Transcript
Evan Ratliff (0:00)
Foreign.
Podcast Host (Intro/Outro) (0:06)
Where we break down the real world applications of artificial intelligence and how it's shaping the way we live, work and create. Our goal is to help make AI technology practical, productive and accessible to everyone. Whether you're a developer, business leader, or just curious about the tech behind the buzz, you're in the right place. Be sure to connect with us on LinkedIn X or Bluesky to stay up to date with episode drops behind the scenes and AI insights. You can learn more at PracticalAI FM. Now onto the show.
Chris Benson (0:48)
Welcome to another episode of the Practical AI Podcast. I'm Chris Benson. I'm a principal AI and autonomy research engineer at Lockheed Martin. Normally, Daniel Whitenack is my co host. He is down with the flu today, so give him your best wishes on that. So today I am going solo with our guest, Evan Ratliff, who is a journalist and host of Shell Game. Hey, welcome to the show. Evan.
Evan Ratliff (1:15)
Hey, good to be here.
Chris Benson (1:17)
So, as you know, we connected after you. You had put out a really interesting. I know that you've done a whole bunch of different things in Shell Game, but there was one that was featured in Wired magazine, which is where I originally read up and we connected. And I'm wondering, rather than me try to describe it, I'm wondering if you can just kind of share what that is and a little bit of your background on how you got into doing what you do. And kind of, you have a very interesting approach to kind of the experiments and how you draw those out. So if you give us a little bit of background on what you do, I found it to be definitely distinct and unique.
Evan Ratliff (1:58)
Yeah, well, thank you. I mean, basically I'm a longtime journalist, so, you know, I've been a journalist for 25 years. I started at Wired magazine, in fact.
Chris Benson (2:07)
Oh, wow. Okay.
Evan Ratliff (2:08)
And my specialty over the years is basically writing very long magazine articles and books that I go out report all over the world, often about tech and crime or where tech and crime intersect. But I also have written about AI many times over the years. And there's a sort of second thing that I do, which there's not a great name for it, but like sometimes I'll call it like immersive journalism, where if there's something that I feel like I can explore by doing it, by participating in it, and then kind of bringing a story back to people, I'll sort of go off for months and try to do it and then either write it up or in this case do a podcast. So both seasons of Shell Game are sort of a version of this like participatory journalism. Like, instead of interviewing a bunch of people and coming back and saying, like, this is how AI works, I decided to go conduct a series of experiments involving myself. And the first season was very personal. It was like I was cloned my. Myself, essentially, I cloned my own voice. I hooked it up to a phone line and a chatbot, and then I used it in a variety of scenarios, including calling my friends and family. No one knew that I had done this. So if you were speaking to me on the phone in like 2024 or spring, you would be surprised to discover you were actually talking to a chatbot with my voice. And especially back then, that really shocked people. Like now maybe a little bit less so, like, people talk to chatbots all the time, so people are more used to it. So that was kind of the first season in 2024, and then this one, the one I wrote, Open Wired. I mean, the brief story is that people started talking a lot about AI agents, what AI agents can do. I'm sure you probably talked about AI agents on the show before Qu bit and. Yeah, and so I wanted, you know, 2025 was like going to be the year of the agent and all this sort of thing. Agentic commerce and agentic this and agentic that. And I wanted to investigate the idea of the one person, $1 billion startup, or like the one person unicorn, which is something that Sam Altman talks about pretty often, or at least a few times. Now a lot of people are talking about it. There's going to be a company run by only one human and then all AI agents, and it's going to be worth a billion dollars. And so kind of using that as a jumping off point, I created a company, a real company, with two AI agents as my co founders and then populated by AI agents as the staff almost entirely. We eventually hired a human onto the staff, and there's an episode of the show about that. But the idea was to kind of see what can you do with AI agents, but also like, what happens when you give them more or less autonomy, when you give them certain roles, when you give them voices, and kind of explore sort of what this concept feels like. Not just sort of like, obviously we all know now like an AI can program, like an AI can do this, an AI can do that. But what happens if you kind of like try to create this environment. And part of what I want, why I wanted to do that, is that there are, you know, there are AI, there are 1 million AI startups now. They're selling AI agents as basically AI employees for all sorts of scenarios. And my question is like, well, what does it feel like when your company brings in an AI employee to replace at the very least some function and at the most some person, and now you're dealing with an AI instead of the person that was next to you and what is that like? And so I wanted to sort of do that in the startup context. So it's all a bit extreme and some extreme things happen. But that's kind of my, my idea is to like push the technology a little bit to its limits and then beyond, and then to kind of like come back and describe what happened when I did that.
