Welcome to episode 52 of the Passive Income Musician Podcast! In this episode, I help you decide which content platform is best for your online music education business. Should you focus on the written word and website SEO? Should you jump into the explosive growth of the podcast industry? Or should you build a YouTube channel utilizing the #1 form of content consumption? I help you get some clarity.

Listen to episode 52

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If you have been listening to this podcast for any time at all, you know that I preach content marketing.

Meaning that we need to create free valuable content for our target music students to build our influence, to build a following of raving fans, so we could eventually sell them our products and services as musicians.

And the way we do that is through podcasting, through blogging and through YouTube, and of course through social media and all that. But those are really the 3 that are the pillars of creating great content.

So which one should you choose for your online music education business? Which one is best? Well, I’m going to go over the pros and cons of each and help you answer that question.

In this episode:

1. Pros and cons of blogging

2. Pros and cons of podcasting

3. Pros and cons of YouTube

4. Which content mediums I use in my online music education business

Thanks for listening to this episode of the Passive Income Musician Podcast. If you aren’t already, make sure you are subscribed on iTunes, Google Podcasts, Spotify, or wherever you listen to podcasts.

I look forward to having you join me in the next episode!

Important Links:

Episode 12: Content Marketing Strategy 101 for Building Passive Income as a Musician

Awesome Online Music Teaching Business Plan