Podcast
Mind the Model: The Modern Marketer's Guide to AI
Hosted by Emmalee Crellin and Nathan Guerra · EN
Buckle up! "Mind the Model: The Modern Marketer's Guide to AI" is here to cut through the BS and provide insight into how advertising and marketing teams are really using AI. Join Emmalee Crellin and Nathan Guerra, two seasoned advertising pros based in sunny Sydney, as they empower you to confidently integrate AI into your daily work.
Each episode, Em and Nate, along with a special guest—from CMOs and agency leaders to consultants and "aifluencers"—will demystify what's happening in AI. You'll get practical, real-world applications and specific "how-to" insights to immediately start using AI in your work, understanding their concerns, wins, failures, and top tips. We translate the complex world of AI into immediate, day-to-day applications, helping you confidently get started and 'do more' with AI, regardless of your current expertise.
Learn in an engaging and accessible format, exploring how to use AI to get better at your job, and confidently accelerate your journey with it. Send your questions or ideas for future guests to mindthemodelpod@gmail.com.
13episodes
Episodes
Newest firstAll episodes
Mind the Model: Episode 005: SXSW Recap (Extra)
Nov 300:34:51Tap to summarizeIn this special episode, Nate and Em talk all things SXSW Sydney - no guests, just their POV on the event and what they learned about AI.Special mentions:Ethan Mollick blog post: An Opinionated Guide to Using AI Right Now: https://www.oneusefulthing.org/p/an-opinionated-guide-to-using-aiEthan Mollick’s Book is called: Co-Intelligence: Living and Working with AIYou can find him on X @ https://x.com/emollickHis substack is great: https://www.oneusefulthing.org/Note: Open AI have since changed their corporate structure, converting its main business into a for-profit corporation, run by a non-profit. Yeah it seems to make little sense to us (or many other people out there).https://www.theguardian.com/technology/2025/oct/28/openai-for-profit-restructuring🎧 Enjoying the show?If you liked this episode, follow, rate, and share Mind the Model with your fellow AI-curious friends — it really helps us grow!💬 We’d love to hear from you!Got thoughts, questions, or ideas for future episodes? Drop us a message at mindthemodelpod@gmail.com. Your suggestions help shape the conversations we have on the show.
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Mind the Model: Episode 004: Paul Blackburn
Oct 2700:40:43Tap to summarizeThis week we're featuring our first live episode recorded live at SXSW Sydney in collaboration with Paul Blackburn, Chief Growth Officer at Vudoo, and one of the co-hosts of Commerce Media Matters.Be sure to check out… Their podcast: https://vudoo.com/commerce-media-matters-podcast/ Paul’s LinkedIn: https://www.linkedin.com/in/paulblackburn/
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Mind the Model: Episode 003: Louise Cummins
Oct 1300:39:01Tap to summarizeLouise Cummins is an award-winning marketing and digital transformation leader. She ranked in Australia’s Top 50 CMOs. She’s the founder of the Australian Centre for AI in Marketing as well as the founder of AI-Ready Consulting, helping organisations adopt AI with intelligence, ethics, and humanity.She’s held senior leadership roles at World Vision, H&R Block, and Align Technology. She’s also a published author, keynote speaker, and a passionate advocate for resilience and reinvention.Australian Centre for AI in Marketing: https://www.acam.ai/
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