The stock market can feel like a rollercoaster—especially when the drops are steep. Declines of 20% or more are known as bear markets, and while they can be frightening, they’re also a normal part of investing.

In this episode, I explain why bear markets shouldn’t be feared, how often they really occur, and—most importantly—what actions investors should (and shouldn’t) take when they happen. Drawing on history, personal experience, and real-world examples, we’ll explore how emotional decisions can derail long-term success and how proper planning can help you stay on track.

You’ll also hear a powerful story from my own past investment mistakes during the 2007–2009 financial crisis, and why staying invested matters more than trying to time the market.

In the Tips, Tricks, and Strategies segment, I’ll share a practical bear market investment strategy designed to help you make good things happen—even when markets feel overwhelming.

In this episode, you’ll learn:

What defines a bear market and how often they occur
Why bear markets are a normal (and necessary) part of investing
The biggest mistake investors make during market downturns
How time horizon impacts bear market strategy
Why planning before a downturn is critical
A simple framework to approach bear markets with confidence

Bear markets may be scary—but with the right plan, they can also be opportunities.

Thank you for listening. Now, on with the show. 🎙️

How to Plan for a Bear Market - Ep #102