bullying. And I have these bracelets that I made that I sell.
Mick Hunt
Yeah.
Rachel Cohen
But I really try to. I feel like my purpose in life is to just help people. I want to. People ask me all the time, what's your goal when it comes to your business? Like, I want to be able to be financially independent to the point that I have all the time in the world to shoot hoops and volunteer my time, because that's really what I want to do, is just figure out how to inspire and uplift other people.
Mick Hunt
Yeah. And that's amazing. And I want to unpack and unplug a few things that you just hit on there. So the first thing is you talked about fulfillment. Right. And shout out to one of my good friends and someone that I call a mentor and coach, Carlester Crumpler, who challenged me. Right. Like we were talking about, you know, what's your purpose? What are you really trying to do? And one of the things he said was always be present, which I know that you are with your family and everything that you do as well. But then the second one, a lot of times when we talk about success, we talk about happiness, we talk about financial success. But he said, mick, what about joy and fulfillment, right? Like, what about just being fulfilled? And so I love that you talked about that. How important is that for you? The ability to have and focus on joy and fulfillment? Like, how does that intertwine with your day to day or your month to month?
Rachel Cohen
Whether it's audiobooks or all time greatest hits, Long live listening to your favorites. Learn more about Kiskali ribociclib 200mg at kisqali.com and talk to your doctor to see if Kaskali is right for you. So one of my favorite quotes is success without fulfillment is the ultimate failure. And I think about that all the time. It's very easy for people and it's happened to me at times to kind of get pulled into the day to day grind and the bills and the money. But I always think at the end of the day, you know, when I'm older, money comes and goes. The ultimate fulfillment for me is, you know, my quality of life is love, happiness, my children. I want to be able to turn around and be like, I filled my days and my life with joy and happiness. I didn't get stuck in the victim mentality or the negative space because it doesn't allow you to be productive and to figure out how to move forward. So materialistic things. I always say, if I could be the most minimalist person on the planet, you know, I would be happy. It's the little things that bring me joy. And I want to know that every day I feel fulfilled by knowing that I could put a smile on someone's face. I can bring joy to somebody. And for me, that's worth millions of dollars more than the actual physical bills that can come my way, because that can come and go so easily.
Mick Hunt
I totally agree. And the next thing that you said that I want to go deeper on is you said you do a monthly reflection, or as I like to call it, like an introspection, right? Where you really go in and say, all right, did I give the best abilities that I had? Was I the best version of me? And then more importantly, what can I improve on? Right? Like, you know, I do that as well. I do it weekly. Like I go back in and every Saturday morning I'm outside for about an hour. Right. Like, I start my Saturday morning going out and saying, okay, let's go through this week, Sunday through Friday, what did I do and did I give my best? And we have to be honest with ourselves. We don't always give our best. Right. Like, I don't care who you are. Like, I can go back every week and there's moments where I either took a shortcut, I refused to do something, or I just didn't give the best that I could in those moments, even though I try, I wake up every morning with the right intentions, but I can go back to moments where it's like, I could have or should have done that. And so I truly believe in that reflection moment, those reflection pieces, because we really should be evaluating ourselves and how do we get better? You know, one of the things I hate, and you saw me, I'm doing a big dive on it on social media, is that whole, get 1% better every day, but you can't quantify 1% if you don't know what 100% of your best is. Right. So my thing is to people just get better. Right. Like, why would I shortchange trying to get 1% better when I can get a whole heck of a lot better by being present, by focusing on joy and fulfillment? And so I do that in my moments of reflection. So I would like for you to give the listeners and viewers some actionable steps. So when you are doing your moments of reflection, what is it that you're really looking for? What are you trying to accomplish? And more importantly, what are the things you can help our listeners and viewers do during their moments of reflection as well?
Rachel Cohen
Yeah. So for me, I try to think about where I was, say, a month ago, and I think about the challenges that I went through. And for me, it's really important to take because everyone goes through difficult times. You know, everyone has challenges. But if you can look at it and you figure out how to use it almost as a guidebook to drive you forward, if you tell yourself, this is not the space I want to be in, this is a space I want to be in. This is what I went through, how can I now make a little switch to ensure that I use that challenge to guide me in the better direction? So I sit and I think about. And that's also why I don't believe in New Year's resolutions. Because why wait for one day of the year to decide then that this is when I'm going to do something good? You should decide that every day for yourself and make yourself better every day. So for me, it's important to try to dig into what did I learn from that experience. Did it make me upset? Did it make me happy when I was upset, how did I handle it? And then figure it makes me learn more about who I am as a person. Because then I do a deep dive into myself and I'm like, but if I wasn't happy with that, then I don't really enjoy that, which means that I need more of this and how do I get to that scale space? And then the wheels start turning and I start thinking of other ways.
Mick Hunt
Yeah, absolutely, absolutely. You know, and the next part I want to unpack and uncover is something that's very dear to my heart too, which is the anti bullying. Right. And a lot of times when we talk about bully, we think of kids in school, kids with their friends. But I want the world to understand bullying happens to adults as well too. Right. But as adults, we don't call it bullying. We call it passive aggressiveness. Right. We call it being singled out for things. But it's really important for people to understand that the world is better when people are better, when humans are humans. But to your specific message, and I love the bracelets that you have as well too. And we're going to have links to.
Rachel Cohen
Those in the show.
Mick Hunt
Notes like, you do need to start conversations with your children. And here's where parents get it wrong. You wait until there's a situation to have the conversation. Well, what parents don't realize is a lot of times it's their kids that are the bullies, right? And if you're not having these conversations and you think that sweet little Sally and sweet little Jimmy, because they're sweet at home, but when they get to school or when they're out at the park, they're not sweet little Sally and sweet little Jimmy because you as parents aren't having those conversations. And then when you're not having those conversations, you're the passive aggressive person at work, you're the passive aggressive person at the grocery store or the market or whatever. So I'd love for you to talk a little bit about what you're doing for your anti bully support and things that you're doing there.
Rachel Cohen
So I agree with you 100%. And if you were to talk to my girls and ask them, they'd be like, yeah, we know. You know, because we do every morning we practice gratitude in the car. We do self love also, because I want them to always find something good about themselves that they love. I Think that's. Especially as girls, I think that's very important for me. When I was going through that bullying situation with my daughter, I felt very alone. People didn't want to hear about it if they weren't going through it. There was really no one to talk to and no one to help me feel understood. And I was handling it on my own with my daughter. And I decided I don't want. When I go through certain situations, I always tell myself I need to remember, like, certain key points because I don't want anyone else to ever have to feel that kind of pain. So I put as much effort in myself to ensure that if I see someone's going through a hard time or someone's dealing with a bullying situation, I can be empathetic, sympathetic. I can talk to them and try to figure out how to make it better. So my idea with the bracelets was it says kindness matters on it. And it's really more like a reminder for people to just think before you speak, because the slightest thing you say can turn someone's entire day around for the negative or the positive. And my ultimate goal, you know, was to be able to get into schools and start clubs, and not only for the children who are being bullied, but for the kids who are bullying because it stems from somewhere, whether something's going on at home or there's an inner struggle taking place. And a lot of times these children just don't feel seen or heard. So I want to be able to create a safe space for everybody, to be able to speak, you know, their truth and have a level of understanding. So even though I, you know, I wish. Everyone always tells me, you're never going to stop bullying completely. And maybe I won't. But even if I make a little change, you know, that. That goes a long way. And like you said, it creeps into adulthood, and it's sad that adults can't be kind to each other.
Mick Hunt
Totally agree. Totally agree. And what I love about what you're doing.
Rachel Cohen
Yes.
Mick Hunt
Is you're not just bringing awareness. Right. Everything starts with awareness. And we have all these awareness months now, but it's the action behind the awareness that gets us moving forward. And so I appreciate you for putting action behind the awareness.
Rachel Cohen
I'm a big proponent on making moves and taking steps because people can think and think and they can talk and talk, but when you actually put, you know, start motion, momentum, you need momentum. Create motion. And I always say, when your should becomes a must, that is when change happens. Like, you can talk and talk and talk. But if you tell yourself, well, I must do this, it has to get done, you're going to figure out a way to make it happen. Whether it's audiobooks or all time greatest hits. Long live listening to your favorites. Learn more about kiskali ribocyclic 200mg@kisqali.com and talk to your doctor to see if Kaskali is right for you.
Mick Hunt
Yeah. With my clients that I work with and mentor and do accountability sessions with, one of the things that we do is we don't create wish list or have to do lists. We create must have.
Rachel Cohen
Yes.
Mick Hunt
Because if this is something that you must have, then it has to get done. And so I love that. And so I'll tell everybody that's listening and viewing is make sure that you have must haves, not just to do's, not just checklists, but must have. So I appreciate that, Rachel. And you know, transitioning to your entrepreneurship, right. You're one of the smartest minds that I know when it comes to solution providing. I don't like to call it problem solving. I like to say solutions. Because when you problem solve, you're reacting, Right? Where real entrepreneurs have success is you provide solutions. And so zip towels.
Rachel Cohen
Yes.
Mick Hunt
Let's talk about.
Rachel Cohen
I get so excited about it.
Mick Hunt
Yeah. Where did the idea stem from? Although I know the story, I want the listeners and viewers to know because it's one of the things now in my household, like, it immediately was like, how come I didn't think about this? Not to design it or create it, but it is so simple and it is exactly what you need in your home. So let's talk about zip towels.
Rachel Cohen
Yeah. I'm so excited about zip towels. And like I said before, my mind is always on overdrive. So I have a list of inventions and ideas that I've come up with and that I have, you know, waiting to come out. But for zip towel, it really started with my now 9 year old. She kept coming out of the bathroom every day for like a week. She's like, mommy, there's no towel. I can't dry my hands. I'm like, I just hung a towel up. She's like, it's on the floor. I'm like, I just did the laundry, now I have to rewash the towels again. And she's like, I'm not. It was every day because I'd hang it up, kids would pull it, it would leave it on the floor, and my little one couldn't reach the bar to be Able to hang it back up. So the towels were continuously on the floor. And it was more just like, frustrating. And I thought to myself, there has to be a way to come up with a solution. There needs to be a resolve so that it makes it easier for parents and for kids. And it wasn't only in the bathroom. It's over the kitchen oven falling on the floor, off the gym bag, the treadmill, anywhere you go, the stroller, it just. Towels are falling. So I started thinking, and I went through a few different ideas. I, you know, I thought of different. I was thinking like a fabric glue, then a Velcro. And my first thing I thought of was, like, some sort of pulley thing. And I was like, all I pictured was my daughter yanking in and watching the towel fly. I was like, that's not going to work. And then it was probably like a few months after, and I was still like, you know, my mind was trying to come up with what would be the best solution. It has to be safe for kids. It has to be washer and dryer safe, be able to withstand the heat of the dryer. And it was one January night, out of nowhere, I'm like, a zipper. A zipper. So I, like, I ran to pick up to grab, like, one of the hand towels I have in my house. I started measuring. I made my first prototype myself. I ran to the store, I bought zippers. I got a little handheld sewing machine. I was sewing, I was putting it through the wash. I was doing everything, everything that I can try to figure out to make sure that it would work. And then from there, it was a whole journey because to think of an idea and then create it into a shoppable product. There's a lot that goes into it. And I've been doing this all my own and figuring it out. I've been going through the ups and downs, losing money, you know, hitting the barriers where most people would have stopped. But I believed so much in the product that I taught myself, no, this. This is happening, and I'm going to make it happen. So I created my prototype, and a few people saw it, and they were like, this is genius. I was like, okay. So then I just started figuring out, how do I find a manufacturer trademarking barcodes. I went through the entire process, and it was about a year and a half for the whole thing until I. I did my soft launch a couple of months ago. Scariest thing I ever did, and I was petrified. But it's also patent pending, which I'm excited to say as well. Yeah. So it's been a journey, and I'm not done yet. I have a lot more envisioned when it comes to my zip towels, but what they do is when you put it over the rod, it zips at the bottom, and therefore the towel will no longer fall on the floor. So that is. That's my zip towel.
Mick Hunt
It is completely genius. It's a product that I use that, like, literally, because not just kids, adults and guys, fellas, I'm going to call us out. It's us, right? Like, we use the towel and, oh, it falls on the floor. We'll just pick it up sometimes and then we'll use it again. Probably not the best thing that we should be doing. So. Totally solved a problem that I had. And then I have a. Ask Rachel. I have a request. So, you know, I'm a UNC Tar Heel. My favorite color is Carolina blue, so Skype blue. Right.
Rachel Cohen
That's my favorite color.
Mick Hunt
I need zip towels in that color.
Rachel Cohen
I have.
Mick Hunt
And not just for me, because I have several people. So my brother and sister, although they're Duke fans, Carolina blue is their favorite color. Right. Jeremiah and Michelle, like, that's your favorite color. My buddy Ricky Sapp, although he might be a Clemson tiger, Carolina blue is his favorite color, too. So for the four of us, we need Carolina blue. And then I'll make sure that I send it to them as well, too.
Rachel Cohen
So I have you covered.
Mick Hunt
Thank you. I'll order several so that I can ship it out to my favorite Carolina people. Rachelle, Jeremiah, Ricky, I got you guys. Don't worry.
Rachel Cohen
Thank you. I appreciate the support. And I also did just get it launched onto Amazon the other night, so it's officially up on Amazon. It can be ordered from there as well. So, yeah, I'm very excited about it.
Mick Hunt
We'll make sure we get those links as well, too. So we'll have link directly to your website, link to Amazon, and then I'll wait on the Carolina blue stuff. So.
Rachel Cohen
Amazing. Thank you.
Mick Hunt
Yes, yes, yes. So I love to go rapid fire with Rachel Cohen. Right? So I'm gonna throw out some questions and give to you some. Some answers and 30 to 60 seconds. How about that? All right, so first question. You know you always send me these edited videos of you shooting basketball and making these three pointers. I never really see that it's you, and I never really see the end result. Right. So who are your top three favorite basketball players? College, pro, women's, men's, doesn't matter. Who's your top three?
Rachel Cohen
I'm Currently manifesting, shooting around with Caitlin Clark. I'm going to make that happen. I mean, Michael Jordan is Michael Jordan.
Mick Hunt
He's a. He's a Tar Heel as well.
Rachel Cohen
Yeah, Kobe Bryant. And who would I say your third one is?
Mick Hunt
You just gave me three. I'm just throwing that out there.
Rachel Cohen
I did give you three. You are correct.
Mick Hunt
You did.
Rachel Cohen
I gave you three. I did. You are correct. Yes.
Mick Hunt
There we go. There we go. All right, so that's that question. How many of your food hacks have you actually eaten?
Rachel Cohen
3. And those 3 are the pizza hack, the water hack, and the spaghetti hack.
Mick Hunt
Okay, got it. What's the next hack to come that no one knows about? Like, what's brewing in your mind? What are you thinking of hacking next?
Rachel Cohen
I have some holiday hacks in mind, so I can't say exactly what, but figure maybe some Christmas stuff and some Thanksgiving ideas.
Mick Hunt
Okay. Can't wait to see those. Can't wait to see those. All right, who is your favorite influencer? Maybe your top three, so that way you don't get in trouble. So when we talk about social media, influencer, who are your three favorite follows?
Rachel Cohen
So it's interesting because I get this question a lot and I made a rule of myself when I started my social media. I said, I'm going to use social media. I'm not going to let social media use me. I don't want to get caught just scrolling, scrolling, scrolling for hours. So there's not a lot of people that I follow, but I would say influential. I mean, Les Brown, I can't not. He has transformed my mind. Another it. Okay, this is going to be tough because I don't really follow so many people.
Mick Hunt
I'll just say it. Rachel Cohen, you like yourself too, right?
Rachel Cohen
Oh, here we go.
Mick Hunt
So Mick Hunt, Les Brown, Rachel Cohen, the top three people that you follow on social. Love it.
Rachel Cohen
Fine.
Mick Hunt
Love it, love it, love it. So we're getting ready to go into the holidays. So I know your food hacks, right? But what does Rachel actually make? Like, what's Rachel's go to dish? Like, if it were like you're having some folks over and you're going to make your favorite meal, what's on that plate?
Rachel Cohen
I'd make chicken on the stovetop. Like a breaded chicken with a honey mustard dip and some rice, roasted veggies, maybe some salads.
Mick Hunt
Okay. I like it. I like it. All right, last rapid fire question. So you send me these basketball moments of you. How much time do you spend editing those videos? The world wants to know.
Rachel Cohen
Zero.
Mick Hunt
Whatever. Whatever.
Rachel Cohen
The only thing I edit is me running from one, running to get the ball and then go back to shoot. That's it.
Mick Hunt
Not believing it, not believing it is fine. I'll have some clips of that so people can make their own opinion on Rachel.
Rachel Cohen
And if she's no, I'm going to go shoot hoops later.
Mick Hunt
There it is. There it is. All right. So not rapid fire, but for the listeners and viewers that may be going through challenges, whether it's, you know, helping their children or themselves with bullying situations, going through personal moments in their life and they need help getting over that hump, or they need some strategic direction, or for the entrepreneur that just doesn't need to give up. Right. Because that moment where it's like you give up, the people that actually make it got to that same moment, they just kept pushing through. What's a couple of pieces of advice that you have for anyone that's like, they need to keep pushing through or they need to give themselves that self love that you continuously talk about?
Rachel Cohen
Yeah. I think it really comes to believing in yourself, you have to really trust yourself. Also trust the process. Don't rush the process. So this is something I had to do because my mind goes a thousand miles an hour. I had to really discipline my mind, and it took a lot of work for me to tell myself and make myself just focus on small steps. A lot of times people look at people's success and they think, wow, that was so easy for them, or they're so lucky. What they fail to look at is the journey that it took to get to that point. So if you take things and even if it's slow motion, you know, as long as you're taking little steps, do self love, do gratitude, make vision boards, because that's also helpful. And just tell yourself, like, I'm possible. It's possible. You have to build up a level of confidence for yourself. Like, don't let the naysayers in. And despite what everyone says behind you, for me, it builds a fire. Like, it pushes me to try that much harder. So I really think it comes to figuring out how to believe in yourself first. And once you have that down, then you'll realize that your limits are endless because anything you firmly believe you can do, you will figure out a way to make it happen.
Mick Hunt
Agree. I love that. All right, Rachel, where can people find and follow you?
Rachel Cohen
I am on Instagram and TikTok, Facebook. I'm on all the platforms. My Instagram is Underscore, Rachel Cohen hair underscore and it's interesting you mentioned a salon in the beginning, because I'm actually a certified hairstylist, and that's how my account started with hair. Like, I do updos and all of that. And then my videos took off and I was like, yeah, forget the hair. Okay. We're just going to go with food hacks. TikTok, my handle name is 3rocky4. And then Facebook, it's just Rachel Cohen.
Mick Hunt
All right. And I'll make sure that we have links to that in the show notes and descriptions. Rachel, I know you're very busy person, so I thank you for taking some time to spend with me and the entire MC Unplug family today. Truly inspired by who you are, what you stand for, what you represent, and just honored to call you a friend. Really honored to call you a friend.
Rachel Cohen
Thank you. Same here. I appreciate you taking the time.
Mick Hunt
You got it. And for all the listeners and viewers, remember your because is your superpower. Go unleash it. Thank you for tuning in to make Unplugged. Keep pushing your limits, embracing your purpose, and chasing greatness. Until next time, stay unstoppable.
Podcast Summary: Mick Unplugged – Episode Featuring Rachel Cohen
Podcast Information:
Episode Overview:
Mick Hunt opens the episode by introducing Rachel Cohen as a creative entrepreneur whose innovative food hacks captured widespread attention, including recognition from celebrated chef Gordon Ramsay.
Rachel recounts how a simple idea to make bananas more appealing to her child inadvertently led to her first viral TikTok video, garnering over a million views within a week. This success spurred her to create more content, resulting in her first ten videos amassing over 100 million views combined.
Rachel details how homeschooling her three daughters post-quarantine inspired her to innovate food solutions. Her attempts to make nutritious snacks appealing led to the creation of unique food combinations that resonated with a wide audience.
Her natural flair for creativity and technical skills in video editing played a crucial role in her content going viral, attracting attention from major influencers and media outlets.
Rachel shares her profound personal journey, highlighting the challenges she faced growing up, an early marriage at 21, and enduring various forms of abuse over 15 years. Despite these hardships, she found her greatest fulfillment in her three daughters and a desire to help others.
She emphasizes the importance of viewing challenges as opportunities for growth, adopting a mindset that transforms obstacles into stepping stones for personal and communal betterment.
Rachel discusses her philosophy that true success is intertwined with joy and fulfillment rather than mere financial gain. She advocates for a minimalist approach, valuing love, happiness, and quality of life over material possessions.
Mick Hunt echoes this sentiment, highlighting the importance of joy and fulfillment in achieving lasting success.
A significant portion of the episode focuses on Rachel’s dedication to combating bullying. Motivated by her daughter's experiences with bullying, she launched a kindness initiative featuring bracelets inscribed with "Kindness Matters." Her goal is to foster empathy and create safe spaces in schools where both victims and perpetrators of bullying can find understanding and support.
Rachel emphasizes the ripple effect of kindness, asserting that even small changes can significantly impact both children and adults, promoting a more compassionate society.
Transitioning to her entrepreneurial ventures, Rachel introduces Zip Towels, a practical solution born from daily frustrations of managing household towels. Her product features zippers that secure towels to rods, preventing them from falling and creating unnecessary laundry hassles.
Rachel chronicles the journey from ideation to product launch, highlighting the challenges of manufacturing, patenting, and marketing. Her perseverance paid off with a successful soft launch and availability on Amazon, marking a significant milestone in her entrepreneurial path.
Mick Hunt praises the ingenuity of Zip Towels, recognizing its practical value for both children and adults alike.
In a light-hearted segment, Mick engages Rachel in rapid-fire questions to uncover her personal preferences and habits.
Favorite Basketball Players:
Food Hacks Eaten Personally:
Upcoming Food Hacks:
Favorite Influencers:
Go-To Dish for Guests:
Time Spent Editing Basketball Videos:
Rachel imparts valuable advice for listeners facing personal or professional hurdles. She emphasizes the importance of self-belief, trusting the process, and taking incremental steps toward improvement.
She advocates for daily self-love practices, gratitude, vision boards, and resilience against negativity, highlighting that enduring success is built on unwavering self-confidence and persistent effort.
Rachel provides details on how listeners can follow and support her endeavors across various social media platforms:
She also mentions her certification as a hairstylist, which was the foundation of her initial social media presence before pivoting to food hacks.
Mick Hunt wraps up the episode by expressing admiration for Rachel’s journey, her commitment to kindness, and her entrepreneurial spirit. He reinforces the podcast’s core message: embracing one's 'because' as a driving force for purpose and leadership.
Listeners are encouraged to subscribe to "Mick Unplugged" to continue exploring transformative conversations and actionable insights for personal and professional growth.
Key Takeaways:
This episode serves as an inspiring narrative for anyone striving to overcome obstacles, lead with kindness, and pursue entrepreneurial dreams with unwavering determination.