Podcast
Money Magnet Mama
Hosted by Masha Goins · EN
Welcome to Money Magnet Mama, where magnetic marketing meets money mindset and online business strategy.
This podcast is for the heart-centered entrepreneur, small business owner, or multi-passionate creative who doesn’t fit in with the toxic hustle culture and the bro marketing sleaze, and wants to build their abundant life and dream business differently: with heart and soul, joy and ease.
From chill launch and evergreen sales strategies, the energetics of pricing, to high ticket group coaching programs, I’m going to dish on all the secrets to making more, and working less.
I’m Masha Goins, Business Coach, Pricing Strategist, and Money Mindset Queen, who went from being a burned out working mom with a dream, to owning a multi-six-figure ONline business that lights me up, and allows me the freedom to only work part time hours, and spend most of my time living OFFline.
It’s my soul’s purpose to teach you how to go from the grind of trading time for money, to scaling your time freedom and passive revenue by chasing joy, and practicing ease.
Let’s get Goins!
xo, Masha
mashagoins.com
IG @mashagoins
39episodes
Episodes
Newest firstAll episodes
How to Find Your Authentic Brand Voice: The 3 Steps to Magnetic Messaging That Attract Dream Clients [Ep. 107]
3d ago00:25:54Tap to summarize🚀 Free Masterclass: Level Up with High-Ticket Group Coaching Learn how to turn your expertise into a high-ticket group program that runs in just 3 hours per week → here. 🎙️ Submit a Biz Coaching Quickie Have a business question you'd love Masha to answer on the podcast? Submit it here. 💰 Hey to 100k® Express Build a profitable, scalable coaching business with one signature offer here. Have you ever convinced yourself your messaging is the reason people aren't buying? I see it all the time. Entrepreneurs spend months rewriting their website, obsessing over captions, hiring copywriters, and tweaking every sentence—believing the problem is their messaging. But what if your messaging isn't actually broken? What if the real issue is that you don't fully trust your own voice? In this episode, I'm sharing the three-step framework I teach inside Hey to 100K® to help entrepreneurs create truly magnetic messaging. We'll talk about how to stop sounding like everyone else, embrace your authentic voice, align your messaging with your soul's purpose, and become comfortable repelling the people who were never meant to be your clients in the first place. Because clarity creates confidence. And confidence converts. In This Episode You'll Learn Why your messaging probably isn't the real problem How childhood conditioning can impact the way you market yourself The surprising reason entrepreneurs struggle to trust their own voice The three steps to creating magnetic messaging Why authenticity is your greatest marketing advantage How to stop copying everyone else and start standing out Why repelling the wrong people is essential for attracting your dream clients Quick Links: 💖 Hey to 100K® Express 🚀 Sign up for my FREE Masterclass 🎙️ Submit a Biz Coaching Quickie 📱 Connect with me on IG
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How to Pivot Your Business Without Starting Over: Finding Soul Alignment in Your Next Chapter [Ep. 106]
1w ago00:30:12Tap to summarize🚀 Free Masterclass: Level Up with High-Ticket Group Coaching Learn how to turn your expertise into a high-ticket group program that runs in just 3 hours per week → here. 🎙️ Submit a Biz Coaching Quickie Have a business question you'd love Masha to answer on the podcast? Submit it here. 💰 Hey to 100k® Express Build a profitable, scalable coaching business with one signature offer here. Have you ever felt like you've outgrown your business... but the thought of pivoting feels terrifying? Maybe your offers are working, but you've lost the spark. Maybe you're feeling boxed into a niche that no longer feels like you. Or maybe you've been quietly wondering if your next level requires a completely different direction. In this episode, you'll discover how to know whether it's time for a pivot, how to tell the difference between burnout and soul misalignment, and why following your excitement may be the most strategic business move you'll ever make. If you've been craving more joy, more alignment, and more purpose in your business, this episode will give you the courage to trust what's next. In This Episode You'll Learn: How to know if you've genuinely outgrown your niche The difference between burnout and soul misalignment Why following your excitement leads to better business decisions How I navigated my own successful business pivot What to do before completely changing direction Why your intuition deserves a seat at the strategy table How mentorship and community can accelerate your next chapter Links & Resources Mentioned: 💖 Hey to 100K® Express 🎙️ Submit a Biz Coaching Quickie 📱 Connect with me on IG
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From Trauma to Online Business Success (Part 2): Fear of Success, Nervous System Safety & Scaling Without Burnout [with Farya Barlas] [Ep. 105]
2w ago00:35:28Tap to summarize✨ Watch the Level Up Masterclass 🎙 Submit a Biz Coaching Quickie 🚀 Learn about Hey to 100k® Express What if you're not actually afraid of failing… What if you're afraid of what success will ask of you? In Part Two of my conversation with psychologist, trauma-informed coach and entrepreneur Farya Barlas, we dive into one of the biggest hidden growth blockers for women entrepreneurs: the fear of success. We explore how our nervous systems respond to expansion, why scaling often feels uncomfortable, and how to redefine success in a way that creates more freedom, not more burnout. In this episode, we discuss: Fear of failure vs. fear of success, and why they're different How your nervous system responds to growth and visibility Why healing isn't about eliminating discomfort but learning to move through it Titration: the powerful practice of expanding your capacity without overwhelm How to redefine success on your own terms Turning trauma into resilience while building a business you actually enjoy If you've ever wondered why every new level of success seems to come with new fears, this episode will completely change the way you think about growth. xo, Masha Links & Resources Mentioned: 💛 Take Farya's Nervous System Diagnostic 🎧 Listen to Farya's Podcast: From Trauma to CEO ✨ Watch the Level Up Masterclass 🎙 Submit a Biz Coaching Quickie 🚀 Learn about Hey to 100k® Express 📱 Connect with me on IG
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From Trauma to Online Business Success (Part 1): Healing Self-Limiting Beliefs, Social Conditioning & the Witch Wound [with Farya Barlas] [Ep. 104]
3w ago00:35:52Tap to summarize✨ Watch the Level Up Masterclass 🎙 Submit a Biz Coaching Quickie 🚀 Learn about Hey to 100k® Express Have you ever wondered why building your business feels so much harder than it "should"? What if the biggest obstacle to your success isn't your strategy, but the invisible stories you've been carrying since childhood? In Part One of this conversation, I'm joined by psychologist, trauma-informed coach, and entrepreneur Farya Barlas to explore how subtle childhood messages, social conditioning, and generational patterns shape the way women show up in business. We unpack why so many brilliant women struggle to fully own their success, invest in themselves, and build businesses that truly align with the lives they want. In this episode, we discuss: Why entrepreneurship activates deeply rooted childhood patterns How subtle messages about money, success, and ambition influence women in business The sister wound, people-pleasing, and imposter syndrome Why your nervous system (not your strategy!) may be keeping you stuck How becoming a cycle breaker changes everything Next week, we take this conversation even deeper as we explore fear of success, nervous system regulation, and how to grow your business sustainably without burnout. xo, Masha Links & Resources Mentioned: 💛 Take Farya's Nervous System Diagnostic 🎧 Listen to Farya's Podcast: From Trauma to CEO ✨ Watch the Level Up Masterclass 🎙 Submit a Biz Coaching Quickie 🚀 Learn about Hey to 100k® Express 📱 Connect with me on IG
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From In-Person Service to Online Business: How Osteopath Katie Built a Thriving Group Coaching Program [Ep. 103]
Jul 800:37:57Tap to summarize🚀 Free Masterclass: Level Up with High-Ticket Group Coaching Learn how to turn your expertise into a high-ticket group program that runs in just 3 hours per week → here. 🎙️ Submit a Biz Coaching Quickie Have a business question you'd love Masha to answer on the podcast? Submit it here. 💰 Hey to 100k® Express Build a profitable, scalable coaching business with one signature offer here. What if the business you've always dreamed of isn't about reaching more people... but finally reaching the right people? If you've ever wondered whether your expertise could truly translate from an in-person service into a thriving online coaching business, this episode will give you the confidence to believe it's possible. Today I'm joined by my incredible client Katie, a women's health osteopath from the UK, who shares how she transformed her local clinic into a global online coaching business, got comfortable showing up online, and tripled her Instagram following with just two viral posts that attracted perfectly aligned dream clients. We also dive into the mindset shifts around pricing, visibility, launching, and why building community became one of the most powerful parts of her program. In this episode, we cover: Transitioning from an in-person service business to an online coaching business Why expertise alone isn't enough — you have to let people see you How Katie tripled her Instagram following with two viral posts Creating an online offer around a highly personal topic Pricing beyond the hourly-rate mindset Why community can outperform one-on-one coaching Selling without feeling sales-y The confidence that comes from finally aligning your messaging Links & Resources Mentioned: 🎁 Grab Katie's Free Training: The Missing Link in Your Pelvic Floor Recovery 👉🏻 Follow Katie on IG: @pelvic.rebel 🚀 Level Up Masterclass 🎙️ Submit a Biz Coaching Quickie 💖 Hey to 100K® Express 📱 Connect with me on IG
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How I Increased My Coaching Business Revenue by 60% Without Growing My Audience: Growth Through Alignment
Jul 100:20:22Tap to summarize🚀 Free Masterclass: Level Up with High-Ticket Group Coaching Learn how to turn your expertise into a high-ticket group program that runs in just 3 hours per week → here. 🎙️ Submit a Biz Coaching Quickie Have a business question you'd love Masha to answer on the podcast? Submit it here. 💰 Hey to 100k® Express Build a profitable, scalable coaching business with one signature offer here. Ever catch yourself thinking, "If I could just get more followers, more subscribers, or a bigger audience, then I'd finally make more money?" In this episode, I'm sharing exactly how I increased my business revenue by 60% in a year when my audience barely grew. Instead of chasing more leads, I focused on offer alignment, consistent selling, and building a business designed for sustainable growth. If you're tired of obsessing over audience size and ready to focus on what actually creates revenue, this episode is for you. In This Episode You'll Learn: Why audience growth and revenue growth are not the same thing The costly mistake of attracting misaligned leads How simplifying my offers increased sales Why consistent selling matters more than audience size The role pricing and offer structure played in my 60% revenue growth How to create a scalable business model without working more hours Links & Resources Mentioned: 🎧 Episode 15: Behind the Scenes of How I Made $31,000 in a Lazy Flash Sale 🚀 Level Up Masterclass 🎙️ Submit a Biz Coaching Quickie 💖 Hey to 100K® Express 📱 Connect with me on IG
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How to Price Your Online Course or Coaching Program: The Launch Pricing Strategy That Helps You Sell High-Ticket Offers With Confidence [Ep. 101]
Jun 2400:31:52Tap to summarizeLAST CALL 🎁 Dream Program Launch Box Giveaway Leave a 5-star review and get the Dream Program Launch Box for FREE. 🎙️ Listener Questions & Biz Quickies Submit your business question for a chance to have it answered on the podcast. 🚀 High-Ticket Group Coaching Masterclass Learn how to build a high-ticket group coaching program that runs in just a few hours a week. ➡️ Register here. Ever feel stuck between charging what your offer is worth and pricing it low enough that people will actually buy? In today's episode, I'm breaking down my favorite launch pricing strategies for coaches, course creators, and online business owners. You'll learn how to confidently price a new offer, validate demand without undercharging forever, and increase your revenue without relying on bro-marketing tactics or fake scarcity. Inside this episode, I cover: ✨ My Level Up Launch Pricing Framework ✨ Founding Member Launches vs. Pre-Sales ✨ Early Bird Pricing that actually converts ✨ Why your nervous system matters when setting prices ✨ How a simple VIP upgrade can dramatically increase launch revenue If pricing your offer has ever felt overwhelming, this episode will help you create a strategy that feels aligned, profitable, and sustainable. Links & Resources Mentioned: 🎧 Episode 7: How to Price & Position a Digital Course in an Offer Stack 🎧 Episode 8: Overgiving and Underpricing Much? How to Uplevel the Course "No One Is Buying" Into a Sold-Out High Ticket Group Coaching Program 🎁 Dream Program Launch Box Giveaway 🚀 Level Up Masterclass 💖 Hey to 100K® Express 📱 Connect with me on IG
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My Simple Flash Sale Lazy Strategy (How I Made $31K with 2 Emails + 3 Social Posts) [Ep. 100]
Jun 1700:29:03Tap to summarize🎁 Free Dream Program Launch Box Giveaway Leave a 5-star review for Money Magnet Mama and receive my Dream Program Launch Box completely free. ➡️ Grab yours here. 💸 Ready for More Predictable Cash Flow? Learn how to build a profitable, simplified online business that expands your time freedom. ➡️ Check out Hey to 100k® Express ❓Have a business question you'd like answered on the podcast? ➡️ Submit it here. Feeling the pressure of waiting for your next big launch to bring in revenue? In this episode, I'm sharing the simple flash sale strategy that generated $31,000 with just two emails and three social media posts. You'll learn how to create fast cash flow between launches, increase revenue without building a new offer, and avoid the feast-or-famine cycle that keeps so many coaches stressed and overwhelmed. Whether you have a course, membership, group program, or coaching offer, this episode will show you how to generate sales quickly without a complicated launch plan. Links & Resources Mentioned: 🎧 Episode 4: How to Sell Online Stress Free 🎧 Episode 8: How to Create Quick Cash Injection Offers 🎁 Dream Program Launch Box Giveaway 🚀 Level Up Masterclass 💖 Hey to 100K® Express 📱 Connect with me on IG
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Starting an Online Coaching Business in 2026? What I'd Do Differently, the Costly Funnel Mistakes I'd Avoid & How I'd Build a Lean Multi Six Figure Coaching Business with a Small Audience Today [Ep99]
Jun 1000:32:28Tap to summarize🎁 Free Dream Program Launch Box Giveaway Leave a 5-star review for Money Magnet Mama and receive my Dream Program Launch Box completely free. ➡️ Grab yours here. 🚀 Ready to Scale with One Signature Offer? Watch my FREE Masterclass: Level Up With High-Ticket Group Coaching ➡️ Register here now. ❓Have a business question you'd like answered on the podcast? ➡️ Submit it here. Have you ever wondered if you're making your business harder than it needs to be? If I were starting over today, there are a lot of things I wouldn't do again... including building complicated funnels, creating endless freebies, and chasing audience growth before validating my offer. In this episode, I'm sharing the biggest mistakes I made building my online coaching business and the simple strategy I'd use instead to create sustainable, scalable revenue with a small audience. If you're craving more profit, more freedom, and far less overwhelm, this episode is for you. ✨ Listen now and discover how to build a lean coaching business that supports your life—not one that consumes it. Links & Resources Mentioned: 🎁 Dream Program Launch Box Giveaway 🚀 Level Up Masterclass 💖 Hey to 100K® Express 📱Connect with me on IG
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Level Up Into a High-Ticket, High-Impact Group Coaching Program You Can Run in Just 3 Hours a Week (Create Recurring Revenue with the Hybrid Evergreen Formula™️) [Ep. 98]
Jun 300:25:09Tap to summarize🚀 Ready to Scale with One Signature Offer? Watch my FREE masterclass: Level Up With High-Ticket Group Coaching ➡️ Register here now. 🎁 Free Dream Program Launch Box Giveaway Leave a 5-star review for Money Magnet Mama and receive my Dream Program Launch Box completely free. ➡️ Grab yours here. ❓Have a business question you'd like answered on the podcast? ➡️ Submit it here. What if the business model you're working so hard to grow is the very thing keeping you stuck? If you're exhausted from one-on-one work, frustrated by a course or membership that isn't converting, or wondering how to create more income without sacrificing more time, this episode is for you. Today, I'm pulling back the curtain on my brand-new free masterclass, Level Up With High-Ticket Group Coaching, where I teach the exact framework I've used to build multiple six figures working part-time hours. Inside this episode, you'll learn how to transform your expertise into a high-ticket group coaching program that creates deeper client results, more recurring revenue, and significantly more freedom. I'll also share why I moved away from live multi-day challenges, how I simplified my business model, and why a high-ticket group coaching offer might be the missing piece in your business. In This Episode: ✨ The biggest mistake coaches make when trying to scale ✨ Why courses, memberships, and 1:1 services often hit a ceiling ✨ The Golden Goose Group Coaching Model ✨ My Hybrid Evergreen Formula ✨ How to create a scalable one-to-many offer ✨ Why simplicity creates more profit and freedom ✨ The importance of validating an offer before taking it evergreen You didn't start your business to create yourself another full-time job. You started it for impact, freedom, flexibility, and a life that actually feels good to live. If you're ready to stop overcomplicating your business and start building a scalable, high-ticket offer that supports both your income and your lifestyle, this episode is for you. Press play, then register for the free Level Up With High-Ticket Group Coaching masterclass and let me show you exactly how to build your own Golden Goose offer. ✨💰🪿 Links & Resources Mentioned: 🎓 Free Masterclass: Level Up With High-Ticket Group Coaching. Register here. 🎁 Leave a review + claim your free Dream Program Launch Box offer here. 🎙 Submit your question for a future Biz Coaching Quickie here. 💞 Want to connect? DM me on IG.
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