🎙️ We are back and ready to take you to dive into another exciting episode of My Tech Story Africa as our host, Alice Kanjejo, chats with Norbert Siteyi, the B2B Lead for Logitech in East Africa. His journey is a story of ambition, grit, and courage—from a young university student with a big dream to a prominent tech leader in East Africa. Norbert's insights and unique approach to tackling career challenges make this episode a must-watch for anyone looking to break into tech or business development!

🔸The Early Days: From University to the Tech WorldNorbert’s journey began in the early days of e-commerce when he took a leap of faith with Virtual City, Kenya’s first online shopping platform. With no formal tech background, Norbert embraced the challenges of the role and learned on the job, all while navigating the fast-paced, dynamic tech industry. His story is packed with tips on networking, seizing opportunities, and growing from every experience—perfect for anyone ready to make bold career moves.

🔸Breaking into B2B Sales and Business Development

As Norbert moved through his career, he landed roles at major companies like Dell and Canon. From introducing Dell Gaming to East Africa to scaling B2B channels across the region, his experiences offer valuable lessons for anyone interested in tech sales. If you’ve ever wondered how to build and manage reseller networks, tackle high-stakes sales targets, or grow from early career roles to management, this episode is full of practical advice and real-life insights.

🔸Consultative Selling and Client-Centered SolutionsNow a leader at Logitech, Norbert shares his approach to consultative selling—understanding clients’ pain points and providing tailored solutions to build long-lasting partnerships. He explains how focusing on client needs has fueled his B2B success, and his tips are ideal for anyone aiming to develop stronger, more meaningful client relationships.

🔸Tech Trends and Opportunities in AfricaWith his finger on the pulse of tech innovation, Norbert dives into Africa’s most exciting emerging trends, from AI and IoT to Web3 and e-mobility. His insights into these technologies reveal their transformative potential for Africa, and he encourages viewers to stay curious, learn continuously, and use tech as a tool to solve real-world problems. For aspiring tech innovators, this episode is packed with ideas on how to turn challenges into opportunities.

🔸Growth Mindset and Overcoming ChallengesNorbert’s journey is built on stepping out of comfort zones, learning from failure, and always moving forward with a growth mindset. He shares practical advice for anyone looking to excel in tech, B2B, or entrepreneurship, making this episode an inspiring guide to career development in a competitive industry.Tune in to discover how Norbert’s career grew from ambition to achievement, and learn how to apply his strategies in your own journey. Are you ready to challenge yourself, dive into new opportunities, and make your mark in the tech world?Let us know in the comments: What’s one big career move you’d like to make this year? 👇_________________________________________________

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How to Win Big in B2B: Norbert Siteyi’s Game-Changing Sales Insights | Logitech

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