Podcast
Pending Approval
Hosted by The Media Precinct · EN
From Media to Creative, from ‘CTR’ to ‘ROAS’ - advertising today can feel more complicated than ever before. Join hosts Glenda Wynyard and Jack Geraghty as they take a conversational plunge into the deep waters of the communications industry.
Covering all the hottest topics from share of attention to useless inventions, there really is no stone left unturned.
This is Pending Approval, advertising from the inside out.
10episodes
Episodes
Newest firstAll episodes
Ep 40: ‘Tis the season with Gorgia Brewer
Dec 19, 202400:46:02Tap to summarizeIs the ad industry going overboard with creative criticism? From Jaguar to John Lewis and everything in between, it has been a year of bold ideas, polarising campaigns, and spirited debates over what makes an ad truly memorable. In our Christmas pod for 2024, join Glenda, Jack, and returning guest, Gorgia, as they discuss the best and worst festive ads for the year.See omnystudio.com/listener for privacy information.
Transcribe →Ep 39: Flying high with Jeremy Burfoot
Sep 19, 202400:29:47Tap to summarizeJoin us as we sit down with former Qantas captain, author, and record-breaking jet skier Jeremy Burfoot. From tales of his aviation career to hilarious mile-high moments, Jeremy shares the highs and lows of flying, surviving cancer, and his passion for writing, including his latest book The Secret Life of Flying.See omnystudio.com/listener for privacy information.
Transcribe →Ep 38: Mastering E-commerce with Paul Waddy
Sep 19, 202401:07:16Tap to summarizeE-commerce expert Paul Waddy offers invaluable insights on scaling businesses online. We dive into the common mistakes businesses make when starting e-commerce ventures, the importance of long-term thinking, and the emerging trends in AI that are shaping the future of digital commerce. Whether you're a beginner or a seasoned e-commerce professional, this week’s episode will guide you towards success in the online marketplace.See omnystudio.com/listener for privacy information.
Transcribe →Ep 37: Resilient Fundraising with Lisa Allan
Sep 19, 202400:56:34Tap to summarizeThis week we chat with Lisa Allan, Head of Fundraising at The Smith Family. We discuss the changing face of fundraising amidst a challenging economic climate and the importance of brand building for charity organisations. We also deconstruct the cycle of disadvantage and the role The Smith Family plays in supporting children across Australia.See omnystudio.com/listener for privacy information.
Transcribe →Ep 36: Get your head in the game with Ryan Cunningham
Aug 26, 202401:01:20Tap to summarizeGaming is no longer a sub-culture, it is the culture. The gaming industry of 2024 is more vibrant than ever before and connects with audiences of all walks of life. In this ep we discuss the rise of digital identities, the language of gaming and learn how best to connect with audiences in this space. Joining us is gaming guru, Ryan Cunningham - Founder & CEO of You Know Media.See omnystudio.com/listener for privacy information.
Transcribe →Ep 35: Decoding Generation Alpha with Lauren Gibb
Aug 12, 202400:44:28Tap to summarizeBorn into a digital age, Generation Alpha is set to revolutionise how young people consume and interact with content. It's never been more important for marketers to understand how social issues and environmental consciousness shape their worldviews. Join us for the new season of Pending Approval where we discuss all things Generation Alpha with Lauren Gibb, former Head of Content at Resolve Content... no cap!See omnystudio.com/listener for privacy information.
Transcribe →Ep 34: Christmas Unwrapped with Gorgia Brewer
Dec 18, 202300:50:41Tap to summarizePending Approval's hosts, Glenda Wynyard and Jack Geraghty, take a look at the latest Christmas advertising from all around the world, past and present, with special guest, Gorgia Brewer from London agency Livity. See omnystudio.com/listener for privacy information.
Transcribe →Ep 33: Marketing to young people with Brett Reardon
Nov 13, 202300:51:29Tap to summarizeLooking from the outside in, connecting authentically with young people through marketing can be tricky. Tackling some of the common misconceptions and stereotypes around today’s youth, we double down on Gen Z and Gen Alpha to see what makes them tick. Joining us is Brett Reardon – Head of Brand, Marketing and Communications at headspace.See omnystudio.com/listener for privacy information.
Transcribe →Ep 32: Media myth-busting with Kim Portrate
Oct 30, 202300:49:55Tap to summarizeMany falsely believe that Television Advertising is a rapidly dying medium, only consumed by older demographics. This week’s episode pushes for the truth over ‘truthiness’ in how the industry approaches video, highlighting the crucial role Television plays in Australian culture, and the importance of diversity on our screens. Joining us is Kim Portrate – CEO of ThinkTV Australia. See omnystudio.com/listener for privacy information.
Transcribe →Ep 31: The theatre of the mind with Denis Donati
Oct 16, 202300:55:50Tap to summarizeThis week’s guest says he’s always been a “radio head”, but not the Thom Yorke kind. ARN’s National Podcast and Digital Sales Director Denis Donati chats to us about the power of audio and the unbridled potential for radio, podcasts and all aural mediums to play on the “theatre of the mind”.See omnystudio.com/listener for privacy information.
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