Thu Jul 31 2025

In this episode of the Revenue Builders Podcast, hosts John McMahon and John Kaplan welcome Steve McCluskey to delve into the essentials of data-driven sales leadership. They discuss why a foundational "playbook" is crucial before implementing metrics, how to balance activity with accomplishment, and the importance of creating a simple, effective operating rhythm. Drawing on extensive experience, Steve shares practical examples, like the "Magnificent Seven" principle, to illustrate how leaders can use data not for micromanagement, but for targeted coaching, developing talent, and ultimately, driving predictable revenue growth. ADDITIONAL RESOURCES Learn more about Steve McCluskey: https://www.linkedin.com/in/stevemccluskey/ Watch Force Management’s Panel Discussion on AI in Sales Leadership: https://hubs.ly/Q03rlW4Z0 Download the CRO Strategy Checklist: https://hubs.li/Q03f8LmX0 Enjoying the podcast? Sign up to receive new episodes straight to your inbox: https://hubs.li/Q02...