The only skill that matters now is marketing. But you need to prioritise becoming a good lawyer before you become a good marketer.

Success as a lawyer isn't about being the smartest person in the room. You need to think like an entrepreneur and act like a marketer, being great a law is now just a baseline requirement.

Most lawyers get years into the profession and realise they have to be a great sales person as well as a great lawyer.

In this episode, Brandon Renken, trial partner at Mayer Brown covers why it's so important to be a great marketer in law and HOW you can do it.

Find out about Brandon Renken here:

https://www.linkedin.com/in/brandon-renken-91b7937a/

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We're Helen & Holly.

We do expert marketing for lawyers and law firms.

Helen Pamely, a former Magic Circle lawyer and law firm partner, and Holly Cope, the world’s #1 legal tech and innovation influencer and creator of the More Than a Lawyer podcast.

We have grown a combined following of over 50,000. We are experts in building an influence and strong brands on LinkedIn.

Here’s what we offer:

Legal Company Page Management & Ghostwriting: Crafting compelling content to elevate your firm’s presence.
Personal Brand Ghostwriting for Lawyers: Helping individual lawyers stand out and build authority.
LinkedIn Academy for Lawyers: A tailored training program to master LinkedIn and grow your influence.
Corporate LinkedIn Training: Empowering teams with the skills to maximise LinkedIn’s potential.
Podcasting services: Build authority, connection, community through the power of influence

https://www.linkedin.com/in/holly-cope-digitalnomad/

https://www.linkedin.com/in/helenpamely/

Introducing: The LinkedIn Starter Pack for Lawyers

The ULTIMATE starter pack for LinkedIn for lawyers: 11 interactive tools designed to elevate your personal brand and turn connections into clients.

From optimising your profile, to mastering content creation, with 30 scroll-stopping frameworks and magnetic hook formulas. Learn how to network like a pro, position yourself as the go-to expert in your niche, and never run out of content ideas with our ideation guide and strategy worksheet.

https://helenpamely.com/the-linkedin-starter-pack-for-lawyers/

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The Only Skill That Matters Right Now In Law With Brandon Renken