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Chandler
Hey, Pop Apologist listeners, Before we get to the episode, we have a quick announcement.
Kaitlyn
We have never, ever offered a free trial for our Pop Apologists Global Elites Premium episodes. And we're very excited to announce that you can sign up for a free two week trial until July 16th.
Chandler
A subscription gets you our Monday and Friday subscriber episodes and you can sign up on Apple Podcasts or Spotify.
Kaitlyn
This is an experiment and we will likely never do this again. So if you want to sign up for Pop Apologist Global Elites Premium episodes with a free trial, now is your chance.
Chandler
Now on with the episode.
Kaitlyn
Well, well, well. We are so excited because today we are joined by, honestly, I think my new Roman Empire, which is Jade Trow. Jade Trow is the founder of her eponymous jewelry collection and lined with her jewelry brand. I stumbled across your jewelry when I was on Shopbop and I like, there were some pieces that I really loved and then I realized they were both by Jade Trow. And then I just kind of like became irrationally obsessed. And I don't know how many times I've mentioned or I've said the two words Jade Trow to Chandler.
Chandler
I think it could be a drinking.
Kaitlyn
Game at this point.
Chandler
And I would be drunk all the time. Because you literally say it all the time.
Kaitlyn
No, anytime someone, I have like friends that are like, what should I get as a push present? And I'm constantly sending links. So anyway, I went to your showroom, we met, we chatted for like a couple hours and I begged you to come on the podcast. So thank you so much for coming on.
Jade Trow
I'm so happy to be here.
Kaitlyn
Of course.
Jade Trow
I appreciate you saying that.
Kaitlyn
Oh, thank you. Let's just get into how you kind of came to start your, your brand. Like, did you always know you wanted to be a jewelry designer?
Jade Trow
So, I mean, on some level, maybe in my sixth grade yearbook, they, they did a poll and said, what's your future career going to be? And all the other kids in the grade voted and they said jewelry designer for me. So I don't know why I think, you know, my grandfather was a diamond manufacturer. He was a, he got rough diamonds and he, and he polished them at his factory across the street from him on 47th Street. And he was from, came from a couple generations before he, you know, came to America and then started in the diamond business again post World War II or during World War II. And I guess I always love diamonds and I always love gemstones. But the jewelry line thing, it felt far away. It felt like I'VE used this line before, but I really do think it's like the closest equivalent. It's like coming from a family of farmers and saying, I'm gonna make luxury leather goods.
Kaitlyn
Right.
Jade Trow
The difference between knowing how to cut a diamond and go. I would go to Antwerp and go to Israel and buy diamonds all the time. And I knew that. But the minute I started making jewelry or even thinking about it, I didn't understand the branded world. I didn't understand how to make a piece of jewelry. Someone used the word porosity and I was like, what is that? You know, I mean, I had to learn everything.
Kaitlyn
Yeah.
Jade Trow
So because my grandfather manufactured diamonds for all these years, and it was exciting because we were adding value. You know, we got rough and we turned it into polish and we certified it and we decided what we were going to do with it. And will it be an oval, will it be a pear shape, things like that. And then the world sort of globalized and got smaller and, you know, alt manufacturing essentially moved completely out of the US diamond manufacturing or cutting. And I was basically an import exporter. I had two young kids and I was like, atrophying. I hated it. And I kept thinking to myself, I gotta add value. I have to do something else. And so one day I was actually in a car with my friend who didn't work and really was, you know, lived a very leisurely life as a mom, lovely person. And I said some one day when I started jewelry line, and she looked at me and she said, when are you gonna do it already? And I remember walking into the office that day and saying, okay, I have to do this. I have to get over my fear. I need to get over any imposter syndrome I might have. I need to get over the feeling of everyone's gonna think that, like, my grandpa made, you know, had a big diamond company, and now I'm starting a jewelry line, which couldn't be farther. I mean, technically true. But in terms of me getting a leg up did not help me. Other than his stellar reputation in the diamond business.
Kaitlyn
Right. Well, I. I feel like you could. You could have help making a. A jewelry line. Like, but that doesn't help. You have a very distinctive point of view and a very. Just like. Or there's something about all of your pieces that is just unique, cohesive, and very special. Like, these are not standard tennis bracelets. They're not st. These are not standard studs. Everything is special. And it almost looks like vintage, but also new. And so anyway, I'm so curious how you developed that, like, set that. That very. I don't know, that very sophisticated, like, visual point of view, skill set. Point of view, yeah. How did you develop your point of view?
Jade Trow
So, you know, because I came from diamonds, I saw all the sort of, for lack of a better word, generic or classic diamond jewelry that was out there, because that's what I was selling. I was selling to all of those luxury houses, and I always looked at what was there, and you could see the nuanced difference between what, you know, solitaire, diamond ring at Tiffany's is versus Harry Winston versus Van Cleef. Right? And they are nuanced, but I was looking at it constantly. And so when I started to make my line, I thought there's this, like, sameness across the board that if you look from, you know, six feet out, they all look exactly the same. And so how can I find from a little, like, from six feet away from you, how can I make it feel different but also really stay in the world of classic?
Kaitlyn
Right.
Jade Trow
And I went through iterations. I remember my first time, I had about 25 pieces in my collection. And I showed it to a woman who, you know, who I still have so much tremendous respect for. And she said, you have something, but it's not there yet. Go back. And she said, you know, it's still. It's. She separated it out. She said, these pieces have a point of view, and these don't. And she said, I'm sorry to tell you this. And I said, why are you sorry? I was so relieved and thrilled to get honest feedback. And I still say now to all, you know, all of my vendors, all of my clients, I go, please give me feedback. All feedback is good feedback. And as we know, we learn more from the things that are hard to hear. And so it just took me a little time. I'd had certain moments, you know, I think we all do. We all have those aha moments. I remember when I started designing Alchemy and how it came about and, like, going through this process of thinking about diamond shapes and how I could just really pay homage to what I know. Like, the bare bones of what I know. I know my grandfather cut rounds, marquise pear shapes and ovals. And so I was like, what makes a marquise special? What makes a pear shape special? And I sort of, like, was like, well, let me put a frame around it that feels beautiful. And that's how alchemy started.
Kaitlyn
Okay.
Jade Trow
And it took a while. And actually, even then, when I first launched Alchemy, it was not that well received. People didn't understand it, really. They liked it, but they didn't understand it.
Kaitlyn
Yeah.
Jade Trow
And, you know, some. Someone had said to me at some point when I started the line, who are you stealing your shelf space from?
Chandler
Oh, my gosh.
Jade Trow
As in, like, there's nothing new under the sun, so who are you going to take over? And I remember thinking, going through all of the brands in the marketplace that I knew and thinking, I don't know, nobody. And ultimately, I guess that was the success. But because of that, I think it took a little while. It's, you know, am I classic or am I edgy?
Kaitlyn
Right.
Jade Trow
Like, which one is it? Do I belong in at that point when I started Barney's, or do I belong in, you know, the Main street jewelry store next to your classic pair of diamond studs?
Kaitlyn
Right. Well, I would say there's something both super feminine about your designs and edgy at the same time that make them just really, really special.
Jade Trow
Yes. Thank you. I mean, I think it's like us, right? It's like who we are as women. Yeah, right. And I think that's ultimately what I'm always trying to get at. I wear test everything. If I put it on and it doesn't make me feel powerful and sexy, I don't want to put it in the line.
Kaitlyn
I love that. Well, and I also, I also just feel like when it comes to shopping at, like, high for high end jewelry, the last thing I want to do is spend a lot of money on something that looks the same. Like, looks like it could have been bought on just, you know, looks like it's any other piece. Like you really, I think when you're really investing, you want to get something that feels like it's unique and not everyone has it. And that's what I feel like you've really nailed. And so anyway, I am just a mega super fan.
Chandler
You, like, you don't want the pieces that you invest in these high end jewelry pieces to be dupable.
Kaitlyn
Exactly.
Jade Trow
You know, and especially now with lab grown diamonds there, you can get that tennis necklace and it's really going to look visually imperceptible to, you know, the one person who spent $60,000 and the other person who spent $3,000, which is fine, you know, because it doesn't really matter. It's how it makes you feel at the end of the day. But for me, I wanted my diamond jewelry to make me feel, like, unique and a little standout. You know, obviously as the brand grows, more people have it, but I Think that's why I'm working so hard to always add things to the colle. Because I want people to have 10 different choices of a necklace in the same category. So you can have one and you can have another one and you still feel special and unique.
Kaitlyn
Right.
Chandler
I think too, like, you want your jewelry to feel like extensions of your unique personality, like extensions of your identity. More than like clothing necessarily, because jewelry, you're gonna be wearing it every single day. It's gonna be complimenting every single look of yours.
Jade Trow
I mean, to me, jewelry is a part of your face. When I think about my closest friends, I can imagine what earrings they wear every day. I love that, what necklace they wear. And you know, the other thing is part of why I started when I started alchemy, the funny part was I remember sitting around and thinking, what is if I could put a personality trait on a diamond shape, what would it be? And I made a list of like 50, every shape I could think of down to like a horse head cut. Like, why would someone buy that? You know, they're an equestrian, you know. But I was like a roundstone. She is like classic. She doesn't want it. Like, she understands the quality and like around diamond and its maximum brilliance. And an emerald cut, like for me, I named Emerald cut Vanguard. Cause in my mind, the woman who wears an emerald cut is determined. She knows exactly what she wants. She is like straight, like the straight facets of an emerald cut. And so after I did that, I thought to myself, women never get to do this because when do you do this? When you get engaged, half the time you don't even pick your own diamond out. So I sort of did it before that, especially because my client is in large part a self purchasing woman, which I love down to one of my clients who came in and bought herself a three carat pear shape and picked it up yesterday for her middle finger ring because she wanted it.
Kaitlyn
Okay. I just love that so much. It's like, why? What's funny is actually five years ago I had three pieces of jewelry. They are all bought for me by my now husband. And I remember telling my friend who has a jewelry brand, I said like, oh, you know, each piece is from my husband. And I kind of like that. And then she basically, what's. What word am I looking for? She not spoiled me. She. Anyway, she was a bad influence because all of a sudden I just kept swiping my credit card and started buying for myself. And it's like indulged. Yeah. And she, she influenced me And I just feel like, why do we need to wait for a guy to wear a diamond on our finger? It's the silliest thing.
Jade Trow
It really, really is, right?
Chandler
Or to buy that watch or something.
Jade Trow
You know, anything else. I mean, it is. So I bought myself my first watch. My grandfather bought me my first watch that I subsequently lost. But he gave it to me as we made a big sale together. And I pointed out a watch in a showcase at the store we were at. And two days later it arrived in the mail.
Chandler
Oh, my God.
Jade Trow
And so I decided even after he passed that I was gonna use that as like, it was gonna important, you know, finalities or things that I had to accomplish. And I use it and I set like goal. Like set goals for myself. And I'm like, and when I get there, I'm gonna get myself a new watch. And the first time, this was the first one that I bought myself, actually, this Cartier I'm wearing. And every time I put it on, it brings me back to that moment of, I did that. I did that.
Chandler
Yeah. No, I mean, I like when. When I got like my first big promotion in my corporate job, I bought myself a Cartier watch. And like, now I get to like, wear that moment every day.
Jade Trow
Right. And quite frankly, if it was a bag, you probably wouldn't be wearing it.
Chandler
Yes.
Kaitlyn
Right. No, I love jewelry. I love each piece having a story. Like, of course, I also love to indulge and get otherwise. But. But I really try to rein it in. And I try to say to myself, like, keep it. Keep this. Well, first of all, spend responsibly. But also, like, I know Chandler's like, that's girl math.
Jade Trow
Price per wear. Yes, you're going to wear it forever.
Kaitlyn
But there's something just so special about being like, this is the piece I got when I got the promotion. This is the piece I got when X, Y or Z happened. I got this. I got this random piece after Chandler's Bachelorette because someone told me I was a water sign.
Chandler
Big and little moment.
Jade Trow
Are you.
Kaitlyn
I'm a cancer.
Jade Trow
Love it. Anyway.
Chandler
Did not know that.
Jade Trow
So funny.
Kaitlyn
I mean, if you.
Chandler
Yeah, Lauren will help you come up with whatever moment.
Kaitlyn
I guess I can make small moments big and then just write in my head. But no, it is so fun. And then also, if you spend money on jewelry, in my opinion, like, that's such a better investment than a bag, than a piece of clothing. You can pass it down. I just feel better about investing, you know, in. In jewelry than anything else.
Jade Trow
Yeah. I mean, I'm not gonna, you know, sit there and say, like, buying jewelry is sustainable because I don't know how everybody's business practices are. But I know that part. You know, I'm not saving lives when I go to work every day. But. But I am doing something that is relatively sustainable. I don't do melts. I don't. I buy a lot of vintage diamonds. And even the diamonds that I buy, I mean, diamond, diamond mining is a relatively clean operation. It's open pit mining. It's not, you know, you don't see people coming out of a diamond mine covered in soot. You know, it's. They. When, you know, the life of a diamond mine is about 50 years.
Kaitlyn
Okay.
Jade Trow
And when they, when. When they've taken and extracted all the diamonds out of the mine that they can, they, they bring the land back to. They fill it up again and they bring it back and they, they'll bring vegetation back, animals back on the land. There is like a sustainability and, and it's not, unfortunately, like fashion where they're just burning clothing. Yeah.
Kaitlyn
Right.
Jade Trow
And it's seasonal. And this season didn't sell. I don't have that. I don't have seasons that don't sell.
Chandler
Right.
Jade Trow
My pieces stay there forever.
Chandler
Right.
Kaitlyn
And if. And I'm assuming that also, like, you can transform those pieces into other pieces. So it is actually more of a sustainable, sustainable business from that point of view. I also feel like I buy so much fewer clothing because I just, I always tell my girlfriend, I'm always like, I would rather be in Levi's in a white T shirt and amazing jewelry than the newest, like, top or whatever.
Jade Trow
It's the way to do it. And I mean, I personally wear so much jewelry that I can't wear patterns.
Kaitlyn
Yeah.
Jade Trow
I can't wear ruffles, I can't wear bows. I don't want to wear them anyway. So, you know, like, short of stripes. I basically wear solid pattern.
Kaitlyn
Yeah.
Jade Trow
And like, it doesn't matter. No. Nobody thinks I'm underdressed.
Kaitlyn
Right. Exactly. Chan. I have a friend, she's very esteemed. Forbes 30 under 30 has a very impressive company. She's the CEO. She's a tycoon. She sits on boards or whatever. She has a lot going on in her brain.
Chandler
Why is she friends with you?
Kaitlyn
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Chandler
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Jade Trow
So I think that for me, well, I have two things. One, unfortunately, I think earrings and necklaces are for everyone else and bracelets and rings are for you.
Kaitlyn
Because you can see them.
Jade Trow
Exactly. And you can. And you can touch them. And they're so tactile. Once your earrings are in your ear, unless you're looking in the mirror, you don't know that they're there, but they brighten your face. You know, I say to my best friends all the time, we won't leave the house without earrings on. Now, even if I'm Going to my yoga class so that I'm gonna come home and take a shower. I'll put my earrings on before I leave. Because if I have to look at my reflection and I don't have a little bit of bling in my ear, I feel old and sad. And so I think diamond earrings are the best way to start because it really does brighten your face. And you don't have to change them. You can just enjoy them every day. Or a necklace. So I think like it's a core, either a, a diamond pendant or a gold pendant, whatever means something to you. And whatever pair of diamond earrings bring you joy, preferably not a generic pair of diamond studs.
Chandler
Yeah.
Kaitlyn
Well, it was actually funny. I wore the same, I wore the same earring stack for three years and my 10 year old niece just started bullying me and she was like, this has gotta stop, gotta. And that's how I actually stumbled across your earrings. Because I was looking on Shopbop for a new earring stack. Cause she was like, this is getting like ridiculous. Well, yeah. And so, you know, I invested in some pieces, but I will wear these day in, day out around my face for years. So I feel like they are such a good investment. And like you said, they do become like a part of your face.
Jade Trow
Yeah, yeah. And they, and you can dress them up and dress them down. And then obviously now most of us have several piercings. So even being if you have two pairs of earrings and you wear them asymmetrically, two on one ear and two on the other ear, the same pair, it's a completely different look from wearing them symmetrically. Matchy, matchy, first piercing, second piercing.
Kaitlyn
Speak a little bit more if you would, to like purchasing jewelry or wearing jewelry in a way that's stylish and cool and like kind of unexpected. Because I feel like you have a very cool style with the way you.
Chandler
Put your jewelry together and like layering.
Kaitlyn
Yeah. Like what are, what are, what mistakes are people making?
Jade Trow
So I think, you know what, sometimes people will walk into my store, into my showroom, and they'll put pieces on and they'll go, sorry, I don't like that. And my response is always, why are you sorry? Like, it needs to feel good on you. And even though technically jewelry fits everybody, you know, it fits around your neck. It doesn't mean that it suits you. So it's really, you have to put something on. I say all the time when I'm shopping, if it's a maybe, it's a no, but never is that More true than with jewelry. If you put it on and you don't feel that instinctual. Please don't make me take this off. It's mean to make me take this off. Right. Then take it off and try something else on. And the minute you put something on and you look in the mirror and you say, I love this. I love the way the reflection of my face looks when I look at myself in this, that's when you know that it's your piece. And that's when you know that it's the piece that's not too much. Or, you know, everybody has a different lifestyle. Right. So it's like for me, I can wear 12 necklaces and it feels authentic to me. And someone else could put that on and it would look like, ridiculous. Like it would plainly look ridiculous based on how they present themselves or what they do for a living. I can't be a nursery school teacher and wear this. Right. Right. You know, so I think that you really like. There's no, it's. I always equate buying jewelry for the first fine jewelry for yourself. Like buying your first car. You walk into the dealership and you feel like a deer in headlights. You have no idea what you're doing. They're like spitting numbers at you and all kinds of upgrades and you have no idea. But ultimately, when you drive, when you get in and you test drive it, you're like, that car feels comfortable. I feel like a safe person on the road. And I like the way I feel in this car.
Kaitlyn
Yeah.
Jade Trow
This, the, the how my eyes go over the dashboard. That's always it for me because I'm 5 foot 2, so mostly I can't see over the dashboard. It's the same thing with jewelry.
Kaitlyn
Yeah.
Jade Trow
Ask a million questions. Don't be shy. It's easy to try on jewelry. You don't have to take all your clothing off. You don't have to put like a mask over your face so that you don't get make on the clothing. Right. You just take things on, put them off. I'll try this on. I'll try that on. Until you finally hit something where you feel like, I love this. It's manageable for me. I can, I can make the splurge.
Chandler
Yeah.
Jade Trow
And think about it like, I'm going to love Will. I love this in 10 years.
Kaitlyn
Yeah.
Jade Trow
Because that's ultimately that. To me, the worst thing is having buyer's remorse with buying jewelry.
Kaitlyn
It's such an emotional purchase for me. Like, I find that jewelry for me, if I love A piece like I can't stop thinking about it. It's like just become so obsessive and I feel like those, like those purchases end up being. Even if I need to wait a year to buy it. Like I wanted this watch for three years before I got it and I. And I wanted it after I met a certain goal and a few years went by that I didn't meet the goal and I was like, I. Well, yeah. And so I just said I, you know, I'm not getting it. And I feel like those purchases just end up having so much meaning and they just end up being so special.
Jade Trow
Yeah, well, it is, it's very emotional. It's on your skin. Yeah, it's really skin to skin. That's part of passing it down. When I think to myself, you know, I wear this diamond that was my grandmother's. My grandmother wore this on the same finger that I'm wearing it on for her entire life. I refuse to believe that this natural gemstone that came out of the ground did not pick up after my grandmother wearing it for 30 years. Some of her energy that I get to have on my finger now. And I'm not that woo woo. But a little bit I have to be. Cause I'm. How can you not?
Kaitlyn
Yeah, no. And all of this I think, well, first of all, I think that's so cool and such an interesting point of view. And I also think that like this is stuff that you actually can give to your grandchildren someday. Unlike a bag or a coat that is just like much less of an investment or a good investment, it doesn't.
Chandler
Like hold up in the same way, you know.
Jade Trow
Yeah. And also you can. Right? That's exactly it. You can wear it for 20 years. You can bring it back to me, I can polish it and maybe it like needs a prong tightened or something thing nominally done to it and then it looks brand new again. Right.
Chandler
I want to get your opinion on engagement rings. Like what? Like what's your personal favorite? What trends do you like? What do you feel like is just not trendy? Is just like always a classic.
Jade Trow
So my favorite trend right now is that I really do feel like there's no trend which is deep, deeply relieving. Because at some point when my, when, when I. My first round, because most of my friends are on their second round or I've been lucky enough to stick it out. But my first round in my 20s, everyone was getting the same thing. Everyone was getting a round stone with a halo or like a square cushion cut with a Halo, everybody. And then there would be that one person to be like, I'm gonna be different. I'm getting a three stone ring. It was one out of every 10 or 12, so. And I think now people really want to impart their personality and they're a little less scared of that feeling of, you know, buyer's remorse. I obviously come from a unique perspective because the people who are coming to me to buy an engagement ring already feel probably a different level of confidence because they don't mind doing something that's a little left of center. But I think every shape is trending. I think for a while, people thought that round stones would eventually fall by the wayside. But a round is a round. It's beautiful. It's classic. From a technical perspective, scientifically is the most brilliant. So if you want something that really sparkles, you want a round stone. I always loved pear shapes and marquees, and so it's cool that they're popular now.
Kaitlyn
Yeah.
Jade Trow
And they haven't been forever.
Kaitlyn
Yeah.
Jade Trow
And now people come in and I'm buying pear shapes and making pear shape and marquee engagement rings all the time and psyched about it.
Kaitlyn
Yeah.
Jade Trow
But I think it's the same thing. You have to. You have to know yourself and know your lifestyle. If you are someone who's hard wearing on your jewelry, which is not a negative thing. You know, sometimes I'll say that to people and they say, am I? Yeah. I mean, I just wear it for my daily life. And I'm like, well, what's your daily life? And they're pushing a double stroller and they're grocery shopping and they're lifting weights and they don't want to take their jewelry off. That's a person who's hard wearing on their jewelry. So if you're that person, get a chunkier ring. Get something that suits your lifestyle so it can, like, stand the test of time and like, be. Just be genuine with yourself. You know, it's like a beautiful, super delicate engagement ring is great.
Kaitlyn
Yeah.
Jade Trow
It's also high maintenance.
Kaitlyn
One thing I will say about your engagement ring designs is that I feel like they are very special and they are very unique. And there are some, I will say, trends I think that I've seen with a lot of people getting engaged. Like the Whisper Thin Band, the Hidden Halo. That's, you know, that's a ring that I got. And then it seemed like everyone had it, and probably everyone had it before as well. I was jumping on the bandwagon. And I love your scarlet design. Because it's basically a diamond and an. It is a halo. Halo. It is a hidden halo. There's no visible halo from the top. But then when it turns to the side, it's just sitting on all these like different sized diamonds. I think that's the coolest design. It's very beautiful.
Jade Trow
Thank you. So it was actually modeled after the ring that I reset, my grandmother's ring. This was the original one. And then I had a client who came in, she had inherited a diamond from I think maybe her mother in law who had passed away. And it was a very, very white stone. It was a D color. And she wanted this ring. And I saw and I said to her, well, she wanted it to be all yellow gold. And I was like, but we have to put platinum in it because it has to be platinum or it's such a waste of a decolored stone. So we came up with this compromise of keeping it platinum and then bringing yellow gold prongs. So it had this look of yellow gold. And that's how it was born.
Kaitlyn
Interesting.
Jade Trow
So. Which is also like, speaks to. I do a lot of restyling and a lot of like repurposing of jewelry because a la the inheriting things. Sometimes you inherit things that you don't love and it's hard because you don't want to sell it and you also don't want to wear it. And to me, an unworn piece of jewelry is the saddest piece of jewelry.
Chandler
Yeah. Something that sits in your drawer that, that's like from your grandmother or something. But you're just like, it doesn't feel like you.
Jade Trow
Yeah. I always say like, I don't want any of my pieces to be fossilizing in a jewelry box, you know. So the restyling is also like, it's an incredible opportunity to keep designing. It keeps me like always on my toes and thinking and how can I. You know, we did your.
Kaitlyn
Yes, the wedding band.
Jade Trow
Yes, the wedding band. And I feel like that was a little bit of a challenge because comfort was so important to you, but also you wanted something that felt a little bit more special.
Kaitlyn
Yeah. My other ring was super uncomfortable. It felt like it was poking me.
Jade Trow
Yeah.
Kaitlyn
And it was funny. So I, we, we met and then, you know, you kind of. They sent back the original or the new designs and they said this is kind of how it will look. But we can't say for like, we can'. Give you a full cat because it's. Or a full like picture because we've never done this before with oval diamonds. And I was like, I trust Jade. She said, you know, they said. She, they said that you said it was gonna be beautiful. And it turned out so spectacular. I'm obsessed. And I. It feels like butter. The sides feel so smooth. And now I wear all the time. And my. I used to not wear my wedding band virtually any, anytime, unless I was going out to dinner or recording. Cause it was just constantly poking me.
Jade Trow
Yeah. So it's. I, I, I was thrilled with how it turned out, actually. Thank you so much. I'm grateful that you gave me the opportunity to do it, because that's the other thing, too, is there's such a huge trust factor. So go to somebody who's a here for the long haul and someone who you connect with, someone that you can call and annoy and not feel like. And they don't make you feel like you're annoying them because it's a big purchase. To me, there's no such thing as annoying me or asking me too many questions. I don't care if you're spending $2,000 or 200 DOL. Actually, the person who's spending their first two needs to know a lot more things than the person who's spending 200 who has presumably bought themselves a few pieces of jewelry already. So, you know, I think trust is a huge thing. I make a joke all the time. You need to have your. You need to have your rabbi, your lawyer, and your diamond, your jeweler, you know, but you really do. You need someone who you can go to for all the things. And I end up doing that for so many of my clients where it's just, they don't even know, you know, their chain breaks. And it's not my piece, but it's something that they bought 20 years ago. And they're like, do you mind? Do you mind?
Kaitlyn
Yeah.
Jade Trow
And my feeling is, otherwise, it's just gonna sit there and you're never gonna get it fixed. Please give it to me immediately. Let's. Let's get it on your neck again.
Kaitlyn
That's amazing. And I will also say two things. One, your necklaces have this, like, adjustable thing on the back that no one else's does. And so it help. It helps with layering immensely. Because all of a sudden, like, your necklaces can be at any point on your neck, which is genius. And I don't understand why you're the only one who does this.
Jade Trow
I mean, other people do it, but I love it, and I lean into it.
Kaitlyn
Yeah.
Jade Trow
Because I think it's great.
Kaitlyn
It's amazing.
Jade Trow
That's another tip I have for people wearing several necklaces. People always say to me, how do you not tangle your necklaces?
Kaitlyn
Yeah.
Jade Trow
You need to have chains of different gauges.
Chandler
Oh, interesting.
Jade Trow
Because if you have all the same super thin chain, that's how they end up like. Like tangling with each other. So. And then the other thing is, I take all my jewelry off at night.
Chandler
I was gonna ask, like, you know, do you take your. Like when you shower, do you like.
Kaitlyn
Or.
Jade Trow
Yeah.
Chandler
What's your routine?
Jade Trow
I pretty much, you know, if I'm taking a quick rinse off, like, this bottom layer of necklaces will come off.
Kaitlyn
Yeah.
Jade Trow
But I'll leave some of the other ones on. I keep my earrings off, but at night I can't sleep.
Kaitlyn
You take your earrings off too?
Jade Trow
I have to take everything off every night.
Kaitlyn
Yeah.
Jade Trow
It's a little brutal sometimes. Sometimes when I know I'm in a short timeline the next day, but. But really I can do it. And I've timed myself. It takes about six minutes to get everything. In the grand scheme of things, it's not so bad.
Kaitlyn
Right. There's also something fun about putting it on, you know, and like, kind of transforming a little bit.
Jade Trow
And it's kind of ritualistic because you can't really do anything else while you're doing it. You can't multitask. I can't even really talk on the phone. It makes it take 10 minutes. So, you know, I can listen to music. I can be listening to a podcast, but it's like. It is like. It's almost like meditative of. I met that. I'm also at the age now. I know I keep, like, aging myself, but it is true. When I was in my 20s, I could just put my earrings on. Now I have to look in the mirror. I feel like I can't find it, you know, so, you know, just like looking in the mirror and like getting so close and intimate with your face and it's. It's almost like a version of our skincare routine. Has the same feeling of like some self love. Right?
Kaitlyn
Right. No, absolutely.
Chandler
Yeah.
Kaitlyn
I. One thing I also will say, kind of going back to the engagement ring thing, is if someone is kind of tired of their engagement ring or they feel like they've had it for a long time and they aren't ready for an upgrade, but maybe want to, like, zhuzh it. Restyling it and resetting it is probably a really good option. And you have so many cool styles that I think people can look at so.
Jade Trow
And it's fun and I feel like it's like a. It can reinvigorate sort of like the romance or the beginning. When you've been wearing the same ring for 10 or 15 years, like renovating your house, you know, the house is still the house. Right. But eventually you need to put new wallpaper up the couch that you loved, you don't love anymore and.
Kaitlyn
Right.
Jade Trow
You know.
Kaitlyn
Yeah. It's like get. It's like the getting a different stone is such a big investment. It's such a, you know, it's such a such a moment. And if you're kind of looking to scratch that itch, but you're not ready for that moment, I feel like resetting is a. Is a good option.
Jade Trow
Yeah. Yeah.
Chandler
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Kaitlyn
You just have very cool style. I'm curious, like what if you, when we're talking about like wrist stacks, what is, what is your advice?
Jade Trow
So you know, I think the, the biggest thing is to go slow.
Kaitlyn
Okay?
Jade Trow
Don't buy yourself a bracelet stack in one fell swoop. You can have aspirations and take a picture and say, I think I want these six bracelets and I'm gonna work towards it. Maybe you start with two or three. Threes are you know, three is very generous. Lots of self love. Right. But take time and see how it feels. I mean, I definitely like. I think you have to. I like a combination of bangles and soft bracelets, but you don't want the bangle to consume your soft bracelet. And, you know, obviously, like, a little bit of gold and a little bit of diamond. I also like color. Actually. That's what I always get myself when I go and do these big trade shows. I buy myself a show present.
Kaitlyn
Okay.
Jade Trow
And I like, sort of walk around, snake through the aisles, and I'm like, what am I gonna buy myself on the last day?
Kaitlyn
Yeah.
Jade Trow
And I ended up buying myself two color beaded pieces. A colorful beaded bracelet with gold beads in it.
Kaitlyn
Okay.
Jade Trow
And another necklace that sort of muted tones, but with gold pieces and color, because I feel like what's missing from my stack is a pop of color. I also think that you should mix metals. People are always scared to do that. But a white diamond bracelet with a bunch of yellow gold pieces will make your yellow look more exciting, and it will make the white really pop out, too.
Kaitlyn
Well, like you said, you didn't want to set that ring or that, you know, that ring needed to be around platinum so the D color of the diamond could really shine.
Jade Trow
Exactly.
Chandler
You need the contrast.
Jade Trow
Right. And then I said to her, you know, you can stack a bunch of yellow gold rings with it if you want to, and it's gonna feel yellow, but it's also gonna complement your diamond in its best light.
Kaitlyn
Yeah. What if you. So when someone's building their jewelry collection, your advice is to go slow, be, you know, don't obviously get all at once, which none of us can anyway. So what other advice do you have for people?
Jade Trow
Again, like, thinking about your lifestyle and how you're gonna wear it and when you're gonna.
Chandler
We.
Jade Trow
I think the days. I mean, for the most part, I think the days of occasion pieces are over. And I can't tell you how many big pieces I have broken up for people and made into three smaller pieces.
Chandler
Interesting.
Jade Trow
Because people just don't want to wear it. In fact, I have a piece of my line called my Phoebe bracelet, and it's just like a diamond and then a piece of paperclip chain almost next to it. And it's diamond chain. Diamond chain. It came from a woman who came into my office one day in my showroom and said, I can't wear it. It was a huge tennis bracelet. Huge.
Kaitlyn
Yeah.
Jade Trow
She's like, I'm not wearing this anymore. It's not my lifestyle. She said, I have three daughters. Make all four of us something that we can wear together. So I broke that one bracelet up into four bracelets. She never takes it off, and her girls wear it every day also.
Kaitlyn
Yeah.
Jade Trow
So I think don't aspire towards that occasion piece. Think about pieces that you can dress up and dress down and that you can. That can feel appropriate in a black tie dress and can feel equally as appropriate in a pair of jeans and a T shirt.
Kaitlyn
Yeah.
Jade Trow
Even my biggest hoop earrings. I can wear jeans and a T shirt and those hoop earrings and go out for dinner at night and feel great, you know, and wear the same thing to a black tie event. And it works.
Kaitlyn
Right.
Jade Trow
So I think that's a big one. I think also, like, knowing your color tones, you know, like. Like, if you. If rose gold looks good on you, by the way, go for it. It never looks good on anyone. It washes a lot of people off.
Kaitlyn
You're saying. Oh, but so some people, it does look good on.
Jade Trow
Yeah. And for the few people where rose gold looks good on you, you should rock it.
Kaitlyn
Yeah.
Jade Trow
Even if it means you have to custom order it and wait for it. Because there's. Most of the time, people don't stock as much rose gold. Right.
Kaitlyn
Right.
Jade Trow
And be authentic to yourself. Don't. Don't be apologetic. If you're a person who likes a certain thing and it feels good on you, that's what you should do. Don't fall into the trends. I think trends are the biggest mistake when buying fine jewelry.
Kaitlyn
Okay. That was. Well, my next question was gonna be, what are, like, the trends coming up? Cause you were just at the show, but hot take. Shouldn't. We shouldn't care.
Jade Trow
I don't think it matters. And I. I personally don't think there are trends. You know, I. I saw everything this year. I saw lots of kitsch, lots of. You know, if you want a. I don't want to call any specific thing out, but, you know, if you want it in gold and diamonds, you can have it. Can I say something that's like a little, like, NC17? Sure. So I have a friend of mine who's a designer, and she makes these amazing. They're called bling rings. It's a nail. It's a diamond and gold nail that you put on your nail and you wear it over here. And I have one, and I love it. I only wear it on certain occasions because I'm always scared I'm gonna lose it. This time I went to her booth it was actually her first time showing at this show. And I said, what are those? And she said, those are Cardi B's nipples in yellow gold. I casted her nipples for a show she did. And I was like, oh, wait, what? And I was like, may I try them on? And she said, of course.
Chandler
Like to. To put on top of your nipples?
Jade Trow
Like, yes.
Chandler
Not to wear as jewelry. Well, I guess to wear as jewelry, but.
Jade Trow
Well, I guess you could wear them. I could wear them over, right?
Kaitlyn
Like.
Chandler
Like, you know how sticky skims does? Like the bra with the nipples now it's kind of like that.
Jade Trow
Like, but gold.
Chandler
Incredible.
Jade Trow
Wow. So I said, I put them on, and she's. And I said, I like these. Wear them. I said, okay. And I walked around the show for an entire day wearing gold nipples. And at the end of it, I said, I need to own these. Yeah, I need you to cast. But I need. I don't want to wear Cardi B's nipples or my nipples. I need you to come and cast my nipples.
Chandler
Wait, I think I want the same.
Kaitlyn
I love that.
Jade Trow
Well, she's going to do it because she casts grills, and she does that for people. She's gonna cast my nipples.
Kaitlyn
How does it stay on?
Jade Trow
So you can use. I have a lot of these, like, sheer bras, and I just put it in there, and it was.
Kaitlyn
Okay. So it just kind of goes underneath your bra, but.
Jade Trow
Yeah, exactly. But you could also use, you know, eyelash glue or a little bit of clothing tape. And, you know, but I feel like if that is the way you want to wear fine jewelry, you should do that. And if that's trendy to you, that's great. You know, so I do. You know, you see everything. And so. I don't know. I mean, I love that. I've loved little tiny watches for years now. I basically. If I could take my whole large watch collection and make mini watches, I would. Oh, you would.
Kaitlyn
Okay.
Jade Trow
But I also know that it will change again. You know, everything changes. And so instead of getting rid of them and investing in a collection of little watches, I will layer two or three little watches that I adore, that I'll always wear, and I'll wear them even when big watches are. Which, by the way, I think. And I mean, you guys, tell me what you think. Yeah, I don't think there is. I don't think there's trends in clothing anymore either. I think you can wear everything. I mean, maybe we're not wearing jeggings. Yeah, you can wear a skinny jean you can wear a wide leg jean. Like, yes, there'll be trends. You'll walk into the store and this season there'll be more of high waisted, whatever. But I don't know, I like my skinny mid rise jeans and I wear them all the time and I don't feel like I look not trendy.
Kaitlyn
Yeah, I feel like, I feel like there's just a permissiveness now to just wear so much more.
Chandler
Yeah.
Kaitlyn
And like even I remember when sheer dresses came into, into fashion. Like first of all, that has stayed big time, but also it just was so shocking at first and now it's just kind of so it's so been normalized and I just feel like people can kind of wear what they want.
Chandler
Yeah, I feel like the, you know, like I, I feel like there's obviously the extremes, but I think there's just like.
Kaitlyn
Yeah.
Chandler
A bigger cross section of just like you can wear, you can mix things from 90s and right now and like. Yeah, there is, it's less of like there's only one way to look hot and it's a super skinny jean, you know, and a tank top or something. It's just like it's, there's a bunch of different ways.
Jade Trow
Yeah.
Chandler
And it's like. Yeah, it's more accepted.
Jade Trow
Exactly. And it's more interesting. Yes. Yeah. We were laughing because Kenny Chesney was splitting of the sphere. And so at some point and I wasn't necessarily aware of it except when a thousand people in a line came at me wearing cowboy boots and a cowboy hat and wearing the same version of an outfit. And I was like, well, what's at the sphere? Because last year when I was there, it was dead and co. So it was thousands of tie dye T shirts coming at me.
Kaitlyn
Oh my gosh. Okay, we have one minute left. So I just want to, I want one last question. What is a red flag people should look out for? They want to know if they're looking for a quality, they're looking at a brand, they want to buy something. Like what are there any red flags people should look out for?
Jade Trow
I come from a unique perspective because I like things that feel it has to feel good. You know, if it's flipping, if it's, you know, feels like light in the wrong way, if it's catching on your clothing, if it's, you know, if there seems inconsistent, if you're looking at a diamond piece specifically and you look at it and you're like, I can with my eye see that that diamond looks a little different. From that diamond in the wrong way. It's dull, it's darker. You know, those are things that I would say are pitfalls. You know, I think buy real gold, it's worth the investment. It doesn't matter if it's 14 or 18, but just real gold. My nine carat vintage pieces are still beautiful and stay intact even though there's barely any gold in it. I think those are the main takeaways. Like, you know, it's this, it's, it's a lot of it is how you feel, right? Because you know how you feel when you put something on from a couture brand, like a cashmere coat versus the cashmere coat from J. Crew.
Kaitlyn
Well, I. And I one thing I will say, you said you're not saving lives, so what you're doing, but you are making women feel amazing. And I truly feel amazing in all of my J Trow pieces. And I get so many compliments. People constantly want to know about my earrings. So anyway, you are making women feel amazing.
Jade Trow
Thank you. I love it. I love what I do. Yeah, it's really joyful.
Kaitlyn
Thank you.
Jade Trow
It seems like you guys do too, by the way. And I love that.
Kaitlyn
Oh, thank you.
Jade Trow
To be in your company.
Kaitlyn
Oh, thank you so much. Well, everyone, Jade has been generous enough to offer our listeners a code for 10 off, which is not something you really do that much. So thank you so much. This is so exciting. It's code pop apologists. So if you're ready to invest in your first piece, you can go to jadetrao.com, we'll have links in the show notes. And thanks for joining us today.
Jade Trow
Thank you guys so much. This was great.
Kaitlyn
Thank you.
D
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Hi, I'm Adam Rippon, and this is Intrusive Thoughts, the podcast where I finally say the stuff out loud that's been living rent free in my head for years. From dumb decisions to awkward moments I probably should have kept to myself. Nothing's off limits. Yes, I'm talking about the time I lost my phone mid flight and still haven't truly emotionally recovered from that. There might be too many sound effects. I've been told to chill. Will I unclear. But if you've ever laid awake at night cringing at something you said five years ago. Congratulations you found your people. Intrusive Thoughts with Adam Rippon is available now wherever you get your podcasts.
Jade Trow
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Kaitlyn
That's cool.
Jade Trow
But financing through Carvana was so easy. Financed, done. And I get to pick up my car from their Carvana vending machine tomorrow. Financed, right? That's what they said. You can spend time trying to pronounce financing, or you can actually finance and buy your car today on Carvana financing, subject to credit approval, additional terms and conditions may apply.
Podcast Summary: Pop Apologists - Episode 285: How to Curate Your Dream Jewelry Collection ft. Jade Trau
Release Date: July 23, 2025
Host: Pop Apologists by PodcastOne
Guest: Jade Trau, Founder of Jade Trau Jewelry Collection
The episode kicks off with hosts Chandler and Kaitlyn introducing their special guest, Jade Trau, the visionary founder behind the Jade Trau Jewelry Collection. Kaitlyn shares her personal admiration for Jade's work, mentioning how she discovered Jade's pieces on Shopbop, leading to an "irrational obsession" that even involved frequent recommendations to friends [00:44].
Notable Quote:
Kaitlyn: "I just kind of like became irrationally obsessed. And I don't know how many times I've mentioned or I've said the two words Jade Trau to Chandler." [00:27]
Jade elaborates on her deep-rooted connection to jewelry design, tracing her passion back to her grandfather, a diamond manufacturer. Despite her family's involvement in the diamond industry, transitioning to jewelry design was a significant shift for Jade. She shares the challenges she faced, including overcoming imposter syndrome and the fear of diverging from her family's legacy [01:49 - 04:26].
Notable Quote:
Jade Trau: "I have to add value. I have to do something else." [04:07]
Jade discusses her design philosophy, emphasizing the importance of individuality in her pieces. She observed a "sameness" in classic diamond jewelry from luxury houses and sought to create designs that stand out while maintaining a classic essence. This led to the creation of her signature "Alchemy" collection, which pays homage to traditional diamond shapes like marquise and pear but introduces unique framing to differentiate her pieces [05:06 - 07:17].
Notable Quote:
Jade Trau: "If you can feel from six feet away that it's different, but it still stays in the world of classic." [05:55]
Kaitlyn praises Jade's ability to blend femininity with edginess, resulting in versatile and unique jewelry pieces that are anything but standard [08:17].
The conversation delves into the emotional significance of jewelry. Jade compares purchasing jewelry to buying a first car—an intimate and personal investment. She shares anecdotes about clients who buy pieces not just for aesthetics but as symbols of personal achievements and milestones. Kaitlyn echoes this sentiment, noting how meaningful jewelry can be compared to other investments like watches.
Notable Quote:
Jade Trau: "Jewelry is a part of your face. When I think about my closest friends, I can imagine what earrings they wear every day." [10:07]
Jade also touches on the sustainability aspect of her business, highlighting her use of vintage diamonds and ethical sourcing practices [14:25 - 15:30].
Jade offers practical advice for those new to purchasing fine jewelry. She emphasizes starting with pieces that enhance one's natural features, such as diamond earrings or versatile necklaces. Jade encourages a gradual approach to building a collection, advising against impulsive stacking and instead recommending a thoughtful selection that aligns with one's lifestyle and personal style [18:23 - 39:27].
Notable Quote:
Jade Trau: "If you put something on and you don't feel that instinctual, 'Please don't make me take this off,' take it off and try something else." [20:32]
She shares creative styling tips, such as mixing different chain gauges to prevent tangling and layering necklaces with adjustable clasps for versatile looks. Jade also highlights the importance of authenticity over trends, urging listeners to choose jewelry that truly reflects their personality and makes them feel empowered [37:37 - 41:49].
Notable Quote:
Jade Trau: "Be authentic to yourself. Don't fall into the trends. I think trends are the biggest mistake when buying fine jewelry." [41:34]
In the concluding segment, Jade advises listeners to remain vigilant against common pitfalls when purchasing jewelry, such as inconsistent quality and superficial aesthetics. She underscores the value of real gold and the enduring beauty of vintage pieces [46:28 - 47:34].
Notable Quote:
Jade Trau: "If it's flipping, if it's catching on your clothing, if there seems inconsistent... those are things that I would say are pitfalls." [46:28]
Kaitlyn and Chandler express their appreciation for Jade's insights and her commitment to making women feel amazing through her jewelry. Jade reciprocates the sentiment, highlighting the joy she finds in her work and the meaningful connections she builds with her clients [47:50 - 47:58].
Notable Quote:
Kaitlyn: "You are making women feel amazing." [47:50]
Exclusive Offer: Jade Trau generously provided listeners with a 10% discount code: POPAPOLOGISTS. To invest in your first piece or expand your collection, visit jadetrau.com and apply the code at checkout.
This episode of Pop Apologists offers a deep dive into the world of fine jewelry, blending personal anecdotes with expert advice. Whether you're new to investing in jewelry or looking to curate a more meaningful collection, Jade Trau's insights provide valuable guidance for making enduring and stylish choices.