← Money And Wealth With John Hope Bryant
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- [00:00]
Tiffany Aliche
This is an Iheart podcast.
- [00:02]
Charlamagne Tha God
Guaranteed human peace to the planet. Charlamagne. Tha Tha God here. Now look, y' all know I'm big on ownership. Owning your ideas, owning your business, owning your future. And that's exactly why I use Shopify. Shopify is the platform that lets you take an idea and actually build a real business out of it. What I love is how discoverable it makes everything. Shopify puts products everywhere. People actually shop. Google, YouTube, TikTok, shop the shop app. Even inside chat GPT you can literally go from conversation to checkout. That is the next level options in our changing world. And right now the Black Effect storefront is busy and Shopify is handling the heavy lifting. I am excited that Shopify is going to be at our Black Effect Podcast Festival this year in a major way and I will be there preaching this platform to all our small black owned businesses that partner with us. Shopify is helping drive the marketplace this year at our festival and their footprint and commitment to us and the community of black owned businesses is something I am proud to be a part of. Build your store, own your audience and create something that lasts. Start now@shopify.com Breakfast Club.
- [01:03]
Tiffany Aliche
Run a business and not thinking about podcasting. Think again. More Americans listen to podcasts than ad supported streaming music from Spotify and Pandora. And as the number one podcaster, iHeart's twice as large as the next two combined. Learn how podcasting can help your business. Call 844-844-I-HEART Therapy is fantastic but once again it does not have a monopoly on healing. That's why I create the resources and that's why I create the community because I really you to have more access on the podcast. Cultivating her space. Dr. D and Terry Lomax create a space where black women can show up fully and be heard. It's tough because we're suppressing our emotions and so many of us are like high achieving individuals. Listen to Cultivating her space on the iHeartRadio app, Apple Podcasts or wherever you get your podcast. Hey y', all, it's Lauren LaRosa with the latest with Lauren LaRosa on Black Effect and I cannot wait to see you guys at the annual Black Effect Podcast Festival. We are coming back to Atlanta, Georgia on Saturday, April 25th at Pullman Yard and it's hosted by me alongside DJ Envy and Charlamagne Tha God. We got Drink Chance with Noriega and DJ efn. We got Keep It Positive Sweetie with my girl Crystal Renee Hayslet. We got Reality with the King with My guide and my brother Carlos King. And y' all know he does reality commentary like nobody can. Now we also have Don't Call Me White Girl, the podcast I Love Mona, and Club 520 podcast along with the Grits and Eggs podcast. So this lineup, stacked, baby. You're also going to want to check out the panels that we have lined up too, featuring Kev on Stage, Tika Sumpter and John Hope Bryant, just to name a few. Of course, it's way bigger than podcast. We're bringing the Black Effect Marketplace with black owned businesses, plus the food truck court to keep you fed while you visit us. Okay, listen, you don't want to miss this. Tap in and grab your ticket now@blackffect.com podcast festival.
- [03:01]
John Hope Bryant
Welcome to Money and Wealth with John Hope Bryant, a production of the Black Effect podcast network and iHeartRadio. Yo, yo, yo. This is John o' Brien and this is the Money and Wealth podcast series season three on iHeartRadio and the Black Effect Network. And I want to thank everybody for making the podcast a NAACP Image Award nominated podcast and one of the top 50 for entrepreneurship in the country and top 200 on every continent in the world. Not for people of color, for everybody. And the get. You know, when I have a guest on it, as you know, it's very rare. These are outliers, these are unique leaders. These are people who bring something. Well, more than I can bring myself. And so you're gonna get a treat today because I'm gonna shut up and let you listen to somebody who I think brings a great deal of wisdom and perspective. And to be really blunt, before I read her bio to you, she's not playing a game with you. I'd say something else if I was, if I didn't know children were listening, but she's. She's not playing a game. I just drives me nuts, all these people out here. And there's Tiffany, by the way, you know her. There's the butcher, the Budget Nista, as you know, or Tiffany the Budget Nista, which is a beautiful branding for her, but I also don't even want that. That sounds a little entertainment. Ish, is a little sort of slickish. I don't want you to think, even with that, that she's not in any way, in every way substantive. You'll hear again. And I read her bio. She's incredibly credentialed and she volunteered at our HOPE Global forum just recently with my friends from Pink Deer in December of 2025 and did an extraordinary job. Couldn't walk down the hallways after that without being mobbed in a positive way. But there's so many people out here playing games on the Internet, lying straight into the camera, talking about money they don't have experiences they never, they've never gained. Companies that never run investments that they're telling you to do that they, they've never engaged in talking About a million, 2 million, 5 million, all this money that they never had. Talking about incomes. Don't marry somebody if you don't either. They haven't seen it or received it or felt it. I mean I just, just drives me nuts and they give me, well, bad advice and, and so if I put my arms around somebody, if I point to somebody, to the best of my knowledge know that I have vetted them and think that they are straight up legit. And of course the New York Times made her book of New York Times bestseller. And again, let me just read her bio. Tiffany is known to millions as the budget is one. And she's one of the of America's most trusted voices in personal finance. She's an award winning financial educator, a New York Times best selling author of get good with money and the founder of a movement that has been, has helped literally millions. My wife loves it, by the way. Shaitra, a million, it's helped more than a million women save, manage and transform their financial lives. Now she's helped women, but it'll help you too. If you're a man. If you're a man if you're a Martian it'll help you. If you're a Martian's come to America. You're dealing with our financial system. You need to talk to, need to talk to Tiffany. Tiffany has made financial education practical, empowering and accessible for everyday people. And her impact is reached from living rooms to classrooms, including helping to inspire financial education legislation in New Jersey. She's also been featured by major, major national outlets including the New York Times, Wall Street Journal, Time Today as in the Today show and Good morning America. And she also is academically credentialed and I'll let her walk you through all the nine zillion licenses and credentials that she has gained, the ones that she thinks are relevant for this conversation. I saw her recently with Earn your leisure. Earn your leisure guys. And she said something that pleasantly surprised me because she got it completely right. She said that people keep talking about, oh, I want to be debt free. And she my little cousin's debt free. You know, it don't mean nothing. He broke and I would, she would Say her little cousin. I'd say Pookie and them. You guys know me. I got the pookie and them syndrome in my head. But being debt free means nothing if you have no income stream, if you have no you. In fact, I'll flip that now and I'll challenge her to, to. To talk me to. To say I'm just stupid and wrong. But I say you. You don't want. It's not, it's not that you want. Don't want debt, you want. Don't want bad debt, you don't want stupid debt, you don't want silly debt. In fact, there's no millionaire, multi millionaire, billionaire, city, state, county government that didn't do it without good debt. There's no university, no company. They didn't do it on the back of good debt. So you want to tie it to something that appreciates, not something that depreciates. And that was the point she was making on, on earn your leisure. It was a point where. Very well made. Ladies and gentlemen, I bring to you the Budgetista. Welcome.
- [08:40]
Tiffany Aliche
Thank you, John. And yeah, I'm actually going that that clip is probably like, I don't know, five years old. I guess it's like recirculating. But I'm gonna, I'm going back on in a few weeks with Tori and Rashad. But yes, I will say that people were eating me up about that. Oh, well, debt freedom is better than nothing. Here's the thing. The, the, the joke I make is that my nephew Roman is debt free. He doesn't have a car note, student loans, mortgage. But Roman is broke because Roman's 10 years old.
- [09:10]
John Hope Bryant
Right.
- [09:11]
Tiffany Aliche
And that debt freedom is, is not the goal that certainly it can be a goal. That's what you want on your way to building wealth. And that's the mistake that a lot of people make is that that debt freedom by itself is not enough to grow the kind of life that you want financially because our, our children are debt free. And so, you know, and there are people who have a bunch of debt and still have wealth for themselves. So yes, I, that is something that I've leaned into even though people fight me on. I get it. Nobody wants to be burdened by credit card debt. But I myself, so I have four properties now. Two of them I kind of, I wasn't expecting to purchase, but they were such good deals last year they came within the same week of each other. And I remember thinking I could pay for these, these homes in, in cash, but I really think I don't Want to pull any money out of the market. And also, too, I didn't want to incur, you know, I didn't want to miss out on what other, what, whatever growth I might have in the market. So I did what's called what my bank calls a pledged asset line, which essentially I borrow against myself, which is.
- [10:21]
John Hope Bryant
Sure, you're the bank. You're the bank of Tiffany.
- [10:23]
Tiffany Aliche
Yes, but that essentially is debt. And so I borrowed against myself.
- [10:29]
John Hope Bryant
Is it a margin account? Is it a margin line against your stock portfolio?
- [10:33]
Tiffany Aliche
Yeah, yeah.
- [10:35]
John Hope Bryant
Let's hold on a minute. Because you, you already gone deep into the well of good financial literacy. Let's stop for a minute. Given that we're both black, we can both have this conversation bluntly with our audience. Let's say what no one ever tells our people. One of the reasons that people say that, and I was just with a, a very successful person last week who said, I just want to pay off my house. And I was saying, no, you want to keep a mortgage on that house. I was telling her why and all the tax advantages and. But she's like, no, it just freaks me out. Like, I just want to pay off the house. And she's had trauma. And black folks, African Americans in particular, we've been traumatized by this system. We've been trauma. Our descendants were traumatized by slavery. And then slavery came, you know, Jim Crow. And then you had folks leasing you lands and then they were going to sell you the land. And sharecropping. Sharecropping was before Jim Crow. And that gamed us. And you had the Freedmen's bank and that gamed us. And, and then Jim Crow. That game does. Yeah, Convict list leasing. That game does.
- [11:37]
Tiffany Aliche
And now redlining.
- [11:38]
John Hope Bryant
Yeah, redlining. That game does. And you and you, and then you, you and you have fraudsters and folks just trying to separate with your wallet on a regular basis. And even folks showing up at the church, I mean, that might have gamed you or you or people. You saw grandma, grandpa, you saw somebody lose everything. And so we, we just paranoid and then we get in the market. The last time the 2008 crisis probably was, was the most traumatic because we got in there, we got these, got these adjustable rate mortgages. Ugh. We had a negative amortization mortgage. Ugh. You had Wall street, who people protect who that people I thought they could trust who were trying to put a postman in a million in a mini mansion. And how's that going to ever work out? Well, so, so we all now, I'm off of real estate. No, no, no. Don't be off of real estate. Be off of stupid decisions because nobody gave me a bad mortgage in 2008 because I wasn't going to take it. So we're traumatized.
- [12:34]
Tiffany Aliche
Yes.
- [12:34]
John Hope Bryant
And that's why we don't want debt. We don't want, we don't want any risk. And so let's deal with the trauma, the drama. Let's deal with our low self esteem, our insecurities, our fears. Let's address those head on, get our hands around it. She's about to educate you now. Now we're gonna. Because she doesn't have a self esteem problem like you.
- [12:51]
Tiffany Aliche
Well, I did for a long time.
- [12:54]
John Hope Bryant
But like I'm not vouching for. I'm saying I read people very well. She has confidence and she has acquired self esteem. And I love that she said she didn't. She did have a self esteem problem because everybody can relate to that. And those who know my story knows
- [13:07]
Charlamagne Tha God
homeless piece of the planet Charlamagne, the God here. Now, y' all know I'm big on ownership. Owning your ideas, owning your business, owning your future. And that's exactly why I use Shopify. Shopify is the platform that lets you take an idea and actually build a real business out of it. All right? It gives anyone the tools and the storefront and the control. So you're not building on somebody else's platform or somebody else's algorithm. Okay? It's your own store, your community, your own customers. That relationship is yours to own. All right? What I love is how discoverable it makes everything. Shopify puts products everywhere. People actually shop. Google, YouTube, TikTok, shop the shop app. Even inside ChatGPT, you can literally go from conversation to checkout. That's next level options in our changing world. And right now the Black Effect storefront is busy and Shopify is handling the heavy lifting. I am so excited that Shopify is going to show up at our Black Effect Podcast festival this year in a big way. And of course I'll be there preaching this platform and introducing this platform to all our small black owned businesses that partner with us. Shopify is helping drive the marketplace this year at our festival and their footprint and commitment to us and the community of black owned businesses is something I am proud to to be a part of. Build your store, own your audience and create something that lasts. Start now@shopify.com Breakfast Club.
- [14:26]
Tiffany Aliche
Run a business and not thinking about podcasting, Think again. More Americans listen to podcasts than ad supported streaming music from Spotify and Pandora. And as the number one podcaster, iHeart's twice as large as the next two combined. So whatever your customers listen to, they'll hear your message. Plus, only iHeart can extend your message to audiences across broadcast radio. Think podcasting can help your business. Think iHeart streaming radio and podcasting. Let us show you at iheartadvertising.com that's iheartadvertising.com. imagine an Olympics where doping is not only legal, but encouraged. It's the enhanced games. Some call it grotesque. Others say it's unleashing human potential. Either way, the podcast Superhuman documented it all, embedded in the games and with the athletes for a full year.
- [15:14]
John Hope Bryant
Within probably 10 days, I'd put on £10. I was having trouble stopping the muscle growth.
- [15:20]
Tiffany Aliche
Listen to Superhuman on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. Your husband is not who you think he is. Your body is not what you thought it was. Your identity is formed by a secret history. I'm Dani Shapiro, and these are just a few of the stunning stories I'll be exploring on the 14th season of Family Secrets. And just then, we felt the plane turn in the air, so much so that the bags that were under people's seats just kind of flew into the aisle. Each week, we dive headfirst into the complex power of secrecy, how it shapes our identities and relationships and how it ultimately can reveal to us our truest selves. My daughter, she's pretending she doesn't know but is trying to cook and feed me and keep me alive because I wasn't eating anything and me pretending like everything was fine. He kind of shoved me out of the way and said, move. And he went out the front door and he jumped in a car and drove off. And that was the last time I saw him. Listen to season 14 of Family Secrets on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.
- [16:31]
John Hope Bryant
So from broke to blueprint the comeback story. Tiffany, you lost your teaching job, got scammed out of tens of thousands of dollars, ended up moving back home with your parents, all while sitting on a master's degree. Walk us through that low point and the moment you decided to turn your mess into a message.
- [16:51]
Tiffany Aliche
So, John, I was fortunate. I grew up in a household where money was talked about all the time. My father has his. Yeah, his master's in economics, his. His bachelor's in finance. My mother was a nurse with her master. So my dad, literally. I'm one of five girls, and I think he really worried about making sure his girls could take care of themselves. So he would do the academics when it came to money, literally, this is how you invest. This is how you, this is what credit is. And my mom was more the actual applied knowledge. Like, now let's go food shopping, and I'm gonna show you how to do that. And here's how you negotiate like anybody, if you're buying a car in our household, you bring my mother. She's the best negotiator, right? So I had that growing up, and I listened to them up until like, my mid-20s. And then that's when I decided, as the old folks say, you're smelling yourself. And so I decided I was grown and I didn't have to take their advice anymore, despite all that education. And I started making financial decisions and not running it by the, these experts that had lived through it successfully raising five girls, sending us all to college, and paying for it. And so I bought a condo. I was 25. I was really proud of myself. I, I, I, I put my down payment down. I was still teaching preschool. I taught preschool for 10 years. It's making like 39, between 30 to $50,000 a year, depending when I started. And then I saved $35,000. I put my down payment down. Then at 26, I got my master's in education. Then at 27, 28, I fell victim to a credit card scam with a friend who told me to take money off of my credit card and invest it with him. He promptly ran away, and there I was. Now, all of a sudden, in the span of a few years, I owe $50,000 because I had to pay for my master's myself in student loan debt. 220, 000.
- [18:36]
John Hope Bryant
These messages all in here. You didn't say a stranger.
- [18:40]
Tiffany Aliche
No. A friend.
- [18:41]
John Hope Bryant
Now, by the way, friend in quotation marks. Because clearly with friend like that, we don't need enemies.
- [18:45]
Tiffany Aliche
No. Yeah, he, yeah.
- [18:47]
John Hope Bryant
So we save our worst behavior for those we care the most about. Right? Nobody's. Nobody curses out homeless people because homeless people don't care. Right.
- [18:55]
Tiffany Aliche
So.
- [18:56]
John Hope Bryant
So, so Tiffany got scammed. You're gonna get scammed. If you get scammed in all likelihood by somebody who knows you, somebody's going to come into some crazy deal that. And under the guise that supposedly they love you. But to quote Bill, President, Bill Clinton, it's hard to get somebody to agree to the truth when the lie is paying their paycheck. So, so, so to rationalize is tell rational lies. So Tiffany just gave you A lesson here in the midst of her lesson that. Watch every angle.
- [19:29]
Tiffany Aliche
Yeah.
- [19:29]
John Hope Bryant
Coming at you because just because somebody's related to you doesn't mean they have your best interests at hand. Okay, back to you.
- [19:37]
Tiffany Aliche
And so I should have known it was a scam, but I was in my 20s, and so. Because the terms were too favorable, and. But the house always wins. Like, I was literally just in Vegas. I don't gamble, but I was there for a conference, and I just remember seeing all the people lined up to give away their money, and I thought, the house always wins. And so. So I had the. The credit card debt, 35,000. The student loans, 50,000, and the. My mortgage, 220,000. And I purchased in 2007, 2008. So right before the crisis. And then I thought the first domino that fell was the scammer went up, ran away with my money, and I couldn't find him. And now I had to pay off this credit card debt. But at first, I didn't want to. I was just paying the minimum because I told myself, I'm gonna find him, he's gonna pay me. I did. I did it.
- [20:29]
John Hope Bryant
You found him yet?
- [20:31]
Tiffany Aliche
He's in jail now. Every once in a while, I was looking up his name and his very unique name, and I looked him up and I said, wow, he tried to scam the federal government. And so it caught up with him. I was not his only victim. But so he is currently sitting in federal jail, which I'm like, anyway, you
- [20:47]
John Hope Bryant
should go visit him and sign a copy of your book and deliver it.
- [20:50]
Tiffany Aliche
I know. And so that was the first domino. So finally, when I decided, like, a year into, like, me having to pay that debt, I said, tiffany, you're working. Just buckle down. You know how to budge, you know how to save. Just pay off this debt. And then I found out my school, which was nonprofit based, lost their funding during the recession, and they said, we're closing. So now I owe all this debt. I have no income. It's the new school year, and if you're a teacher, you know that September you're least likely to get hired because everyone. The classrooms are full. They have to have teachers in the beginning of the school year. And so I just remember thinking, what do I do now? I owe all this money. I owe my mortgage. I can't afford it. And so I was fortunate. This is not the case for so many, but my parents still lived in New Jersey, where I lived, and I moved back home. I was 29 going on 30 by then. And it Was a humbling experience because my parents are very, are immigrant parents straight from Nigeria. Which means Even though you're 29, you're like 19, right? And so the rules were the rules. They were like, what, you have 12 midnight, you better be in this house. Yes. And so it was really hard. But it was then that I said, if I can lose a job teaching, there is no safe job. So what if I bet on myself instead of like letting someone else decide? And that's when I decided. I said, you know what? I was, I was already kind of teaching financial education. I used to volunteer at different nonprofits, the United Way and churches, the ymca, because I taught, you know, I love teaching and, and I learned so much from, about money from home. And I said, well, what if I start teaching? And I started the budget, Nista. First year I made like, I don't even know negative amount because I think I was still on unemployment. Second year, like $12,000 for the whole year. It took me like, we hear about all the people who make a million dollars the first month. No, it took me five years to make six figures. My first six figures. And that's gross. I remember my take home in that fifth year was what I used to make as a preschool teacher. So it took me five years just to get my income back as a preschool teacher.
- [23:02]
John Hope Bryant
And in that five years business, by the way, three to five years mature.
- [23:06]
Tiffany Aliche
Yeah, exactly. So by then I was like staying with my sister, staying with a friend. I mean, I was, this is in my 30s, I wasn't a kid. And then year six, I went from six figures to my first seven figure year because of cumulative knowledge. And then during the pandemic, we had our first eight figure year, you know, and so it just really grew. And so did our audience. I mean, I, I, you know, to teach financial education really is a privilege and a pleasure because people stop me all the time, whether it's TSA or they're like, tiffany, we're reading your book collectively, like as a group. Like I get stopped by the women at TSA all the time, whether it's, you know, at, at the Whole Foods or shop, right. Or whatever. People stop me that. And what I'm seeing now, because I've been doing it for 16 years now, is generational. So I get the mama and the daughter and the son. And so it's just been amazing. But what I'm seeing is that our people, just people in general, they want to do better, but sometimes they have that. They don't have the access to Aligned, culturally aligned financial education. Like, just say it to me regular is what people usually say to me. And so that's what, that's, that's the premise of my business. How can I get you to access the financial education so you can change your life on your terms?
- [24:21]
Charlamagne Tha God
Peace to the planet. Charlemagne. Th God here. Now, y' all know I'm big on ownership. Owning your ideas, owning your business, owning your future. And that's exactly why I use Shopify. Shopify is the platform that lets you take an idea and actually build a real business out of it. All right? It gives anyone the tools, the storefront and the control. So you're not building on somebody else's platform or somebody else's algorithm. Okay? It's your own store, you, your community, your own customers. That relationship is yours to own. All right? What I love is how discoverable it makes everything. Shopify puts products everywhere people actually shop. Google, YouTube, TikTok, shop the shop app. Even inside ChatGPT, you can literally go from conversation to checkout. That's next level options in our changing world. And right now, the Black Effects storefront is busy and Shopify is handling the heavy lifting. I am so excited that Shopify is going to show up and at our Black Effect Podcast festival this year in a big way. And of course I'll be there preaching this platform and introducing this platform to all our small black owned businesses that partner with us. Shopify is helping drive the marketplace this year at our festival and their footprint and commitment to us and the community of black owned businesses is something I am proud to be a part of. Build your store, own your audience and create something that lasts. Start now@shopify.com Breakfast Club.
- [25:40]
Tiffany Aliche
Run a business and not thinking about podcasting. Think again. More Americans listen to podcasts than ad supported streaming music from Spotify and Pandora. And as the number one podcaster, iHeart's twice as large as the next two combined. So whatever your customers listen to, they'll hear your message. Plus, only iHeart can extend your message to audiences across broadcast radio. Think podcasting can help your business? Think iHeart. Streaming radio and podcasting culture. 844-844-iHeart to get started. That's 844-844-iheart. Imagine an Olympics where doping is not only legal, but encouraged. It's the enhanced games. Some call it grotesque, others say it's unleashing human potential. Either way, the podcast Superhuman documented it all embedded in the games and with the athletes for a full year.
- [26:28]
John Hope Bryant
Within probably 10 days, I'd put on £10. I was having trouble stopping the muscle growth.
- [26:34]
Tiffany Aliche
Listen to Superhuman on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. Your husband is not who you think he is. Your body is not what you thought it was. Your identity is formed by a secret history. I'm Dani Shapiro, and these are just a few of the stunning stories I'll be exploring on the 14th season of Family Secrets. And just then, we felt the plane turn in the air. So much so that the bags that were under people's seats just kind of flew into the aisle. Each week, we dive headfirst into the complex power of secrecy. How it shapes our identities and relationships and how it ultimately can reveal to us our truest selves. My daughter, she's pretending she doesn't know, but is trying to cook and feed me and keep me alive because I wasn't eating anything and me pretending like everything was fine. He kind of shoved me out of the way and said, move. And he went out the front door and he jumped in a car and drove off. And that was the last time I saw him. Listen to season 14 of Family Secrets on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.
- [27:44]
John Hope Bryant
And there's also a little bit of a boost that you got from. I have Africa on my bracelet here. This is Mandela's prison number. I wear it every day. But the fact that you're from, your parents are from Nigeria, which are some of the most entrepreneurial, high confidence and high self esteem people on the planet. On the planet. And I did a whole video on how African Americans and African Caribbeans and African Africans are the same, but different and the African American experience, we were, as I said earlier, our self esteem was beaten down. And even though we are the role models for the world on aspirational success, because we did this in the biggest economy on the planet, America, we still suffer unhealed soul. And so those who come from the Caribbean and come from Africa theoretically don't have as much of that burden because either it was Caribbean and it wasn't the kind of slavery that sold your soul. Their families were still nuclear families in the Caribbean, even though they were enslaved or kept together. That was different. That was not in America. And of course, Africa, it's all about family. And so I want to just underscore the benefit you're seeing here. You're witnessing here the benefit of the, of the value of family. I was Talking to Bishop T.D. jakes this morning and he was, he was concerned, hopeful, but Concerned about the decreasing rates of marriage in, in nuclear families in the black community. And he's like, John, this affects your economics.
- [29:17]
Tiffany Aliche
Yeah.
- [29:18]
John Hope Bryant
This affects your self esteem, this affects your ability to heal. This affects stability. This affects, you know, all these things and, and valuing also the father valuing the wife, and the wife valuing the husband. The two plus two equals six, eight, or ten. You better together. It seemed like those things were present.
- [29:41]
Tiffany Aliche
I mean, more than I knew, John. Like, the first time I went to Nigeria, I was 21. My dad flew us all out like we've been saving. And my mom, my dad, all my sisters who went to Nigeria, it was my grandparents 50th wedding anniversary. So he said everybody was going back to the village. My. My grandparents on mine because both of my father's parents, so on my mother's side, my grandparents were still alive and they were celebrating their 50th. So all her sisters and brothers were coming to the village. And my dad said, this is a great time for y' all to go to Nigeria for the first time. So we went. And so my last name is Aliche, which was just like Ali Iche, which means like people of the earth in, in Igbo, like an old Igbo. So the first time in America, if I mean Alicia, it's my sister or like my mom or dad, that's it. You know, I have, I think like one. Like, I think I've got one aunt, one uncle maybe, but so I'm going in. So Nigeria, we land, we drive the many, many hours to the village. And my dad is introducing us as we're walking through this beautiful village. And, oh, this is Samson, Aliche. I was like, oh, oh, snap. I'm Alicia too. They're like, yes. Oh, this is Sylvia. Alicia. Oh, I'm Alicia too. This is Chukwu. Then my dad looked at me, he said, Tiffany or Adochee really is my Ebo name, which means gift from God. He said, everyone here is a leache. I didn't. I said, I don't understand. He said, the village is extended family. That's it. Literally every single person that you run into here is connected to you by blood. I did not know that. And he said, that village over there, everyone there is your mother's people. They all have the same last name. And when you. I saw your mother and I thought she was beautiful, and I wanted to, you know, get to know her. Our village elders had to get together, talk through our lineage to make sure there was no overlap before we were allowed to Date and court each other for him to court her. I remember thinking, that is the power here. Everyone here is Alicia. I'll never forget that.
- [31:42]
John Hope Bryant
And so that's what your self esteem just exploded.
- [31:46]
Tiffany Aliche
Yes.
- [31:46]
John Hope Bryant
Your sense of agency just exploded. Your sense of belonging just exploded. Your inner wealth began to really generate because you're like, I am somebody.
- [31:56]
Tiffany Aliche
Yes.
- [31:57]
John Hope Bryant
I mean, this is royalty here.
- [32:00]
Tiffany Aliche
Yeah.
- [32:00]
John Hope Bryant
I mean, yeah, it's unbelievable. The boost of that is. And people, African Americans don't understand what we are missing by not reconnecting back to our African roots. And a friend of mine, another friend of mine told me, and I agree with him, blacks have to become to Africa where Jews are, to Israel, a resource. But you can't do that. You can't give anybody something you don't have yourself. I can't love you unless I love myself. I can't feel good about you unless I feel good about myself. But a lot of has to do with healing and reconnection. And that experience you had, I think is still breathing through you today.
- [32:35]
Tiffany Aliche
It is, it is. Because I was born right here in Jersey. Like, I was born in Newark. I live in Newark, you know, so my experience was, you know, yes, it was African at home and, and, and, and black everyplace else. You know, like home, we still would go to like festivals and things. Like, my parents made sure at home that like, we got as close as they could recreate for us to, to have like an African upbringing. But no, I'm black. I'm a black girl. Like, I'm Tiffany. My friends, you know, I learned to play double dutch and double Dutch, and, and I didn't quite learn how to play spades well, because I can't say at nobody's table, they're like, no, Tiffany, you know, I played the dozens as a kid. I grew up in the 80s, you know, I'm an 80s baby. So, so, yeah. So I, I say all that to say that, like, yes, I, I believe, I believe I've gotten the best of both worlds.
- [33:23]
John Hope Bryant
Yes.
- [33:24]
Tiffany Aliche
And so, because my dad would say, you know, you could say what you want about America, but he would say, honestly. So I asked him, well, why did you come here? And he said, this is one of the few countries in this world where you can actually make your dreams come true.
- [33:38]
John Hope Bryant
Opportunity.
- [33:39]
Tiffany Aliche
He said, I can work really hard in Nigeria, do everything right and get my degrees. Nigerians are some of the most agreed. They are actually the most agreed people in the world. They did a study. And yet so many of my cousins are farmers. Because there is no opportunity.
- [33:53]
John Hope Bryant
That's right.
- [33:54]
Tiffany Aliche
But here, if you are willing and, and to put the work in, even with all the discrimination, everything that we know, you still at least have the possibility for success here, here. Because there are ways around it. There's some places where there are no ways around it. You know, there's just no opportunity. So.
- [34:09]
John Hope Bryant
So we're gonna go in a unexpected but very, very important corner of the universe of thought here for a second. One of the reasons America is so successful, in spite of all of her challenges and insecurities and, and she's, she's. Capitalism and democracy in America are horrible systems in places, except for every other system in place. And one of the reasons that America's so successful is it inspired or triggered or lit a fire of these rare dreamers all around the world. Nigeria, South Africa, South America, all the places in Asia, Europe, all these different places who said, I have a dream, I have an ambition, I want to be successful. And I. And I'm not going to just sit here and wait for this to happen. I'm going to go to where I have the greatest, highest, and I'm. Plane, train, automobile, boat, ship, no money. What it takes for somebody to transport themselves from comfort to risk is unprecedented self esteem and confidence. And so you magnetize all those people. All economy is the collection of economic energy. You magnetize all those people in one place. How do you not create the largest economy on the planet? And that's essentially, that's that. That freedom thing that America was advertising and everybody got it, but black people got in the wrong boat. African Americans. But that freedom thing really was its original advantage. And so her father is a living. And mother are living examples of what I talk about. And I didn't know the backstory, but it lines up perfectly. And when I say that that marriage did not originally come from romance, it didn't originally come from religion, it came from two families or villages or, or people with resources saying, how do we protect, how do we grow the name, the lineage, how do we grow the assets? And then, hey, do you guys like each other? That's important. And of course we, you know, we added spirituality of God is added spirituality on this, endowed it 3,000 years ago. But the village had to come together about, about her and her mother. It was two different villages. They had to have a conversation. And that is thousands of years old. And she's the benefit of that. And I could see it in her eyes without knowing her story, her backstory. And that's a supercharger. And so if you can relate to this story, know that you have, whether you're African, African African Caribbean or you're African American and you've been going over, around it, through it and now you can get to it because in spite of everything else, still you've, you're the most successful black people on the planet.
- [36:58]
Tiffany Aliche
Yes.
- [36:59]
John Hope Bryant
Her father's trying to get to you, so, so know that you can do it. And she's a living, and her parents are living examples. Why don't we tell say your mother and father's name out loud so that we can put in the history books.
- [37:12]
Tiffany Aliche
So Sylvia Aliche is my mother and Irandi Aliche is my father.
- [37:17]
John Hope Bryant
Yeah. It's beautiful. Your self esteem, you said it wasn't always great.
- [37:23]
Tiffany Aliche
Yes, well, I meant financial self esteem because of all that I had what I call post traumatic broke syndrome.
- [37:33]
John Hope Bryant
Post traumatic broke syndrome.
- [37:34]
Tiffany Aliche
I love that I struggle so certainly I had self esteem like so many young girls. Like I, I used to hate that I was dark skinned because I grew up in the 80s when you know, everybody wanted to be light. I used to like, I mean I have locks now and I love my hair, but I used to hate the texture of my hair because the 80s were for light and wavy and curly. That, that's what, that's what if you
- [37:56]
John Hope Bryant
were going back in Louisiana.
- [37:58]
Tiffany Aliche
Yes.
- [37:59]
John Hope Bryant
And so darker than the brown bag and it wouldn't let you in the party.
- [38:02]
Tiffany Aliche
Exactly. So I, you know, but with time and age those things tend to melt away and I don't feel that way at all anymore. I love the way people are less
- [38:09]
John Hope Bryant
stupid about that today.
- [38:10]
Tiffany Aliche
Yeah. And I, you know, I +2, it's not nearly as important. But I, you know, I, I, when I look at myself, I see my dad, I see my mom, I see my, my people. You know, when I went to Nigeria I'm like, ah, look at my great grandmother was still alive. She was 102 and I could see myself and I remember thinking, looking at her hair like it curls like mine. Is that where I got it from? And so those help me to be like, girl, don't worry about what these people say in, in middle school and high school and whatever. But the post traumatic broke syndrome was harder to get over because I had made those mistakes as an adult and so well into my deep into my 30s, I'm 46 now, I still was carrying around what if I, now that I'm making decent money and I'm starting to grow and especially when I, at 37, I officially became like a millionaire Asset wise. And then by like 40, it was like, oh, I actually see a million dollars in the bank. Like, okay. And so. But I was terrified because of the mistakes I made in my 20s, that I would do something to trigger the downfall of my finances. And so I moved so conservatively, I left a lot of money on the table. And I did what you said. Like, I. I own four homes, so my first two properties, I bought cash because of that fear, right? I said, oh, no, no, no, you're not going to foreclose on this. Right? You know, And I remember I have. I have a certified financial planner, Anjali. She's amazing. And she was like, girl, put that money in the market. And I knew. I knew logically what she was saying was right. But emotionally, I was terrified of being broke again or someone taking my property. So the first two I bought cash. Well, first three, because I had bought something from the city, but that was like $10,000. And then. But the last two that I purchased last year, I was. I'm finally beyond that. So I was like, girl, we're not doing that. Let the money grow in the market. I purchased these two properties. They're already up. Newark is one of the fastest growing real estate places in the country. I'm so fortunate. And so already, like, the, the condo that I'm living in now, I purchased it in, like, two years ago for 520. It's already worth 820. Like, that's how quickly real estate is growing here. And so, like. But, you know, so I understand the shame, I understand the fear. I understand the. But you have to work through it. And the key to working through those things is sometimes it might mean working with somebody, you know? You know, that's why you've got, like, you know, what you do, John, like, is there. Are there places I can go to sit with someone to share? This is where I am. This is where I want to be. I don't know how to get there there, you know, and so let me.
- [40:49]
John Hope Bryant
Let me say something now for the audience sake. And, and it may not be. Maybe obvious. May not be obvious. Before we got on, on, on. On camera, she. She was. Tiffany saying that she's starting a financial literacy program herself. She has one. A teaching one. She's starting a curriculum. And. And she said, well, you know, in addition to what you're doing. No, we need it. In addition to what I'm doing, we need a movement, right?
- [41:14]
Tiffany Aliche
Yeah.
- [41:15]
John Hope Bryant
This is the third reconstruction, everybody. My new book, Capitalism for All, is on the 250th anniversary of America, and this is 100th anniversary of black History Month. God coincidence is God's way remaining anonymous. The whole country is going through one huge colonic trying to figure out who it wants to be when it grows up. And so you got women power in the economy. You can't survive this future growth without black and brown people in the economy. But we don't have the tools to succeed. We still dealing with civil rights in a world of civil rights. And so we need Tiffany, we need Earn your leisure. We need Robert Smith. We, we need. We. We need whoever, you know, Ash Cash. We. Whoever is ethical and honest out here.
- [41:54]
Tiffany Aliche
Yeah.
- [41:54]
John Hope Bryant
Who is doing it right. We need everybody at this, at the table. Because the new movement's not in the streets, it's in the suites. So we need a whole network, local, state, federal, of people realize that financial literacy is a civil rights issue with this generation. When you know better, you do better. And she is. And so on this point, you've created legislation also in New Jersey. Tell the audience about that.
- [42:19]
Tiffany Aliche
So, yes. So I, I work with. She was my assembly woman, Angela V. McKnight. She actually was one of my students at the United Way when I was teaching. I wrote their curriculum at the United Way in Newark, and I taught that program for three years. And she was one of my students. And she had this amazing nonprofit. The community said, you need to run for office. We need people like you. Angela. She said, okay. She ran and she won her seat as assemblywoman here in New Jersey. She's now senator because she's gotten like the most laws passed in almost any other legislator in the state of New Jersey. She's so effective. And when she became the assembly woman, Angela said, tiffany, I want to get a law passed about education. I was thinking financial education. And I said, well, there is kind of a long place for high school, but I think financial education should start as young as middle school. And she said, okay, we wrote what we thought it should be. I helped to meet with educators, met with other, like, lawmakers and testified. And it took about three years. But I call it the budget Nista law. They call it a1414, but whatever.
- [43:27]
John Hope Bryant
No, it's a budgetista law.
- [43:29]
Tiffany Aliche
Exactly. But that passed in 2000. Oh, my gosh. 19. So all middle school students in the state of New Jersey must get financial education integrated into their curriculum. And currently, now we're working on refining the law for high school. Because it used to be you could take an economics course or something else. Now we're like, no, no. We want every single high school senior by the time you're a senior to have, have at least a semester of financial education. And so that's like what we're currently working on now. And then really what I want to do is I want to get back, go back to elementary school. So I want, if you're in the state of New Jersey, starting kindergarten through 12th grade, you're getting financial education. How would that change the trajectory of the lives of the students here? You know, a lot of you ask how I actually run my business behind the scenes. And honestly, Shopify is the reason it exists. For me, Shopify is the place where I took this little idea I had and turned it into a real business. It's the platform where I own everything. My store, my customers, my community. When I started my storefront, Shopify made it just so easy. With just a few clicks, I was ready to share my vision with the world. And the best part, Shopify literally gets my products everywhere. People Shop. Google, YouTube, TikTok, the Shop app, even ChatGPT. I still remember the first ever sale I made for my fashion brand. Embellished. That little notification. Cha ching, cha ching, cha ching is music to my ears. And Shopify made it all possible. I'm so pumped that Shopify is going to show up at our Black Effect podcast festival this year in a big way for all of our small black owned businesses that partner with us. Plus shop pay. The purple button is a game changer. Fast one click checkout. If I don't see it when I'm shopping, I'm stressed. So I love knowing my customers get that same trusted experience. Build your store, own your audience and create something that lasts. Start now@shopify.com Ben run a business and not thinking about podcasting. Think again. More Americans listen to podcasts than ad supported streaming music from Spotify and Pandora. And as the number one podcaster, iHeart's twice as large as the next two combined. So whatever your customers listen to, they'll hear your message. Plus, only iHeart can extend your message to audiences across broadcast radio. Think podcasting can help your business? Think iHeart streaming radio and podcasting. Let us show you at iheartadvertising.com that's iheartadvertising.com Imagine an Olympics where doping is not only legal, but encouraged. It's the enhanced games. Some call it grotesque, others say it's unleashing human potential. Either way, the podcast Superhuman documented it all embedded in the games and with the athletes for a full year.
- [46:16]
John Hope Bryant
Within probably 10 days, I'd put on £10. I was having trouble stopping the muscle growth.
- [46:22]
Tiffany Aliche
Listen to Superhuman on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. Your husband is not who you think he is. Your body is not what you thought it was. Your identity is formed by a secret history. I'm Dani Shapiro, and these are just a few of the stunning stories I'll be exploring on the 14th season of Family Secrets. And just then, we felt the plane turn in the air, so much so that the bags that were under people's seats just kind of flew into the aisle. Each week, we dive headfirst into the complex power of secrecy, how it shapes our identities and relationships and how it ultimately, ultimately can reveal to us our truest selves. My daughter, she's pretending she doesn't know, but is trying to cook and feed me and keep me alive because I wasn't eating anything and me pretending like everything was fine. He kind of shoved me out of the way and said, move. And he went out the front door and he jumped in a car and drove off. And that was the last time I saw him. Listen to season 14 of Family Secrets on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.
- [47:33]
John Hope Bryant
Yeah. Here in Atlanta, kudos to you, by the way, on the budget. Nista Law. I. I think that's fantastic. And in Atlanta, we have worked with Mayor Andre Dickens and Mayor Kesha Lance Bottoms before him and put together a Hope Child savings account for every kindergarten kid. And so now every kindergarten kids is over 12,000 accounts that have a Hope Child savings account. Every kid. We're gonna now wrap financial literacy around that and go K through college and tie that with AI literacy and financial literacy for future literacy. Just what you're talking about. And it didn't hit me, but really, there's a little bit of history here. You and I are probably the only two black people in America who's inspired a state in a federal law. And we got President Bush and Obama to make an executive order to make financial literacy federal policy, but we never got the Congress to then codify that. That was for the federal government to codify that into something that would push down into the school district. And that's a dream I have. But you have gone beyond that and got it done in a prominent US State. And for that, I give you absolute kudos. Talk to us about why women are so important to this narrative that you have. I can talk about it, but I'm not a woman. Yeah.
- [48:59]
Tiffany Aliche
Well, honestly, studies show that when you help a woman, you help a family. And not to say obviously know that men are critical. I mean, I am the product of, like, you know, probably the most influential person in my life, like my mother. Hopefully, she doesn't listen because she always gets mad when I see this, what is my father. So I'm not gonna. Certainly. I'm not saying that, but you know that women typically are the first teachers in a household. So if a woman knows how to manage money, she passes that on to children. She creates many times the environment for her partner to be able to succeed financially. Even if a woman is not working, she's typically making the majority of the financial choices for those of. For. For those men who are married to women, imagine deciding what house you want to get. If you love it, she hates it, y' all ain't getting that house. But if she hates it and you don't like it so much, you might still get it. And so women, even if they're not working, are still making the financial choices. The car you drive, the food you eat, what the kids wear. And so if we can get women on board, it trickles down into every area of life. And so that's why I always say we don't turn anyone away. So we certainly have about maybe like 20 to 30% of our audience is men. But the vast majority, because I'm a woman, I know I'm attracting women. The vast majority of my audience are women. And. And I love that because I have so many women who stop me to say, I didn't know what to do until I met you or took your class or read your book. Get good with money. And because for women, John, what I find that it's a confidence issue, not a competence issue. And so they're needing to see, like, oh, if Tiffany can do it, this is another woman. Like, I have the ability. I just didn't know what to do. And she's showing me step by step.
- [50:50]
John Hope Bryant
Right? Yeah. I think. Let's go back to break another taboo. You said some of your dad, who's an economist, I believe, as well, who talks.
- [50:59]
Tiffany Aliche
He was a financial. He was a cfo, a chief financial officer, but he has his master's in economics.
- [51:05]
John Hope Bryant
Like I said, an economist. Bad brother.
- [51:08]
Tiffany Aliche
I'll take it.
- [51:11]
John Hope Bryant
You know, there's an old saying that if you want. If you want to find a good woman, an easy place to find a good woman is find a woman who had a great relationship with her dad. You want to find a good man, an easy Place to find a good man is to find a man who had a great relation with his mother. And now yeah there are exceptions to every rule without question but that that's an easy like a low hanging fruit. So she had a great relationship and still has with her dad. And I think that's a compliment to her mother actually for nurturing that, allowing that, facilitating that. And without with regard to women, without women there'd be a lot less men. Only women can create life. And in 1972 a woman couldn't get a bank account in America or a credit card. Yeah couldn't get a loan unless her husband co signed it. And again I go into great detail about this as I use women as a proof point in my new book Capitalism for All. I use it as a proof point that diversity and inclusion are not moral issues or money issues. Take the emotions out of it. This is just good economics. Women were not allowed in the economy. And when black people's affirmative action triggered the women's movement that got codified by by Nixon as president in 1972, 1974 the economy grew because women were in it. And Today women are 8 to 10 trillion dollars of a 30 trillion dollars economy. A third where we be, where would we be 50 years before, 50 years later if we had not included women because white women then triggered the inclusion of black women, Asian women, Latino women, all women. We'd be, we'd be a, we wouldn't be the biggest economy in the world. We, we'd be an also ran nation. And because China is 20 trillion, give or I think 20, 20 trillion approaching that. But we're 30 trillion. We're only that because of that advantage of women. And that's the message I have for folks today is, is you're not doing me a favor right by, by, by by including the least of these God's children. You're doing yourself a favor because my fresh, my rich friends, my poor friends do better only to stay rich. So women are the only undeniable market test. The results are in. We don't need to speculate 50 years history of what happens when you diversify the economy and it is led by women. And I think, and I so I think it's brilliant that you you got this book that really highlights and brings up their dignity and this teaching inspiration around that. A lot of your comments that you're endorses online are women who just herald how this made them feel. It's not, not so it was how what it taught them that's important but how it made them feel they can do anything.
- [54:05]
Tiffany Aliche
Yeah. And honestly that like all that I do, it's not to your point, I mean because money is money, obviously, you know. And so, so when I wrote Get Good with Money, it was really about trying to get people to achieve what I like to call financial wholeness. That's the teacher in me, right. That's the curriculum. Right. That financial wholeness are these 10 steps, you know, so these 10 steps that if you can master these 10 steps, even if you don't make a ton of money, you don't become a millionaire, whatever you can be okay. You, you will have a holistically strong financial life. So it's the foundation. Yeah. The foundational five are budgeting, savings, debt, credit, income, and then comes investing for both wealth and retirement. It is insurance, your net worth, your financial team and estate planning. If you master those 10 things. So for John, for like 20 year old John, estate planning might look like, I don't know, like your mom or your dad, whoever raised you is the, the beneficiary on a bank account, you know. But for 46 year old Tiffany now estate planning looks like trust and a will and a. So Even if you're 20, you could still estate plan and even, you know, so at every step of these steps it looks different but you can achieve and master those steps where you are and you can achieve financial wholeness. And so when I wrote it I knew that it was going to hit a nerve but it's sold like 400000 copies. So even my publisher was like what I'm like. But I knew I said people need step by step hand holding help of how do I do these things? And so the, the soft cover book comes out the 31st. It'll probably be out by the time this comes out. The hardcover book was out, came out in 2021. Yeah. But eight weeks on the New York Times bestsellers list. And it's really like some of my greatest work of walking people through step by step to whatever their financial journey it is. It meets you where you are and takes you where you want to go.
- [56:07]
John Hope Bryant
Right. So new edition of your book people can pick up.
- [56:12]
Tiffany Aliche
Yes, the soft cover version of Get Money. So less money because you know, hardcovers cost more. So no excuses.
- [56:18]
John Hope Bryant
Yes. So everybody please go pick up her book. So you're in a, you're in the pulpit of hope. You're in this, you're in the church of what's happening now? What have you done for me lately? This is the Ministry of Finance. I'M gonna let you go for seven minutes. What. What message do you have Uninterrupted? I know you can do it because I've heard you speak before. What. What message do you have uninterrupted? Somebody gives you a pulpit and say, preach into this audience and give them the tools they need to go into 2026, which is going to be a very interesting year.
- [57:01]
Tiffany Aliche
Well, I'm going to say this, that I. So I'm going to start with a story that I unfortunately lost my husband in 2021. He was 41 years old. He had a brain aneurysm. And so he was literally here on Monday, going on Friday, like, just like that. So he called me to say thank you, that he had a headache, and that he was going to the hospital, which I can chuckle about now, because my husband, unlike so many men, love to go to the dag on doctor. I mean, his pinky told her he was going to the doctor. So I didn't really think anything of it. I thought a headache and going to the emergency room. Okay, babe, but I'll meet you there. It turned out he. It was an aneurysm. But the doctors were very confident. They said, you know, he's talking, he's awake. It hasn't burst. He's going to be fine. They did the surgery. They said it. It went well. And then he. It didn't. He started bleeding, and then he just fell into a coma and just never awoken. And so that fundamentally shifted how I thought about money and what I want to share when I think about the. The what is the real reason behind, like, wealth and growing money. And for me, I used to think, like, more is more, you know, like, I worked really hard to build this business from zero. I don't have any. Any. No one ever backed me. No one ever gave me any money. I built from scratch. You know, I. And I worked really hard. And I remember he would always be like, oh, babe, we have enough. Because I'd be like, I want a bigger house. We could get this. We could have that. I met him in my 20s, and we got married in our. Our 30s. I. I was a preschool teacher, and he was a maintenance man. I'll never forget. And then we met up again in our 30s, and I always thought he was really cute. And we started dating, fell in love, and got married. And in that time frame, I remember him saying he wanted to. To have a house. He grew up in Newark, New Jersey. His father wasn't in his life. His mother raised him and his twin brother and his sister, and he was just one of the most standup guys. And candidly, my husband never made over $60,000 a year. There were moments in business where I could take home not even a business make. I could take home over $60,000 in a month.
- [59:19]
John Hope Bryant
Right.
- [59:19]
Tiffany Aliche
And he never made over $60,000 a year. He was a super of. At Newark Tenants Council, which was. They. They own. Not. Not Newark Tenants Council. I'm sorry, Newark Housing Authority. They own, like, public housing in Newark. And he was a super of 300 units. And so it doesn't pay a bunch, you know. But I just remember when he passed away, collectively, he left me and my bonus daughter. Seven figures. In.
- [59:45]
John Hope Bryant
In.
- [59:45]
Tiffany Aliche
In. Yet I. I think people don't understand that. So I'm sharing all this to say the importance of financial education.
- [59:54]
Charlamagne Tha God
Yeah.
- [59:54]
Tiffany Aliche
Jerrell. His name is Jerrell Smith, was really big on. I want to make sure I have enough life insurance for y'.
- [60:00]
John Hope Bryant
All.
- [60:00]
Tiffany Aliche
He worked for the city, essentially, and had a pension. You know, he changed the beneficiaries over to myself, largely myself and Alyssa. He had purchased this property from the city for $10,000. We had it renovated, and when he passed away, I had a property, and I told Alyssa, then this will be your property. Sold it to his twin brother, who now has his own property that has now appreciated. So now. And now I. The money that I got from that property, I invested for alyssa. She was 15 when he passed. She's 19 now. That money has grown exponentially. It is waiting for her. So when she graduates college, she's in school now. She can buy her own property or start a business. But do you see? So I'm sharing the. That financial education is not always about, like, I'm gonna get rich. That's great. It's about creating an. An atmosphere for you to be able to take care of yourself and leave a. A strong financial legacy for your family. I know so many women who lose their husband and their house.
- [61:05]
John Hope Bryant
Yeah.
- [61:06]
Tiffany Aliche
You know, but because of Jell, I was able to get my second property and pay for it, you know, And I'm wanting access to culturally aligned financial education for everyone because some of the things certainly I taught him, but some things he knew before I got here. And so what would that look like in our families if everyone was able to pass on wealth, like, tangible wealth like that.
- [61:31]
John Hope Bryant
Yes.
- [61:32]
Tiffany Aliche
To the people when they're no longer here. He did not think he was not going to be here at 41, you know, and so not only did we get to pass on this wealth for Alyssa, my bonus daughter, but also she gets financial education matched to that. You know, she and I, she's living with me right now while she's in school. She and I talk about money all the time. She's working. We talk about what savings looks like, should she open a credit card. Because when that lump sum hits her after she graduates, she's going to be ready. I already connected Alyssa to my personal financial advisor. They speak at least annually so she can map out her plan so she doesn't waste that money when it comes to her. And so I can't want for myself and not want the same thing for you. I want, yes, for you to have access to money and resources, but not only just that, but the knowledge of what to do with it if you get it, because money without knowledge is broken, you will be. That money will flow right through your hands. They have done so many studies that show people who win the lottery are typically broker a year later because you, if you don't know how to manage money, it will actually do more damage than not having it at all. And so, so I'm just so grateful that John has allowed me to come here. Yes, I wrote good with get good with money to be able to give you step by step guidance. But I decided very long ago that I wanted to live my life in service to others. And I think people think service needs brokeness. Well, I'm not broke. I'm wealthy. I've grown well for myself. I don't have to work anymore. So let's, let's get that out of like. So you can be of service, you can help good people, you can do good work and you can make good money. I'm a testament to that. I do not compromise on my integrity when it comes to being of service to the people that I serve. What I want for you is what I have for myself. I want you to have access to resources. I want you to have access to knowledge. I want you to have access to community. I want you to be able to build the life that you desire using money as one of the tools because we don't know how long we have here. And I want you to have life, live life fully on your terms. And so you know that that is, that is the legacy I hope to leave behind when it's my time not to be here anymore. So thank you, John.
- [63:46]
John Hope Bryant
Thank you. It's inspiring. It's not the, it's not the sermon I thought you'd give, but it's the one that everybody needed. It was right on time. And you're giving people a lot of dignity. You know, rainbows only follow storms. You cannot have a rainbow without a storm. First you can't grow except the legitimate suffering. And clearly you've grown. Clearly you found purpose and meaning through the pain and found purpose and prosperity. And, and there's another difference between making money and building wealth. And you know, wealth is also a mindset. And I was at a. Just a closing comment. I was in the last two days at two different. Oh, sorry, the last two days, yesterday and the day before at two different fundraisers where I, I had a purpose or a role in the program. And there were, you know, they were events, celebration events, but they were really fundraisers and the organization Clark Atlanta University and then, and then the ACE Awards for the arts for honoring Bill Duke. And spontaneously at both events, I said, you know what? My wife and I are in Operation Hope are going to do X, Y and Z operation, give you some, some program scholarships worth X. Me and my wife are going to give a small contribution worth Y. And I walked off back, back to my seat and finished my dinner. My point is I didn't have to worry about it. Just like you said, I didn't have to worry. Was that covering for my coming from my rent or my mortgage payment or can I make, can I get, could I make ends meet? All money is, is freedom.
- [65:15]
Tiffany Aliche
Yeah.
- [65:16]
John Hope Bryant
And I've got enough freedom to be able to help myself and help everybody else too if I want to. And so does Tiffany. And she wants that for you. She, she wants you to, to be able to have self actualization, have agency in your life. And we live whether you like it or not, in an economic world. It's a capitalist democracy. If you don't believe that, look at the last election. People are making decisions based on their pocketbook, their budget or the at least their perception of what's right for their, their wallet. And we have got to get our morals and our money back in alignment. And I think that what you are doing and the way in which you're going about it, heart first, head attached, is directly in line with that. And I commend you. I can encourage everybody to go buy your book and support your organization because as you're they're supporting you, clearly you're supporting everybody else. So it's a multiplier effect. Ladies and gentlemen, it's been an hour with the budgetista on money and wealth. Share this with your friends. Find her mother. Get this to her mother.
- [66:29]
Tiffany Aliche
No, it's gonna be bad I talk about my daddy too much.
- [66:33]
John Hope Bryant
God bless everybody. Go change the world. Money and wealth with John o' Brien is a production of the Black Effect Podcast Network. For more podcasts from the Black Effect Podcast network, visit the iHeartRadio app, Apple Podcasts or wherever you listen to your favorite shows.
- [66:56]
Tiffany Aliche
Therapy is fantastic, but once again it does not have a monopoly on healing. That's why I create the resources and that's why I create the community because I really just want you to have more access on the podcast. Cultivating her space Dr. Dahm and Terri Lomax create a space where Black women can show up fully and be heard. It's tough because we're suppressing our emotions and so many of us are like high achieving individuals. Listen to Cultivating her space on the iHeartRadio app, Apple Podcasts, or wherever you get your podcast. This is an iHeart podcast. Guaranteed Human.