Podcast
Mind Your B&B Business
Hosted by Stephanie Thomas · EN
Welcome to Mind Your B&B Business, the podcast for passionate B&B Owners who want to attract direct bookings, boost profits, and create a business that works for them - not the other way around!
I’m Stephanie Thomas, founder of the B&B School and a former B&B Owner who built a thriving, award-winning accommodation business - during a recession, no less. Now, I’m here to help you create more bookings, more money, and more freedom.
After turning my own struggling bed and breakfast into a true success story, I founded the B&B School to help others do the same. Over the past 14 years, I’ve guided thousands of B&B Owners worldwide in taking their businesses to the next level with practical strategies that deliver real results.
Every Sunday join me for impactful, under-10-minute episodes filled with actionable advice in two key areas: Mindset and Marketing. In 'Mindset Matters', I'll help you stay motivated and focused, while 'Guest Magnet' offers tips to help you stand out in a crowded market and attract more guests without relying on OTAs.
This podcast is for B&B Owners who are ready to work smarter, not harder, and build a business that’s as rewarding as it is successful. Whether you’re looking for more guests, increased profits, or a better work-life balance, you’ll find the guidance and inspiration you need right here.
Join me each week and let’s create a business that not only fills your rooms but also fills your life with freedom and fulfilment.
10episodes
Episodes
Newest firstAll episodes
Reflecting on 2024 and Planning for a Successful 2025
Dec 29, 202400:08:05Tap to summarizeAs the year draws to a close, it’s the perfect time to pause, reflect, and reset. If you’re anything like me, that sweet spot between Christmas and the New Year is a rare chance to catch your breath. It’s quieter, reflective, and, honestly, the ideal opportunity to look back on where you’ve been and get clear about where you’re heading.In today’s episode, I’m inviting you to take stock of 2024. Together, we’ll celebrate your wins, acknowledge the challenges, and pull out the lessons that will guide you into a thriving 2025. Then, we’ll shift gears to plan for the year ahead with clarity, intention, and the confidence to build a business that not only fills your rooms but also fills your life with joy and purpose.
Transcribe →All I Want For Christmas... Is A Head Start On A Fantastic 2025
Dec 22, 202400:07:38Tap to summarizeWhether it’s enjoying a mince pie or two, sipping mulled wine by the fire, or digging through the Quality Street tin for that last Green Triangle, it's clear that Christmas is just around the corner.As you gear up to welcome guests over the holidays or prepare to enjoy a well-deserved break, now is the perfect time to start paving the way for a stress-free, successful 2025.Let's take a moment on how you can get ahead set yourself up for a fantastic year. So, put that mince pie down for a minute and let's dive into how you can make the most of the days leading up to Christmas.
Transcribe →Breaking Free From Perfectionism & Why Your Website Matters
Dec 15, 202400:10:57Tap to summarizeHave you ever found yourself stuck, wanting something to be absolutely perfect before moving forward – but no matter how much you tweak or plan, it never quite feels good enough? Maybe you’ve been reworking your website endlessly, debating a new idea for your B&B, or holding off on launching that marketing campaign because it’s just not “there” yet.In this episode of Mind Your B&B Business, we’re tackling the cycle of perfectionism, procrastination, and paralysis – that frustrating loop that keeps you from moving forward, even though you care deeply about getting things right. I’ll share practical steps to help you break free, so you can focus on progress over perfection.And in today’s Guest Magnet segment, we’re turning our attention to your website – one of the most essential tools for attracting guests and building your B&B’s reputation. I’ll show you how to turn it into a guest magnet that captivates visitors, reflects your unique brand, and drives those all-important direct bookings.Timestamps:[00:00] – Introduction and overview.[01:17] – Mindset Matters: Breaking free from Perfectionism, Procrastination and Paralysis.[6:33] – Guest Magnet: Why Your Website MattersKey Takeaways:1) Stop waiting for the “perfect” moment. Consistent action, even if imperfect, is the key to building momentum and moving forward with confidence.2) Your website is more than a digital brochure. It should grab attention, make an unforgettable first impression, and inspire guests to take action.3) Your website should be clear and welcoming. It should reflect your B&B’s personality, resonate with guests and invite them to book with excitement.ResourcesAccess Free Training: Ready to grow your business? Sign up for my next free training.Subscribe & Review: If you found this episode helpful, please leave a review on Podchaser.com and subscribe to stay updated on new episodes.Join Our Community: For more support and insights, join our community of B&B owners on the B&B School Facebook Page.
Transcribe →Stop Pouring From An Empty Cup & Boost Bookings With A Stand-Out Business Card
Dec 8, 202400:09:01Tap to summarizeIntroductionAs a dedicated B&B Owner, you’re constantly pouring energy into creating memorable guest experiences. But when was the last time you truly took a moment to recharge? In this episode of Mind Your B&B Business, we’ll explore why prioritising self-care isn’t just a luxury but an essential part of sustaining a successful business. Later, we’ll switch gears and look at a powerful yet often overlooked marketing tool - your business card! I’ll share simple ways to turn it into a mini marketing magnet, ensuring it leaves a lasting impression on everyone it reaches.Timestamps[00:00] – Introduction and Overview[00:55] – Mindset Matters: Are you pouring from an empty cup?[04:42] – Guest Magnet: Top tips for creating a stand-out business card. 3 Big Takeaways1) Self-care fuels your success. Taking time to recharge isn’t a luxury - it’s essential. When you care for yourself, you’re able to serve your guests with renewed energy and focus, ultimately benefiting your business.2) Taking a break makes a difference. Even short moments of mindfulness or taking a day for yourself can help you reset, manage stress, and avoid burnout, so you can keep showing up as your best self.3) Make your business card memorable. A well-crafted business card can leave a lasting impression and help turn curious contacts into future guests.ResourcesAccess Free Training: Ready to grow your business? Sign up for my next free training.Subscribe & Review: If you found this episode helpful, please leave a review on Podchaser.com and subscribe to stay updated on new episodes.Join Our Community: For more support and insights, join our community of B&B owners on the B&B School Facebook Page.Next EpisodeIn the next episode of Mind Your B&B Business, we’re tackling a common hurdle for many B&B owners: perfectionism! If you are constantly trying to make everything “just right”, this episode is for you. Plus, in our Guest Magnet segment, I’ll be sharing ways to make sure your website isn’t just a brochure but a powerful tool to attract guests and drive bookings. Don’t miss it – this episode is packed with insights to help you keep moving and make real progress!
Transcribe →Stop Comparing Yourself To Others & Leveraging Guest Feedback
Dec 1, 202400:09:11Tap to summarizeIntroduction Have you ever watched a neighbouring B&B and wondered, “What are they doing that I’m not?” It’s easy to question if you’re missing out on something when their “no vacancies” sign is always up and when they’re getting rave reviews. But here’s the thing: what you see on the surface rarely tells the whole story. In this episode of Mind Your B&B Business, we’re talking about how to break free from the urge to compare. Then, I’ll share how you can leverage feedback to elevate your guest experience and build lasting loyalty. This episode is packed with insights that will help you stand out, so don’t miss it!Timestamps[00:00] – Introduction and Overview[01:08] – Mindset Matters: Stop comparing yourself to others.[04:35] – Guest Magnet: Leveraging guest feedback for lasting impact.3 Big Takeaways1) Focus on your unique journey. Don’t let comparison steer you off course. Your path to success is unique, and staying true to your vision will set you apart.2) Let feedback guide your growth. Guest feedback is like a roadmap, highlighting what’s working well and where you can make meaningful improvements.3) Small details make a big impact. From tracking guest preferences to creating memorable moments, listening to feedback can help you create a guest experience that keeps people coming back.ResourcesAccess Free Training: Ready to grow your business? Sign up for my next free training.Subscribe & Review: If you found this episode helpful, please leave a review on Podchaser.com and subscribe to stay updated on new episodes. Join Our Community: For more support and insights, join our community of B&B owners on the B&B School Facebook Page.Next EpisodeIn the next episode, we’ll dive into the importance of self-care, because when you’re at your best, you have so much more to offer your guests and your business! I’ll also share easy, yet powerful, ways to turn your business card into a mini-marketing tool that leaves a lasting impression and keeps guests coming back.
Transcribe →Making Time For What Matters & Spreading Christmas Cheer
Nov 24, 202400:09:51Tap to summarizeIntroductionAre you finding it tough to balance the daily demands of running your B&B with those bigger goals that could really take your business to the next level? You’ve got some great ideas to grow, but they keep getting pushed aside as you handle the immediate needs of the day. If that sounds familiar, this episode of Mind Your B&B Business is for you! I’ll share strategies to carve out time for those high-impact projects that will move the needle for your business. And since the holiday season is around the corner, I’ve got some festive marketing ideas to help you spread cheer and connect with guests in a memorable way.Timestamps[00:00] – Introduction and Overview[01:11] – Mindset Matters: Balancing daily demands with long-term goals.[05:28] – Guest Magnet: Festive marketing ideas to help you spread cheer.3 Big Takeaways1) Make time to work ON your business. Prioritise time for those big-picture projects that truly drive growth. Break them down into manageable steps so you can make steady, impactful progress.2) Add Christmas cheer to your marketing. Small, festive touches on your website, social media and around your property can create memorable experiences and build lasting loyalty.3) Strengthen connections during the season. Show appreciation to your supporters and the community this Christmas to build goodwill and make your B&B stand out with a personal touch. Resources Access Free Training: Ready to grow your business? Sign up for my next free training.Subscribe & Review: If you found this episode helpful, please leave a review on Podchaser.com and subscribe to stay updated on new episodes.Join Our Community: For more support and insights, join our community of B&B owners on the B&B School Facebook Page.Next EpisodeIn the next episode of Mind Your B&B Business, we'll dive into two powerful ways to keep your business on track without getting distracted by what others are doing. First, we'll talk about breaking free from the urge to compare yourself to others and then we'll explore how you can leverage guest feedback to ensure your B&B stands out and keeps guests coming back. Don't miss it!
Transcribe →What’s Coming Up
Nov 21, 202400:02:04Tap to summarizeI thought I’d give you a quick preview of what’s coming up on the show over the next few weeks because I’ve got some exciting episodes lined up that I think you’re going to love!
Transcribe →How You Can Help Support The Podcast
Nov 19, 202400:01:21Tap to summarizeA lot of you have asked how you can help the show continue to grow, and I thought a quick bonus episode would be the perfect way to share how you can make a difference.
Transcribe →Staying Focused On The Big Picture & The Golden 10 Minutes
Nov 14, 202400:09:26Tap to summarizeAre you finding it hard to stay focused and keep pushing forward with everything going on? Or maybe you’re looking for a way to boost those bookings without a complete overhaul. In this episode of Mind Your B&B Business, we’ll cover two game-changing ideas. First, how to stay steady and keep your eye on the big picture, even in uncertain times. Then, I’ll share a quick strategy to help you make the most of every booking opportunity. Whether you’re facing a slow season or just need a confidence boost, this episode is packed with practical insights to help you thrive.Timestamps[00:00] – Introduction and overview.[01:05] – Mindset Matters: Staying focused in tough times.[04:41] – Guest Magnet: Responding in the golden 10 minutes.Key Takeaways1) Progress happens when you show up. Small, consistent steps are more powerful than waiting for the perfect moment. Keep going, even when it’s tough - that’s how real progress is made.2) Own your day with one small win. Each day, focus on a single achievable goal that keeps you moving forward, building momentum and resilience, even during uncertain times.3) Quick responses make a big impact. Replying to guest enquiries within 10 minutes can double your chances of securing a booking, showing potential guests that you’re attentive and ready to make their stay exceptional. ResourcesAccess Free Training: Ready to grow your business? Sign up for my next free training.Subscribe & Review: If you found this episode helpful, please leave a review on Podchaser.com and subscribe to stay updated on new episodes.Join Our Community: For more support and insights, join our community of B&B owners on the B&B School Facebook Page. Next EpisodeGet ready for next week’s episode of Mind Your B&B Business where I'll be diving into ways of balancing the demands of running your B&B with those bigger goals that could really take your business to the next level. Plus, with the holidays around the corner, I’ve got some festive marketing ideas to help you connect with guests in a memorable way. Don’t miss it!
Transcribe →Taking Control Of Your Success & Supercharging Your Social Media Strategy
Nov 14, 202400:09:28Tap to summarizeEver feel like others are setting limits on what you can achieve, or that your social media efforts aren’t bringing in the guests you’d hoped for? In this episode of Mind Your B&B Business, I’ll show you how to take back control over your success, even when doubts and outside opinions creep in. Plus, I’ll reveal three essential social media strategies that make connecting with potential guests easier and more effective. If you’re ready to set your own course and bring in more bookings with confidence, this episode is for you! Timestamps[00:00] – Introduction and overview.[01:01] – Mindset Matters: Overcoming doubts and reclaiming success. [04:54] – Guest Magnet: 3 ways to maximise social media.Key Takeaways1) The only person who can limit your potential is you. Don’t let others define what’s possible. Believe in yourself, take action and surround yourself with the right support. 2) Posting without a plan won’t cut it. A clear social media strategy will help you engage potential guests and attract quality bookings.3) Track what works (and what doesn’t) to keep improving your social media game and ensure your posts are driving real results.Resources Access Free Training: Ready to grow your business? Sign up for my next free training.Subscribe & Review: If you found this episode helpful, please leave a review on Podchaser.com and subscribe to stay updated on new episodes.Join Our Community: For more support and insights, join our community of B&B owners on the B&B School Facebook Page. Next EpisodeIn the next episode of Mind Your B&B Business, I’ll share strategies to help you stay focused on your business during uncertain times, plus I'll reveal the ‘Golden 10 Minutes’ technique to help you capture more bookings. This is one you won’t want to miss!
Transcribe →