
Launching a new software product and successfully driving user adoption and retention is a challenge for many startups. According to sales engagement platform Vymo’s co-founder and CEO Yamini Bhat, the secret is to ‘go live’ quickly and show users their return on investment. On this episode of Moonshot, we take a peek into Vymo’s playbook to learn about some of the key product and sales design choices the startup’s team made to attract and retain users across large enterprise customers.
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