Podcast
Podcast Growth Tools: Turn Listeners Into Paying Customers with Podcast Marketing Strategies for Female Entrepreneurs
Hosted by Kylee Chandler, Podcast Growth & Marketing Expert · EN
Podcast Growth Tools is a stategy-first, empowering podcast for established female podcasters who are ready to grow their audience and turn listeners into leads with proven strategies. Hosted by Kylee Chandler, a podcast growth strategist who has helped shows like Amy Porterfield's Online Marketing Made Easy grow to over 1 million downloads per month, this show delivers proven strategies, marketing tools, and real-world examples so you can finally connect your podcast to true business growth. She's also supported clients like Cathy Heller, and countless others.
If you’re feeling like your podcast is siloed in your business, struggling to convert listeners into email subscribers, or wondering why downloads aren’t translating into revenue, this podcast meets you where you are—with actionable growth strategies, industry insights, and expert interviews. Whether you’re navigating content planning, lead generation, or monetization, each episode is designed to help you take intentional steps that grow both your show and your bottom line.
With nearly a decade of experience in the podcasting industry, Kylee pulls back the curtain on what really works—sharing the exact strategies she’s used to help top entrepreneurs generate 20k+ leads, grow podcast audiences by 200%+, and build funnels that actually convert.
What you’ll hear:
- Step-by-step marketing strategies to grow podcast downloads and your email list
- Proven podcast-centric funnel tactics that turn listeners into paying customers
- Expert interviews with industry leaders sharing their playbooks for podcast success
If you’re asking the following questions, you’re in the right place:
- How do I grow my podcast audience without burning out?
- How do I turn listeners into email subscribers and paying clients?
- What podcast metrics actually matter for growth?
- How do I finally connect my podcast to real revenue?
This is the podcast for you when you’re ready to stop chasing vanity metrics and start building a podcast that fuels your business. Tune in to Podcast Growth Tools and take the next step toward turning your show into your #1 growth engine.
38episodes
Episodes
Newest firstAll episodes
Episode 10: The Secret to Her Podcast Growth? Vulnerability with Patrice Washington
Mar 11, 202500:49:36Tap to summarizeIn this episode of Podcast Growth Tools, I sit down with Patrice Washington, a podcast host of Redefining Wealth, speaker, and coach, to discuss how podcasting changed her life in ways she never expected. 🎙️ We cover: ✔️ How vulnerability and authenticity transformed her podcast ✔️ The mindset shift from chasing success to finding true peace ✔️ Practical tips for creating a joy-filled podcast ✔️ How collaboration can amplify your reach and impact 💡 If you’re a podcaster looking to grow your show while staying true to yourself, this episode is for you. 📌 Timestamps: 05:23 "Truth About Wealth: Beyond Budgeting" 08:26 "Redefining Wealth: Life's Key Pillars" 10:44 "Podcasting Transformed My Life" 14:16 Sharing Insights with Heart 19:25 Podcast Connections Enable Relationships 21:22 Daily Encouragement and Community Collaboration 24:58 Seeking Peace Over Appearances 26:50 Choosing Inner Peace Over Appearances 31:21 Podcast Purpose Over Appearances 34:23 Learning from Past Relationships 37:47 Beyond Downloads: Podcast Engagement Matters 42:24 Podcasting's Golden Age Reflections 43:24 "Podcasting: Expanding Reach Cost-Effectively" 📩 Get Weekly Podcast Growth Strategies → PodcastMarketingHub.com/
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Episode 9: The Amy Porterfield Show Uncovered for the First Time with Amy Porterfield
Mar 4, 202500:46:54Tap to summarize🚀 How Amy Porterfield Grew Her Podcast to 60M+ Downloads & Launched a NEW Show! 🎙️ Amy Porterfield built one of the most successful business podcasts of all time—Online Marketing Made Easy—with over 60 million downloads. But after 13 years, she made a bold move… she retired her top-ranked show and launched The Amy Porterfield Show. In this exclusive interview, Amy shares never-before-heard details about her rebrand and how she’s shifting her podcast marketing strategy in 2024. ✨ Inside this episode, we cover: ✅ Why Amy decided to launch a new show after 13 years ✅ How she drives millions in course sales through her podcast ✅ The exact email + social media strategy that keeps her downloads high ✅ Why she STOPPED running external podcast ads ✅ How she’s incorporating VIDEO into her podcast for the first time This is a must-watch if you want to grow a podcast that actually fuels your business. TIMESTAMPS: 06:16: Podcast Growth and Authenticity Plans 09:52: Podcast Relaunch with New Format 14:20: Ad Opportunities and Authenticity Struggles 22:21: Collaborative Mindset in Business Promotion 24:48: Pre-Launch Podcast Strategy 26:11: Avoiding Marketing Blindness in Evergreen Programs 29:29: Podcasting Boosts Confidence and Content 33:22: Podcast as Educational Resource 35:43: "Always Be List Building" Want to grow your podcast and email list like Amy Porterfield? 📩 Get Weekly Podcast Growth Strategies → PodcastMarketingHub.com/subscribe 🎙 Subscribe to The Amy Porterfield Show → AmyPorterfield.com/podcast
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Episode 8: The Easy Podcast Lead Magnet Strategy That's Converted At 95%
Feb 25, 202500:26:39Tap to summarizeTransform your podcast into a powerful lead generation tool with the Magnet Magic Framework, a proven marketing framework that has converted at 95%! In this episode of Podcast Growth Tools, I’m revealing a proven strategy for turning podcast episodes into compelling lead magnets that grow both your show's audience and email list. 🎯 What You'll Learn: 🎯 The 5-phase framework for turning your existing podcast episodes into irresistible lead magnets 📦 How to bundle your episodes strategically to attract your ideal listeners ⚡ The exact automation setup that makes this system run on autopilot 📊 How to test and optimize your lead magnets for maximum conversions 🔑 Key Timestamps: 00:00 "Magnet Magic Framework Explained" 05:35 "Podcast Marketing Email List Strategy" 09:45 Podcast Content Bundling Strategies 11:09 "Lead Magnet Bundle Creation Guide" 16:48 Curate Relevant Content Bundles 17:45 Simplify Job Application Engagement 23:11 Track Conversions with Bundles Guide 24:49 "Automate, Engage, Optimize Strategy" Want the complete done-for-you system with templates, swipe files, and automation guides? Join our email list at podcastmarketinghub.com/subscribe FREE RESOURCES: Lead Magnet Brainstorm Guide: podcastmarketinghub.com/brainstorm This episode is perfect for podcasters who want to: Convert casual listeners into engaged subscribers Create multiple lead magnets quickly and easily Set up automated systems for list building Track and optimize their conversion rates Connect with Kylee: Instagram: @thePodcastMarketingHub Website: podcastmarketinghub.com
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Episode 7: 10 Email List Growth Strategies for Podcasters
Feb 18, 202500:26:40Tap to summarizeCan we please stop acting like our podcast and our email list are separate? In this episode of Podcast Growth Tools, I’m breaking down 10 proven strategies to grow both your podcast audience and email list simultaneously. What You'll Learn: • Why podcast downloads alone are an outdated metric • How to create effective lead magnet ads • Leveraging LinkedIn newsletters for growth • Creating podcast-centric quizzes • Strategic collaboration opportunities • Email welcome sequence optimization • Social media leverage tactics 🎁 FREE RESOURCE: Download the Podcast & Email List Growth Playbook: podcastmarketinghub.com/playbook Connect with Kylee: Instagram: @thePodcastMarketingHub Website: podcastmarketinghub.com Whether you're just starting out or getting 20,000 downloads per episode, these strategies will help you build a stronger connection with your audience and turn listeners into loyal subscribers.
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Episode 6: The "Swiftie" Effect for Podcasters: How to Build a Loyal Podcast Community with Veronica Romney
Feb 11, 202500:55:31Tap to summarizeWelcome back to Podcast Growth Tools! I’m your host, Kylee Chandler, and in today’s episode, we’re diving into a game-changing approach to marketing and branding with Veronica Romney—marketing strategist, identity branding expert, and author of Identity Marketing. If you’ve ever wondered why some brands build cult-like followings (think Swifties, Harley Davidson fans, or Funnel Hackers) while others struggle to gain traction, this episode is for you. Veronica shares her four-step identity marketing framework, how entrepreneurs and podcasters can leverage branding psychology, and why marketing is shifting away from traditional tactics in 2025. What You’ll Learn in This Episode: Why identity marketing is more powerful than traditional tactics The ethical vs. unethical side of marketing How small businesses and entrepreneurs can use branding psychology What podcasters can learn from the Swifties’ influence on sports & music How to create an identity-driven brand and loyal community The role of podcasting in relationship marketing Why AI is a tool, not a replacement for authentic marketing The future of online marketing and scalable offers Resources Mentioned: Identity Marketing Book – Get Veronica’s book here Subscribe for podcast growth tips – PodcastMarketingHub.com/subscribe Get exclusive and early access to my videos by joining my email list: www.podcastmarketinghub.com/subscribe
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Episode 5: Why Your Podcast Listeners Are Dropping Off + The Key To Hook Them Quickly with Dr. JJ Peterson
Feb 4, 202500:55:09Tap to summarizeIn this episode of Podcast Growth Tools, we dive deep into the power of storytelling in podcasting with Dr. JJ Peterson, a narrative theory expert and veteran podcast host from Story Brand. Dr. Peterson shares his journey from storytelling roots to hosting successful podcasts like Marketing Made Simple and Building a Story Brand. With 8+ years of podcasting experience, he reveals the strategies that helped grow their shows to become top-ranked marketing podcasts globally. Key Topics Covered: How to hook listeners using storytelling principles The importance of identifying your podcast's core problem Strategies for featuring big-name guests while staying true to your mission Why consistency trumps viral moments in podcast growth How to position your audience as the hero of your story Smart ways to incorporate calls-to-action in your episodes Special Announcement: Learn about Story Brand AI, their new tool for crafting compelling marketing messages. Resources Mentioned: StoryBrand AI Dr. JJ Peterson's website: https://drjjpeterson.com Whether you're a new podcaster or looking to enhance your existing show, this episode provides actionable insights to transform your podcast through the power of storytelling. Subscribe for more podcast growth strategies
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Episode 4: A Step-by-Step Guide for Writing SEO-Rich Podcast Show Notes That Actually Rank
Jan 28, 202500:23:47Tap to summarizeIn this episode of Podcast Growth Tools, Kylee Chandler breaks down the step-by-step process of creating SEO-optimized show notes that can transform your podcast into a traffic-driving, list-building machine. Chapters: 04:06 Growing SEO with Show Notes 08:42 Customize AI for Efficient Output 11:00 Refine Titles with Target Keywords 14:58 Podcast Show Notes Optimization Strategies 19:16 "Optimizing Show Notes for SEO" 22:13 Streamlining Show Notes with AI Key Topics Covered: What makes show notes SEO-rich and blog-style Using AI tools to streamline show note creation Essential elements of high-ranking podcast show notes Best practices for keyword optimization Converting casual readers into loyal listeners and subscribers Key Takeaways: Structure your show notes with engaging introductions, timestamps, and clear CTAs Include media elements like podcast players and platform badges Optimize titles with specific keywords targeting your ideal audience Leverage AI tools to enhance SEO while maintaining your brand voice Create templates for consistent, professional show notes Resources Mentioned: Sign up for weekly podcast marketing tips Here! AI platforms: ChatGPT, Gemini, Perplexity Podcast hosting platforms: Libsyn, Podbean Distribution platforms: Apple Podcasts, Spotify, Google Podcasts Perfect for: Podcast creators, content marketers, and entrepreneurs looking to maximize their show's discoverability and growth through strategic show notes. Want more podcast growth strategies? Subscribe to my weekly newsletter here: podcastmarketinghub.com/subscribe
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Episode 3: Are Podcast Downloads Dead? Proven Marketing Strategies with Carly Baker of HubSpot
Jan 21, 202500:52:36Tap to summarizeProven Podcast Growth Strategies from HubSpot’s Carly Baker: Tips to Skyrocket Engagement and Monetization Join Kylee and Carly Baker, Media Partnerships Lead at HubSpot, for an insightful conversation about what really moves the needle in podcast growth. Carly shares her unique perspective from working with top podcasters like My First Million, Jenna Kutcher, and John Lee Dumas, while revealing why downloads aren't the metric podcasters should focus on. She gives us a sneak peek into HubSpot's successful guest co-marketing strategy that transformed their network's growth in 2024, shares emerging technologies that are disrupting podcasting, and fresh insights about the evolution of podcast monetization. Whether you're just starting out or looking to level up your existing show, this episode delivers actionable strategies from someone who's helped shape some of the industry's biggest success stories. Plus, get Carly's candid take on the video podcasting debate and learn which metrics actually matter for measuring your show's success. Timestamps: 08:59: Empathetic Guidance in Client Relationships 14:04: Rise of Empowered Niche Creators 18:39: Maximizing Content through Audience Insight 23:30: YouTube Shorts: A Refreshing Take 28:12: Optimizing Interviews for Co-Marketing 31:38: Supporting Collaborators with AI Tools 39:30: "Centralized Content Strategy in B2B" 41:42: AI Tools for Marketing Efficiency Links & Resources Mentioned Join my weekly newsletter for tips and tools for growing you podcast + email list: www.podcastmarketinghub.com/subscribe HubSpot Podcast Network HubSpot Creators Program Cast Magic Swap FM Pod Match Connect with Carly Baker LinkedIn: Carly Baker
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