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Welcome back to Double your profit series. Today's a pretty fun one. It's called Training for profit Awareness. That means we're going to train our team. What is profit, why does it matter and how do we find it? One of our core values is transparency. Transparency for us is, are we being transparent about the score? Are we being transparent about where the business is at? Now? A lot of businesses and business owners don't want to fully share the score. It's a little uncomfortable because they're afraid of what their team will think when they see the financials. It is very hard for your team to make profit driving impact and decisions every single day if they don't know what the score is. So the bigger the business gets, you have to invest in your team and train them. And the way to teach and train financials without the shock and without the uncomfortableness is just training it. We spend a lot of time on this. So here's the three biggest things that we do for training profit awareness. We, we go open book financials every month. The second Wednesday of every single month, we are cracking open that P and L and we are talking about the previous month. We talk about the dubs, we talk about the L's and we talk about what we're actively working on to continue to get better. If people don't know the score, they can't help fix the score. The second thing that we do that is really impactful is we train it during our leadership trainings. Now, my favorite way to do this is a game. We print out nine pieces of paper and we write in each box, the box, biggest parts of the P and L revenue, materials, labor, gross profit, overhead, salaries, marketing, fleet, infrastructure, and finally net profit. And what we do is we take 10 pennies and we say, hey, we had 10 pennies of revenue. Now where did that 10 pennies go? Two pennies went to materials and two pennies went to labor. So that means out of those 10 pennies we have six pennies at the gross profit line. Now, one penny went to office wages, one penny went to marketing, one penny went to fleet, and one went penny went to other and we're down to 20% or two pennies at the bottom. Our net profit line. That's roughly our budget. So we construct that in front of them and we start running exercises. Hey, what happens if I take a penny off of revenue? Where does that come from? Does labor go down? No. Does materials go down? No. Gross profit goes down by one penny. None of my overhead changes, but I lose a penny on net profit. So that game really teaches the impact of decisions and ideally discounts and improper pricing on a P and L so arm to make an impact when they're given a real piano. The third thing that we do that really trains profit awareness is we have an every single day gross margin P and L every day. We know the score, we know what the cost of our labor is, we know what our revenue is and we know our material month to date. We talk about it weekly on Mondays with each team leader and we train on it constantly. Now those three things the open score, the transparency, the frequent training what that do is it creates a culture that of profit first mentality. The team understands what we're here for. We're here for gross profit, we're here for net profit and they also understand how it impacts them. So that is how we train for profit awareness. I would love it if you shared this video with your team and figured out how you can drive profit awareness into your business like and submit.
Episode: Double Your Profit Day #9 – Maximize Your Earnings: The Secret to Efficient Work
Hosts: John Wilson & Jack Carr
Release Date: August 9, 2025
In Episode #9 of the "Double Your Profit Day" series, hosts John Wilson and Jack Carr delve into the critical topic of maximizing earnings through efficient work practices. This episode, titled "Maximize Your Earnings: The Secret to Efficient Work," focuses on instilling a profit-first mentality within home service businesses, emphasizing transparency, training, and consistent financial monitoring to drive sustainable growth.
The episode begins with an exploration of profit awareness training. The hosts highlight the importance of educating the team about what profit is, why it matters, and how to identify it within the business operations.
A significant portion of the discussion centers on the implementation of open book financials.
To make financial concepts accessible and engaging, the hosts discuss using interactive games during leadership training sessions.
Consistency in financial tracking is emphasized as a pillar of maintaining profit awareness.
The cumulative effect of transparency, regular training, and consistent financial monitoring fosters a culture where profit is prioritized.
“If people don't know the score, they can't help fix the score.” – A (03:20)
“The game really teaches the impact of decisions and ideally discounts and improper pricing on a P and L so arm to make an impact when they're given a real piano.” – A (09:10)
“What those three things – the open score, the transparency, the frequent training – create is a culture that of profit first mentality.” – A (14:50)
In this episode, John Wilson and Jack Carr provide actionable strategies for home service business owners to enhance their profitability through effective team training and financial transparency. By adopting open book financials, engaging in interactive training exercises, and maintaining daily financial oversight, businesses can cultivate a profit-first culture that empowers every team member to make informed, profit-driven decisions.
The emphasis on transparency ensures that all team members are aware of the business’s financial standing, fostering a sense of ownership and accountability. Interactive training methods, such as the P&L simulation game, demystify financial concepts, making them accessible and relevant to daily operations. Consistent monitoring of financial metrics keeps the team aligned with the business’s financial goals, allowing for swift adjustments in response to changing circumstances.
Ultimately, the episode underscores that sustainable business growth is rooted in a collective understanding of financial health and a unified commitment to profitability. By implementing the strategies discussed, home service businesses can unlock their potential to maximize earnings and achieve long-term success.
For more insights and actionable advice on growing your plumbing, electrical, or HVAC business, visit www.ownedandoperated.com.