We're covering how to write a business plan in 11 slides — what a business plan actually is in its modern form, what the research says about why having one matters, and then the 11 slides you need to test and validate any product or service quickly.

LINKS FROM THE EPISODE

Book: Back of the Napkin to Business Plan in 11 Slides | https://www.amazon.com/dp/B0C1DBTDZG/
Business Plan Podcast | Apple Podcasts | Spotify | Or search "Business Plan Brandon" in your favorite podcast player
How to Write a Business Plan Worksheet Downloads

STUDY CITATIONS

Brinckmann, J., Grichnik, D., & Kapsa, D. (2010). Should entrepreneurs plan or just storm the castle? A meta-analysis on contextual factors impacting the business planning–performance relationship in small firms. Journal of Business Venturing, 25(1), 24–40.

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