Welcoming Shaun Robinson, CEO of the Mental Health Foundation of New Zealand to Purposely Podcast.

Shaun brings both professional expertise and personal experience to his role. Having lived with bipolar disorder, Shaun understands the challenges it brings and is committed to improving mental health support for all New Zealanders.

As CEO, Shaun is dedicated to enhancing mental wellbeing across Aotearoa. Under his leadership, the Foundation works towards a society where people do more than just cope—they thrive. Mental health, in his view, is not simply about the absence of illness but about fostering optimism, engagement, and a sense of purpose.

Shaun promotes a shift away from the traditional model of treating symptoms and towards a proactive approach—empowering communities with the skills and knowledge to build lasting mental wellbeing. This perspective is captured in the idea of flourishing versus languishing: flourishing means feeling positive, connected, and engaged, while languishing is marked by a sense of emptiness and disconnection. His goal is to help as many people as possible reach a state of flourishing.

Shaun is a strong advocate for practical, everyday actions that support mental health. The "Five Ways to Wellbeing" offer a simple yet effective framework:

Connect – Build strong relationships and a sense of belonging.

Give – Acts of kindness not only help others but also enhance your own sense of purpose.

Take Notice – Be present and appreciate life’s small moments.

Move – Physical activity benefits both body and mind.

Keep Learning – Stay curious and open to new ideas.

These principles are more than just concepts for Shaun—they are part of his daily life. He even keeps a magnet with the Five Ways to Wellbeing on his fridge as a constant reminder.

Shaun’s experience with bipolar disorder has profoundly shaped his leadership and advocacy. He first noticed symptoms in his teens but was only diagnosed in his mid-30s. Living with bipolar has been both a challenge and, at times, a strength—giving him bursts of energy and focus that he channels into his work.

Managing his condition has required a combination of medication, lifestyle habits, and strong support networks. This lived experience enables him to lead with authenticity and empathy, helping to break down stigma and foster understanding. By openly sharing his journey, Shaun reassures others that they are not alone and that mental health challenges do not define a person’s potential.

Shaun believes that everyone deserves access to the resources and support needed to live a fulfilling life, regardless of their mental health challenges. Through his leadership, the Mental Health Foundation continues to champion a holistic, strengths-based approach—one that encourages people to take proactive steps toward wellbeing rather than waiting until they are struggling.

His story is a powerful reminder that mental health is a journey, not a destination. By fostering connection, resilience, and a culture of support, Shaun is helping to build a society where everyone has the opportunity to thrive.

The Five Ways to WellbeingA Personal Perspective on Mental HealthA Vision for a Thriving Society

#234 Inside The Mind of a Mental Health Leader, Shaun Robinson CEO at Mental Health Foundation New Zealand

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