Transcript
Contentful Announcer (0:02)
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Neal Freyman (0:39)
Good morning Brew Daily Show I'm Neal Freyman.
Toby Howell (0:42)
And I'm Toby Howell.
Neal Freyman (0:43)
Today for the wnba, it was the best of times, it was the worst of times.
Toby Howell (0:48)
Then it's just the worst of times for air travel as air traffic controller shortages lead to delays. It's Thursday, October 9th. Let's ride.
Neal Freyman (1:00)
Are you locked in? Because Gen Z is A viral trend known as the Great Lock in has spread across social media in which young people challenge themselves to accomplish personal goals from September 1st through the end of the year. So over the next few months, don't be surprised to see a Gen Z creator journaling or training for a marathon or making healthy meals a accompanied by inspirational quotes from Kobe Bryant or Michael Jordan. The term lock in, meanwhile, has surged in popularity. It was voted the most useful term of 2024 by the American Dialect Society, which defined it as to enter a state of deep focus and concentration. Toby, how locked in are you these days?
Toby Howell (1:38)
Neal, I've been locked in for the last 28 years. So I'm going to do the great lockout actually for the rest of the year where I forget my keys inside my apartment. Have to call the locksmith. Now listen, I am someone who is very partial to a self optimization routine. I've done 75 hard a couple of times. I've tried to run every single day in a year. I love social media trends like this. So yeah, this one is essentially adopt a pre New Year's resolution before the year ends, stay off your phone, make some money, get fit. Sounds like a normal Tuesday to me. And now a word from our sponsor LinkedIn ads. All right smart guy, I answered yesterday. What's the best return on spend you've ever gotten?
Neal Freyman (2:19)
So there is absolutely no reason to make fun of me whatsoever. Hard disagree but I bought a little device that can open any jar. I have an extremely gentle grip.
