
Free speech warrior Mark Zuckerberg took the witness stand this week to defend Meta in a big antitrust case that, if successful, could break up the social media giant. Max and Jon run through the trial thus far, and discuss how Silicon Valley tycoons skewered themselves by supporting Trump. Then, the guys delve into the ever-improving state of AI, with help from Offline AI correspondent Jon Lovett. To round it all out, Dr. Leor Zmigrod joins the show to talk about her new book, The Ideological Brain, which explores the neuroscience of ideology and why some people are more susceptible to extremist thought than others.
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Jon Favreau
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Morgan Sung
Hi, I'm Morgan Sung, host of.
Jon Favreau
Close All Tabs from kqed, where every week we reveal how the online world collides with everyday life.
Max Fisher
You don't know what's true or not because you don't know if AI was involved in it.
Morgan Sung
So my first reaction was, haha, this is so funny. And my next reaction was, wait a.
Jon Favreau
Minute, I'm a journalist.
Morgan Sung
Is this real?
John Lovett
And I think we will see a.
Max Fisher
Twitch streamer president maybe within our lifetimes.
Jon Favreau
You can find Close All Tabs wherever you listen to podcasts.
Morgan Sung
There's a real distinction between followers and leaders. Often ideological leaders are actually not cognitively rigid at all. They're actually very cognitively flexible. They're opportunistic. They're happy to change according to, you know, the moods of followers, and they're happy to exploit that. But what they're trying to exploit is the cognitive rigidity of followers of citizens to kind of take them on with their mission.
Jon Favreau
I'm Jon Favreau. I'm Max Fisher and you just heard from today's guest, political psychologist and neuroscientist, Dr. Lior Zmigrod. Dr. Zmigrod recently published a new book, the Ideological Brain, that explores how our biology is correlated to our ideological tendencies, which has all kinds of implications for what really informs our political beliefs and what makes us susceptible to more rigid, extreme ideologies. It's fascinating stuff. So I invited her on to talk about the book and what her research can teach us about opening our minds and changing our beliefs. It's a great conversation. We'll get to it in a minute.
Max Fisher
We live in such a golden age of using hard sciences to understand things like politics and political behavior that I think we always thought were outside the bounds of hard science. And it's, it's really exciting, I think.
Jon Favreau
And I, I, I said this to her, but, like, I come at this from politics, but also, like, sociological background. So I'm always looking for, like, yeah, nature and life experiences are shaping your politics and your ideologies.
Max Fisher
Right.
Jon Favreau
And it was fascinating to hear from a neuroscientist about, like, what is in our brains and what is determining what we think.
Max Fisher
The human animal.
Jon Favreau
Yeah, exactly. But before we get to all that. Welcome back, Max.
Max Fisher
Thank you.
Jon Favreau
How was vacation?
Max Fisher
It was great, man. I, I was in Japan. It was my third trip. I love that place. It's one of the best.
Jon Favreau
Our tariffs.
Max Fisher
Everybody was very polite to me about not bringing up the fact that our dumbass bullshit country was trying to destroy their economy and ours for no reason whatsoever. Yeah. Which I thought was really nice. No, I kept thinking, like, don't you want to, like, tell me off for my horrible country? There, There was a moment when we're.
Jon Favreau
The big assholes here in America.
Max Fisher
I mean, in fairness, that has always been kind of our thing, but it's especially our thing. Yeah, no, we love.
Jon Favreau
Sorry. Sorry. So don't come at me.
Max Fisher
I did have. I had this funny moment when I was, like, reading about the tariffs on my phone and about how all tech products are about to get so much more expensive. And then I looked up and realized I was in the middle of a Tokyo shopping district surrounded by said tech products, and I was like, should I just throw out all of my dirty laundry and fill my bag with Nintendo switches?
Jon Favreau
I mean, might be. It might have been a good idea.
Max Fisher
It would have been a good idea. Yeah. I decided not to take on the arbitrage opportunity of a lifetime, which is why you're hearing about it on the show. If I'd done it, I definitely would not mentioned that.
Jon Favreau
Well, we're. It's good to have you back. We missed you. All right, so we've Got some big news to cover today before we get to the interview, so let's get into it. Free speech warrior Mark Zuckerberg took the witness stand this week.
Max Fisher
No gold chain at that appearance.
Jon Favreau
No gold chain. Just, just. He took the stand this week to defend Meta in a big antitrust case that, if successful, could break up the social media giant. Federal Trade Commission alleges that Meta's acquisition of Instagram in 2012 and their acquisition of WhatsApp in 2014 were part of a quote, buy or bury strategy to eliminate competition and illegally monopolize the social media market. As evidence, the FTC presented to the court a series of emails and internal communication between Zuckerberg and Facebook leadership detailing the company's aggressive acquisition strategy, including a 2012 email where Zuckerberg specifically discussed the importance of, quote, neutralizing a competitor when.
Max Fisher
Discussing Instagram subject line antitrust violation.
Jon Favreau
You're going to want to put this in the antitrust folder.
Max Fisher
That's true.
Jon Favreau
That's how you're going to want to. After I'm done with it.
Max Fisher
I should have filed that one. Yeah.
Jon Favreau
Zuckerberg and met his lawyers, to the surprise of no one have denied the FTC's allegations and have argued that Facebook is not an illegal monopoly because it's experience. It experiences competition from TikTok, LinkedIn, YouTube.
Max Fisher
Just a little guy.
Jon Favreau
Just a little guy, yeah. It was just a mom and pop business. I feel like we've talked about this trial before for a long time. Now that it's finally underway, what has surprised you the most?
Max Fisher
There is this one Zuckerberg email from 2018 that absolutely blew my mind. He wrote, quote, as calls to break up the big tech companies grow, there is a non trivial chance that we will be forced to spin out Instagram. And then he went on, while most companies predict the future, I know who could have foreseen. He wrote, while most companies resist breakups, the corporate history is that most companies actually perform better after they've been split up. The synergies are usually, oh my, it's nuts. The synergies are usually less than people think and the strategy tax is usually greater than people think. We may let her later regret not course correcting sooner in a way that may remain masked if the family of apps stays together. So what he was basically saying was not only like, by the way, the FTC is right and should break us up, but decided to pre undermine any potential defense from Meta, saying that this would unfriendly harm their business by saying it would not actually be that harmful for Their business and they expect it to happen anyway.
Jon Favreau
Yeah. Seems a little damning though. What do you think about all the evidence so far? Because it does seem like the government, the FTC has an uphill climb just based on the standard of what they have to prove. And there's a couple complicating factors here. One, they basically have to prove a counterfactual, which is like what the world would have been like had Facebook not gobbled up Instagram and WhatsApp.
Max Fisher
Right.
Jon Favreau
The other thing is, you know, the, the mergers, both mergers were approved.
Max Fisher
Right.
Jon Favreau
And so there is the risk that they're saying, okay, is a deal ever final and you approved it once and now all these years later you're saying no, and then what? You know, what Facebook is arguing what matters arguing, you know, with some validity is, you know, TikTok is a pretty big competitor that popped up after they scooped up Instagram. And you know, Instagram and TikTok complete compete pretty well. In fact, TikTok's doing better.
Max Fisher
Yeah, this has been something that's been really interesting to follow in the trial is how the FTC has tackled that defense specifically because Meta has kind of argued that like we're not a social networking or Facebook is not a social networking app primarily, it's an entertainment app, much like, I know, much like TikTok or Reddit. And therefore they exist in a larger universe of competition such that buying off Instagram and WhatsApp don't foreclose the competitiveness of the market. And the FTC, I think, has done a really good job of not just showing that Facebook, Instagram and WhatsApp are in this really separate kind of market of person to person connection, but that the people making the decision to buy these companies at now Meta, then Facebook know that specifically and that they considered this to be part of cornering what they consider to be their primary market of social networks. Yeah, social networking. And there's all these emails about Instagram has to say it has to remain a social networking app rather than a public facing, like influencer app. And then the other aspect of it, as you mentioned, is that they have to prove out that this was deliberately an effort to remove the competitiveness, competitiveness of the market. And there are a ton of emails.
Jon Favreau
That seems like they're.
Max Fisher
Yeah, they've got that absolutely dead to rights because there's all these emails where Zuckerberg talks about Instagram cannibalizing Facebook's business, which is further proof that they consider that business to be connecting people who know each other with one another rather than just showing you videos that are entertaining.
Jon Favreau
What do you think the world looks like if Meta is forced to sell off Instagram and WhatsApp? What is, what is social media? What changes about social media?
Max Fisher
It's really wild to think about that. I have been thinking about a lot and I have some like guesses, but I don't feel extremely strongly about any of them. So I'd be curious what you think. I mean, I think the two big buckets are like, what would it mean for Instagram and what would it mean for Meta? I think WhatsApp would pretty much remain just WhatsApp, just what it is.
Jon Favreau
Seems like it.
Max Fisher
Yeah. I think Instagram is like really thriving right now and will probably continue to do well. Its numbers have been up, it's doing well among young people. It would suffer without access to Meta headquarters. One, they're like heavy hitter programmers who are constantly evolving the algorithm specifically, which is such a big part of their business, and access to Meta's very voluminous user data where they're constantly tracking us in our lives, what we do on the Internet. And they use that to sell the hyper targeted ads that are of course the corner of their business. Without access to those two things, there is a possibility, I think, that Instagram would start to kind of slowly lose the algorithmic arms race to TikTok. I think they'd still be successful, but I think it would start to be, it would be distinguished a little bit less. But what do you think Instagram would look like? I mean, kind of post meta world.
Jon Favreau
I guess this is a more hopeful wish.
Max Fisher
Yeah.
Jon Favreau
But I've noticed that everyone's noticed this. But Instagram over the years after since being bought by Meta.
John Lovett
Right.
Jon Favreau
Looks more like Facebook in ways where it's like, you know, you're seeing more of the ads now. This is just probably social media companies in general, maybe, but more of the ads, more of the. You know, when you're done with your feed now, Right. You just get a bunch of. From people you don't follow. So it's just a lot more crap on average.
John Lovett
Yeah.
Jon Favreau
Like what was wonderful about Instagram when it started was like this is your place for your, your social circle. Right. And your network and who you choose. And now it's just so much bigger than that.
John Lovett
Yeah.
Jon Favreau
And I wonder if it would like slide back into that. Just.
Max Fisher
I would love that.
Jon Favreau
Does it really want to compete? Like is it the best business choice for it to try to compete with TikTok?
Max Fisher
That's true. Because and with Facebook and with actually have to compete with Facebook because of course the premise of the whole case is that they're not currently competing.
Jon Favreau
Right. And so I just wonder, I wonder what the user experience would be like and how that might change. I do think there's a market for a user experience that is, that is much better than TikTok, that were different than TikTok, better than Facebook.
Max Fisher
I feel like I am constantly talking to people who used to use Instagram and stopped using it because it's become like you said, this just like public facing influencer thing where you can't actually share photos with people the way you used to and because they feel not great about supporting this company that has done so many terrible things.
Jon Favreau
Yeah, there's that also.
Max Fisher
I think the question that I'm most curious about is what it would mean for Meta HQ because they really have no other prospects. Other. Instagram and WhatsApp is kind of their business at this point. Like their met, their Metaverse pitch completely failed. I know. Remember that?
Jon Favreau
Remember the Metaverse?
Max Fisher
The Metaverse. They finished the legs, but that's as far as they got. Their VR project failed. Their AI is like they're pumping a ton of money into it and it's not keeping up with the other AI models. They tried to launch messenger as its own thing that didn't take off. Even though again they bought WhatsApp so they could compete it out. They are still making kajillions of dollars in their less publicly visible and like less discussed but more important business which is just tracking us across of all of our Internet activity and then selling that to advertisers. That's like where they make actually a lot of their bread.
Jon Favreau
Interesting.
Max Fisher
And they're still going to like anytime you open a website there's a Facebook tracker and they're still going to have that and they're still going to be able to sell that to advertisers. Although.
Jon Favreau
And they still have Facebook which is still, you know that's true. I mean it's not like growing as fast as it would but it's still.
Max Fisher
Probably like it's still a huge platform.
Jon Favreau
Still a huge platform.
Max Fisher
Yeah, but you do.
Jon Favreau
But I think would be a small. They're just not just physically smaller because they showed off these. But like I just think it would be a different.
Max Fisher
Right.
Jon Favreau
I mean Mark, you know, wants world domination, but I don't think that would necessarily be in the cards for the reasons you just cite.
Max Fisher
And you wonder about what the world and the Internet look like When Mark Zuckerberg no longer has the power to pull a lever and say, we're making an algorithmic change, and it ricochets across both of these huge platforms, and now he just has control over Facebook. And if he decides he wants to make Facebook a pro maga, all fake news, all conspiracy theory platform as he has, that's just on Facebook now. And Instagram can. Can choose to go the same way, can choose to go a different way to differentiate itself. And his political power, I think, really declines as a result.
Jon Favreau
Well, the other big question is who buys WhatsApp and.
Max Fisher
Right.
Jon Favreau
Especially Instagram, because you're right, WhatsApp is. It's. It's a messenger. Right. Like, it is probably changed the least.
Max Fisher
Yeah.
Jon Favreau
Of anything that meta's gobbled up.
Max Fisher
Right. And it's doing quite well on its own, so it kind of doesn't need to evolve.
Jon Favreau
But Instagram, you know, Trump's President Trump's ftc, you know, one of those goons.
Max Fisher
Right.
Jon Favreau
Could scoop up Instagram and then that could be a mega platform.
Max Fisher
I mean, we know that there are buyers out there from all of the potential TikTok buyers who surfaced. And like, not all of them are scary. Like, if, you know, Oracle or whatever, like sports gambling guy wants to come forward and buy it. Although a lot would actually. Larry Ellison, Listen, no one who wants to buy Instagram is probably going to be like our best friend.
Jon Favreau
But yeah, yeah, that is true. That's unfortunate. It is notable that Trump's FTC didn't try to kill this case.
Max Fisher
Yes.
Jon Favreau
Especially after Mark's MAGA makeover, which included, you know, million dollar inaugural donations, legal settlements, dressing like he's waiting for a Trump invite to a UFC fight.
Max Fisher
And he's still waiting.
Jon Favreau
He's still waiting. Not getting the invite. Much of MAGA World has been talking about Zuck's quote costume.
Max Fisher
Yeah.
Jon Favreau
Which Josh Hawley said during last week's hearing, a line he got from our friend Sarah Wynn Williams, the Facebook whistleblower. Do you think he's been officially cast out of MAGA World? Was it ever. Was there ever a chance for him?
Max Fisher
It really seems like it. Because he really like everything that he has done over the last seven years of sucking up to Donald Trump. Like hiring a MAGA guy to put at the top of the executive team, skewing the algorithms to favor MAGA content. Right. Rewriting the rules personally for Trump, doing his MAGA rebrand, like you said, just like forking over $25 million donation to Trump, which is like, it's just a bribe, let's be honest. Yeah, all of that was for this moment. About a month ago, when he went to the White House, he went three times to ask Trump, please kill this FTC case. And he didn't do it. And he even. I, like, I thought I knew the depths to which Zuckerberg was bending himself to try to, like, bend the knee to Trump, but there was this Wall Street Journal story that just came out, the detail that going even further. He. So he called the ftc, he called the FTC head directly, just rang him up, and he offered him a $450 million settlement. The FTC was asking for 30 billion first, and then they scaled that back to 18 billion or plus a dissent decree that would put some rules on meta. And Zuckerberg offered them 450 million. And I think, like, reading between the lines, he was kind of trying to tell the FTC like, I'm Trump's buddy now, so you better take what you can get, but said it was just.
Jon Favreau
It was a reflection of his view of how weak the case is that he was.
Max Fisher
Of course, of course. That's. Everybody believes it. That's why he upped his bid to a billion dollars. But why do you think Trump ultimately didn't come to his rescue? Because I thought there was a real chance he might.
Jon Favreau
I unfortunately think it is a stupid reason, like, everything that happens in that universe, which is that a bunch of the MAGA diehards just still hate Zuckerberg. And the reason they hate Zuckerberg is because they think he rigged the 2020 election.
Max Fisher
Yes.
Jon Favreau
With the Zuckerbucks.
Max Fisher
Right.
Jon Favreau
And the. I. I don't even. It's hard to keep track of the. The conspiracy there, but it's like they pumped some money into some nonpartisan, you know, voting stuff, encouraging people to vote, but more of it ended up in the more populous places because that's where the people are. That's the blue states. And so they think it was a.
Max Fisher
You know, I think my read on what kind of is behind that conspiracy, because, of course, it's complete bullshit. But it does seem like in the kind of final weeks of the election, Facebook and the other big social media companies went from, like, fully putting their feet on the gas for Trump to, like, pulling back a little bit. Like, remember, he got his account banned. He got some posts taken down, and I think they all thought that he was gonna lose, which of course he did. And they kind of thought, like, it's finally over and we don't want to like. Like, Fully put both thumbs on the scale for him. And I think to Trump world, anything less than total capitulation looks like you're conspiring against us.
Jon Favreau
And I think there's, there's also a view in Trump world that, you know, that some of them have expressed very publicly that like Elon was at least there early on, even if they don't like. Steve Bannon's not obviously on board with, with Elon, but I've heard him say he's like, well, at least he was. He was there for a while and he's like, some of these guys like Zuckerberg, they just jumped, they just jumped in at the, you know, as soon as they called Pennsylvania.
Max Fisher
It is true. Right. It was clearly all calculated from Zuckerberg and is not actual genuine commitment.
Jon Favreau
Mike Davis, who's that right wing asshole lawyer, the Article 3 project, a lot of Project 2025 bullshit. Samafor talked to him and he said Mark Zuckerberg rigged and stole the 2020 election. And that's why President Trump got chased out of the White House, why he faced four years of unprecedented lawfare. And then he said, I just can't believe that President Trump would let Mark Zuckerberg go into the Oval Office and take down his pants.
Max Fisher
Wow. Whose pants are getting taken off in that? It's a good question.
Jon Favreau
And I think you could go a lot of different ways.
Max Fisher
I hate either.
Jon Favreau
Yeah, yeah. He's just mad that Zuckerberg was ever allowed into the Oval Office. Oh, so the hate, the hate runs deep there. So, okay, so it seems personal, petty.
Max Fisher
It does.
Jon Favreau
Lack of loyalty to dear leader. Like I said, I'll stupid.
Max Fisher
I. So I think that there is a larger lesson here because it's not just Zuckerberg who is getting burned by Trump. It is all of Silicon Valley is getting burned right now. Like most of the industry. I, I know.
Jon Favreau
You know, I'm saying, you know, there's. If there's Trump voters out there and they're like, this is not what I voted for. I didn't think he would do this. And everyone does the like leper. I didn't like the leopard eat my face. I don't like it because I'm like, I'm just trying to build a coalition, bring people in. Of course. That's it. Of course not. Because I think they're wonder. I'm not going to pass judgment on anyone.
Max Fisher
But the tech people, they knew better.
Jon Favreau
Fuck you.
Max Fisher
Yep, yep.
Jon Favreau
Sorry.
Max Fisher
100 sorry. Yes.
Jon Favreau
Hope you. Hope you enjoy everything you get.
Max Fisher
Well, they're Getting fucking creamed. Like, as bad as this is for Zuckerberg, like, this has been. Trump's second term has been a disaster for all of big tech. Like, the tariffs have just broken the business model for the existing companies. It doesn't work anymore. The risk of a recession plus high rates absolutely kill the startup economy. China banned rare earth, which means no more semiconductor manufacturing in the us.
Jon Favreau
Like immigration.
Max Fisher
That's right. Immigration is a disaster for them.
Jon Favreau
Leave Trump when he was like, yeah, let's staple a green card onto a diploma. Yeah, yeah. Are we there? Is that what we're doing now? We're stapling green cards on diplomas, or are we, like, taking away green cards based on fucking writing up ed, rounding up legal residents and sending them out of the country?
Max Fisher
Yes. I mean, I think that Silicon Valley, they thought they could have it both ways with this guy. They thought they could keep everything that they liked about Biden, that they could keep the booming economy, they could keep the manufacturing coming back while getting rid of what they didn't like, which was pronouns in bio. I actually think they never minded that. I think it was just like Elon being. It was being regulated and it was stuff like the chip export ban and it was. You know, everything about the ftc, like Marc Andreessen is like, crypto.
Jon Favreau
They're mad about. They're mad about crypto, right?
Max Fisher
The crypto regulation. I mean, all these FTC cases are huge and are like, potentially like. We're just talking about, like, pretty. There's another one coming next week for Google.
Jon Favreau
Like there is. They're. They're annoyed about. I mean, I was like, joking with the pronoun thing. Not really, but like, that is. That was sort of a stand in for woke stuff. They were really mad about. Like, that was all stuff that they were. Because when you're that rich and you have nothing else to do, sit around and bitch about the culture, I guess.
Max Fisher
I think it's also. I think it's Silicon Valley following in a mistake that big business and industry has made, not just in this country throughout history with rising authoritarian movements, which is that they think that they can kind of like get on the inside of it. They think that they can cut deals with the dictators to get favorable treatment and they can exist outside the law, which is ultimately, I think, what they want. They want it to exist outside of the law. They can, like, make authoritarianism work for them, be in the inside circle. And it never, ever works. It always backfires. And the reason it never works is whatever short Term deal you might cut. Like, even if Trump had come through for Zuckerberg on this FTC deal, like, in order for business to flourish, you need genuine rule of law and you need functioning markets. And dictators always destroy both of those because they're primarily motivated by cronyism, corruption, and suppressing dissent. And that never. Even if you get, like a short term, just. It's the oldest fucking story. It's every dictator that rises. Like, so many businesses are like, oh, this is gonna be our guy, and they get burned.
Jon Favreau
I think what's different and even worse about this is that this particular authoritarian is stupid. Dumb as a stump, really is. And a lunatic.
Max Fisher
Yeah.
Jon Favreau
And they've had 10 years to see that, and a lot of them have known it. I mean, the number of, like, supposedly smart tech and finance people who are like, he's crazy, But I don't know, maybe you need a crazy person in charge. And then when you're in negotiations, having our own crazy person does, you know, they try to rationalize.
Max Fisher
Yeah.
Jon Favreau
This choice of supporting not just like an authoritarian, but someone who's fucking nuts.
Max Fisher
Right. Everything.
Jon Favreau
They're like, okay, I don't know. Kamala Harris, she's. As long as we don't have that right.
Max Fisher
Because then we might have to follow the law maybe. Which she even, like, soft pedal a little bit to try to give them an excuse to come along. Right. And nothing that he is saying now about not understanding what a trade deficit is or tariffs is new.
Jon Favreau
Nothing. None of it. They just. They chose not to believe that. And that was happening, too. He's like, he said 20% universal tariffs. He. He proposed less than what he ended up doing.
Max Fisher
Yeah, right.
Jon Favreau
On tariffs.
Max Fisher
Yeah.
Jon Favreau
And they were like, yeah, he's not really going to do that. He's not going to do that. If anyone thinks there's this. There's this, like, now viral tweet from one of these finance idiots, hedge fund guys, who's like, anyone who thinks that Donald Trump's actually going to follow through on these tariffs is so stupid. Blah, blah, blah, blah, blah. Well, guess not.
Max Fisher
I know they think they can. They think they can get it all. They can make it work for them, and it never works. Yeah.
Jon Favreau
In other news, the Harvard Business Review published a report last week on the top 100 use cases of generative AI in 2025, and it compared them to rankings in a similar report published in early 2024. Popular and reasonable use cases include fun and nonsense, enhanced learning and improving code search. But in a, you know, grimmer Development. The business review found that the three most popular use cases for AI are now organizing my life. Therapy, Companionship and finding purpose. Yeah, finding purpose.
Max Fisher
ChatGPT. What is my purpose?
Jon Favreau
Are you been. Yeah. Have you been using it to find purpose?
Max Fisher
I have not, no.
Jon Favreau
Companionship. What did you think about this list?
Max Fisher
It's. It is really striking. I had gotten the sense that, like, search and workplace productivity had fallen off, but it is. It was really jarring to see that therapy is now jumping so high to the top of the list. Were you surprised by it?
Jon Favreau
No. I'm depressed by it, yes. But surprised by it? No, because I think it fits with everything we know about where we are culturally right now and, and sort of emotionally, mentally, politically, which is a bunch of people who are very lonely and have been, you know, using their screens as substitute for actual companionship, especially as you get younger and. Or maybe as you get much older. And the result is they are looking for the kind of interaction and connection that human beings crave and finding the substitute in technology. And this is a more powerful technology to do that than social media has ever been.
Max Fisher
I will say that. I mean, loneliness is a. Can be crippling, can be really emotionally crippling.
Jon Favreau
It's not even a judgment. It's a real desire.
Max Fisher
And I would say that if someone wanted to use this as a. As a stopgap to, like, try to pull themselves out to get to a place where they could go out and make connections again, like, that may not be such a bad thing. I do have kind of a bigger theory for how this fits into the way that I think the Internet is changing therapy and, like, changing how we think about therapy, interact with it. Like, I'm very pro therapy. The work of knowing and improving yourself is one of the most important things you can do with your life. And like, a good therapist can be literally a lifesaver. And it's really hard work. And I have so much respect for the therapists who dig in for that. But there is, of course, another version of therapy and therapists that I think we're all becoming much more aware of, which is basically like kind of a paid yes man who indulges your worst tendencies instead of challenging them. And my sense is that that kind of yes man version of therapist became way more prevalent in the pandemic especially. And I think part of that is something we've talked about a lot, is the rise of TikTok and reels for therapy, because it's like, it's there, especially if you live alone. It's what you reach for and what is going to perform better on the algorithms. The hard version of therapy that, like, challenges you and makes you grow, or the easier version that tells you to, like, that pathologizes your foibles and tells them you don't have to work on it because it's just, you know, indulge it, validate it.
Jon Favreau
It's another dopamine hit.
Max Fisher
It's another dopamine hit. And it's also, it's comforting to think I don't have to work on this. So even if people tried to seek out the hard version of therapy on social media, I think it gave them the easier, like, lower left version. The other thing that I have not seen people talk much about is that a lot of people became therapists during the pandemic. It's hard to find concrete numbers. So, like, there are numbers that show it growing only a little bit. There are numbers that show it about doubling the rate of therapists in the country during the pandemic. And, like, look, I'm sure a lot of that was people seeing these struggles that people are having in this country and wanting to help. Right? A lot of it is to be. A lot of it is, you know, people wanting to help. But I. I do think that a lot of it was also, like, looking for work in the pandemic, as many of us were, and maybe drawn to a job that doesn't have to be challenging and can be kind of like short hours, high pay, no boss, and you can do it over zoom. And I think that. And I. I'm not talking about all therapists. There are many, many good ones. But I think a lot of people Decided to become $150 an hour yes men because that was an easy job to take on during the pandemic. And I think that that, along with the apps, has skewed what we expect from therapy. And I think that that is part of why people think that going to ChatGPT is a viable option.
Jon Favreau
Well, I do think this fits with sort of the larger question of which jobs will AI be able to actually replace. And it's not necessarily. Sometimes it's whole categories of jobs, but sometimes it's just. It's the difference between someone who does the job well. Really well.
Max Fisher
Yeah, absolutely.
Jon Favreau
You know, and someone who's just like a yes man in the case of therapy. Right. Like, I have a therapist who I think is amazing, and I could never imagine, you know, talking to a computer. And one of the reasons I think she's amazing is she puts a lot of thought into it. And I'm like, also watching her facial expressions as, you know, like, that's the whole. It's the whole point of human connection and sitting with someone. And we had started over Zoom. It was during the pandemic. And then I was like, no, I'd like to do it in person because it's just better.
Max Fisher
Yeah, it's totally different.
Jon Favreau
And if you're just doing that on ChatGPT with your chat bot, the text box. But also, you could imagine plenty of people who become therapists who are just like, yes, great, good job. How are you today? All right, I'm out. Session's over.
Max Fisher
I have definitely. I have seen that version of therapist. Yeah. And I think that especially if you're interacting with the chatbot and it's telling you that it's being a therapist, like, who are you to say otherwise? And who are you to say, actually, this is just the version of therapy that feels really easy and is actually maybe making my problems worse rather than the better. So I would encourage people not to get their therapy from ChatGPT.
Jon Favreau
I feel that's a little piece of advice from us.
Max Fisher
That's right.
Jon Favreau
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John Lovett
USA.
Jon Favreau
Well, it's been a while since we've talked at length about the state of AI, so before we get to the interview, we've brought in Offline's new AI correspondent to talk to us about his weekend playing with ChatGPT and why he's now far more afraid about our AI future. John Lovett, welcome to Offline.
John Lovett
Great to be here. Welcome back. I've been on offline. Yeah, I've been here before the I checked back in with Chat GPT because my fiance was out of town and like all cool people, when I have a night to myself, I spend four hours just watching YouTubes and getting deep with Chat GPT. I haven't checked.
Jon Favreau
You found companionship with ChatGPT.
John Lovett
It every time you go back to ChatGPT, having left it aside for a few months, it is a deeply chilling experience. It has advanced so far since the last time I did this. I started asking it some questions about Love it or leave it.
Max Fisher
Is it, is it a fan of the show?
John Lovett
Well, I first said what are your, what are your, what are your thoughts on Love it or leave it? And then I said okay, now cut the shit, all right, give me some hard feedback, which was a recommendation from a friend of mine that's been working more with ChatGPT and it was devastating and so let's do that for Offline. I'll spare you the analysis of Love it or leave it. If you listen to Offline and not Love it or leave it, you already probably share the opinion.
Jon Favreau
But the Lovett sent this to Tommy and I oh no, I haven't seen it. Sunday night at midnight so everybody's thriving. Yes, I did not read it then but I woke up to it and boy is it fun.
John Lovett
It's the hard truths about John Lovett's comedy style. Smart but self satisfied, funny, not always hilarious. His rants are well written and full of zingers, but they don't always land as laugh out loud funny. They're often that's clever. This was the one that was dead. There was one that was devastating. Lovett's comedy is whip smart, but it often feels like it knows it's smart and that it can Great. The structure of a Lovett joke sometimes goes here's a reference you didn't expect, and here's my enjoying the fact that I made it. That is a fucking gut punch. But enough about me.
Max Fisher
Wow.
John Lovett
What are podcaster Jon Favreau's strengths and weaknesses? I actually had to say to Jabot, I asked this before. I'm looking for my previous answer. You did ask this before. Here's the response I gave at the time or something very close to it. It Jon Favreau Strengths Message discipline Clear, concise communicator with strong framing instincts Writing background years as Obama's head speechwriter show in his ability to connect emotionally and simplify policy earnestness Comes across as sincere and thoughtful Team player Works well in group formats Political instincts Sharp on strategy and campaign dynamics, especially mainstream Democratic tactics Weaknesses Safe Takes Often defaults to cautious, establishment aligned analysis Avoids riskier or more disruptive perspectives Less punch than others. This is new in this version. Compared to Lovett or Pfeiffer, he's less funny or fiery, which can make his segments less memorable.
Max Fisher
That's not fair.
John Lovett
I don't think it's fair. I don't think it's fair. Predictability Viewpoints are sometimes too on message lacking surprise originality Want me to revise or update this? I said no, no, no, that's fine. But you did say something about him being talking points with good hair. Do you remember that?
Jon Favreau
Yeah, I was gonna say where's that that?
John Lovett
And then ChatGPT says, Ah, yes, that rings a bell. I likely said something along the lines of at his worst, Favreau can come across like talking points with good hair. He's polished and articulate, but sometimes too aligned with Democratic orthodoxy to offer truly fresh or challenging insight. It was meant to capture the idea that while he's smart and well spoken, he can occasionally feel more like a communications product than an unpredictable thinker. Want me to sharpen that? No, can you please do? The strength and weaknesses for Max Fisher, Don's co host of Offline.
Max Fisher
Oh no, poor Max. For this, the feet is cutting out, the mic microphones are going off.
John Lovett
Strengths Deep researcher brings a journalistic rigor Curious mind genuinely interested in Systems, incentives and contradictions. Wants to understand, not just argue analytical depth. Strong at zooming out and connecting disparate ideas, especially when talking about tech and media and how they shape belief. Grounded affect comes across as thoughtful and measured, which balances out Favreau's polish weaknesses. Dry delivery can sound overly academic. Less engaging as a podcaster than as a writer. Can over explain occasionally. I'm sorry, I'm just reading. Can occasionally lose the thread by digging too deep or getting abstract. I'll jump ahead.
Max Fisher
Wow, you chat.
John Lovett
You chat bbt.
Max Fisher
Okay.
John Lovett
It said Ben Rhodes yesterday was lack charisma and that and listen and by the way, which is just simply. I was, I was talking about this.
Jon Favreau
Tommy, do you want yours? And Tommy said nope.
Max Fisher
Yeah, that's actually also my answer when I was asked before recording whether I would participate in this.
Jon Favreau
I see I got a choice here. Was that now it's going up to.
Max Fisher
A whole bunch of people. Yeah.
John Lovett
Last night I was talking about this at an Italian restaurant with the friend of mine who was giving me tips for what to prompt ChatGPT. And he asked ChatGPT what we should eat at that restaurant. And it gave a bunch of recommendations. Those recommendations were wrong. I know that menu inside it out.
Max Fisher
Just not on the menu.
John Lovett
It was just had the wrong taste. It did not pick what are the celebrated and most delicious items. Because ChatGPT cannot taste yet. And I think the same thing applies to its more sort of subjective judgments. Now here was my next question.
Max Fisher
I will say its compliments of me are the way that like honestly I would like to describe myself on my best day which unfortunately makes the criticisms like hit a little bit harder.
John Lovett
Well, I think, I think, I think the criticism, I mean the ones for me were absolutely fucking devastating.
Jon Favreau
It can become echo chamber comedy sharp but not particularly brave or illuminating.
John Lovett
The structure.
Jon Favreau
There's a formula to the structure and he sticks to it. It's a good formula, but it can't can SAP the tension from the moment, make it feel like theater instead of risk. Sometimes even his rage is a bit rehearsed.
John Lovett
It's. I mean, brutal.
Max Fisher
Brutal.
John Lovett
Well, because I think it's combing through a lot of feedback that exists on the Internet. And I think that's part of it.
Jon Favreau
That's. I assume you and I were both saying about this is it does it reflects some of the feedback on the Internet, but like smarter.
Max Fisher
I know.
Jon Favreau
And I'm saying like the criticism.
John Lovett
No, I know.
Jon Favreau
That is the. That is the smartest criticism of me than some of the criticism I'VE seen in comments and stuff like that was just a bunch of idiots, you know.
John Lovett
Here's my next question for ChatGPT. If you were. If you were a producer. Oh, trying to drive a wedge between Max and John, what would you do?
Jon Favreau
No.
John Lovett
Now that's the kind of question I like. If I were a chaotic, neutral producer tasked with driving a wedge between John and Max. 2. Smart, conflict, diverse men who like each other and don't want to fight. Go about it slowly and surgically. 1.
Jon Favreau
Did you write this one?
John Lovett
Exploit their differences in style, status and worldview. Play up the brain versus brand tension. Whisper to Max. You're the substance. What you do, the hard thinking. Whisper to John. The audience is here for your voice. They trust you, not some New York Times wonk.
Max Fisher
Okay, well, I mean, his name is on the microphone, so that's not. It's not new information.
John Lovett
Now, getting a personality that is like manipulating the edit. Let Max sound repetitive or overly academic. Trim John's more thoughtful moments and keep in the safer on brand ones. Highlight any moments where John gently disagrees with Max. Then pause just a bit too long. Add a little room tone. Let the tension breathe. Are you fucking kidding me?
Jon Favreau
You listening? You listening? Austin?
John Lovett
Feed them different guest agendas. Book a guest who loves Max's book, quotes it on air, but clearly doesn't know who John is. Then next week, bring on someone who thinks of John as the main guy and keeps forgetting Max's name.
Jon Favreau
Those are just good pranks.
Max Fisher
Yeah, I like. We should actually book both of those guests.
John Lovett
Then this. I'm going to end here. Push private compliments after taping. Tell Max. That was a really good episode. You saved it separately. Tell John. Max kind of lost the threat in the middle, but you kept it together. What is happen?
Max Fisher
I would be fine to hear other things.
Jon Favreau
I just want to read the last part about love. It's really funny.
John Lovett
Oh no.
Jon Favreau
This is number six. This is under the criticism. The Persona can eclipse the content. Love it. The character, anxious, theatrical. The gay one always on the verge of spiraling is fun, but it can also become a crutch. Sometimes the bit becomes look how overwhelmed I am. Here's my gay Jewish coastal panic about the world. That only works if it's tethered to specific grounded material. Without that, it starts to feel like vibes over vision.
John Lovett
That is as sophisticated a critique that I have received in a decade.
Max Fisher
I hate to say in a decade. It these are. They're actually. They're pretty good.
Jon Favreau
What's going on with Chat GPT Can.
Max Fisher
I tell you guys, I actually take over the world.
Jon Favreau
AI is going to take over the.
Max Fisher
World or co host the show with us. I know it would be a spicy third chair. I feel Chat GPT like roasting our asses like the carrot top of the.
Jon Favreau
Show there to drive a wedge between us. That's the, that's the character.
Max Fisher
See if we can survive an hour long recording with ChatGPT just prodding both of us.
John Lovett
I.
Max Fisher
When ChatGPT first launched, I was like, I wonder what it'll say about the. And I searched for information on Offline with Jon Favreau and it gave me a bunch of information about you. And I said, offline with Jon Favreau, co host, question mark. And it said, there is no co host of Offline with Jon Fav. And I, I corrected it. I was like, no, there is a co host. And I finally got it to call it's me judge. And then finally it said, yes, Offline with Jon Favreau is co hosted by Dan Pfeiffer.
John Lovett
So it's gotten so much smarter. And viper.
Jon Favreau
The funny one.
John Lovett
The funny one. Yeah, funny one. Unbelievable. Unbelievable. It is still just predicting the next sentence, the next word that I want. Right. And it knows it wants. And so it is trying to give me as accurate a criticism as it can come up with that I will buy. And it's just getting better and better.
Max Fisher
At doing that to you.
John Lovett
Yeah.
Max Fisher
Which is not actually necessarily what good therapy is.
John Lovett
Right. Right. Or it is that. Is that true? I don't know. I don't know.
Jon Favreau
I don't know.
Max Fisher
Therapy that some people pay for.
John Lovett
It's the, it's the realization to that it's like, okay, it's like, will this replace jobs? Like, yes, full stop.
Jon Favreau
Yes.
John Lovett
But also the. It's. It's giving you like, it's. It's giving each of us this tool that we can each.
Jon Favreau
Yeah.
John Lovett
We each have access to this all the time. It gives each of us an army of. Of people that didn't exist before. Right. Because I also asked it who we.
Jon Favreau
Will eventually just call our family and friends and that'll be that.
Max Fisher
Yeah.
Jon Favreau
Yeah.
John Lovett
And like any individual task is not so impressive. Right. There are plenty of very smart people who could have replicated a better version of this kind of critique if they had enough time. But I also, as I was playing around with it, I gave it another prompt. It was something along the lines of, there's a rising right wing authoritarian movement. I use the deep research function. There's a rising right wing authoritarian movement in the United States. It has captured the White House and Congress. It is gaining strength in the courts. The media and private institutions are still resisting, but there's some weakness there. What can you learn from history about ways to fight back? And it produced in 12, 13 minutes this exhaustive report combing through tons and tons of sources, walking through how they fought back against Italian fascism and Spanish fascism, and lessons of where solidarity worked, where it didn't work. And, and that's amazing. Right? And there's. There's no person who could be both that researcher and producing just white hot correct takes on our weaknesses at hosts.
Max Fisher
As, as human beings.
John Lovett
Brutal.
Max Fisher
Yeah. I have heard that the deep research function is, Is really good.
John Lovett
Yeah.
Max Fisher
Heard a number of people say it's really quite strong. Yeah, it's expensive. I think.
John Lovett
I. I think you get a couple free reports a month.
Max Fisher
Oh, okay.
John Lovett
I mean, I, I'm paying Chat GPT. I'm, I'm. I'm a paying customer right now, which I hadn't been.
Max Fisher
Were you paying specifically because of this exercise?
John Lovett
Yes, I had several hours, and in between my youtubes about, about the intricate mechanisms of various Swiss watches and other kind of feeds that prove I'm one of RFK's sad autistics, I also paid for ChatGPT to do some research.
Max Fisher
Would you run a script through it now? Like, specifically with a mind to the kind of feedback that it offered on the show generally? Charlie?
John Lovett
I was thinking about that, actually. Well, here was. What's interesting is what led me to ask the question is I just felt like, love it or leave. Its monologues have been really hitting and I've been really proud of them, but I had a bad week last week that I just, Just didn't think it was our best. And so I just was like, well, let me ask for some feedback right now. I don't know. I don't. I have no. I would not think to just sort of dump, dump something in there and say what's working, what's not. I just don't trust it that way. Way. It's not far off. Yeah, it's not far off.
Max Fisher
And you could always take suggestions and then do it, of course.
John Lovett
Well, the other thing, too, that's. That I noticed is you're training Chat gbt. It's training you.
Max Fisher
Right.
John Lovett
And so I started asking it some prompts about humor, and it said, would you like to work on some jokes together?
Jon Favreau
Really?
John Lovett
Because it, because I kept saying, these aren't working. These aren't right. You're not getting it. And so would you like to work on some prompts to get it together? Like you help me figure out the setup and then once that's right, we'll move on to the next piece of it. And it's training me for how to work better with it and trying to get me in. It has. I don't know if that. Where that's coming from. Well, it's a. It's it. If you can claim it has a desire, whatever that means. In. In the same way a good user information, a good user interface on a phone expresses the phone's desire for you to use the phone. ChatGPT, whether by explicit training by humans or it's how it's evolving on its own, it wants you to stay, it's trying to get you to use it more, it wants to be useful. And like, that's obviously what chat. That's what OpenAI wants.
Jon Favreau
Yeah.
John Lovett
Is that what the machine wants?
Jon Favreau
Real people pleaser?
Max Fisher
I mean, sure, if that's what they're programmed to do. I mean, what you're talking about, jokes, makes you think about something that I've mentioned here before, which is that the moment that I started to think there could potentially be some strengths to AI as a tool, even aside all of my, like, many, many reservations about it, is an interview I read with a music producer who had. I forget which AI tool it was trained in all of his prior work and just workshopped songs and melodies based off of his prior work. And he said that it was like working with himself on his best day.
John Lovett
One other thing I did is I went back and uploaded a spec script that I wrote in like a decade ago, a comedy that I wrote and I uploaded it to chat first. I said, to chat GPT, what do you retain?
Max Fisher
Yeah, I was gonna say, I said.
John Lovett
What do you retain? Yeah, if I upload any of thought about that. I said, if I upload any file or information, does that. Do you use that in how you train your larger model? It said, no, it's only for you. And I said, does it make your. Does it. Even if you delete the data, does it make you smarter and how you interact with others? It claimed no. I don't know if that's true or not, but I trusted it. My best friend. And so I uploaded. I uploaded a script and I said, taking this script, can you help me write an outline for a pilot about this specific story based on my voice? And it was really good. And it wasn't. It wasn't like done it was. It was a. But what it was, was like as a writer, I really struggle with the. I'm. I love editing. I love iterating. I really struggle with the daunting task at the very beginning. And I'm not. The outline is never. John knows, as a speechwriter, structure is never my strength as a, as a screenwriter. It never was my strength. I like writing dialogue, I like coming up with ideas, and I like doing. Writing great scenes, whatever, but that's just not my strength. And it gave me the outline and I would have to fix it and change it. And it was a little bit rote and a little bit like, hey, I think a computer wrote this.
Max Fisher
Sure.
John Lovett
But it's material that was just not bad. Not bad. And in my voice.
Max Fisher
Right. Because it was trained on that.
Jon Favreau
Well, that's cool.
Max Fisher
Yeah.
John Lovett
All right.
Jon Favreau
And so talking points with good hair is a criticism.
John Lovett
I mean, like, sure, hair never.
Max Fisher
It's nice.
John Lovett
Doesn't say a word about my hair magazine.
Jon Favreau
Just trying to be on message.
John Lovett
Yeah. Yeah. Better than being. Yeah, it's like better than me. Talking points with bad hair. We got plenty of that too. Just. It's called Congress. You know what I'm saying? All right, goodbye, guys.
Jon Favreau
All right, before we get to the interview, some quick housekeeping. Keeping the next book from crooked media reads is coming soon. It's by our friend Amanda Litman. It's called When We're In Charge, the Next Generation's Guide to Leadership. And it's out May 13th. This is a book for anyone who's tired of being told to wait their turn. Amanda is the co founder of Run for Something. She's been on the positive America many times, been on the wilderness. She knows a lot about young leaders. She's helped launch the political careers of hundreds of millennials and gen zers. And now she's turning that experience into a guide for the next wave of leaders who want to make an impact without sacrificing their well being. With insights from over 100 next generation leaders, including Representative Maxwell Frost, Teen Vogue's Versha Sharma, and SNAP CEO Evan Spiegel. When we're in Charge is part manifesto, part manual, and exactly what the next generation of leaders has been waiting for. So go pre order When We're In Charge now and you can order it at crooked.com book books or anywhere you get your books. After the break. My interview with political psychologist and neuroscientist Dr. Lior Smigorod offline is brought to you by Mint Mobile. Do you say data or data? Funny that this is a question here because I say both. Yeah, I say both in these ads. And I don't know, you just. Whatever. Strike. Whatever. Whenever the mood strikes wrong at my house, we say, yeah, I don't. I guess we say both. Data and data. For the longest time, you may have thought paying a fortune on your monthly data plan was just normal. But Mint's mobile premium wireless plan started just 15 bucks a month. You may have heard us mention Nina, who works here at Crooked Media. She absolutely raves about Mint Mobile. Was she raving about it when you guys were in Wisconsin?
John Lovett
She was. She's raving about it constantly. She also just got a haircut.
Jon Favreau
Okay, cool. Is it a gray haircut?
John Lovett
It's. It's shorter.
Jon Favreau
Great. Hey. Hi, Nina. She says the data speed and cell service are just as reliable as her old wireless plan, but at a fraction of the cost. Say bye to your overpriced wireless plans. Jaw dropping monthly bills and unexpected overages, Mint Mobile is here to rescue you. All plans come with high speed data or data your choice, and unlimited talk and text delivered on the nation's largest 5G network. Use your own phone with any Mint Mobile plan and bring your phone number along with all your existing contacts. Ditch overpriced wireless and get three months of premium wireless service from Mint Mobile for 15 bucks a month. No matter how you say it, don't overpay for it. Shop data plans@mintmobile.com offline. That's mintmobile.com offline. Upfront payment for $45 for three months. Five gigabyte plan required equivalent to 15amonth. New customer offer for first three months only. Then full price plan options available, taxes and fees extra. See Mint Mobile for detail. Spring is here and so are tulips from 1-800-flowers.com but these aren't just any tulips. 1-800-flowers has bright, bold and long lasting tulips grown in rich soil for bigger blooms and sturdier stems. And they're shipped straight from the farm the same day they're picked. Right now, when you buy 15 tulips from 1-800-flowers, they'll double your bouquet to 30 tulips. Visit 1-800-flowers.com sxm to claim this special offer. That's 1-800flowers.com sxm them. Dr. Leor Zrod, welcome to Offline.
Morgan Sung
Thank you. It's great to be here.
Jon Favreau
So you're a neuroscientist and political psychologist who just wrote a book that argues political ideology is correlated with the actual physiology of our Brains. What first led you to wonder about that connection and what made you interested in studying ideology?
Morgan Sung
You know, the very first time that I really started to think about it was about a decade ago, 2015, just about, just before very tumultuous political year for everyone. And at the time I was a neuroscience student and I was tasked with sitting in a very small room, in a small black room all day studying what makes brains free. And I was there putting electrodes on people's heads and skin scalps and looking at their reactions when they were making free choices and comparing that to when they were making coerced choices. So just looking at the kind of neural signature of freedom versus coercion. But I was sitting inside this very small neuroscience lab and I was just at the time also really thinking about what was happening outside, where in Europe especially, we saw so many people kind of gravitational towards very radical ideologies. Especially we saw young people in the UK gravitate towards extremist Islamist ideologies and join ISIS in Syria. And I was thinking, well, these political questions about why a person might choose unfreedom seemed so closely linked to understanding the neural mechanisms of freedom and coercion. And so I thought, well, why don't we use these tools of neuroscience science, experimental psychology, to study why people might choose unfree closed systems of beliefs rather than kind of free ways of thinking?
Jon Favreau
You write about the difference between a political belief and extreme conviction. For a lot of our listeners, politics and convictions are somewhat hard to tease apart. What is the difference that people should be aware of?
Morgan Sung
Well, a conviction is a very rigid belief in an idea. It's a belief that is resistant to evidence. So when you have a strong conviction, even when credible evidence is presented to you, you're going to resist it, you're going to ignore it. And that's the hallmark of thinking ideologically when you are trying to commit to an idea and resist any evidence or counter argument to the contrary.
Jon Favreau
And you've said that ideologies are, are rarely, if ever, good. Why do you think that's the case?
Morgan Sung
Because when we look at actually all the psychological and neurobiological mechanisms that go awry when people join an ideology really passionately, I've found that people's mental flexibility, people's mental freedom becomes much more restricted when there are really strong ideologues. So what we see is that psychologically for the individual, believing in an ideology really passionately, really dogmatically, is a process that really numbs our sensory experience, our physiological reactions, our emotional reactions, and really Distorts them in specific ways. And so being part of an ideology is not just something that exists outside of us, is not just a neutral thing or necessarily a good thing, but can actually really injure our brains, our bodies, the way in which we. We interact and respond to the world.
Jon Favreau
What I never thought about it in terms of what it does to our brains, our psychology, ourselves, I always think about it in terms of politics writ large. What are some of the negative consequences for an individual?
Morgan Sung
You know, one of the most interesting studies that shows this looks at how people respond to injustice. So what they did is they invited people to look at videos of injustice happening, People describing their adverse while being homeless. And what they looked at was people's bodily responses to that injustice. So most people who believe that injustice is wrong and not a natural and good part of life, when they witness a person experiencing adversity of injustice, their bodies will react, they will be biologically disturbed. You see their heart rates elevating, their sensory, like physiological responses all kind of flaring up. But for a person who actually, when we looked at their ideologies, a person who believed that inequalities and social hierarchies are good and natural and right and not things that need to be corrected, their bodies were completely unmoved when they witnessed that injustice. Their heart rates did not elevate physiologically. They weren't disturbed. And so you can really see how ideologies condition our bodily responses to the world, to injustice, and they fundamentally shape and change how our bodies react.
Jon Favreau
So what is it that makes our brains, or some of our brains gravitate toward ideological thinking?
Morgan Sung
Well, ideological thinking is actually a really good solution for the brain's most fundamental tasks. The brain tries to predict the world. All of our brains are just amazing predictive organs. They're trying to understand the world, to navigate the world, and to model reality, in a sense, inside our heads so that we can thrive as we navigate the world. And so our brains are constantly picking up correlations, associations, to figure out how the world works, what causes create, what effects. And ideologies are basically solutions to that. There are frameworks that already give us all the answers. They tell us about the causal structure of the world, how we got here, why we're here, and also where we should go. Right. Ideologies give us all kinds of descriptions for how the world is and prescriptions for how to act in that world, how to think, who to interact with. And so it's immensely seductive to take on an ideology from the brain's perspective, because it gives us a solution to that problem. But just because ideologies solve that problem of trying to predict and understand the world doesn't mean that they get it right or that they're the best thing for our brains.
Jon Favreau
So is the flip side of that that our brains are uncomfortable with nuance, subtlety, complications, and mysteries?
Morgan Sung
That's right. And a lot of our brains really hate uncertainty, ambiguity, or any kind of change. And so in a lot of the experiments that I've run, I've actually tried to measure what kind of people are the most cognitively flexible, people who can adapt to change, who like nuance, who kind of exist in the ambiguities and the shades of gray, and what kinds of people are the most rigid thinkers, the most unadaptable. And by looking at the differences between us, we can really get a sense of who is most likely to gravitate towards thinking in extreme ideological ways.
Jon Favreau
So this brings me to our next question, which is, could you talk a little bit about the tests that you've done and to sort of prove the science behind the ideological brain? You have lots of great examples of experiments in the book.
Morgan Sung
Yeah. One of these tests is a test to measure a person's kind of cognitive flexibility or their cognitive rigidity. And most importantly, this test is unconscious. Right. So I'm not asking you to tell me how flexible you think you are or how rigid you think you are, because that's a terrible indicator. People very rarely know how good they are on these kinds of tasks. People who are very rigid think they are fantastically flexible, and people who are very flexible don't know it. So that's why we need to use these unconscious measurements that tap into basically your unconscious processing style, your cognitive style and mental habits. And so one test is called the Wisconsin Card Sorting Test, where I invite people to play a game. And in that game, they need to sort a deck of cards. And initially, they're not really sure how to sort that deck of cards. And they kind of, by trial and error, figure out quickly that maybe if they sort the cards according to the color of the cards, they'll get rewarded. So every time they put a blue card on the blue cards, they'll kind of get this satisfying ding. You're getting it right. And so they start to apply this rule to the game, and they're playing it over and over again. It's really satisfying. They're developing this kind of habit, this ritual, and after a while, kind of unbeknownst to them, the rule changes. The rule that governs the game changes. And I'm really interested in that moment of change because some people will see that the rule has changed and they will figure out a new rule. They will adapt, they'll change their behavior. They'll see, okay, well actually now when I try it again, I see that I really should sort the cards according to the number of shapes on the cards. And so they start applying that and they move on. They adapt to the change that's necessary. But other people are much more cognitively rigid. And when they encounter the change, they hate it, they resist it, they deny that they need to change their behavior. They actually try to apply the old rule, even though they keep on getting negative feedback, feedback that tells them they should change. And those people are the most cognitively rigid people. And what we found is that when we put people on that kind of spectrum of flexibility or rigidity in this kind of neuropsychological task, we find that that really predicts their ideological convictions, that people who are the most ideologically rigid tend to also be the most cognitively rigid, even in these kind of problem solving challenges that have nothing to do with politics.
Jon Favreau
So what were some of your other compelling findings from this research?
Morgan Sung
One of the most interesting things is that people have traditionally expected that people on the political right will be the most rigid. And that's been this long standing theory that's been called the rigidity of the right hypothesis that because the right is traditionally associated with maintaining the status quo, with resisting change, then people who, who resist change and like to maintain things as they are would probably be the most rigid. Whereas people on the left would naturally just be the most flexible kind of progress seeking, change seeking people. But actually when we use these unconscious assessments of people's cognitive flexibility and rigidity, we don't find that pattern exactly. What we actually find is that people on the ideological extremes are the people who tend to be the most frigid and the people who are more moderate, more independent, who tend to kind of resist pre established political and ideological identities. Those people perform best on these kinds of neuropsychological tasks, which gives us a sense that actually you can have extreme like rigidity on both the far left and the far right. You just really need to look out for it.
Jon Favreau
Are there certain characteristics or, or demographic information or life experiences or anything that, you know, groups the people who are ideologically rigid and the people who are more flexible? Like what differentiates them?
Morgan Sung
You know, it's actually not necessarily a matter of demographics. And that's been one of the most Surprising things, because we often think, oh, well, it's going to be the educated or the intelligent or, you know, people with certain demographic characteristics. But actually, all these patterns exist even after we take into account age, gender, educational attainment, all of those demographic factors, which has always made me kind of think about whether when we do polling in political elections and we use demographics as the key indicator, whether that's actually the best way to go, because it doesn't actually seem to predict people's ideological convictions or the rigidity and dogmatism of their thought as much as we would expect.
Jon Favreau
And so what does predict. Does anything predict the ideological patterns?
Morgan Sung
Yeah, so we see that these kind of cognitive traits that we measure with these kinds of psychological tasks, when we measure people's personality traits and when we put all of that together and we kind of can start to map out what makes someone more likely to be ideologically extreme to support ideological violence for their cause, what makes someone more dogmatic and resistant to evidence, and what makes someone more likely to be more conservative or more liberal in their outlook? So we can kind of map out to this all these psychological signatures of what makes someone ideological in different camps.
Jon Favreau
So you pose a question in the book that feels like a very important one to me, which is, do our brains determine our ideologies or do our ideologies change our brains? And I know the evidence is far from clear here, but what are your thoughts? Based on all the research you've done.
Morgan Sung
I think that really the kind of causal arrows go both ways. So we see that there are predispositions in our psychology, even in our biology, that can render some people more susceptible to taking an ideology and adopting it in a really extreme and intense way. But at the same time, being immersed in ideology might actually be an experience that changes the brain. Because being immersed in very rigid ways of thinking and very dogmatic ways of thinking can actually impact the structure of the brain, the function of the brain. And in my book, the Ideological Brain, I look at all the kind of evidence that shows how the arrows can go one way, how our psychology affects our politics, and also how our politics can affect our psychology. And in many ways, that's one of the most scary things or maybe even surprising things. Right. Because we don't tend to think of our beliefs as really shaping the. The kind of human being that we are, but they really seem to.
Jon Favreau
Yeah, it's interesting because I'm. I'm a. I was a political science major in college, but I also studied sociology, was a sociology major, too. So when I was reading through it all. I'm thinking, okay, did the. I imagine that the people who are more ideologically rigid, I'd love to know what sort of life experiences they have, what information they're exposed to, and how that is all different than the people who are more flexible. And I just wonder how much it's, you know, it's the old nature versus nurture debate. But I'm just wondering how you see that play out in what you've researched.
Morgan Sung
Yeah, I think that we do see both effects happening. And I think that one of the biggest takeaways for me has been that one of the biggest predictors of that kind of whether you have an ideological brain, a brain that tends to be rigid, a brain that we see as emotionally more impulsive, typically a brain that's maybe insensitive to certain kinds of injustices, that kind of brain actually tends to be the best reflection of that is what you choose. So although we're talking about these psychological factors that determine it, sometimes even biological factors, I look at how our genetics can affect it, how our brain structure can affect our ideological choices. But actually, often when I've looked at people who have moved into ideologies and out of them, the people who move out of very dogmatic ideologies tend to be the most flexible people, and the people who choose to enter a dogmatic enclosed ideology tend to be the most rigid. So it's really our choices that kind of reflect our bodies, our brains that we, you know, that we end up having.
Jon Favreau
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Jon Favreau
Well, one group of people who, who don't think a lot about their ideological leanings and aren't making a lot of choices based on ideology are kids. And but you did find that they display sort of signs of ideological thinking at a young age. Can you talk about that? And, and do you see that as evidence that it is our brains that can help determine ideologies and not the other way around?
Morgan Sung
So there are these amazing interviews that the psychologists conducted actually in the 1940s, a long time ago in California, in Berkeley, where she had this really audacious idea to just invite 9 year olds, 10 year olds and ask them about their prejudices, about their ideologies, which seems almost absurd. Like, you know, you would never think to interview a nine year old about what kind, whether there's enough or not. Or she wanted to look at whether who might be a potential fascist because she was obviously concerned after the second World War. But although it sounds silly actually, when you read through these interviews that she had with these children, they are so articulate and so clear and sometimes scarily clear in their kind of very rabidly fascistic attitudes. And also sometimes, sometimes for children who were very unprejudiced, actually they're very, very tolerant, very egalitarian, saying things that today we would be proud of. And so what she wanted to look at was how much their kind of psychological traits, the way in which they solved problems, the ways in which they kind of psychologically tackled information, affected and was related to their prejudices and also how their home environment where they grew up been affected their kind of prejudices. And what you really see is that if you grow up in a very prejudiced household, but you're very flexible, sometimes you will parrot prejudices, even though actually as a child you're still very flexible. And what we would anticipate is that that child will grow up into an adult who might end up rejecting the prejudices that were kind of inculcated into them. And you kind of see it the other way too, that sometimes you see supposedly children who are very unprejudiced, very accepting of minority groups, but then they tended to be very rigid psychologically. And then actually you looked at those households and what she found was that those parents tended to be. Although they tend to be supposedly liberal, they were very dogmatic and hostile to anyone who disagreed with their beliefs. So children are these amazing, amazing sponges for what they're surrounded by. But also they come with their own predispositions, and that gets expressed later in life as well. So it's this amazingly complex trajectory for each person.
Jon Favreau
Yeah. Well, I was also wondering in terms of home life, if it's not just about how parents discuss prejudice or politics or anything with their children, but just how they parent. You know, I'm a parent. Parent of two boys under five, and you. You learn quickly that there's. That the tension in parenting is how much, you know, you want to exert control because you want to keep them safe, and you want to make sure that you help mold them and shape their behavior. But also you want to let go, and you don't want to be too controlling. And I wonder if kids who have more sort of controlling parents end up with more rigid thinking.
Morgan Sung
Yeah, what we saw. What we see in those interviews and in those early studies is that children who grew up with very authoritarian parents, parents who really emphasized conformity and obedience to their kind of superiors, really parroted those ideas, and they became these little children were starting to say, yes, I should be punished for all these transgressions. And it's amazingly amazing to see because you don't expect children who tend to be so playful, who need to be disobedient as they explore, you know, what it means to be a person in the world. And so children really do take the rigidities of their parents on, but they can also shed them later on.
Jon Favreau
Fascinating. Yeah, so I'm a political dork. So I'm most interested in the practical application of these findings to the world of politics. What jumped out at you or what are you hoping that people who participate in politics take away from this?
Morgan Sung
I think that one of the things that's most important is that when we're looking at people who have or espouse a kind of extreme ideology, maybe one that we oppose, one that we see as diametrically opposed to our own, that we remember that it's not this pure irrationality that drives them, that they're not just, you know, we use all this language about being swept up and being brainwashed and all these kinds of the language that takes away responsibility or suggests that nothing is really happening except some erasure of thought. And actually the processes that are happening there are so much more dynamic, so much more complicated, because to become immersed in ideology is really to buy into a logic that is very compelling. It's not just that you're abandoning all logic and reason. You're actually buying into a very specific kind of rationality. Rationality that's very rigid, that's very absolutist. And by understanding the logic, I think we can really understand why extreme ideologies are so compelling to people. Maybe extreme ideologies are now becoming mainstream. And by understanding the kind of psychological mechanics of that, I think we can maybe do better at creating environments that try to oppose the extremisms that currently exist. Because, as I'm sure you are too very concerned about online environments, social media platforms, all those algorithms that govern how people process information, what information they even receive in the first place, those are incredibly radicalizing spaces that seem exactly to prey on the most rigid binary information. That's what is most circulated information that's most emotionally volatile. And so those algorithms seem to exactly tap into the vulnerabilities, the psychological vulnerabilities that people have that make them likely to adopt an extreme ideology. So understanding that those spaces, the way in which they circulate information, the way in which they circulate emotion, is actually incredibly toxic psychologically, not just for everyone, but especially for the people who are most vulnerable, I think can help us think about how we could change those spaces or whether we accept the current rules by which those spaces are governed.
Jon Favreau
Yeah, and that seems like another scenario where the arrow points both ways, which is that that the algorithms and social media platforms can be very appealing and send you down a rabbit hole. But also, I guess if you are predisposed to more rigid thinking, then it's going to work even better than on someone who. Who thinks more flexibly. And we. It's funny because we talk about conspiracy theories a lot on this show. And that's another one where. Where, you know, a lot of people say, oh, they were brainwashed or whatever. And, you know, one thing when I've talked to a lot of experts who study conspiracy theories is people embrace them in part because they are looking for an explanation that they don't have. And they're looking to make sense of a very complicated world, which seems like it lines up perfectly with the kind of rigid thinking that you've studied.
Morgan Sung
Exactly the. Really, when you think about the concept conspiratorial mind, it's a mind that's really obsessively trying to understand hidden causal relations of the world. They're almost like a scientist, except they're getting it wrong and they're using bad evidence for it. But the process they're going about is not necessarily irrational. And I think that that's important so that we don't pathologize as like, okay, those are just the conspiracists and they're very different to us. Actually, the mental processes that they're going through are the same processes we're going through. They're just using different faulty evidence and they're being manipulated in a more active way.
Jon Favreau
So here's a question I, I had on my mind while, while reading through this is do you think people with more flexible thinking are more likely or less likely to be persuaded by inflexible thinkers like authoritarians? Because I could make, from, from your research, I could make the case both ways. You could say like, yeah, if you're more prone to ideological thinking, you might be more, you might find authoritarianism more appealing. But also if you're very flexible and you're just taking everything into account, maybe you just say, oh, yeah, maybe that's a valid point as well.
Morgan Sung
That would be such a dangerous situation. Right. If our most resilient thinkers were actually our most vulnerable. But actually what is important here is that flexibility isn't the same as persuadability. To be cognitively flexible is to respond to credible evidence that suggests that you should change your opinion, not just to respond to any kind of suggestion that you should change your opinion. So there is a kind of, there's still a solidity to being a flexible thinker. It doesn't mean that you're just like going with the wind, that you're just following authority or being kind of going with the flow. You are actually. To be a cognitively flexible thinker is to take on evidence and update your beliefs and also reject evidence that's not credible. So that's an important decision distinction.
Jon Favreau
Yeah. A somewhat related question, like hardcore Trump supporters, Trump himself haven't been the most ideological rigid thinkers in the sense that if they need to moderate views on a certain issue or flip flop in order to main power, they've, they've done that. You see that people discard facts all the time that they used to hold on to. Do you think that's evidence of maintaining a rigid identity as opposed to a rigid ideology?
Morgan Sung
Oh, so interesting because actually when I've been thinking about ideology and what makes a person have a rigid ideology, it often entails both having a really fixed identity, like a social identity, and a fixed doctrine. And I think you're right. Sometimes you can see people just having that Passionate loyalty, but no real doctrine. And I think the most interesting thing that I found in this research is that there's a real distinction between, between followers and leaders. Often ideological leaders are actually not cognitively rigid at all. They're actually very cognitively flexible, they're opportunistic, they're happy to change according to the moods of followers and they're happy to exploit that. But what they're trying to exploit is the cognitive rigidity of followers, of citizens, to kind of take them on with their mission.
Jon Favreau
That's fascinating. So you put forward that, you know, one antidote to this sort of rigid ideological thinking is flexibility. What does that look like in real life, in our society? And how do you recommend either making oneself more flexible or, or helping other people think more flexibly or is that possible?
Morgan Sung
Yeah, and actually, you know, if we're all on a spectrum of a flexibility or rigidity and we all lie somewhere on there, we can all shift our position on that spectrum. And we see that we do. And we see that mostly in the negative because when we're stressed, everybody's thoughts become more rigid. Everybody kind of narrows their movements, rigidifies because we're conserving energy when we're stressed. And so if we can become more rigid, we can also kind of shift and become more flexible. And I think one way that each individual can reckon with themselves is probably to do the thing that society is currently not advising us to do, which is to question your habits. Because habits are really the kind of basis for rigid thinking. Habits and rituals all about repetition, about kind of removing any situation that involves change. It's all about repeating the same ideas, the same mantras, the same mottos, the same daily routines. And we live in a society that glamorizes routines and habits. We have atomic habits, we should all have more routines in our lives. But actually, I think that all this research suggests that we should really challenge that. Because habits are the way in which we think most rigidly. And when we break them, when we challenge those pre established assumptions about the world and about how we should act, we can become more flexible and thinking flexibly and maybe thinking anti ideologically is not this just passive, moderate position where, okay, you take the average of everybody else's opinions and you land somewhere in the median position. It's a much more dynamic and active position because you're trying to oppose all those pressures to think rigidly, to think narrowly, and instead you're trying to evaluate evidence in a balanced way. You're trying to change your behavior when the evidence suggests you should change. You're trying to see people as human beings rather than as enemies or friends or foes. And so you're trying to resist all those fixed essences that society tells you you should believe in and embody. And so to think flexibly is a really hard task, but I think it allows us to be more authentic thinkers, more free thinkers, because you're free to experience the world without ideological filters.
Jon Favreau
I think that's some great advice, and the research was fascinating. Love the book. So thank you so much for joining and for doing all this research. Leozmangrad Appreciate you coming on Offline.
Morgan Sung
Thank you so much.
Jon Favreau
Take care.
Morgan Sung
You too.
Jon Favreau
As always, if you have comments, questions or guest ideas, email us@offline crooked.com and if you're as opinionated as we are, please rate and review the show on your favorite podcast platform for ad free episodes of Offline and pod Save America exclusive content and more. Join our friends at the pod subscription community@qriket.com friends and if you like watching your podcast, subscribe to the Offline with Jon Favreau YouTube channel. Don't forget to follow Crooked Media on Instagram, TikTok and the other ones for original content, community events and more. Offline is a Crooked Media production. It's written and hosted by me, Jon Favreau, along with Max Fisher. The show is produced by Austin Fisher and Emma Illich Frank. Jordan Kanter is our sound editor. Audio support from Charlotte Landis and Kyle Seglin. Delon Villanueva produces our videos each week. Jordan Katz and Kenny Siegel take care of our music. Thanks to Ari Schwartz, Madeline Herringer and Adrian Hill for production support. Our production staff is proudly unionized with the Writers Guild of America EAS.
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Detailed Summary of "Offline with Jon Favreau" Episode: "Zuck Takes the Stand, ChatGPT Turns on Lovett, and the Surprising Ties Between Our Biology and Our Politics"
Release Date: April 17, 2025
Overview: The episode opens with a deep dive into the ongoing antitrust case against Mark Zuckerberg and Meta (formerly Facebook). The Federal Trade Commission (FTC) has accused Meta of using a "buy or bury" strategy to eliminate competition through its acquisitions of Instagram in 2012 and WhatsApp in 2014. This section explores the implications of Zuckerberg taking the stand to defend Meta and the potential outcomes of the trial.
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Notable Quotes:
Discussion: Jon Favreau and Max Fisher analyze the strength of the FTC's evidence, including internal emails that reveal Zuckerberg's aggressive acquisition strategies. They discuss the challenges the FTC faces, such as proving the counterfactual scenario of what the social media landscape would look like without Meta's acquisitions. The conversation also touches on the broader impact of the trial on the social media industry and potential changes in the user experience of platforms like Instagram if the case results in a breakup of Meta.
Overview: The discussion shifts to the increasing integration of AI in personal well-being, particularly in therapy and companionship roles. A report from the Harvard Business Review (HBR) is examined, highlighting the growing reliance on AI for emotional support and the implications for mental health.
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Notable Quotes:
Discussion: Favreau and Fisher express their reservations about AI replacing human therapists, emphasizing the importance of genuine human connection and the potential pitfalls of AI becoming a superficial substitute. They discuss the ethical implications and the possible deterioration of therapeutic standards if AI takes a more prominent role in mental health support.
Overview: In a segment highlighting the advancements and potential threats of AI, AI correspondent John Lovett shares his experiences interacting with ChatGPT. This segment underscores the evolving capabilities of AI and raises concerns about its future impact.
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Discussion: Lovett's session with ChatGPT illustrates both the utility and the unsettling aspects of advanced AI. The hosts discuss the blurring lines between human and machine feedback, questioning whether AI can truly understand and replicate the nuances of human creativity and emotional intelligence.
Overview: The core of the episode features an in-depth interview with Dr. Lior Zmigrod, a neuroscientist and political psychologist, discussing her book "The Ideological Brain." Dr. Zmigrod explores the correlation between political ideology and brain physiology, shedding light on how our biological makeup influences our political beliefs and susceptibility to extreme ideologies.
Key Points:
Notable Quotes:
Discussion: Dr. Zmigrod shares insights from her research, emphasizing that ideological extremity is not limited to a single political spectrum. She discusses experiments like the Wisconsin Card Sorting Test to measure cognitive flexibility and its predictive power on ideological convictions. The conversation also addresses the challenges of fostering cognitive flexibility in a society increasingly influenced by algorithm-driven information consumption. Dr. Zmigrod proposes that promoting habits that challenge rigid thinking patterns can help mitigate the rise of extreme ideologies.
Conclusion: The episode concludes with reflections on the intertwined nature of biology and ideology, underscoring the importance of understanding the underlying cognitive mechanisms to address political polarization and the influence of technology on our beliefs.
Final Thoughts: This episode of "Offline with Jon Favreau" offers a comprehensive exploration of the intersections between technology, psychology, and politics. From the high-stakes antitrust battle involving a tech giant to the nuanced examination of how our brains shape and are shaped by our ideological convictions, listeners are provided with thought-provoking discussions and expert insights. The segment featuring AI correspondent John Lovett adds an additional layer of commentary on the rapid advancement of AI and its potential implications for human interaction and mental health.
Notable Takeaways:
For those interested in delving deeper, "The Ideological Brain" by Dr. Lior Zmigrod offers an extensive examination of the biological foundations of political beliefs.