Modern Marketers is a podcast series from Think with Google. Our host, Joshua Spanier, VP of Marketing at Google Media Lab, speaks with game-changing marketers and founders who have launched some of the most innovative and inspiring campaigns. They discuss what made them into the leaders they are today, how they practice modern marketing with their teams, and share the lessons they learned along the way.
12 episodes
Tombras president Dooley Tombras on creating an impossible ad with gen AI | Modern Marketers
00:21:5412/4/2024
McDonald’s VP of Marketing Elizabeth Campbell on driving customer loyalty | Modern Marketers
00:24:5411/13/2024
Northwestern Kellogg Professor Jim Lecinski on being a whole brain marketer | Modern Marketers
00:23:5810/23/2024
Walmart CMO William White on brand values and cutting through the competition | Modern Marketers
00:28:2710/2/2024
Hubspot CMO Kipp Bodnar on compelling B2B creative and quick business results | Modern Marketers
00:23:319/6/2024
Colgate-Palmolive CDO Brigitte King on Creating a Test and Learn Culture and Being Courageous
00:29:468/21/2024
Canva CMO Zach Kitschke on Achieving Big Marketing Goals and Sparking Virality
00:18:278/7/2024
Choreograph CEO Evan Hanlon on Building Scale and the Importance of Experimenting
00:24:097/24/2024
Experian CMO Dacy Yee on Meeting Consumer Needs with Engaging Storytelling
00:16:247/10/2024
Zola CEO & Founder, Shan-Lyn Ma and CMO, Victoria Vaynberg on Company Values and Brand Development