
Hosted by Spencer Haws: NichePursuits.com · EN

Nina Clapperton returns to the Niche Pursuits podcast to share how she's grown her content business after HCU by focusing less on traffic and more on community, funnels, and revenue. She breaks down how her SEO sales funnel strategy connects blog posts, email, Facebook groups, YouTube, affiliate offers, and products. Nina also shares eye-opening numbers, including multiple $100K months, a $150K month, and an older travel blog still earning $5K per month from affiliates. This episode is packed with ideas for content creators rethinking how blogging works today. Sponsor: Quiet LightGet a free, confidential valuation at https://quietlight.com/! Links & Resources Learn more about She Knows SEO: https://sheknowsseo.co Get Nina's Free SEO Content Audit Checklist: https://sheknowsseo.co/audit Subscribe to @sheknowsseo's YouTube channel: https://www.youtube.com/@sheknowsseo Join the SEO for Bloggers' Facebook community: https://www.facebook.com/groups/seofortravelbloggers Follow Nina on Instagram: https://www.instagram.com/ninaclapperton Follow Nina on Threads: https://www.threads.com/@ninaclapperton Check out She Knows SEO on Facebook: https://www.facebook.com/sheknowsseo Connect with Nina: https://www.linkedin.com/in/ninaclapperton/ Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

Taegan Goddard of Political Wire shares how he turned a site with 4-5 million monthly visitors into a more predictable subscription business. He explains why relying solely on programmatic ads can create revenue volatility and how his $80 annual membership helps smooth income. We also discuss bundling member benefits, such as exclusive analysis, ad-free access, a private podcast, newsletters, games, and community features. Taegan shares pricing lessons, churn-reduction ideas, and explains why publishers may be undercharging their most loyal audience. Sponsor: Quiet LightGet a free, confidential valuation at https://quietlight.com/! Links & ResourcesLearn more about Political Wire: https://politicalwire.com/ Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

Rob Walling joins the Niche Pursuits podcast to share what he's learned from 25 years in SaaS, 239 startup investments, and multiple exits. He breaks down the biggest mistakes founders make with pricing, churn, marketing, and choosing the wrong type of funding. Rob also explains why most SaaS companies shouldn't chase venture capital, how TinySeed raised $59 million to support bootstrapped founders, and what makes a software business more attractive to buyers. Listen to the full interview to learn how to build a SaaS that grows, earns more, and creates real freedom. Sponsor: Quiet LightGet a free, confidential valuation at https://quietlight.com/! Links & ResourcesLearn more about Rob: https://robwalling.com/ Check out TinySeed: https://tinyseed.com/ Join the MicroConf community: https://microconf.com/ Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

Tim Stoddart returns to the Niche Pursuits podcast to share what he learned from selling Stodzy after 15 years, including the 3 things that made his agency more sellable. He also talks about rebuilding his focus around Quantum Leads, healthcare, AI, and lead generation after stepping away from several major projects. Tim explains why directories still work today, especially when paired with a service offer and media asset like a newsletter. This episode is a great listen for anyone interested in agency exits, directory sites, lead generation, and building a more focused online business. Sponsor: Quiet LightGet a free, confidential valuation at https://quietlight.com/! Links & Resources Visit Quantum Leads: https://quantumleads.com/ Learn more about TheShop: https://www.theshop.ai/ Subscribe to Tim's newsletter: http://timstodz.com Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

In this interview, Denis Yurchak shares how he turned Skype's shutdown into Yadaphone, grew it to more than 20,000 users, and reached $17,500 in monthly revenue in a little over a year. He also explains how he launched eSIMPal, a second travel-focused venture that is already making about $2,000 per month. Denis explains the marketing tactics, pricing choices, customer outreach, and automation systems behind both products. He shows how he validated demand, won users through listicle outreach, kept pricing low-friction, and used automation to manage support as a solo founder. It's a detailed look at how to build quickly, find demand, and turn simple ideas into revenue. Sponsor: Quiet LightGet a free, confidential valuation at https://quietlight.com/! Links & ResourcesLearn more about Yadaphone: https://www.yadaphone.com/ Check how you can use eSIMPal: https://www.getesimpal.com/ Follow Denis: https://x.com/denisyurchak Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

In this episode of the Niche Pursuits podcast, Kevin Surace shares lessons from building companies across 30 industries, earning 95 patents, and working in AI since the 1990s. He explains how founders can spot problems people are willing to pay to solve, why timing matters, and what gives businesses lasting power today. Kevin also explains why more than 5,000 AI companies have been funded while only a small fraction may succeed, and how creators and business owners can work in an AI-first way. The interview gives concrete examples of product-market fit, positioning, market timing, and the mistakes that stall promising startups today. Sponsor: Quiet LightGet a free, confidential valuation at https://quietlight.com/! Links & ResourcesLearn more about Kevin: https://www.kevinsurace.com/ Connect via LinkedIn: https://www.linkedin.com/in/ksurace/ Follow @kevinsurace on Instagram: https://www.instagram.com/kevinsurace/ Follow him on X: https://x.com/kevinsurace Visit @kevin_surace's posts on TikTok: https://www.tiktok.com/@kevin_surace Check out Kevin's Facebook page: https://www.facebook.com/kevin.surace/ Watch @kskoolstuff on YouTube: https://www.youtube.com/@kskoolstuff Get 'The Joy-Success Cycle' book: https://www.joysuccesscycle.com/ Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

Carrie Forrest shares how Google updates and AI Overviews cut her food blog traffic by 80%, dropping monthly page views from nearly 1 million to about 200,000. In this interview, she explains how ad income fell from roughly $20,000 to $30,000 a month to about $4,000 to $5,000, while Amazon earnings dropped from about $35,000 a year to around $150 to $200 a month. She also walks through what she tried that did not work, including workshops, tips, and an AI video. Then she explains what is showing promise now, including email, short-form video, and private affiliates. Learn which strategies fell flat, which ones are still producing results, and how Carrie is reshaping her business after a massive traffic and revenue drop. Sponsor: Quiet LightGet a free, confidential valuation at https://quietlight.com/! Links & Resources - Visit the Clean Eating Kitchen: https://www.cleaneatingkitchen.com/ - Subscribe to Clean Eating Kitchen's YouTube channel: https://www.youtube.com/cleaneatingkitchen - Follow Carrie on Instagram: https://www.instagram.com/cleaneatingcarrie - Learn more about her community: https://www.facebook.com/Cleaneatingcarrie/ - Explore Carrie's healthy recipes here: https://www.pinterest.com/cleaneatingkitchen/ Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

In this episode, Jared Bauman sits down with Chris Panteli of Linkifi to break down why earned links, high-PR mentions, and trust signals matter more than ever for SEO, LLM visibility, and AI Overviews. Chris explains how journalists evaluate pitches in the AI era, what business owners should avoid, and where AI can help without harming credibility. He also shares practical ways to earn media coverage today, from HARO-style platforms to local media opportunities that many brands overlook. If you want a smarter approach to digital PR, brand authority, and staying visible in search as AI changes the rules, this conversation lays out what is changing and what to do about it. Sponsor: Quiet LightGet a free, confidential valuation at https://quietlight.com/! Links & Resources Get the free press coverage cheat sheet: https://go.linkifi.io/press-coverage-cheat-sheet-page Connect with Chris: https://www.linkedin.com/in/chris-panteli/ Follow Chris and Linkifi: https://x.com/Linkifi_ Learn more about digital PR link building: https://www.linkifi.io/ Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

In this episode, Data Coach Claire breaks down why Amazon Influencer is not dead, but why the old easy-money strategies are no longer enough. She shares how she is on track for around $100K while working about 15 hours a week, plus what her data reveals about watch time, carousel placement, and product depreciation. You'll hear why average view duration may matter far more than conversion rate, and why 30- to 60-second videos may now be too short. Data Coach Claire also explains why Creator Connections, smarter product research, and strategic product purchases are becoming essential for serious creators. Sponsor: Quiet LightGet a free, confidential valuation at https://quietlight.com/! Links & ResourcesVisit Data Coach Claire's website: https://stan.store/datacoachclaire Get this free AIP data report: https://stan.store/datacoachclaire/p/survey-report-data-from-200-amazon-influencers Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

In this episode, Jared Bauman sits down with François Mommens to discover how he built three SEO SaaS companies, including Linkody, IndexChecker, and LinkStorm. François shares the full founder journey, from an early failed business to growing Linkody over 13 years, reaching a few hundred paid customers, and relying entirely on organic traffic rather than paid ads. They also get into pricing experiments, competition from major SEO brands, product expansion, AI, work-life balance, and the "fake truths" many founders believe about success. If you want an honest look at building SaaS in the SEO world, this conversation is packed with lessons, surprises, and hard-earned perspective. Sponsor: Quiet LightGet a free, confidential valuation at https://quietlight.com/! Links & Resources Learn more about Linkody: https://www.linkody.com/ Visit Index Checkr here: https://indexcheckr.com/ See how Link Storm works: https://linkstorm.io/ Connect with François: https://www.linkedin.com/in/flmommens/ Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative