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In this episode of the REAL Personal Branding Podcast, Lauren sits down with Kat Boogaard, a full-time freelance writer with over 10 years of experience. Kat specializes in long-form content for software clients in the "world of work" space and offers advice and resources for fellow freelancers through her newsletter, social media, and freelance shop. She shares her strategies for using data to book clients and secure speaking engagements, including leveraging content analytics, crafting pitches that get noticed, and attracting ideal clients via social media. Kat offers tips on personal branding, client acquisition, project-based pricing, recurring income, and scaling a freelance business without burnout. If you're a freelancer, entrepreneur, or a professional navigating a career transition who wants to grow your brand and land more opportunities, don't miss this episode with Kat Boogaard.

Connect with Lauren V. Davis here:

Connect with Kat Boogaard here:

https://katboogaard.com/subscribe

41:T428,The Real Personal Branding podcast is your behind-the-scenes look at how thought-leaders, speakers, authors, and coaches have built their businesses, elevated their personal brands, and created lives that truly make them happy. My name is Lauren V. Davis and I am not interested in the fluff, I want to know everything it took to get there. The highs and lows, the celebrations and the messy middle. which is why I believe in bringing you honest conversations with the people I interview and the episodes I record myself. I believe that transformation in your business starts with REAL relationships and communication as the foundation of your personal brand. I believe there is an un-escapable power in building a personal brand that shows up for your people. It's an essential tool to your marketing, your personal development and success of your business. For entrepreneurs who want to build their audience and leadership, there is no better way than through building and marketing your relationship-driven personal brand. This podcast will show you how.