959. Q&AF: Getting People On The Same Level As You, Staying Productive On The Weekends & Competing Against Lower Prices

Summary

Podcast Summary: REAL AF with Andy Frisella – Episode 959

Release Date: November 3, 2025
Episode Type: Q&AF – Getting People On The Same Level As You, Staying Productive On The Weekends & Competing Against Lower Prices
Host: Andy Frisella
Co-Host: DJ

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Overview

In this Q&AF episode, Andy Frisella and DJ answer three detailed listener questions covering:

1. How to get others to rise to your level, especially friends or community members
2. Staying productive and consistent during busy weekends
3. Dealing with competitors who undercut pricing and cut corners, including facing the ethics of reporting unsafe business practices

Andy doesn’t pull punches, providing honest, sometimes blunt advice and sharing personal experiences to illustrate his points. The tone is direct but motivational, aimed at listeners wanting real-world, no-BS guidance for business and personal growth.

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1. How Do I Get People On the Same Level As Me? (Angela’s Call, 05:06–18:36)

Caller: Angela from Hudson Valley, NY
Angela asks how to motivate her community/business network to function at her level, especially when they’re friends or collaborators, not formal employees.

Key Insights:

• Live the Standard Yourself:
  Andy stresses, first and foremost, you have to model the behavior and standards you expect (06:28).

  “Are you operating at the standard that you want them to operate, honestly?”
  — Andy Frisella [06:28]

• Clarity of Expectations:
  For formal teams, clear documentation and accountability are crucial—spell out requirements, have people sign on, and walk them through expectations [07:05–07:58].

• Difference Between Employees & Peers:
  Angela's challenge is less about employees and more about peer-level collaborators who often help out for perks/exchanges—not a paycheck. Andy acknowledges this dynamic is much harder to drive [08:08–08:36].

• You Can’t Drag People “Up”:

  “There's no way to drag them to be better. They have to want to be better.”
  — Andy Frisella [09:01]

  The only way is to inspire and expose them to what’s possible—find “models” or examples of higher-level organizations, show your group what’s possible, and communicate the vision continually (09:10–10:48).

• Some Simply Won't Step Up:
  Andy is candid—especially as people get older, it's increasingly rare they’ll change or elevate their game. He warns against wasting years trying to drag unwilling people with you [11:35–12:48].

  “If you wait for them, you're all going to rot together.”
  — Andy Frisella [15:11]

• Don’t Let Loyalty Hold You Back:
  Andy gets real about the downside of misplaced loyalty:

  “Do you know why most people fail? Because they’re loyal to the wrong people.”
  — Andy Frisella [16:25]

  He shares how almost no one from his early business days kept up with his growth, and he had to move on, even if it hurt emotionally [14:33–15:51].

• It’s OK to ‘Outgrow’ People:
  Angela voices concern about abandoning those who helped her early on. Andy reframes it—not about abandoning, but moving forward and welcoming anyone ready to come along [17:58].

Notable Moment:
Angela’s realization: “I don’t want to seem like I’m... dissing my neighbor, but... I really need to move on.”
Andy’s advice:

“They're welcome to come with you... But I’m going to kick ass, so.”
— Andy Frisella [17:58]

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2. How Do I Stay Productive on the Weekends? (Question #2, 20:38–30:07)

Listener Question:
How to handle finishing the “power list” (a list of key daily tasks) during Friday/Saturday/Sunday—work gets hectic, but power list completion drops.

Key Insights:

• No Excuses—Weekends Matter:
  Andy exposes the myth of “weekends off” for people serious about high achievement.

  “If you fuck off two days a week, you’re automatically behind by 30%... It’s math.”
  — Andy Frisella [25:10]

• Brutal Math of Consistency:
  Missing two days a week means losing 3.6 months of productivity per year. Over a decade, that's years behind competitors, guaranteeing you can’t win against those who work every day [21:43–26:49]:

  “If you are broke and you take the weekends off, it will never change. Weekends are a luxury for once security is established.”
  — Andy Frisella [26:49]

• Force Habits & Build Momentum:
  Andy debunks the idea of “catching momentum”—it’s built by daily repetition until it's second nature [24:34–24:37].

• Sacrifice Now, Reap Later:
  He acknowledges the trade-offs—missing out on some things now to be much further ahead in life later. In the end, he prefers what he “traded for” [29:17–29:49].

Notable Quotes:

• “Success over the course of a life is determined by the amount of time you’re willing to take advantage of versus the amount of time your competitors do not.”
  — Andy Frisella [28:12]
• “There are motherfucking animals out there that work every motherfucking day... because I’m one of them.”
  — Andy Frisella [26:19]

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3. Competing Against Lower Prices & Unethical Practices (Jeffrey’s Call, 30:23–44:43)

Caller: Jeffrey from Stevens Point, WI
Jeffrey, who operates a painting business, is losing jobs to a competitor who drastically underbids and appears to be endangering customers by not following safety protocols for lead paint removal. He’s conflicted about whether to report the competitor.

Key Insights:

• Market & Message on Quality (Not Just Price):
  Andy urges Jeffrey to position his higher price as delivering better value by doing things right—thus “cheaper” in the long run because cheap jobs need to be redone [34:13–35:36].

• Reporting Unethical Competition Is Moral:

  “That motherfucker’s trying to take the food off your motherfucking plate... You are actually protecting the homeowners by saying something about this.”
  — Andy Frisella [35:43]

  Andy reframes, saying the real “bad karma” is letting a negligent operator poison customers' homes: You have a moral obligation to say something (36:57–38:01).

• Competition Is Cutthroat:
  Andy stresses competitors like this would not hesitate to put you out of business.

  “Trust me, when someone steps on my toes, bro, I will step on their motherfucking throat.”
  — Andy Frisella [37:33]

• Tips for Competing on Value:
  Consider “tiered” service offerings. Begin conversations by being transparent: “We’re not the cheapest, but we do it right. I’ll tell you exactly what you need and stand by my work” [39:43–40:37].

• Protect Your Family First:
  Andy gives a gut-level reminder about priorities.

  “When you start to feel bad about having to do what you have to do because you have a good heart, I want you to look at your three kids and think about what they would look like if you didn’t have food for them.”
  — Andy Frisella [41:20]

Notable Moment:
Jeffrey’s relief at Andy’s advice is palpable—he needed explicit permission to act on his conscience while still protecting his own business and family [41:39–44:34].

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Notable Quotes & Memorable Moments

• “If you wait for them, you’re all going to rot together.” (Andy Frisella, [15:11])
• “Do you know why most people fail? Because they’re loyal to the wrong people.” (Andy Frisella, [16:25])
• “If you are broke and you take the weekends off, it will never change.” (Andy Frisella, [26:49])
• “That motherfucker's trying to take the food off your motherfucking plate... you have to protect [the customers].” (Andy Frisella, [35:43])
• “There is respect amongst competitors that are above the table and all the ones below the table you gotta crush.” (Andy Frisella, [45:04])

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Timestamps for Key Segments

• Intro & Show Format: 00:16–05:06
• Angela’s Call: Getting others to your standard: 05:06–18:36
• Post-call Reflection (loyalty and growth): 18:37–20:38
• Power List and Weekend Productivity: 20:38–30:07
• Jeffrey’s Call: Competing against cut-rate, unethical operators: 30:23–44:43
• Wrap and Final Takeaways: 44:43–end

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Tone & Style

• Direct, honest, conversational, and laced with Andy’s trademark tough love and humor
• Serious, no-nonsense business advice but delivered with personality and a focus on uplifting listeners who “want to kick ass”

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Summary

Andy and DJ deliver real, actionable advice on leadership, consistency, and effective, ethical competition. Core messages:

• You can’t force people to grow—focus on your own growth and let others keep up if they choose
• Weekends off are a luxury—early in your career, they may cost you everything
• In business, ethical action sometimes means reporting or outcompeting those who don’t play fair

Andy’s message is clear: If you want to win, you have to be brutally honest, unrelenting in your standards, and unapologetic about protecting your progress—with heart, but without self-sabotage.

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Transcript

[Unknown Rapper/Artist]

Yeah, went from sleeping on the floor now my jury box froze up Pole stove counted millions in a cold bad booted swole got her own bank roll can't fold that's a no head shot case. Close.

[Andy Frisella]

What is up, guys? It's Andy Frisella. And this is the show for the realists. Say goodbye to the lies, the fakeness and delusions of modern society, and welcome to reality. Guys, today we're. We have Q and A, F. That's where you submit the questions and we give you the answers. Now, you can submit your questions a number of different ways. DJs going to tell you how.

[DJ]

Guys, the first way is you can email your questions into askandyfrasella.com you can also check the link in the description below and submit your information. For a chance to be on the Q and A, call ins. Or you can also leave your questions in the comments of the Q and a videos on YouTube.

[Andy Frisella]

Yes, thank you, DJ.

[DJ]

You're welcome.

[Andy Frisella]

Also, we have shows within the show. Tomorrow we're going to have cti. That stands for Cruise the Internet. That's where we talk about what's going on in the world. Then we have real talk. Real talk is just five to 20 minutes of me giving you some real talk. And then we have 75 hard verses. 75 hard verses where someone who's completed the 75 hard program comes on the show. They talk about how they were before, how they are now, and how they use 75 hard program to stop being a turd. Basically. Yeah, that's what they do. All right. And you can get that entire program for free at episode two.08 on the audio feed. Okay, that's two.08 on the audio feed only. That will give you the entire live hard program. Now, if you're unfamiliar, 75hard is just the initial phase of the live hard program. So if you want the whole thing, go to episode 2. 08. It will give you the entire thing for free. You can also go to andyforcella.com and get the book on mental toughness, which will include the entire live hard program plus a whole bunch of extra content on the importance of cultivating mental toughness, how to do it, how to apply it to your life, and why it's extremely important. So that book is not free, but it is very good. So with that being said, we do have a fee for the show. The fee is very simple. If you get value from the show, if it makes you think, if it makes you laugh, it teach you something, it gives you new perspective do us a favor and share the show. All right. That's the feed. Don't be a hoe.

[DJ]

Share the show.

[Andy Frisella]

All right. What's up, man?

[DJ]

I mean, how are you, man? Good, you know, good.

[Andy Frisella]

You know what? Nothing.

[DJ]

I mean, you know, I'm just still recovering a little bit from the pre show abuse. Abuse that just happened. I'm never wearing this again.

[Andy Frisella]

Workplace abuse. I mean. Should we play the clip of what happened? No. Do we have that? Okay. We just put that right here. Here's what happened. It looks like a whole forest.

[DJ]

That's wild.

[Andy Frisella]

See that? I get a trophy for that. That shit's funny.

[DJ]

Joe, I think. Just remember.

[Andy Frisella]

Bro, DJ. DJs gonna have. DJs gonna have environmental activists hugging him. We're gonna come in here. Greta Thunberg is going to be on him.

[Angela]

Leave it alone.

[DJ]

That's diabolical. Yeah, it is.

[Andy Frisella]

I hope he got it on tape. All right, we ready?

[DJ]

I mean, yeah.

[Andy Frisella]

Suck starting my Glock real quick.

[DJ]

Jesus Christ.

[Andy Frisella]

Oh, dude. How did that make you feel.

[DJ]

Over here thing? I'm like, all right, you know, it.

[Andy Frisella]

Does look good, man. All right. Does look good.

[DJ]

Thank you.

[Andy Frisella]

Looks like fall everywhere. All right, so what we got? We're gonna make some people better.

[DJ]

What's that?

[Andy Frisella]

You'll make some people better.

[DJ]

Yeah, we are. Actually. I actually did see this. This post. I forgot who sent it to me. It was a dude. His best friend texted him every single day saying he was like, just text it. You're a fat ass.

[Andy Frisella]

Yeah.

[DJ]

Dude lost like 300 fucking pounds.

[Andy Frisella]

Yeah. Shame works.

[DJ]

Yeah, it does. Yep, it does. Yeah. Don't text me.

[Andy Frisella]

Yeah.

[DJ]

No, man, but I don't have to.

[Andy Frisella]

I just reach outside, pull a leaf.

[DJ]

All right. Okay. It's Monday.

[Andy Frisella]

Yep.

[DJ]

We're making people better today.

[Andy Frisella]

We are.

[DJ]

We got some really good calls lined up and let's get into it.

[Andy Frisella]

Cool. Let's do it.

[DJ]

Let's start. We're going to give our good friend Angela a phone call.

[Andy Frisella]

Let's do it.

[DJ]

Let's give Angela a call.

[Angela]

Hello?

[DJ]

Hello, Angela. How are you?

[Angela]

Hey. How are you guys? I'm doing great.

[DJ]

I'm doing good. Where are you calling from?

[Angela]

I am in the Hudson Valley, New York.

[DJ]

Hudson Valley, New York. All right.

[Andy Frisella]

Hi, Angela. It's Andy.

[Angela]

Hey. Hey, Andy. Hey, dj. Love you guys.

[Andy Frisella]

Thank you.

[DJ]

Appreciate it.

[Andy Frisella]

What can we help you with today?

[Angela]

How do I get people to. To be at the same level as me, that I don't want to lose, but. Because I trust them, but yet I want to say, like, I Don't know. I've heard you say in the podcast in Europe, on your podcast, I think it's great advice how you say, like, if, if your employee, you don't just fire them, right? You, you kind of create that corporate culture, this and that. And I'm, I think I just need to know, like, I guess if people are making me, so to speak, empty promises, I guess it would be, it would be, it would seem, you know, that they are, they are like, oh, I'm all in. But then, you know, they're not.

[Andy Frisella]

So let me ask you this. Are you operating at the standard that you want them to operate, Honestly?

[Angela]

Oh, I would definitely say yes. I, I'm, I'm, yeah, I was raised in businesses. I come from mom and pop shops. I, I, and I was, I own my own. I just recently retired from being a wedding DJ for over 20 years. So I've run my own businesses basically my whole adult life. So, yes, I am the person that just goes, goes, goes and you know, hardly sleeps, you know, let say. Yes.

[Andy Frisella]

Let me ask you this next. Do these people understand very clearly what's expected of them? And what I mean by that is, do you have a document that says this is what you are required to do, that shows them exactly what they're required to do?

[Angela]

No.

[Andy Frisella]

Okay, so here's what I want you to do. All right? There's going to be more after this. You need to make a document that says these are the expectations of what you have to do in order to work with me. And then you need to sit down with each of the people around you and you have to. Now, are these people, you have employees? Is that what you're saying?

[Angela]

No, they are. I, yes and no. They're more like community friends. My friends.

[Andy Frisella]

Okay, so you, why, yeah, based on.

[Angela]

Like the capital that I have, I, it's more grassroots, so I don't, I rely on certain people that's been helping me through the years. But I need, it's not sufficient enough really for me to keep continuing to grow at a level that I wish to grow.

[Andy Frisella]

And these people are doing this for free. I'm sorry, these people are doing, Helping you for free?

[Angela]

Yes.

[Andy Frisella]

Okay.

[Angela]

Well, not for free. I mean, there's, there's perks to it. We do cross, cross promotion of each other's businesses and there's lots and lots of free cigars involved in it. I mean, it's, I mean, it sounds probably lame, but they're not cheap, so there's lots of exposure in the community for Their businesses. And, you know, when we host these events, there's, you know, they get the perks out of it.

[Andy Frisella]

Okay? So look, people are only going to do so much for cigars, all right?

[Angela]

Yeah. Yeah.

[Andy Frisella]

And if you want to be around people that hold the same standard as you, you are going to have to, one, live that standard. Okay. Two, when you get employees to help you, you need to make the expectations very clear on a document, have them sign it, go with each point with them. That helps keep the, the expectations clear moving forward. And that's where I was going with that. But you're talking about something completely different, which is you're trying to figure out how your peer network group, how to get them to perform at a higher level. And that can only come from the inspiration that they feel on the inside. All right? There's no speech that you could give someone. There's no hype up that you can give someone. There's. There's no way to drag them to be better. They have to want to be better. So if you want those people to get excited about being better, you are going to have to expose them intentionally to what it looks like if they were to run things at a higher level, all right? Because people have a very hard time visualizing and understanding what they're capable of if they've never seen it before. So my advice if these people don't work for you would be to find a, A, a similar business slash organization that is doing the things that you want to do at a high level. I would show it to them and I would say, here's what we're trying to do. This is what we need to do. Here's what's possible. And you have to assume the role of leadership over them without you ever having the title of quote, unquote, the leader. All right? It's just pure leadership. So, yes, you have. You have to get good at showing them and communicating to them all the time what they could become if they did these things. Some of these people aren't going to do, okay? Because if they were, they'd already be doing it. And I don't want you to spend a lot of time trying to pull people down the tracks that are going to be comfortable if these people are older, if they're, you know, quite honestly, if they're older, they usually have accepted their place in life. It's very hard to take someone who's over the age of 40 years old and inspire them to become more, because by the time they are 40, they've already accepted where they are in life for the most part. And so they're not going to work very much harder. They're not going to believe that they can become all these things because they're going to believe falsely, by the way, that they can't do these things because they don't have enough time. So you're battling a lot of challenges here. They're not your employees, they're not your actual team. It sounds like they might be a little bit older. I mean, there's a. There's a lot of things you're battling here. And I can appreciate the fact that you want better for them, but at the end of the day, you don't want to waste the time that you have trying to drag people that are never going to want to be better, to be better. What you need to worry about is how you're going to be better. And if you become better and you elevate and you grow, those people will work to keep up. At least some of them will. And yes, and that's the best way that you can handle this if they're not your actual team. The other thing is, is like you mentioned the trust aspect. You got to have boundaries, all right? And when people tell you things and then they don't do things, you have to hold them accountable. You cannot just let them go without saying anything because they made an agreement with you. And if they make agreements with you and they don't hold up their end of the bargain and then there's no pain, not even a conversation, then what's the incentive to uphold the agreement? There's zero. And you sound like a very nice person who probably doesn't confront them on these things. Is that an accurate assumption?

[Angela]

It's. Yeah, somewhat. Yes, because we do. We're all from the same business networking group and we kind of branch that on our own. Because certain groups you have to pay for, right? Certain of them were free. They meet in the community, this and that. And we all own our own small business, all of us. So that's why we kind of cross pollinated. But I, I want to do so much more because I've been starting to, you know, interview like industry heads, you know, other just, you know, people, cigar makers and owners. And I kind of just want to go to the next level. So that's.

[Andy Frisella]

Then go.

[Angela]

I can't always get there by myself. So that's. I hear what you're saying.

[Andy Frisella]

Yes, you can. What do you mean you can't get there by yourself? Yes, you can.

[Angela]

Yeah, yeah, dude.

[Andy Frisella]

Everybody who started in business with me back in 1999. I don't do business with a single one of those people anymore. I needed them then. And then they fell off. They didn't keep up. It's not like I didn't invite them to come. Like, I told them, I'm doing this. This is what I'm doing. I. I shared that dream with every single vendor, with every single person I was around, and not a single one of them went with me. So I outgrew those people. And I found people that wanted to have the same ambition, goals, dreams, outcome that I had. And then when I created that outcome, those people were comfortable there. And then I wanted to keep going. So I escalated again. Like, dude, it's a. It's a great feeling. And I can commend your heart that you want these people to be the people that are going to go with you, but they're not. And they're giving you every single red flag that they're not. And you can't waste your life dragging people that are never going to figure it out when you have bigger ambitions. And if you really care about them and you really want them to become better, because I can hear it in your voice that you do, you've got to go become better. And then turn around and look at them and be like, look, let me help you guys. So you can't wait for these guys. If you wait for them, you're all going to rot together.

[Angela]

Yeah, that's. That's actually something I never really thought about, because I think I feel like in the community, I have, like, a certain reputation. People know me. They know me as myself, Angela. They know me as DJ Dolce. Because I do, you know, family, sweet sixteens, this and that, weddings. People know me in the community for over 20 years. So I feel like you. What I. What you're saying resonates because that's it. You hit the spot. Like, you hit that. I know my heart. You're. I'm thinking, like, I don't want to seem like, oh, well, I'm not. You know, I'm. I'm gonna diss my neighbor, and then everyone will be like, oh, what? You know, like, what happened to Angela? But I have to.

[Andy Frisella]

You know why most people fail?

[Angela]

Not, like, dissing them.

[Andy Frisella]

Do you know why most people fail?

[Angela]

No.

[Andy Frisella]

Because they're loyal to the wrong people. They continue to be loyal to the friends from the neighborhood from 20 years ago. They go out and drink with them. They go out and hang with them. They get their small mind Hearing their small thinking going in their head. And they never break free of that cycle. Those people from the old neighborhood, while they might be good people and you could still remain friends with them. I have not ever met someone who's successful. And their whole team came from the old neighborhood. That's not reality, man. It's a. It's. It's a pipe dream. Okay. I would love to. For all of my friends from high school and college to be sitting next to me. Very few.

[Angela]

Wow. It's like deep. That's deep. I don't think of it that way. I think I have to think of it a new way.

[Andy Frisella]

Yeah, you do. And if you don't, you're going to waste your life trying to pull people along that are never going to come.

[Angela]

Yeah. Yeah.

[DJ]

That's real, Angela. We hope that helps, man. We really do.

[Angela]

Yeah, you kind of opened my eyes to a new avenue that I was like, didn't realize because I don't want to be. Not that, I mean, I could. Not to say mean, but. But I can be stern. Don't get me wrong. I, you know, I get stuff done, but I guess I didn't want to, like Andy said, feel like I'm just. They were on the come up. They did help, like they hit, you know, they get credit for where I'm at now. But then it's like. But then I really need to move on.

[Andy Frisella]

That's right. And by the way, Angela, they're welcome to come with you. Yeah, they're welcome to come. It's not that you're telling them they can't come. You're saying, angela, me, I'm going to kick ass. If you want to come, let's go kick ass. If you don't, you be right here and I'll send you a Christmas card. I'll come see you once in a while. But I'm going to kick ass, so.

[Angela]

Well, thank you.

[Andy Frisella]

You're welcome.

[DJ]

Appreciate you calling in Angela. Thank you.

[Angela]

Oh, well, thank you guys. Love what you're doing. Love the pod. Love it.

[Andy Frisella]

Thank you, Angela. Good luck with everything.

[Angela]

Okay, thanks.

[Andy Frisella]

Bye.

[DJ]

Yeah, dude, that, that's. That's a hard thing, man. It's just big hearted people, bro. I know you want the best for everybody.

[Andy Frisella]

I know. I do too. But I've learned that lesson the hard way. And it's cost me years of my life. And I don't want her to make that same mistake. It sounds like she's already been putting in work for 25 something years, but she doesn't want to waste another 25 people that don't want anything.

[DJ]

That's right.

[Andy Frisella]

You know, and when you're in your 40s, you know, and. And you have people who have kind of settled in, like, bro, not many people in their 40s are dreaming, right? They're trying to figure out how to pay their bills and pay for their kids and pay for their. They're, they're, they're already, they've already accepted their reality. And unfortunately, by the way, because you could change it. And 40 is not that old, especially when you consider all the technology that's coming down the pipe. You guys might live to 200. Yeah, okay. So, yeah, man, we're on limited time and we can't afford to waste it trying to pull people along. And the right people will come along when you decide to go. But if you wait and wait and wait and wait and wait for everybody to go, you're gonna be waiting forever.

[DJ]

I love it, dude.

[Andy Frisella]

So I can empathize with her because we all want our friends to be successful for sure. I would love for everybody that I've been good friends with my whole life to be on the same level that, that I am right now, you know, but for one reason or another, they're not. It's not like I said, hey, I'm going without you.

[DJ]

Yes. You stay over here.

[Andy Frisella]

Yeah, like, it was their decisions. And so I don't feel bad about that. You can't, you can't.

[DJ]

No, you can't feel bad about that, bro. Yeah.

[Andy Frisella]

And by the way, I don't look down on people for that either. Like, I don't look down on people's own decisions about what they made and say, well, that qualifies me to be friends with them or not. But, you know, when I'm running my life and I'm doing the things I do, you know, it requires a lot of time. And the time I want to have off, I want to spend with people that are like minded and, you know, my family and my friends and people that are on the same mission as me. And that's what I want to do. And that's. There's nothing wrong with that.

[DJ]

No, that's real, bro. That's real. I love it. Guys. Angel, let's get another question in. Question number two, brother. I am having trouble completing my power list on Friday, Saturday and Sunday. These days are insane for work at the studio. How would you go about this? It is not that I am unproductive. I am crushing my appointments and taking every walk in. So I'm earning, but my power list is put on hold. How do we handle this weekend?

[Andy Frisella]

Bro, you don't give yourself an option at all. Like what is he, what does he do?

[DJ]

Doesn't really go into detail, but some type of work, I guess. The weekends just get kind of crazy and powerless. Fails Friday, Saturday and Sunday.

[Andy Frisella]

Yeah, well, don't fail it. It's a non negotiable. It's reality. Okay, so I. I don't really know how to answer that question other than you gotta force it.

[DJ]

You don't even think about weekends as like weekends like that though? No, I learned that every weekends are.

[Andy Frisella]

Dude, listen. Look, man, people get so irritated when they. When you say this, but I am always speaking to high achievers. I'm speaking to people with a different mentality than everybody else, ok? And if you. Let's just do the fucking math here, ok? Let's just. Let's just do the math, all right? You have seven days a week, all right? But let's say you only fucking execute five of those days, right? That means you're only executing 70% of the time. That means 30% of the time you're not executing. Okay? So do you think that you are that good that you can excel at what you do when you are competing against people who are just as good, who are putting in 30% more time every single week? Okay, let's. Let's. Let's fucking talk about what that means in a year, all right? What is that is 3.6 months of a year. So let's talk about it in that terms. Do you think that you are that good to where you could beat someone who's equally as good as you, probably better than you, by giving them an extra 3.6 months a year? It's impossible. It's mathematically impossible. And people don't think of it like that. They think of it like, well, fuck it, it's the fucking weekend. Yeah, man, that those fucking two days are costing you motherfucking everything. You don't get it, okay? And whenever you become someone who has some wealth and some resources and you're comfortable, then weekends, you know, you can make a decision about the weekends. You. You should make a conscious decision about the weekends. Because if you choose to do that, you gotta understand you're giving up that time. But my point here is that we have to be aware of the actual time. Now I know this person is a little bit. The. The question was I'm killing it. I'm so busy on the weekends, I can't get it done. Great. You still need to get it done. Okay. If you're able to get it done Monday through Friday, you're able to get it done on Saturday and Sunday. And at the end of the day, you know, it just comes down to forcing things. Right? Things have to be forced. There is. You know, people talk about, well, I caught the momentum. You didn't catch the momentum. You are unaware of how momentum is created. And because you're unaware, you think you caught it. But momentum is actually created by forcing day after day after day after day until it becomes habitual. And then when it becomes habitual, it feels like you have momentum because it feels easier, it's less painful, it's more automatic. And even when people are unaware of how momentum is created, they can still create it through force, but they think it's magic.

[DJ]

Yeah, right.

[Andy Frisella]

They think, oh, man, I. Momentum came and got.

[DJ]

Finally came.

[Andy Frisella]

Yeah. No, it's. It that's. You made it. You're just unaware that you made it. All right, so there's all kinds of things, and it becomes a question of awareness. You know, if you're crushing it so hard, then why are you concerned about your power list getting done? There are obviously some sort of contradictory information happening here. All right? Because if you were getting everything done on Friday, Saturday, Sunday, then you're powerless. You not hitting it would, Would, Would be irrelevant. Or you'd be hitting it automatically.

[DJ]

Yeah. You wouldn't be asking this question.

[Andy Frisella]

That's what I'm saying. Why? What do you mean? Saturday, Sunday, and you're so busy you can't hit it. What do you. What the fuck do you mean? If you're that fucking busy and you're doing that much shit, aren't you hitting it automatically? Aren't you doing the right things? What I'm hearing here is, oh, I'm so busy with social things, and I got this barbecue and I got this party and I got this, and I'm getting my shit done anyway. But. And that's what I hear when I. When I hear that, because the question actually makes no sense at the end of the day. Here's the reality. If you fuck off two days a week, you're automatically behind by 30%. It's math. All right? And that puts you behind 3.6 months a year. Let's just call it four months a year. And there's not a single motherfucker listening to this podcast that can win against someone who's great or even equally as skilled, giving them a four month head start. It's Impossible. So everybody should think about that because there are these motherfucking animals out here who work every motherfucking day. You know how I know that? Because I'm one of them, all right? And there's a lot of motherfuckers like me. So when you look at everything that we've created, myself, my team, my brother, my business partners, everybody, the reason that exists is because of that 30 fucking percent that we're willing to give that nobody else is. That's the truth. And nobody likes that. But, but, but, but. Well, but do you want it or do you not want it? And if you don't want it, that's okay, but you got to understand what it's costing you, bro.

[DJ]

That's so real. You know, it was making me think of this too. Like, bro, I'll never.

[Andy Frisella]

If you're broke, you can't afford to take the weekends off.

[DJ]

Can't take it there.

[Andy Frisella]

Listen, that is fucking it. If you are broke and you take the weekends off, it will never change. It will never, ever, ever change. Weekends are a luxury for once security is established. That is the point.

[DJ]

Dude, it's like you're taking four steps forward and then three steps fucking back, man. Like, it's wasting time. But it made me think too, like. And, bro, I will never forget this experience when we were doing cardio in the fucking snow, right? When you're doing something that nobody else is doing and you can look around and see nobody.

[Andy Frisella]

That was on a Sunday, bro. Yeah, bro.

[DJ]

Like it. It's a different respective way of looking at it. Nobody else is doing it. So even if you got to tell yourself that lie every time.

[Andy Frisella]

Listen, man, every time the, The. When you scale out the big game of. Of success in life, okay, it really does come down to math. It just really does. Nobody's that much more gifted than the other guy now. They can be more experienced, right? Like, I've got 27 years of real business experience, and if I go back to zero and I have to compete against day one guys, I'm gonna destroy them, okay? That's different. That's experience. But if you take my day one versus everybody else's day one, there's no difference. We're all idiots. And we're all out here trying to figure it out. And when you consider the fact that people are generally with. With. With exceptions, okay, very few, but generally around the same skill set, then what's it come down to? It comes down to time. And success over the course of a life is determined by the amount of time you're willing to take advantage of versus the amount of time the other competitors that you compet do not. So when you stretch that out over 25 years, okay? And every week your competitor started on day one, every weekend he's taken off, he's doing this, he's doing that, he's doing this. By year 10, you're. You're literally four years ahead of them because of the math. Okay. By year 20, you're eight years ahead of them. By year 30, you're 16 years ahead of them. That's real math. Okay. And people just don't think about it like that.

[DJ]

No.

[Andy Frisella]

So, you know, the reason that, you know, I'm as young as I am and have created these. The wealth that I have, which is significant, is because of that time that I was willing to take advantage of that they weren't. And that's why at my age, I'm much further along than I probably should be. Okay. But now I get the option to. And I've made sacrifices for that. Right? Yeah. There's a lot of things I missed out on for that. But now I get to do things that the other people don't get to.

[DJ]

Do because they're not trying to catch up.

[Andy Frisella]

Yeah. So there's. There's. You got to understand, this is not. You're. You're trading things for other things. And the other things I have now I like more than the things I traded for them. You know what I'm saying? So. Yeah, that's how. That's it.

[DJ]

I love it, dude. I love it, bro. We got another call. We have another call. Let's get Jeffrey on the phone. Jeffrey.

[Jeffrey]

Hello?

[DJ]

Jeffrey. What's up, my man?

[Jeffrey]

Hey, what's going on, man?

[DJ]

How are you, bro?

[Jeffrey]

I'm good. This is crazy. How are you been?

[DJ]

Hey, man, you know, I've been good, man. You know, I can't complain. Got roasted on a little bit, but we're all good.

[Andy Frisella]

What's new? Yeah, yeah, yeah.

[DJ]

Where are you calling from, man?

[Jeffrey]

Stevens Point, Wisconsin.

[DJ]

Okay.

[Jeffrey]

All right.

[DJ]

I have no idea.

[Jeffrey]

Central Wisconsin.

[DJ]

Okay.

[Jeffrey]

Like, right in the middle of the state.

[DJ]

Got it.

[Jeffrey]

Cool.

[DJ]

Got it. Yeah.

[Andy Frisella]

So what do you do up there?

[Jeffrey]

I run a painting business.

[Andy Frisella]

Okay.

[Jeffrey]

Yeah, so it was my fifth year. The company I worked for, I had kind of had the side gig. And then the company that I had worked for, they kind of did the whole crazy. You're gonna have to get the jab. And I had a pretty big conversation with my wife, and we decided I gotta take this full on because I'M not gonna do that. And, yeah, I've been looking. Looking forward ever since that.

[Andy Frisella]

Cool, man. So what kind of painting? Residential, commercial, everything Mona Lisa, mostly residential right now.

[Jeffrey]

Painting, staining. Yeah, a lot of deck refinishing. Our climate up here is perfect for. For this business. There was an opportunity to. To get into. No one wants to do that kind of work. And so I saw a market and kind of haven't looked back.

[Andy Frisella]

Cool. Cool. Well, what do you need help with, brother?

[Jeffrey]

It's. It's a moral dilemma, more or less. It's. So obviously there's competition in the area, and there's a guy. I follow all the painters in the area, and I like to give them props and all that, but there's a guy I've lost jobs to that's dramatically, like, watering down the pricing in the area. And so he posts pics and on Facebook, a lot of them, like, post pics on Facebook. And he was showcasing a house that had definite signs of, like, lead paint. And there's really pretty strict protocol in how you remove and remediate lead. And, I mean, he had it. The pics clearly show that he has it all over the ground. I mean, it's a lot of. Like, you get out of Stevens Point proper, and it's a lot of farmhouses, and you can see it's lead in the picks. It's all over the ground, and it's. It's just like a big no, no. And so it's. It's a thing where I don't want to be that guy that, like. I don't want to say narcs on something like that. Or do I. Do I call him and just be like, hey, man, like, heads up. That's a. You'd. You'd. You'd go down forever. Federal government gets involved, like, state government gets involved. Uh, he'd have to excavate all of that crap, and, I mean, it would be pretty serious issue.

[Andy Frisella]

Mm.

[Jeffrey]

The part, though, is, I mean, I want to grow, and I don't want to say I want to take out the competition because they're watering down pricing and all that. It's more or less. That's where I have this dilemma. I brought it up to my wife. She's actually the one that said, hey, you should. This is like a perfect. Ask Andy. And so I. I'm more or less just wanting to reach out to see, like, I don't know, how would. How would you deal with something like that? Like, do I just let it be? And if it. If the right person sees it, or I guess the wrong person sees it and he gets. I guess, do you discovered.

[Andy Frisella]

Just a question. It's kind of unrelated, but is it. Is he. Are you losing business to this guy?

[Jeffrey]

I have lost jobs to this guy, yes. And, like, dramatic, like, difference. I've had, like, customers be like, hey, like, you are. You are a lot more expensive than this guy. And I, And I, like, I pride myself on my craftsmanship. There's processes to every job. I mean, like, what, Whatever, It's. It's a craft.

[Andy Frisella]

Yeah, you do share, right? And he doesn't.

[Jeffrey]

And he's just slapping it on. It's like, so.

[Andy Frisella]

But let me give you a couple things here. One, you need to start, and if you're not, I'm just going to give you some. Some tips here. One, you need to start positioning your service around doing it right and not having to redo it and actually being cheaper than using this guy who's doing it cheaply. So you've got to present your business as, yes, I am more expensive. However, you will not have to redo it after two years because you paid X, which actually makes this person more expensive than me. If you're not doing that, that's a big deal, okay? So jot that down. Secondly, what I'm hearing is that you believe somehow that this is like bad karma to report this person. Is that correct?

[Jeffrey]

More or less.

[Andy Frisella]

Okay, let me explain something to you. That motherfucker's trying to take the food off your motherfucking plate.

[Jeffrey]

Yes, sir.

[Andy Frisella]

Okay. He would not hesitate to do that to you. Okay? And not only would he not hesitate to do that to you, you are actually protecting the homeowners by saying something about this. So I actually believe the bad karma is to not say anything and allow this guy to poison these people's property by doing the shit that he's doing. And so if your interest really is the. The customer, which I know it is, you just haven't thought about it this way. You have to protect them by doing the right thing. And. And the right thing would be to report him because he is poisoning these people's property, which is going to cost who knows what. Fuck, dude, may. Maybe this makes their property unsellable. Okay? Who knows? So, dude, I think you have a moral obligation to take care of that. And I understand you. You feel like, oh, well, I don't know, man. You know, like, that feels like the wrong thing to do, but that's just because you're thinking of it from your perspective, not from the homeowner's perspective, okay? And you understand that it's going to help your business, which you probably feel a little. Little guilty about. But remember this. This dude's trying to take your. That's why he's pricing the. The way he is. He's trying to take your meal, he's trying to take your house. He. Is this guy going to come pay your bills if he takes your. No, he has. No, bro, he's not doing it. So this is a real competition, man. And. And I. I empathize with you because, dude, I'm friends with a lot of the people I compete with, and we definitely. But, dude, the guys I'm friends with are. They're ethically solid people, right? So I don't have to worry about like that. But, dude, trust me, when someone steps on my toes, bro, I will step on their motherfucking throat, okay? So that's just part of being in business, and it's required. And it doesn't. That doesn't mean I'm always excited about doing it, but it just means that that's what I got to do to protect what we got. So. Yeah, yeah, you know and I know. Go ahead.

[Jeffrey]

No, no, no, man. Keep preaching.

[Andy Frisella]

Yeah. I'm just saying this is new for you, brother. So I can understand where you feel a certain way and you're not sure what's the right thing to do, but ultimately, you are in the business of serving the people of your community and your town, and you cannot allow these people to be victimized by someone who's literally doing things that are. That are going to cost them who knows what. Okay? Now, aside from that, make sure that you're presenting your product the way that I told you. Okay? Because.

[Jeffrey]

Yeah, okay, definitely. And I've. I've. I've had to transition to that because it was like, one after another, just like. Well, I can't. I'm not. I can't go with you because you're X amount more.

[Andy Frisella]

Yeah.

[Jeffrey]

And so I have really shifted my, I guess my estimates, my quotes, and my, I guess, like, the first meetups with the customers. Just saying flat out, like, there's processes to this. This is how I have to do it, just so you get the longevity of. Of my service and so that I. I have seen, like, a positive outcome with that, but just over and over, this individual and I. Yeah. And I'm not making excuses for this guy. Times are tough and people aren't wanting to spend a lot of money, and so it's. It's Almost like putting lipsticks on pigs and shit when they want their houses painted.

[Andy Frisella]

But dude, totally.

[Jeffrey]

I don't know if I just need to shift like, I guess my customer base, but it's, it's wild to post the pics and just be like, man, what the fuck is going on?

[Andy Frisella]

Well, think about this too. Maybe you could offer levels to your service. Okay, we'll do this for X, we'll do this for X plus and we'll do it the right way for X plus plus. Also, when I, when I, when I would meet with people, if I were you, I would start the conversation with, hey, we're not the cheapest dude. And because here's the worst thing that can happen, you go through and you do all these quotes and you get all this lined out, you build this great rapport and then you hand them a ticket and they're like, what the fuck, bro? So, yep, I buffer it straight up and say, hey, something you need to know about us is we're not the cheapest. But I'm going to look out for your best interests. I'm going to tell you exactly what you need. I'm not going to oversell you. I'm not going to undersell you. I'm going to, I'm going to stand by my work. And that's how I would start the conversation.

[Jeffrey]

Yep, yep. No, yeah, you are, you are 100 correct there. Yeah. No, this is, this is, this is fantastic. I, I listen to you guys all the time. I, I share the show. My kid, I mean, big fan. My wife.

[Andy Frisella]

How many kids do you have?

[Jeffrey]

I have three kids. 18, 16 and a 10 year old girl.

[Andy Frisella]

Do they all live with you right now?

[Jeffrey]

They do, yeah. My 18 year old going to the community college and he's working like pretty much full time.

[Andy Frisella]

Okay. Are you pay, are you paying for his food?

[Jeffrey]

What's that?

[Andy Frisella]

You, Are you paying for his food?

[Jeffrey]

Yeah.

[Andy Frisella]

Okay.

[Jeffrey]

Right now? Yeah, he helps out a lot.

[Andy Frisella]

Listen to me. When you start to feel bad about having to do what the you have to do because you have a good heart, I want you to look at your three kids and think about what the they would look like if you didn't have food for them.

[Jeffrey]

Yep. Andy, you, I, I needed to hear this, man.

[Andy Frisella]

I know.

[Jeffrey]

Yeah.

[Andy Frisella]

I got you, brother.

[Jeffrey]

No, man, like, honestly.

[DJ]

Hey, look, that guy. All right.

[Andy Frisella]

Yeah, that guy. Yeah. Well, this is a good dude, bro. So, so this, this is something that a lot of business people struggle with because they're good and they have morals and they have integrity and unfortunately, in business, you have two kinds of people. You got people that want to do it right and honest. And then you got the people who know how to take advantage of people. And then when you're one of these morally good people, you start to think of irrational. You're like, I don't want to, like, put him out of business because then he can't do this. When that guy will cut your head off without thinking about it. And that's what will get you killed. It's just the same thing we talk about on CTIS every day when we have these bleeding hearts for people who have shown over and over and over again that they are criminals and they will do bad things. If we continue to be ignorant about those things, they will kill you too.

[DJ]

Okay?

[Andy Frisella]

It doesn't matter. It doesn't matter. Like, we have to come to reality. And, And. And in business, this is a struggle with a lot of people, because if you have integrity and you have good morals and you don't.

[DJ]

Most people.

[Andy Frisella]

Yes. You don't feel right, like, tattling on people and, you know, but like, dude, this.

[DJ]

I'll call them for you, Jeffrey.

[Andy Frisella]

Yeah, yeah, yeah, no problem.

[DJ]

I don't give a. Yeah.

[Jeffrey]

No, guys, if you guys.

[Andy Frisella]

All you gotta do is in the.

[Jeffrey]

Middle of Wisconsin, give me a call. You come over my. We will. That would be fantastic. But no, man. Guys, I appreciate your. Your time, your advice. You guys, just please keep doing what you're doing. You people need to hear your messages right now.

[Andy Frisella]

Thank you, brother.

[Jeffrey]

It's. It's spot on. The world's in a really bad spot, and I think people need to hear.

[Andy Frisella]

We're gonna get there, bro. You're. It's people like you that are going to change it, dude. Like, you going out, creating your own company, showing your kids what it looks like to build something from scratch. Showing them what it looks like to overcome. Like, dude, doing things the right way, like, doing cool. Yes, bro. It's. You're doing it, and that's what we need. So all of those platitudes are. Are mutual. You know what I'm saying? Like, we appreciate you. Yeah, brother, 100%.

[Jeffrey]

Yeah. Yeah. Oh, man. Thank you so much again. I mean, I could. I would. I could talk to you guys for hours, but I know you guys are busy. I greatly appreciate you guys taking my call. I mean, this is. This is fantastic. My wife's gonna freak out my boy, too, so. No, just. Just keep being you guys. Thank you so much for all you guys do. It's. I I needed to hear that. So, thanks, man.

[Andy Frisella]

You're welcome, bro. We all struggle with that, bro. You're. You're fine. Just go do what you got to do.

[Jeffrey]

Yep. Yep.

[DJ]

All right. Appreciate it, brother.

[Andy Frisella]

Thank you.

[Jeffrey]

Yep.

[DJ]

You know, it's funny. Like, people. People don't think about that way, bro. Like, business is cutthroat. I mean, and the. That some people will do to you over.

[Andy Frisella]

Oh, no, dude, listen. There is. There is respect amongst competitors that are above the table and all the ones below the table. You got a crush.

[DJ]

Yeah.

[Andy Frisella]

Period.

[DJ]

Yeah.

[Andy Frisella]

Okay. That's been the experience.

[DJ]

That's real, bro.

[Andy Frisella]

So, like, that, dude. And what I said to Jeffrey was true. That guy would take his house, he would take his truck, he'll take his food, he'll let his kids starve, probably take his wife. He gives. No about you, man. And by you giving a about him, you're putting yourself in a vulnerable position.

[DJ]

Yeah. I love it, dude. Well, guys. Andy, that was three.

[Andy Frisella]

Yep.

[DJ]

Nice and easy Monday, bro.

[Andy Frisella]

Yeah, it was. It was. All right, guys. Well, listen, we will see you tomorrow with cti. I appreciate you guys. Don't forget, make sure you get that form energy Buy two, share one. That's how we're gonna do it forever. So tag me in your. I want to see this. And. Yeah, man. Let's go kick some ass.

[DJ]

Yeah.

[Unknown Rapper/Artist]

We're from Sleeping on the Flow now. My jury box froze a boat A stove counted millions in a cold, bad booty swole got her own bank roll can't fold just a no head shot case Cloth.

[Andy Frisella]

Cloth.