Podcast Summary: New Rory & MAL – Episode 296 | 10-2 = ATE
Release Date: August 23, 2024
Hosts: Damaris, Mall, Julian, and Peach
1. Recap of Detroit Show
The episode kicks off with the hosts reflecting on their recent performance in Detroit. They express gratitude to the fans and reminisce about their experiences at the legendary St. Andrews Hall.
- Julian (00:47): “We're here fresh off our Detroit show.”
- Mall (01:00): “It was amazing. Had so much fun.”
2. Beyoncé’s 'Sir Davis' Whiskey Launch
A significant portion of the discussion centers around Beyoncé's foray into the spirits industry with her new whiskey brand, Sir Davis. The hosts delve into the potential cultural implications and marketing strategies behind the brand.
- Julian (01:46): “Is it a little bit racist that he turned the Motown house into a Doucet bottle?”
- Mall (02:03): “I do want to understand how his brain landed on that, though.”
The conversation explores whether the branding respects the rich history of Motown and its cultural significance. They acknowledge the high quality of the whiskey, citing its accolades:
- Mall (09:33): “The whiskey was entered anonymously into a number of spirits competitions... it has won platinum and best in class for American Whiskey from the 2023 SIP Awards.”
3. Comparison with Other Celebrity Alcohol Brands
The hosts compare Beyoncé's Sir Davis to other celebrity-endorsed alcohol brands like George Clooney's Casamigos and Jay-Z's Doucet. They discuss the challenges celebrities face in authentically connecting with their target demographics.
- Julian (05:03): “But this just crossed my mind now. When was this? 2018... Now I'm just like, yeah.”
4. Beyoncé’s Other Ventures: Ivy Park, Fragrances, and Hair Care
The discussion shifts to Beyoncé’s other business ventures, including her athleisure brand Ivy Park, fragrance lines like Say Noir, and her hair care line Sacred. The hosts analyze why some of these products have struggled to maintain market presence compared to others.
- Damaris (06:17): “People are perfectly able to change the type of liquor that they drink because Beyoncé's older now...”
- Mall (10:20): “She's using a platform, a fan base.”
5. Authenticity in Celebrity Branding: Beyoncé vs. Rihanna
A key theme is the authenticity behind celebrity brands. The hosts argue that Rihanna has been more relatable and authentic in her marketing efforts compared to Beyoncé, whose ventures often feel overproduced and disconnected from her public persona.
- Peach (22:01): “If Beyoncé told me to wear pink socks to work today, I would wear pink socks.”
- Peach (23:21): “Look at the name. You want to see."
6. Podcasting Deal: Alex Cooper’s 'Call Her Daddy' Secures $125 Million with SiriusXM
The hosts congratulate Alex Cooper for her podcast "Call Her Daddy" landing a lucrative $125 million deal with SiriusXM. They discuss the implications for the podcast industry and compare it to previous deals, such as Joe Rogan's exclusive partnership with Spotify.
- Julian (61:21): “Alex Cooper takes our money from Sirius.”
- Mall (63:08): “So she has a couple shows.”
7. Celebrity Entrepreneurship: Lessons from Jay-Z, Drake, and Others
The conversation broadens to examine how different artists like Jay-Z and Drake have successfully transitioned into business ventures. They highlight Jay-Z’s ability to grow authentically and maintain a strong connection with his audience, contrasting it with others who may struggle to resonate outside their music careers.
- Mall (44:15): “Jay was always older than me.”
- Julian (48:26): “I think Push now has a good balance of that.”
8. Audience Interaction: Accidental Text Stories
In a lighter segment, listeners share their embarrassing experiences of sending the wrong text messages. The hosts humorously discuss the mishaps and offer relatable anecdotes about digital communication blunders.
- Damaris (88:15): “I did that on Snapchat before... sent it to my little sister.”
- Mall (89:22): “You send your sister naked pixies?”
9. Discussion on Social Media Missteps and Privacy
Building on the accidental texts, the hosts debate the challenges of maintaining privacy and the ease of making mistakes on social media platforms. They emphasize the importance of being cautious with digital communications to avoid unintended public exposure.
- Julian (92:12): “I send it to the wrong person. Well, I thought I sent it to somebody.”
- Damaris (90:04): “But I'm living in a naked household.”
10. Closing Remarks
The episode wraps up with brief promotions of upcoming shows and events, encouraging listeners to secure their tickets via the podcast’s website.
- Mall (104:32): “Chicago, this Sunday, August 25th, we will be at the City Winery...”
Notable Quotes:
- Julian (06:17): “Beyoncé's older now. We weren't all tequila drinkers at one point...”
- Damaris (22:25): “That's a southern thing.”
- Mall (37:28): “Let Sexy Red sell that. Let her get that off on Shark Tank.”
- Peach (34:43): “These are the... Sexy Red is putting out a lip gloss that tastes like her asshole.”
- Damaris (36:34): “We describe it as nut white. We're not going and dying.”
This episode of New Rory & MAL offers an insightful and entertaining exploration of celebrity entrepreneurship, authenticity in branding, and the dynamics of modern podcasting deals. With its blend of serious analysis and humorous anecdotes, it provides listeners with a comprehensive understanding of the topics discussed.
