
Most agents think theyâre building a businessâbut in reality, theyâre just making sales. If your income stops the moment you stop working, you donât own a business⊠you own a job. In this episode, Dan uncovers why prospecting today wonât pay off for 6â9 months, why marketing requires long-term consistency, and how to shift from chasing deals to creating a scalable, sustainable system. Youâll also hear how social media acts like your own NBC-sized channel for reaching your ideal clientsâif you know how to use it.