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In this episode of Outbound On Air, Kristen and Ben dive into what it really takes to set your sales team up for success—not with flashy buzzwords like "culture," but by crafting an environment where they can thrive. They share stories from the trenches, unpack the difference between micromanaging and coaching, and explore how sales and ops can stop butting heads and start rowing in the same direction. Whether you're a business owner, a sales manager, or just someone trying to figure out what the heck to do with your sales team, this episode gives you the real talk (and actionable ideas) you need.

📌 Topics include:

Why "culture" is overrated and "environment" is everything
Management styles that motivate (and the ones that don’t)
Bridging the gap between sales and operations
What a great one-on-one really looks like
Why clear goals matter more than you think

Subscribe and get looped into more no-fluff conversations about building better outbound.