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Joanna
I really thought, like, as a kid, once you got married, like, you don't have problems anymore. There's moments where everything's great and you're like, wow, we have the greatest life ever. And I think there's moments where you're like this. I, I, we're taking on too much. Two years ago, we were in completely different roles at the time. He was at Harvard having the time of his life. And, you know, I'm at home with kids, going through some pretty intense high school struggles. I just thought, how could we be in the same relationship and having completely different experiences?
Daryl
This was the discussion. It was Daryl. I don't get why we're together, because we are. So entrepreneurship doesn't pause at the front door. The people you love carry it with you. Today I'm going to sit down with my wife, Joanna. If you run a small business, you know the grind follows you home. Watch this, and you'll learn how to strengthen your marriage and stay connected to your kids while you scale. But not from my perspective, from the perspective of my wife. Let's jump in.
Chris
We've got an extremely special guest with us today on the Next Level Pros podcast. And it's not Daryl.
Daryl
Nope.
Chris
It is sweet, sweet Joanna.
Joanna
Right next, guys.
Chris
Joanna, thank you for joining us.
Daryl
And for those who don't know, this is my wife.
Joanna
Yes, Hello. Daryl's looking a little nervous.
Chris
How long have you guys been married?
Joanna
19 years.
Chris
19 years.
Joanna
Yeah.
Chris
Long time. And you guys have four beautiful children.
Joanna
Thank you. Yes. Four girls. And each one of them is in a different school. We have one in college, one in high school, one in middle school, and one in elementary school.
Chris
And you guys are still happily married?
Joanna
Yes.
Chris
Okay, good. And that was the episode. No, I'm just kidding. Jenna, we brought you in for a specific reason. We wanted to talk about all things that you've had to experience being married to a chronic entrepreneur, which we often talk about what it's like being an entrepreneur and the identity that comes with us as entrepreneurs. But we often forget to share and talk about how being an entrepreneurship or being in entrepreneurship can impact those around us, and especially it can impact our loved ones. Right now, when I look at you guys, I've seen you guys, I've known you guys for eight years almost, which is crazy to think about nearly a third of my life I've spent with you guys.
Joanna
Oh, that's great.
Chris
And when I see you guys, what I love is my wife and I, we talk about how much that we aspire to have a relationship similar to your guys's. The way you guys raise your kids, the way you guys treat others in the community. What you guys have created is very special. And I think a lot of people that have come to our events have also noticed that. But I think often people can kind of like misconstinuate what that is. People might view it as perfect.
Joanna
Yeah, yeah, yeah.
Chris
But I'm sure it's anything but perfect.
Joanna
Yeah.
Chris
What are you guys still struggling with now while Daryl's still in an entrepreneurial phase?
Joanna
And that's for me to answer, what we struggle through now in. In our relationship.
Chris
Correct. Or Let me give you a better question.
Joanna
Okay.
Chris
What do you think Daryl might be struggling with or has struggled with as an entrepreneur for, from your perspective, what you think Daryl has?
Joanna
I think if you're busy raising a family, I think just struggling with. With connection when things get really busy for him. And I'm. I'm tackling the other half of, you know, whatever's going on at home, we're not connecting, you know, which is pretty normal, I think, for most marriages. But I think sometimes with work for him, he. Whether he's out of town or he is here, but there's a lot going on. I have to cover the rest. So then when we meet together, we're not as connected because maybe we haven't really discussed what happened in the, you know, the other half of our family here at home versus what's happening with him at work, with his. His day.
Chris
So have you ever felt like. Because entrepreneurs is like, go, go, go, go.
Joanna
Right. So I think there's. There's moments where everything's great and you're like, wow, we have the greatest life ever. And I think there's moments where you're like this. I, I empty. We're taking on too much, you know?
Chris
Do you ever feel like you're left to pick up pieces?
Joanna
Yeah, yeah, Just this last weekend, for sure.
Chris
Explain to me, like, because it's probably happened multiple times throughout your relationship, as you know, Daryl's built several large businesses, and you guys have built businesses together over the years. And he comes home and you're like, hey, I've been doing all of this all day. And yeah, there's like, a lack of recognition or communication, and you're left there to pick up everything.
Joanna
Yeah.
Chris
How are you feeling in those moments? Like, what are you experiencing?
Joanna
Yeah, I think, like, as a, for me, as a female, like, it also depends, you know, what week it is for me and how I'm going to respond to what's happening, but. Because there's sometimes where I'm so happy to support him, but then there's times where I'm like, all right, I'm tapping out. Like, you're it. Like, I. I can't do another drive by myself, you know, take a kid somewhere for. For sports or something. But, yeah, I think.
Daryl
I think something, too. To. To that you should talk about is how raising young kids, how it is crazy.
Joanna
Yeah, it really is.
Daryl
I know. Like, you know, I talk to people and they're like, yeah, my wife, she's got. We got kids. One's two and one's six and one's eight, one's 10. And I'm like, oh, she must hate life. Because, yeah, when you have young kids, like that life.
Joanna
Well, just. I think what I. What to relate to that is, is I think I saw like, a happiness chart for. For adults, and the happiness for adults without children, I think, was pretty, like, steadily going up, like, a good trajectory, like, high. But then adults that have children, their highs were higher and their lows were way lower. So it was like very high and low. And so I think, if you can remember that that's what I was saying, like, earlier. You know, there's moments where everything's really, really great, and then there's times where you feel like you kind of hit bottom with, like, how we're handling things. You know, it's a little bit. Highs and lows.
Daryl
Hey, guys, it's Chris. If you're finding value in what you're hearing, go ahead and, like, and subscribe. That way, people just, like, you can find this content for free here on YouTube. Now let's dive back in the show.
Chris
Did you always know being with Daryl, even when you guys were just dating, that Daryl had this entrepreneurship journey destined for him?
Joanna
You know, I. I did, but I had a friend in college who pointed it out to me. She. I was. Had been dating Daryl for a while, and she goes, I just. I really want to find someone. Someone like him that maybe Daryl doesn't know this. She had mentioned to me, she had said, you know, he just. He's gonna do something. Like. She just, you know, kind of just reminded me like, he's. He. He's focused. He's got, you know, drive to just, you know, he didn't have a lot of fear, right? He was just willing to. To try anything. And so I think that I. I think I recognized that when we were dating.
Chris
So you recognize that early on dating?
Joanna
Well, yeah, the. The first time we met, he was recruiting me to go sell summer sales door to door. That was how he. He got me to hang out with him that summer when.
Chris
Now you guys have gone through this journey for very long time now. You experienced early on you knew Daryl's destined for something, or at least you heard that he was destined for something.
Joanna
Well, yeah. When we started dating, his family would always speak really highly of him, too. And so before I even met him, I had heard. Heard about him, and they had just put him high on a pedestal. And so I was excited to meet him the first time I met him. Cause I had met his family before him.
Chris
Even signing up for summer sales. Right. Is much different than, like a traditional, like, career path.
Joanna
True.
Chris
And that requires a lot.
Joanna
Yeah. The first year I did sales for him and worked in his office. And then the second summer, I was his office assistant. Oh, yeah.
Chris
Well, in the office action, huh?
Joanna
Yeah. And then he proposed after that.
Chris
Okay, let's go. Because you're just. That was your promotion or.
Joanna
I don't know. I know. I think I was his favorite, but office assistant, I think he thought I did a good job.
Chris
Did you?
Daryl
Yes.
Chris
Did you guys ever have conversations early on about, hey, like, I'm Darrell, I'm about to experience, I'm going to build this business on my own. Like, what are those early foundational expectations? If any were set, I'd actually, I'll.
Daryl
Actually jump in here. Because when I graduated college, right. I was kind of like, fed this graduate college, you can get more opportunity. I graduated college in 2008, which was when the market crashed. So now I'm trying to apply for jobs where there's 20 other people way more experienced than me. I have no clue what I'm talking about. I'm. I'm green as they can come. And I just like, man, I have to work four times as much as I've been working, and I have to make a third of what I've been making. It just didn't make sense to me. And so when I graduated, I just realized that's when I was like, you know what? Like, there's. I'm. I can't get a job. Like, I have to go figure out how to do this a better way because I. I can't go backwards.
Chris
You hear this now, Joanna, and you've. You're seeing this probably early on into your relationship. Are you scared? Like, what. Take me back to. As you're starting to see this start to unfold. Because this Daryl didn't go through a tradition.
Joanna
As Daryl was talking, I was thinking Being an entrepreneur back then wasn't as cool as it is now. I don't know if maybe I feel like that, maybe just because I've experienced the journey of how cool entrepreneurship is, now that I can say that. But back then, it didn't feel cool when things weren't that great as far as, you know, financially bringing in, you know, what you wanted to or hoping to. So, yeah, now that I think about that, whether it's because of that or if really 10 years, you know, 15, 20 years ago, maybe it really wasn't as I feel like back then. It was like, go be a doctor. You know, go to graduate school. Like, I. I feel like those were the things that were pushed. And so this did feel a little bit more of an adventure. But I. I loved it. We had young children. We were able to try things, and we moved a lot. We probably moved at, you know, three or four times within a few years. Yeah, five or six years. But I. I liked it. I really did like it.
Chris
Like, or did you always signed up?
Joanna
Yeah, I've always been. I've always trusted Daryl's, and. And even as we've grown together, I. I trust him more now, too. But I think I've always trusted that. That he was going to put the work into whatever he was trying. I. You know, I feel like he definitely had my trust in that.
Chris
What's interesting is you guys had kids. You just mentioned it. Kids very young, and you guys had them. And what I think is so cool about your guys's story is it seems like every new chapter of your life, a new business venture, a new move, started with having a child.
Joanna
That is true.
Daryl
Yeah. So what that looked like was, yeah, every child, we were either moving for a new venture. Yeah, pretty much we're moving for a new venture. Right. Because we had Evelyn in Salt Lake, and then we moved to Washington.
Joanna
Jane was born in Washington.
Daryl
Yeah, Washington. Jane was born in Washington.
Joanna
Liv was born a month before we moved to California, and then Mary was born in Utah a month before we moved back to Washington.
Chris
And I remember that.
Daryl
Yes.
Chris
I remember because you guys were still in Utah, and I was calling Daryl for proposal work, and you're like, oh, yeah, I just had a baby.
Joanna
Yeah.
Chris
I was like, go home, maybe. I don't know.
Joanna
Yeah.
Chris
Was there a time where you were feeling like, okay, you just had a baby, you were about to have a baby, and now you guys are about to embark on a crazy journey, whether it be moving or starting a new career or new company, but you're like, maybe we should go back to normal life. Like, Daryl should go job or whatever it might be.
Joanna
No, I haven't felt that way. There's times where he's been, like, offered, like, like, certain areas he could have gone to that I regret a little bit, where I'm like, oh, if I had known that that area would have turned out to be a good area, I wish I would have let him choose more. There's times where I've kind of like, do you want me explain that? Yeah, sure. Just like a physical area. Like. Yeah. Like, we were. We were supposed to sell solar. I think in Vegas. The market had opened up and we had already set our mind to go to California. And I was set on that. And then he said, hey, it looks like we could go to Vegas. And I was like, no, no. And that ended up being a really great market. And that's where I think over time, I've learned to trust him more instead of. And I think California was a great experience for us overall. You know, it was one of my favorite experiences. But, you know, financially, that market would have been better. I could have listened to Darrell when he had, had said, hey, I kind of feel good about this. I know we talked about moving here, but this could be a better option. But, you know, I've learned that in time.
Chris
Has ever been a time at all that you've been scared to embark in, like, this new chapter, new journey?
Daryl
I'd say the question is not the better question, because she really. Only she's ever scared or worried about what I'm doing. It's more of how is that helping her through what she's doing. Right. Raising four girls, having a new babies or young babies. Like, that's. I think the challenge has been where, like, I'm not there to support her or whatnot. So it's not so much of she's concerned with what I'm doing as much as it's. She doesn't feel supportive or she's feeling like there's a lack of, of presence or whatnot.
Joanna
And moving around was fun when our kids were younger, but it did get to a point where we needed to stay in one spot. And we have, you know, the request.
Daryl
Was, I want to plant flowers and I want to see them next year.
Joanna
Yes. That was so big to me. And the funny thing is, is now I have that and I don't. I, I, I'm working on my garden. I used to, I used to have, I used to be really big into gardening. And anyways, now I do Have a place where I could have something come back every year.
Daryl
So I think. I actually think that is a really interesting conversation about how, like, the things you dream of wanting and then having some of those things or all those things, and then what you experience versus what you thought they'd bring.
Joanna
Yeah.
Daryl
And I think, you know, we. We have. We've been blessed. We have a lot of, you know, we have great kids, we have a great home, we have great business, we have great partners like we have. On paper, I'd be like, dude, everything we've. I've ever wanted, I have.
Joanna
Yeah.
Daryl
I have other things now I want. But that's like, looking back 15 years, like, I would say, yeah, this is everything I want it to be. But what's interesting is you still. You still have to find struggle. Like, you still have to find happiness. Like, those things come at you, they just change on where they come from, if that makes sense. Would you agree?
Joanna
Yeah.
Daryl
So what, like, what does that mean? Or how does that look?
Joanna
Oh, I just think what you find joy in changes, especially. I mean, the phases of life have changed for us too. You know, we're. We're an older family now. We have a daughter in college. And. Yeah. How you find joy through all the. The driving and the soccer practices and the, you know, the three to ten schedule is when the day really begins. And. And yeah, I. Yeah, you still. You. The simple things really are what's going to bring the most, like, real joy to your life.
Chris
I sometimes hear from significant others that are there to raise the kids while the other is out working or building a business or whatever it might be that a lot of times they feel like they lose themselves a little bit.
Joanna
The feet, like. Yeah.
Chris
Yeah. Have you ever experienced that?
Joanna
Yeah.
Chris
Walk me through that.
Joanna
What that looks like.
Chris
Yeah.
Daryl
What.
Chris
What is that? Where does that come from?
Joanna
I think it just. I think you get so wrapped up with wanting to support your children in a way you weren't supported as a kid that it is so important to you to, like, be there for them. And so I think you get. And you really want to control things. You really think no one else can do it as good as you? Whether it's true or not, I don't know, you know, whether I pay someone to go drive my kids to soccer, they're not gonna have. And I don't think it's wrong to do that. I've done that. We've paid kids, we've paid teenagers to take our kids to soccer or things when we can't make It. And it works sometimes, but yeah, the control part of you as a female is like, oh, but I would have had a better conversation with them. You know, you kind of get in your head a little bit. And so, um, you lose yourself in this quest of wanting to make your children's life the best it can be, you know, and within that, I think you lose yourself because you stop maybe doing things you're interested in or forgetting what you might be any interested in. Because I love my middle schooler. I love when she tells me about what's happening at school. That's like the best TV show I could watch. Like, it is more entertaining than anything I've seen on tv. So I love that, you know, but with that, I get lost in my children's lives, you know, and it's awesome. But I think my relationship with Darryl is really what's going to last when this chapter kind of moves forward, they find their lives and, you know, because for me, my relationship with my parents isn't as valuable anymore. And I recognize my kids, that will happen to them too, as they start their own families. So, yeah, I think I'm learning how to have hobbies and pay attention to what I'm interested in on my own. Just as is that the individual is that.
Chris
Is it hobbies, you know, what are you doing? What are the tools or like the conversations you're having with yourself or with others to like, for lack of a better term, rediscover yourself, find your purpose again, and find who Joanna is.
Joanna
I think one thing I've noticed is it's really easy to say no to things that seem scary or new. I kind of resisted the whole pickleball thing for a while. It seemed kind of like a cult. Everyone was doing it and you weren't cool unless you played or part of some league. And finally, I did join a Thursday afternoon pickleball league. And it's super fun. And I like being with other females that are different ages, you know, different generations. I mean, you've got Gen X. You've probably even have baby boomers in there. I mean, it's. It's a wide range of females playing pickleball on Thursday afternoons. And it's. It's really fun. So, yeah, I think paying attention to your health too, you know, nothing's gonna really improve for yourself individually if you're not taking care of yourself. So Daryl and I started lifting weights like a year ago or a year and a half ago. And. Yeah, and because of that. Not that it. When you start paying attention you start noticing other things and fine tuning certain things in your health as well. You know, through that. It's not like the answer is lifting weights, but then nine months later, you learn something else about yourself because you started lifting weights. You know, it's like those type of things.
Chris
One of the cool things that Evelyn said on our last episode, which I don't know if you've realized or if you verbally said this out loud, but she's never heard you speak poorly about Daryl to other people or to, like, the children.
Joanna
Yeah.
Chris
Has that always been like a rule for yourself? Has that been like a framework or like something you guys have discussed prior? Is that just like something that's come within?
Joanna
So I think, honestly. Well, I think Daryl's awesome and he's a great dad and a great husband. And so why would I ever want to break him down when I know those are facts, you know, but as I've seen things like research and things people have talked about lately that, you know, kind of backs up what I've done over the years because I've heard people say that before. Like, I've never, like, what bugs you? Tell me what bugs you? You know, they want, want me to, like, give the dirt on Darryl or something. But, yeah, I. I really don't have dirt. But one thing I've heard though, like, obviously we still have arguments and we still fight, and I've. I've heard someone say that if I go tell someone else about my fight with Daryl, they don't ever hear the resolution. They just hear that I'm angry. And then, you know, a couple months later, they're hanging out with us. They're still, they're still mad at him because we. They never heard the resolution. I've moved on. I've, you know, I've had a conclusion to our fight and we've moved on, on from that, but they haven't. And so it doesn't really do any good to like, I guess, talk to other people about what you're struggling with if they're not ever going to hear the resolution from it. I don't think it helps their relationship with him either.
Daryl
You know, I think too, like you in general, I, I like you just don't speak bad about anybody. And so I think that's like a characteristic. I don't know why you, you have that. Levi doesn't. But I think that's. I think that's also just part of, like, your character, like you and I. And I think it's a powerful one too, because it's hard. I mean, life's hard, whether you're a mom or entrepreneur or dad or whatever. So, I mean, having people that are talking negative about you just makes it even harder. So I. I definitely appreciate that about you.
Joanna
Thank you. Yeah. I. Talking about this subject, I've been thinking a lot with my own children that I need to be careful when I'm talking to. To them individually, not to talk about their siblings. If I'm frustrated with their siblings, not to share that with them either. I don't think when, when I'm with that child, we should just be talking about what that child's doing. I don't need to talk about what the other kids are doing. And I've been thinking about trying to, to implement that more because I find myself doing that sometimes, and I just don't think it's helpful for that. Think about it when you're with your parent or your mom or your dad, like, you just want that parent to be with you and talk about you. And it's fine if they mention and you have conversations about other siblings, but I've been thinking about that lately as well.
Chris
One talent that I think that you have, that maybe you don't think it's a talent or not I think it's a talent is you have this innate ability to visualize a space and to make it feel like at home. Like, I call it fun. You've got the fun. Oh, is that a talent that you've had just innately, like, internally? Or is that developed because you guys have moved so many times? You just have this ability to kind of make the sanctuary that Evelyn talks so highly about where, like, it being home feels like sanctuary.
Joanna
Yeah.
Chris
What is your ideology on, like, turning that house into a home?
Joanna
So I think you're right. I. When we moved a lot in those earlier years, I got a lot of practice because when we, when we moved to another house, I had to figure. Figure out where the couch had to fit in this new house and where's the, you know, where. Where I'm going to take what I have and make work in the next house, you know, and so I had a lot of practice, and I. I don't think it was. I think it's something I practiced. It wasn't just a gift that I've always had because I look back at pictures and there was some, like, really bad choices and, like, orange carpets and, you know, I. I look back and I thought that was so cool at the time. But I. I see how my style is, like, Developed in time. But I love. I love looking at a room. I. Today I was at a dentist, and immediately I knew if the pictures were hung, you know, just 18 inches lower, it would make the whole room feel better. You know, like, I can feel how things would just feel better. Not because someone has to buy new things, just because of the size and the placement of what they're putting in the room. And so, yeah, I'm very passionate about making a space feel better because I think when, like, energetically, you feel better too. When things are placed a certain way.
Chris
How important is that energy to protect that energy, too. Right? Like, to, like, I'm sure Daryl is at work 10 hours in the day or whatever. And to come home to a house, that's. The energy's off. There's no feng shui. And for you, too, when you've got kids running around, especially at a young age, where it's like, it's probably really easy to kind of hermit up and let the house be a mess or let things, you know, whatever, it doesn't matter. The kids are gonna ruin anyway. But I feel like you've protected that energy for, like, quite some time. Like, how important is that energy?
Joanna
You feel like, my house is always clean? Is that what you're saying?
Chris
No, but I feel like there's. There's like a. I don't want to say system, but there's intention behind everything.
Joanna
Yeah, there is. So feng shui is probably not what you think it is. It's like a. It's like a really old method where it actually. It actually has. I don't know if you really want me to talk about this on your podcast, interior design, but. But there actually is, like, an energetic meaning to every section of house, and that's what feng shui is. There's actually a grid, like a nine rectangular grid, and you can place over the blueprint of your home. And every section, there's a love and relationship section, there's a fame and reputation section, there's a prosperity section, your health, your family and relationship. So there are sections of your home where, if you were to declutter that section, the method in feng shui is that that would help you in that part of your life. So, yeah, it helps me, when I'm cleaning up, to have a. Like, a higher vision to why I'm cleaning up a certain section. Instead of being like, oh, I can't believe this part of the house got, you know, destroyed again. It's more like, oh, well, if I put it back together, it'll help this part of my life, you know, if you believe that.
Chris
What of your guys's moves or life changes was the most difficult.
Joanna
Oh, well, probably moving from Utah to.
Chris
Washington back for soldier.
Joanna
Yeah. When Soldier began, because I had my fourth baby, and for some reason I had really, really terrible postpartum depression. And I didn't have that deep of depression with my other three kids. So it was. That was new. Like, that was a whole. Yeah. I mean, maybe baby blues, but that was, like, way more serious, you know, when we moved to Washington. So it wasn't because of. Of. It was just because of that really.
Chris
What was the overcoming moment? Or maybe not moment, but what are you doing as you're experiencing this in real time? How are you overcoming this?
Joanna
I mean, I went and got my blood work done after, like, a couple years. I started thinking when I. When I couldn't lose the baby weight, I'm like, what is going on? So I got my blood work done, started to see I had some kind of thyroid, things that needed to be addressed. Yeah. I just started paying. Paying attention to my health and what I was eating kind of as far as like, Whole Foods versus. Yeah. Just trying to.
Daryl
This was definitely an interesting change in our marriage because if I would have. If you would have. Look at Joanna before that, like, Joanna was always joyful, always happy.
Joanna
Yeah. Joy was easy for me to obtain.
Daryl
Always energetic.
Joanna
Yeah.
Daryl
And then this point that just changed. It went away.
Joanna
And it sounds scary. Like, if someone were to tell me that, like, it sounds kind of scary, like you're really a different person. Like, sometimes I have really good friends in California, and sometimes I think they don't even. I almost have to be that old person. They remember me when I. When they see me because I've, like, changed that much. And. And they wouldn't. They wouldn't say that. They'd say, no, you're the same, you know, but there is kind of this. It really was a big shift, and now I have to, like, work a little bit harder, I think, to, like, really feel like I did back then.
Chris
Strange, really, is if now where you guys are fast forwarding to now, but looking at everything in hindsight, what are some important questions or conversations that a spouse that knows that they're like, they're Daryl, it wants to start a business or is pretty deep into a business. What are some questions that they should.
Joanna
Be asking to their spouse?
Chris
You. To Daryl. Daryl comes to you and is like, hey, I want to start a business. And maybe this is the first business there's no history of building $200 million solar companies, but they're like, hey, I want to build this home service business. I want to build this medical practice. I want to do this entrepreneurship journey. Are there questions that you should be asking?
Daryl
I'd say, like, how do you find trust in the journey? How do you find trust in the unknown? I think that was something that you've always offered me, which has been powerful. And I think we've always had communication about how to, like, support me. Right. Obviously we have communication around supporting you, but, yeah, in your mind, how would you see, like, how did you. How would you deal with that if you had to start over? Like, how do you create trust in chaos? Right.
Joanna
Yeah, I think. I think there's. There's not much, especially if you're in the beginning stages of starting a business, like, the worst thing that could happen isn't really that bad. You know, if it doesn't work out, not really a big deal. You can go back to what you were doing. I just don't really feel like there's that much of, like. I remember the biggest thing when we. When we were doing, like, start trying different businesses was people couldn't believe, like, we didn't have health insurance. Right. We had to. That was huge for me. I remember that was one thing I would hammer, like, yeah, but we don't. We don't have health insurance. I mean, now it seems so silly because things have changed so much over the last 15 years, but there's so many different options now. When you don't have to work for an employer to have health insurance, there's health insurance options out there for you. A lot of times it's a lot more affordable to pay cash anyways. But that. That was a. That was a one of those things people would say to you. So. So, yeah, I just don't really think there's. I think there's more to lose not trying.
Daryl
Let's go.
Joanna
I really do, you know, I know that's easy for me to say, but I think Daryl used to tease, like, the worst thing that could happen was, is that we would live in your mom's home. And my mom has, like, a amazing daylight basement and a pool, and that would actually be great. And so it's, you know, the worst case scenario really isn't that bad if things don't work out, and you can always go back to what you were doing.
Daryl
So just talking about your character, because I still. This drives me nuts. I actually didn't realize this till, like, a couple months ago. But you brought up health care, and it made me think of the situation. So Joanna's got her. She's 20 years old.
Joanna
Not right now. I was, oh, yeah, she's 20 years.
Daryl
Old, has this brand new baby. She goes to the doctor. And we had decided that we were going to do a delayed vaccine schedule, very similar, like what we did when we were kids.
Joanna
Yeah.
Daryl
And she walks in the doctor's office and she said, yeah, we're gonna do this. And the doctor said, all right, well, then I'm not gonna meet with you. You can't be my patient. And walked out. What does that do as far as, like, how do you. Like, how do you. How do you feel good about yourself when you have to face that kind of rejection?
Joanna
Because, I mean, it stung for a while because to clarify, he actually told me what I was doing was child abuse, and that's why he couldn't keep me as a patient. I cried. The nurse came back in and she could tell I was teary eyed, and I just kind of grabbed my stuff and left. And sometimes when you have like, experiences like that, I just tell myself, like, that really hurt. And that was. That's someone's opinion. But because I felt that low in that experience, I'm going to feel a high from that experience. And shortly after, I found an amazing doctor, and he was so gentle and kind and listened to me on what I wanted to do with the vaccine schedule and was very supportive and. And that was amazing. So I think sometimes when you experience something really, really low, you know, the hope is that in that experience you'll feel a high eventually.
Daryl
I think that's also something we talk about a lot. Right?
Joanna
The pendulum swing.
Daryl
Yeah, the pendulum swing. When something doesn't work out, it's like, okay, you went into this, this negative side, which means there's something positive from it. And it's like just getting through that so that you can experience the. The other side.
Joanna
And that. And that saves me a lot when, with having kids, you know, when your kids argue and it's really hard at home, you know, it almost seems like, you know, it can feel really, really challenging. And then, you know, six hours later, they're all laughing and teasing each other and they're best friends and you're like, whoa, that was such a shift. So that. That helps a lot.
Daryl
Sometimes it's an hour later.
Joanna
Yeah, yeah. Five minutes.
Daryl
Yeah, five minutes.
Chris
I've always heard this story from Darrell all the time. And I've tried to implement in my own life as well, where you guys tried to design out the best vacation possible. And the story that it comes from is this supposed Vegas trip that ended up being awful.
Joanna
Yeah.
Chris
I would love to hear your perspective on this Vegas trip.
Joanna
Okay.
Chris
And what really happened?
Joanna
I had never been to Vegas. I think we had one child at the time. Yeah. We had Evelyn, and we were. We were going to drive from Salt Lake, go down to Vegas for the weekend. I was pretty excited. Never seen it before. I've always heard, you know, the Strike Strip, all this. You know, I just didn't know what it meant, you know, so we didn't do much planning, except what was the cheapest hotel we could find and what could we do to not spend any money and.
Daryl
Great plan.
Joanna
Yeah. If I. If I remember. I'm trying to remember it through pictures that we still have from that trip, but I think I had a baby carrier and we walked everywhere. I mean, my feet killed. I mean, we went to every site you could think of, and. And it's just wasn't that great. And.
Daryl
Yeah, it was exhausting.
Joanna
It was exhausting.
Chris
And I don't know, what time of year was this?
Joanna
I think it was, like an early November maybe. So it wasn't too hot. You know, I was wearing, like, jeans and things. But so then we decided, you know, years later, we were going to go to Vegas again. This time we had, like, three kids. And Daryl, just for fun, was like, let's make a list. If money was no object, let's make a list of everything we would do. And so we were like, oh, we would take a helicopter ride over Hoover Dam. We would. We would get a penthouse suite, you know, at the nicest hotel or casino. We would. What were some of our other ideas?
Daryl
We would change penthouse suites, and then we'd fly. Take a helicopter from one. One hotel to the other.
Joanna
Okay.
Daryl
We talked about going to shows, dinners.
Joanna
Yeah, the best shows, you know, best dinners. Anyways, so from that list, we ended up, like, jumping off the stratosphere, which was so fun. If anyone's ever done that, that's actually a really fun. It's like a free fall. And so we. I jumped off the stratosphere that trip. I think we did go to a show. I think we went to Lake Me. I went boating. Ended up being such a fun trip for us. And just. Just the difference. It's not like we did what was on that list, but because we just let our minds have, like, that green light of what could we do. Made us more creative to come up with other ideas. And so Just, like, allowed your mind to create more options than trying. Just the only option not to spend any money, you know, kind of suffocates creativity.
Daryl
So then how does that look today? How does that. Does that still happen with us? Yeah.
Joanna
Like vacations. Yeah, I guess so. I mean, I think there's times where we talk about, okay, if we could do anything, you know, and other ideas get brought up that wouldn't have been brought up. I think if we don't allow that.
Daryl
So now we do it with the girls. So the girls are chipping in, saying, whatever.
Joanna
No one's.
Daryl
No one's criticizing it. No one's picking it apart asking how much it costs. It's like, purely just come up with the craziest ideas, and let's see what cool things we can come up with.
Joanna
Yeah.
Chris
I also love to. Speaking of you guys with your girls, we just had our culture workshop.
Daryl
Yep.
Chris
And one of the things that we drilled into the business owners attending the workshop is how important it is to create this massive vision, but to have a mission statement and some core values.
Joanna
Yes.
Chris
And this is something you guys have done with your family?
Joanna
Yes.
Chris
Please share.
Joanna
Yeah. Darrell, years ago, started. We. Well, we started saying this phrase when we were out together, like, out on the boat, like, out on the river. It's just, like, a great night. And, like, I mean, there's times when you're out on the river here, and it's beautiful. And I feel like Daryl would say, like, how can it get better than this? And we started saying that, and then it started turning into this idea, like, this is our slogan. And I like to take the slogan two different ways. Daryl's Mr. Optimistic. So he only takes it, like, when you're having a really great moment. Like, how can it get better than this? Meaning, like, it can get even better. You know, you can have the best moment, and it can get even better. I look at it, too, as, like, a teaching, like, moment with my kids where, like, if they're not liking the situation they're in, they're with a group of friends, and they don't think it's fun. It's like, how can it get better than this? And what can you do about it? You know, how can you make the situation more fun instead of. Instead of just not doing anything, you know? But, yeah, so that turned it into our. Our mission. Our slogan, I should say. And then from that, we. We put it together like a mission statement with. Yeah. Like a set of, like, lifestyle goals. We.
Chris
What's the mission statement?
Daryl
Uplift Our lives and the lives of others. And then uplift is like our values. So uplift. You have unconditional love. You have physical well being, you have love of learning inspired by Christ, financial, financial mastery, and then trust in the unknown.
Joanna
Gosh.
Daryl
So we have those core values. Each of them have like really specific definitions that mean something to us.
Joanna
And our youngest daughter at the time when we created it couldn't read. So there's just. She has a paper and it has like pictures on it and, and she thought it was really cool.
Daryl
She could color and yeah, there's symbols. So she, she memorized like all the symbols of, of what each of those.
Joanna
The uplift meant.
Chris
And you guys are, you guys are building this as a family together. Yeah. How important was it to get buy in with your kids on something? Like, as a kid, I'm thinking, if I was a teenager, I'm sitting in a living room with my siblings, I'm like, mom, dad, core values, what are we talking about? But your kids embody this now.
Joanna
And I don't know why that is. I've had people say like, oh, if I were to bring that home to my kids, they wouldn't like it. And I don't know, our kids just do.
Daryl
I think it's, I guess it's not.
Joanna
Like they were sitting around listening to us, you know, I mean, I'm sure they were running around the table or. But yeah, they were bought into it.
Daryl
Well, we asked too. I was like, what's, what's missing here? Does this, do you guys feel like this is aligned? It was their recommendation to have symbols for each of the, the values. And so then we, we talked about what those should be. So we created those together as well. I think you're, I think just because they're not listening doesn't mean they don't hear what's going on. On. And so I think we've always talked in a way that our kids are listening or that they're hearing what we're, what we're doing, even though they might not be paying attention. And I think you do that long enough and you start to realize they are paying attention. It's even funny with like Evelyn going to college, she's really embraced way more.
Joanna
Of our family culture. I can tell she appreciates and wants to keep using.
Daryl
Yeah. And so it's cool to see her take like the culture that we've built in our home. And now she's applying that or pushing that in college. And the way she does things and takes care of herself in Ways that.
Joanna
The conversations she has with roommates about how to handle certain situations, which if.
Daryl
You rewind, you know, a few months ago when she's living in her house, she's like absentee. You know, she doesn't even want to be there. So it's funny seeing that transition from absentee to, to, yeah, dude, this is how we do it. I'm like, yeah, you go, girl. This is how we do it. It's fun.
Joanna
Yeah.
Chris
In entrepreneurship, I think a lot of people always want to talk about dollars. And Daryl, you've always had a very interesting framework around money, and it's that dollars enhance your life, both good and bad. They can enhance the bad things in your life if they can also enhance the good things in your life. Joanna, how has money enhanced your life?
Joanna
I think it gives us ways to use our time better, you know, if we can, like, we're going to pay more money to have a better experience with our time. And so, you know, when it comes to vacations or time we're spending as a family, that can definitely enhance the family trip, you know, depending on where we're staying or what we choose to do. I always wanted to have a boat. I grew up in Tri Cities and I, I, that was just something I enjoyed doing with my friends and their families. And to me, that has always been something I've wanted to do with our family was, was boating. And that's something every single person in our family loves, including me. So that's, that's a definitely something that's enhanced our lives in the summertime. But yeah, I think more of like, what can we do to just enjoy this experience? And if it costs a little bit more money, you know, Daryl's not afraid to, to tip the, the hostess if there's a really long wait. If it gets us sitting down with whoever we're with, faster happens quite a bit.
Daryl
You guys want to hear the hack?
Chris
Give the hack.
Daryl
This is the hack. You show up at a restaurant, there's a line, you got a 45 minute wait, one hour wait. Do you know how to make that 45 or one hour wait? Turn to zero. Just a nice little honey. You talk to the lady, say, hey, for a hundred bucks, can you get me seated right now? And you know what they usually say? Not usually. Do you know what they say every time? Right this way. And so, yeah, so once again, time.
Joanna
Really? Because that's about time.
Daryl
So you can sit there for an hour or you can just give some kid in need a nice big tip and they'll take care of you. So you pay for their service, they pay for yours. It's just a exchange of value right there. So. So basically, when you Tip the hostess 100 bucks, you're basically just cutting in line. And I learned. I remember college reading some book. I can't remember what the book was, but it talked about all the social structures that we inherently and invisibly just follow. Lines are one of them. And so I don't cut in a short line, but if there's a super long line, the. The whole premise of this book was like, there's. There's a gatekeeper. There's someone, like, the people are the weakest link. There's always someone who can, like, get you in. Right. And so for me, it's like a game. It's like, okay, how do I just. Long lines, not short lines. I need a challenge. But I've cut in some really long lines, and I love it. Joanna hates it.
Joanna
Yeah. I think there's just, like, a moral compass in me that it feels wrong to let someone else wait. And then. But then I get. I get to go first to cut. You know, it's making the line longer by me cutting, too. I also think sometimes, like, I was. I was at Silverwood the other day with my girls, and we waited in a really long line, and we got to know the people in line and had a really fun conversation, Small chat, which Daryl loves. And so.
Daryl
But, yeah, even.
Joanna
But if Daryl. If Daryl does the dirty work and I. I get a phone call to come to the front of line, I'll go. But there's a little bit of shame involved.
Chris
Reap what he sows, huh?
Joanna
I will show up, but I'm always, like, that little, like, nervous.
Chris
Sorry.
Daryl
My girls are actually pretty good at it too. They understand.
Joanna
I have a couple who are on my side, a couple who are on Daryl's side. So. Just depends who feels the shame or not in that.
Daryl
Yeah. Yeah, because you say. You say you're gonna make them wait. They're already waiting. You haven't changed their reality at all. Now.
Joanna
Whose reality?
Daryl
People waiting in a long line like that. And once again, it's a. It's a social construct that's like, who. Who told us we had to do it that way?
Joanna
The park.
Daryl
The park.
Chris
Your mom.
Joanna
Kindergarten, first grade.
Daryl
First grade. It's true. School. School system taught us that. I. I understand the value of lines and. And structure. To me, it just Understanding that there's always a game involved. That's what makes it fun. So I obviously don't want to do things that, like, hurt people or put people out. But if I can make something fun out of it and it doesn't hurt anybody, why not?
Joanna
There's been a couple times I've been grateful when it's. Yeah, there's been a couple times.
Daryl
Do you want to hear some of my best ones?
Chris
Sure.
Daryl
I was going to tell you anyways.
Joanna
You're talking about the. The outdoor spa, right?
Daryl
That's a good one.
Joanna
That's a good one.
Daryl
So we. We showed up at this outdoor spa and the line was like, hot springs.
Joanna
Outdoor hot springs. Lots of. It's an adult only hot springs. Okay.
Daryl
We show up with my dad and my sister. Mom, dad, sister, husband. And the line's like 45 minutes long to get in. And I'm like, oh, this is a good line to cut. So then I figure out, how can I cut it? So what I do is I go to the front. There's a security guard there. I said, can I use the bathroom? He said, sure. So I go inside. Then I take off my clothes so I have my swimsuit on. Then I go over to the. To the ticket line.
Joanna
Well, it was more like the indoor ticket line. It wasn't even the actual ticket line we were waiting for.
Daryl
Go into the, like, the guest. Whatever. I said, hey, I need to pay for six people. There's six of us. So I pay for everybody. Then I go back to the same security guard. I said, hey, I got tickets for people. Can I call them up? He's like, sure. Call up everyone from the back line. They come all in. There we go. Save us.
Joanna
I was grateful for that one because no one wants to wait in line for a spa day.
Chris
Yeah.
Joanna
So I was pretty excited about that one. When he, when he said he was like in his swim shorts, all excited, called, I'm like, oh, this is great. I want to wait another hour. I don't know. It's cool.
Daryl
So anyways, fun stuff like that or dole whips at.
Joanna
Oh, Disneyland. Yeah.
Daryl
Right?
Joanna
Yeah.
Daryl
Who wants to wait for a dole whip?
Chris
Nobody.
Daryl
So all you do is you go to the very front of line, say, hey, I'm buying your order. Can you add this to it? You buy their order and you add your order to it. Everyone's happy, and you get your dole whip. Genius.
Chris
You guys have never fought, right?
Daryl
With gloves? No.
Chris
Has there ever been an argument that you guys have had where it ended up turning into like a system or a framework for you guys later in your relationship?
Joanna
I think arguments Bring up something that's not working. And a lot of times you do make changes after arguments, Even if it's like a relationship, you know, an argument about your personal relationship with each other, obviously you have to like reevaluate where things are at with the changes going on in your life. And then from that, usually you renegotiate what's going on in your relationship and make changes.
Daryl
I think that's actually a good word, renegotiate. I think you got to realize like throughout your marriage you have to like renegotiate your relationship. It's not the same. Wasn't the same when we first started.
Joanna
Changes so much.
Daryl
It changes so much. And I think people lack the, the negotiation part because what she needs is different and I might not be aware of it. What I need is different and she might not be aware of it. And so if we never have that conversation, it actually, we feel like we're just falling apart.
Joanna
Yeah. So like, for example, if there's an event at our house, like we had a discussion recently where there's an event at our house. Instead of having someone come two days later to clean up, they actually, like, someone actually needs to like stay and help put things away like the minute after. Right. Because it's at our home. And other. Otherwise I, you know, I can't wait two days because I have to live there, you know, to, to clean up from a, from an event. So things like that, like, it wasn't really an argument, but it's like, hey, this didn't work, you know, and like we could, it's really easy to fix. It's not a big deal. It's just making sure you have systems in place like that. Like, okay, next time we're going to do this.
Daryl
Yeah. I think it's just getting better one percent at a time. Like just having the communication, acknowledging it getting better. And then you just start to like, stack wins as you do that more.
Joanna
Yeah.
Chris
I've also learned anger is never a primary reaction or primary emotion. Like, anger is often used as a defense mechanism or security measure behind what's really happening. Like a deeper feeling or meaning of sadness or loneliness or whatever it is. I think it, what you guys are bringing up, like anger is you could spin it and say like, hey, this is a great catalyst for the real conversation that we need to have. Because I find myself will argue, my wife and I will argue about the dishes, but the argument is not about the dishes and we're angry as a reaction to something else. Yeah, the reaction to something Else is, hey, I feel unseen because you didn't do what you said you're going to do or whatever the situation might be. So I think it's powerful to realize the moment you can identify that, hey, I'm angry, but I'm not angry because I want to be angry. I'm angry because of whatever else is happening I think can be super powerful.
Daryl
I'd say something too. We've. We've recently. Not recently, but over the last few years, we've gotten more into astrology and numerology and human design. Human design and stuff. And it's interesting because these are just different frameworks that we use to help understand each other. For example, like astrology wise, like, we're complete opposite opposites. And so understand born, like, exactly six.
Joanna
Months apart, which is opposites.
Daryl
Yeah. And so understanding that opposites attract, but they also create a lot of tension. So we just have to be careful so that we. Because we know, like, if things go in check, like, we will have a ton of conflict because we're opposites. She's going to think very different than the way I think. And so we oftentimes, now that we're aware of that, we know, like, hey, let's. Let's make sure we're in sync. Because if we're in sync, there's strong attraction, and if we're not, there's strong conflict. And so, you know, there's. There's a lot of different things. We've used to just try to help understand each other better.
Joanna
Right. What would you say for sure? I think it's easy to become even more opposites after you've been married to someone for so long, because you are covering more ground as far as what you're trying to, like, successfully get done as, like a family unit. You know, he's gonna cover what I'm not covering. I'm gonna cover what he's not covering. And then through that, you even become more opposites. But if you look at it as more of, like, the value you're bringing to your family because you're able to cover different roles, then it's helpful. It's, you know, you're getting a lot done.
Daryl
This was the discussion. It was Daryl, I don't get why we're together because we are so different.
Joanna
And that was probably like two years ago, and we were in completely different roles at the time. He was at Harvard having the time of his life. I mean, going back to be, like a boy at college. Like, he's loving it. And, you know, I'M at home with, you know, kids going through some pretty intense high school struggles and then, you know, driving everywhere. Anyways, I just thought, how could we be in the same relationship and having two completely different experiences? It almost felt like, how are we, how are we a couple when you can have such a complete different experience than me? And I think there's a lot of different answers to that question. But. But yeah, that. I think that started us kind of just self discovering ourselves and, and looking more at what it brings to the relationship, our differences, how they're actually good.
Daryl
Yeah, it kind of went from, we have all these differences, and it was very aware and it was like, okay, are we supposed to be together or is this a sign that we're meant to be, not to be together? And then, and then we realized, and we, we did some, there's some books we've read on this relationship book stuff, but realizing that our differences actually make us stronger together. And so the idea is being married can give you an unfair advantage in life because you have someone you share your strengths, weaknesses, your story with. But as you get really integrated with each other, you become more opposite, which allows you to cover more or do more together as a couple. And so what we found was initially it was like, man, we thought it was a weakness. And then we realized that that weakness could actually be our strength. And so then that's how we were able to.
Joanna
Yeah, I really thought, like, as a kid, once you got married, like, you don't have problems anymore, you know, and it's just crazy how much character development happens from marriage. Like a lot of developing, you know, who you are. It's pretty, it's cool. Like, I think it's a positive thing, but it's, you know, you learn as you go.
Chris
If you could just give a Cliff Notes, one pager of best practices as a spouse or a significant other to an entrepreneur.
Joanna
Oh, okay. Like a list.
Chris
Yeah. For your own sanity and maybe the.
Joanna
Entrepreneur'S sanity, like a explain more like.
Chris
A list of tools, conversations, questions.
Daryl
I can start this off.
Joanna
Okay. One thing that's really helpful is if, if your partner is an entrepreneur, for, for them to say every once in a while, what can I, what can I help you with today? Because I think for me, that's, that's really helpful just because I already know Darrell has a thousand things to do today. I already know he does, but when he just takes the time to just say, what's one thing I can help you get done today a lot of times? And I could be Better at communicating. But sometimes when he asks, I'm like, oh, yeah, there actually is this. Really. And it could be a simple thing, but that helps a lot. You want a list, though?
Chris
Anything.
Daryl
I think communication's important too. Like, when to communicate. I remember when I was knocking doors, right. The conversation we had was like, don't call me when I'm knocking doors.
Joanna
Yeah.
Daryl
Because it distracts me. And I'd rather talk to you than knock doors. So to keep me focused, don't call me during this time. If you do call me, I'm going to answer because that means you need to talk to me. And so we early on had that communication. I thought that was awesome.
Joanna
Yeah, Knocking doors is so emotional when you're out there. And so that worked for knocking doors for sure. Was. Was, don't call till the day's over. Then we'll see each other and talk about the day. You know, now we do. We talk a lot throughout the day. I mean, we talk a couple times throughout the day just to check in and. Because he can. He's not knocking doors door to door. I think that's different. But yeah, some other things we do. Do you think in our relationship that are helpful?
Chris
Guess I have, like, date nights that you guys like intentionally.
Joanna
We work out in the mornings together. That's really helpful. Um, if we can hop in a car together to, like, take someone somewhere, we'll hop in the car together just to, like, talk. Yeah. We're not like a. We're not like a strict Friday night date night people. We're not like that. But we just like to try to find time together, I think.
Daryl
Oh, go ahead. I'd also say we don't. We don't argue the same way. I think other people argue. So Joanna and I have, like, more of. If we get frustrated with each other, we're more likely not to say something than to say something. And so then to resolve it's, okay, let's talk. So it's usually like when one gets mad at the other or fired up. It's. It's usually the quiet treatment followed by, okay, let's talk. And so then we can talk through it without saying things that maybe we regret or don't want to. Didn't want to say in the moment. It. So I think that's been helpful too. Just because. Yeah, sure. Jon said a lot of things she's wanted to say that she didn't say that she then rephrased later, I'm sure.
Joanna
Yeah. Yeah. I'm trying to think of, like, from an entrepreneur like partnership is what you're asking. Right. I think it's. I think it's okay to let your partner. I don't know, maybe Daryl. I don't know if this is helpful or not. And there. If there's been times where I've told you, like, hey, I've been worrying about this through certain businesses. Does that help you or not help you when I share that?
Daryl
I mean, I'm always worrying about things in the business that never goes away.
Joanna
So doesn't really hold.
Daryl
No. If it's something that I haven't thought of, then it's helpful.
Joanna
Yeah.
Daryl
Usually thinking about it, though, I think one. For me, I think the biggest thing is when you show trust in what I'm doing. Right. Just because you don't see all the pieces.
Joanna
Yeah.
Daryl
And that's the other thing is a lot of times it's easy to talk about the negative things that happen during the day. And I realized I started making her worry more about what was going on because all she heard was the negative stuff. So from my perspective, I'm always trying to share, like, something that she'll ask, like, something funny happened at work or something good versus, you know, what's on my mind in the moment, which is usually something that I gotta fix or take care of, which is not positive. So that's been important for me to always stay positive and share with her something so that she sees the business in that light.
Joanna
Yeah. And Daryl's really good at that. Like, I. I'm definitely the more pessimist in the relationship. You know, you got those opposites attract. And, like, he can always reframe a situation that I think is bad. And to. Could be the best thing that's ever happened to us. So he is so good mentally that, like, I should be taking notes. There's times where I'm like, how would. Like, if I have a problem, I'm like, how would he reframe this? Because right now this feels like the worst. You know, but he always has, like, a creative way to be. Like, now this is, like, the best thing that's ever happened. I'm like, really feels really bad. But he always has, like, a. You know, everything feels like more of, like, a game to him. He doesn't get so attached to, like, problems I think that most people get attached to. That's awesome. Yeah.
Chris
Who's your favorite child?
Joanna
I don't have one.
Chris
Oh, dang it. Almost got her. Guys, at Next Level Pros, we're here to design lives that impact the world. And that includes more than just your business. It means in your relationships. It means in your community. And that's why we're so thankful for having Joanna as a guest on our podcast, because we love talking about the whole human and not just your business. If you liked this episode, watch the episode that Darrell did with his daughter with Evelyn, where you get the unique perspective of the insight of a young child, of what it's like growing up in the household of an entrepreneur. Until next time, thanks for watching the Next Level Pros podcast.
Host: Chris Lee
Guests: Daryl and Joanna (entrepreneurial couple)
Date: September 16, 2025
This episode of Next Level Pros takes an authentic look at the unspoken realities faced by entrepreneurs’ spouses and families. Host Chris Lee sits down with entrepreneur Daryl and his wife Joanna for a candid, heartfelt conversation focused on how building businesses impacts marriage, parenting, and personal identity. Drawing on nearly two decades of partnership, Daryl and Joanna offer wisdom, anecdotes, and practical insights—revealing both the challenges and joys of growing a family amid relentless entrepreneurial ambition.
Perception vs. Reality:
Emotional Disconnect:
Juggling Roles:
Parenting Highs and Lows:
Feeling Lost in Motherhood:
Early Days of Entrepreneurship:
Dealing with Big Moves and Uncertainty:
The Planting Flowers Metaphor:
True Joy and Contentment:
Never Speak Poorly About Your Spouse:
Intentional Home Design / Energy (Feng Shui):
Living With Risk:
Handling Rejection:
Mission Statements and Values:
Bringing Kids Into the Culture:
Arguments and Growth:
Recognizing Anger’s Message:
Enhancing Through Opposites:
Dealing with Big Life Gaps:
Joanna’s Honesty:
On Connection:
On Family Changes:
On Personal Sacrifice:
On Money:
On Family Mission:
On Partnership:
For Entrepreneurial Couples:
This deeply personal conversation illuminates the hidden strains, personal growth, and unique joys that come from being the spouse of an entrepreneur. Joanna and Daryl’s partnership—marked by honesty, adaptability, and intentional culture—offers a roadmap for other couples navigating the sometimes chaotic but always meaningful adventure of entrepreneurship.